Attleboro Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Massachusetts, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Attleboro in 2025? Explore comprehensive Airbnb analytics for Attleboro, Massachusetts, United States to uncover income potential. This 2025 STR market report for Attleboro, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in Attleboro, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Attleboro Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Attleboro Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Attleboro.
Occupancy Rate(?)
32.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,462
Typical annual income for an Airbnb listing in Attleboro. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-40.6%
Significant decrease (-40.6%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Attleboro.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Attleboro.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Attleboro (2025)

Understanding the monthly revenue variations for Airbnb listings in Attleboro is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Attleboro is typically January, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Attleboro across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,217+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,775 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $903 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $373, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Attleboro

Attleboro Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Attleboro STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Aprilsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Attleboro:

  • Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 21%.
  • Entry-level properties (Bottom 25%) average 8% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Attleboro

Average Daily Rate (ADR) Airbnb Trends in Attleboro (2025)

Effective short term rental pricing strategy in Attleboro involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Attleboro typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $211+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $153 or more.
  • Typical properties (Median) charge around $79 per night.
  • Entry-level properties (Bottom 25%) earn around $38 per night.

Average Daily Rate (ADR) Trend by Month in Attleboro

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Airbnb Seasonality Analysis & Trends in Attleboro (2025)

Peak Season (January, July, May)
  • Revenue averages $1,829 per month
  • Occupancy rates average 33.0%
  • Daily rates average $104
Shoulder Season
  • Revenue averages $1,274 per month
  • Occupancy maintains around 35.1%
  • Daily rates hold near $100
Low Season (August, October, December)
  • Revenue drops to average $1,004 per month
  • Occupancy decreases to average 26.8%
  • Daily rates adjust to average $104

Seasonality Insights for Attleboro

  • The Airbnb seasonality in Attleboro shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Attleboro's highest earning potential, with monthly revenues capable of climbing to $2,508, occupancy reaching a high of 41.7%, and ADRs peaking at $112.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $982, occupancy could drop to 23.0%, and ADRs may adjust down to $91.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Attleboro.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Attleboro seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Attleboro (2025)

Exploring the top neighborhoods for short-term rentals in Attleboro? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Attleboro
The heart of Attleboro with a vibrant community and access to restaurants, shops, and the train station for easy commuting to Boston. Ideal for business travelers and tourists looking for convenience.
Attleboro Arts Museum, Capron Park Zoo, Raymond Hall, local restaurants and cafes, historic buildings
Attleboro Falls
A quaint residential area that offers a small-town feel with scenic views and access to nature trails. Attracts families and outdoor enthusiasts.
Falls Pond, Houghton's Pond, local parks, nature trails, historic sites
North Attleborough
Close proximity to shopping and dining options, as well as easy access to major highways. Popular area for families and individuals seeking suburban living.
North Attleborough Town Common, local shopping centers, restaurants, parks
South Attleborough
Offers a mix of residential and commercial properties with access to major roads and public transportation. Great for families and those commuting to work.
local parks, shopping areas, dining options, easy commuter access
Woonsocket Line Area
This area near the Rhode Island border provides access to both Attleboro and nearby Woonsocket attractions, making it a convenient spot for guests.
Tender Crop Farm, local dining, cycling routes
Capron Park
Home to Capron Park Zoo and scenic park areas, this is a great location for families and animal lovers.
Capron Park Zoo, Capron Park, children's playgrounds, picnic areas
Lakeville
Located just a short drive from Attleboro, offering beautiful lakeside views and recreational activities. Perfect for guests seeking relaxation and nature.
Lakeville's lakes, boating, hiking trails
Seekonk
Adjacent to Attleboro, Seekonk offers additional shopping and dining options, along with parks and recreational spaces. Ideal for guests who want a broader area to explore.
Seekonk Pond, local shopping centers, dining options, Seekonk Meadows

Understanding Airbnb License Requirements & STR Laws in Attleboro (2025)

While Attleboro, Massachusetts, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Attleboro to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Attleboro (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Attleborobased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cozy, spacious 2 bedroom in law suite

Cozy, spacious 2 bedroom in law suite

Entire Place • 2 bedrooms

$36,505
Revenue
86.1%
Occupancy
$109.26
Daily Rate
New England Victorian apartment

New England Victorian apartment

Entire Place • 1 bedroom

$30,021
Revenue
65.9%
Occupancy
$150.37
Daily Rate
3 Bedroom Creative Home For Your Enjoyment

3 Bedroom Creative Home For Your Enjoyment

Entire Place • 3 bedrooms

$27,218
Revenue
54.8%
Occupancy
$204.06
Daily Rate
Colonel Blackinton Inn Room #5

Colonel Blackinton Inn Room #5

Private Room • 1 bedroom

$14,131
Revenue
29.0%
Occupancy
$149.17
Daily Rate
Colonel Blackinton Inn Room #4

Colonel Blackinton Inn Room #4

Private Room • 1 bedroom

$10,341
Revenue
31.3%
Occupancy
$146.86
Daily Rate
Colonel Blackinton Inn Room #3

Colonel Blackinton Inn Room #3

Private Room • 1 bedroom

$9,736
Revenue
23.2%
Occupancy
$184.50
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Attleboro (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Attleboro based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alfred Hess15$55,3831714.48/5.0
Kimberly6$53,9521514.68/5.0
Ryan1$36,5051554.79/5.0
Donald1$30,021105.00/5.0
Victor1$27,218454.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Attleboro.

Dive Deeper: Advanced Attleboro STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Attleboro. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Attleboro Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Attleboro

  • The Attleboro Airbnb market composition is heavily skewed towards Shared Room listings, which make up 62.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Attleboro, Others properties are the most common (66.7%), reflecting the local real estate landscape.
  • The presence of 25% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like apartment/condo, house (combined 8.4%) offer potential for unique stay experiences.

Attleboro Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Attleboro

  • The dominant room capacity in Attleboro is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 37.5% of the active Airbnb listings in Attleboro, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (4.2%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Attleboro.

Attleboro Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Attleboro

  • The most common guest capacity trend in Attleboro vacation rentals is listings accommodating 2 guests (29.2%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Attleboro STR market, accounting for 37.5% of listings.
  • Listings for large groups (6+ guests) are relatively rare (4.2%), potentially indicating an opportunity for hosts targeting this segment in Attleboro.
  • On average, properties in Attleboro are equipped to host 1.3 guests.

Attleboro Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Attleboro

  • The most common availability pattern in Attleboro falls within the 271-366 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 91.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Attleboro (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Attleboro Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (91.7%)

1 Night

22 listings

91.7% of total

2 Nights (4.2%)

2 Nights

1 listings

4.2% of total

4-6 Nights (4.2%)

4-6 Nights

1 listings

4.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Attleboro is 1 Night, adopted by 91.7% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (95.9%) of the Attleboro Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 91.7% of Attleboro hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Attleboro.

Attleboro Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.7%)

Flexible

2 listings

8.7% of total

Moderate (26.1%)

Moderate

6 listings

26.1% of total

Firm

1 listings

4.3% of total

Strict (60.9%)

Strict

14 listings

60.9% of total

Cancellation Policy Insights for Attleboro

  • The prevailing Airbnb cancellation policy trend in Attleboro is Strict, used by 60.9% of listings.
  • A majority (65.2%) of hosts in Attleboro utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 60.9% market standard in Attleboro.
  • With 60.9% using Strict terms, this is a viable option in Attleboro, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Attleboro.

Attleboro STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Attleboro

  • The overall average booking lead time for vacation rentals in Attleboro is 43 days.
  • Guests book furthest in advance for stays during July (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Attleboro.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Attleboro averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Attleboro (2025)

Amenity Prevalence

Amenity Insights for Attleboro

  • Essential amenities in Attleboro that guests expect include: Smoke alarm, Wifi, First aid kit, Fire extinguisher, Free parking on premises, Carbon monoxide alarm, Hangers, TV, Shampoo, Air conditioning. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Attleboro: Smoke alarm, Wifi, First aid kit, Fire extinguisher, Free parking on premises, Carbon monoxide alarm, Hangers, TV, Shampoo, Air conditioning.
  • Prioritize adding missing essentials: Hangers, TV, Shampoo, Air conditioning.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Attleboro to stay competitive.

Attleboro Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Attleboro

  • The typical guest profile for Airbnb in Attleboro consists of primarily domestic travelers (91%), often arriving from nearby Stillwater, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 91.3% of guests.
  • Key international markets include United States (91.3%) and United Kingdom (4.8%).
  • Top languages spoken are English (74.7%) followed by German (5.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Stillwater and Freeport.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Attleboro Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nantucket539$6,999$952.5842%
Milford11$6,343$500.1059%
Town of East Hampton1,420$6,008$940.0238%
Town of Southampton1,321$5,900$938.2336%
Middletown384$5,575$548.0046%
Nahant17$5,435$521.6450%
Westminster11$5,179$379.9257%
Scituate92$5,053$509.7249%
Wellesley17$5,047$367.9354%
Edgartown238$5,022$718.5442%

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