Oxford Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maryland, United States
Is Airbnb profitable in Oxford in 2025? Explore comprehensive Airbnb analytics for Oxford, Maryland, United States to uncover income potential. This 2025 STR market report for Oxford, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 29 active listings.
Whether you're considering an Airbnb investment in Oxford, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Oxford Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Oxford Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Oxford (2025)
Understanding the monthly revenue variations for Airbnb listings in Oxford is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Oxford is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Oxford across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,458+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,932 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,924 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,611, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Oxford
Oxford Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Oxford STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Oxford:
- Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Oxford
Average Daily Rate (ADR) Airbnb Trends in Oxford (2025)
Effective short term rental pricing strategy in Oxford involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Oxford typically peaks in May and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $833+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $528 or more.
- Typical properties (Median) charge around $267 per night.
- Entry-level properties (Bottom 25%) earn around $195 per night.
Average Daily Rate (ADR) Trend by Month in Oxford
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Airbnb Seasonality Analysis & Trends in Oxford (2025)
Peak Season (July, August, June)
- Revenue averages $6,122 per month
- Occupancy rates average 48.4%
- Daily rates average $406
Shoulder Season
- Revenue averages $3,763 per month
- Occupancy maintains around 37.3%
- Daily rates hold near $402
Low Season (January, February, November)
- Revenue drops to average $2,605 per month
- Occupancy decreases to average 26.2%
- Daily rates adjust to average $393
Seasonality Insights for Oxford
- The Airbnb seasonality in Oxford shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Oxford's highest earning potential, with monthly revenues capable of climbing to $6,244, occupancy reaching a high of 51.5%, and ADRs peaking at $420.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,136, occupancy could drop to 23.8%, and ADRs may adjust down to $383.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Oxford.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Oxford seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Oxford (2025)
Exploring the top neighborhoods for short-term rentals in Oxford? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Oxford Historic District | Charming waterfront area with rich history, offering visitors a glimpse into the past. Great for those interested in quiet retreats with historical significance and scenic views of the Tred Avon River. | Oxford Museum, Oxford-Bellevue Ferry, Tred Avon River, Historic Homes, Waterfront Parks |
| Tilghman Island | Peaceful and picturesque island perfect for outdoor enthusiasts and those seeking a tranquil getaway. Attracts visitors interested in boating, fishing, and exploring nature. | Chesapeake Bay Maritime Museum, Tilghman Island Inn, Black Walnut Point Inn, Local Seafood Restaurants, Nature Trails |
| St. Michaels | Vibrant town known for its maritime history and lively arts scene. A popular destination for couples and families looking for restaurants, galleries, and waterfront activities. | St. Michaels Museum, Watermen's Heritage Tour, Boat Tours, Local Shops and Art Galleries, Marinas and Waterfront Dining |
| Easton | Bustling town with a variety of shops, restaurants, and cultural events. Provides a blend of small-town charm with modern amenities, appealing to a wide range of visitors. | Academy Art Museum, Tred Avon Players, Easton Farmers Market, Historic Downtown, Bike Trails |
| Cambridge | Historic waterfront town with a vibrant downtown and beautiful parks. Great for visitors interested in history, outdoor activities, and local cuisine. | Harriet Tubman Museum, Long Wharf Park, Cambridge Main Street, Choptank River, Local Breweries |
| Queen Anne's County | Scenic countryside and charming small towns attract those wanting to escape the city. Ideal for nature lovers and those looking for a peaceful retreat. | Kent Island, Sailing and Boating, Outdoor Parks, Historical Sites, Nature Reserves |
| Royal Oak | Secluded area known for its natural beauty and tranquility. Popular among those who enjoy a slower pace and outdoor activities like fishing and kayaking. | Choptank River, Nature Trails, Fishing Spots, Local Farms, Scenic Views |
| Tilghman Point | Gateway to the Chesapeake Bay and a haven for nature lovers and birdwatchers. Offers unique eco-tourism opportunities and beautiful waterfront sights. | Tilghman Point Park, Birdwatching Spots, Water Activities, Scenic Views, Local Wildlife |
Understanding Airbnb License Requirements & STR Laws in Oxford (2025)
While Oxford, Maryland, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Oxford to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Oxford (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Oxfordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Gorgeous Waterfront Home
Entire Place • 5 bedrooms
Stunning Chesapeake waterfront home
Entire Place • 5 bedrooms
Experience the Magic of Winter with Special Rates
Entire Place • 5 bedrooms
Luxurious waterfront home - Cèilidh
Entire Place • 4 bedrooms
Sailor's Cottage - Private Waterfront
Entire Place • 3 bedrooms
Stewart Ave Retreat
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Oxford (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Oxford based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ben | 9 | $187,140 | 591 | 4.94/5.0 |
| John | 1 | $119,483 | 9 | 4.89/5.0 |
| Lucas | 1 | $108,649 | 50 | 5.00/5.0 |
| Eastern Shore | 3 | $84,514 | 13 | 4.58/5.0 |
| Flaneur, | 1 | $72,089 | 10 | 5.00/5.0 |
| Jonathan | 1 | $64,338 | 38 | 5.00/5.0 |
| Jessica And Richard | 1 | $62,457 | 14 | 5.00/5.0 |
| Nanette | 1 | $61,402 | 39 | 5.00/5.0 |
| Host #31138255 | 1 | $50,745 | 0 | N/A/5.0 |
| Host #74962277 | 2 | $39,443 | 126 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Oxford.
Dive Deeper: Advanced Oxford STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Oxford. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOxford Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Oxford
- The Oxford Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 69% of the 29 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 20.7% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Oxford, House properties are the most common (55.2%), reflecting the local real estate landscape.
- Houses represent a significant 55.2% portion, catering likely to families or larger groups.
- The presence of 37.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, apartment/condo (combined 6.8%) offer potential for unique stay experiences.
Oxford Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Oxford
- The dominant room capacity in Oxford is 1 bedroom listings, making up 48.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 69.0% of the active Airbnb listings in Oxford, indicating a high concentration in these sizes.
- A significant 37.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Oxford.
Oxford Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Oxford
- The most common guest capacity trend in Oxford vacation rentals is listings accommodating 2 guests (37.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Oxford STR market, accounting for 55.1% of listings.
- 37.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Oxford.
- On average, properties in Oxford are equipped to host 4.4 guests.
Oxford Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Oxford
- The most common availability pattern in Oxford falls within the 271-366 days range, representing 48.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Oxford (44.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Oxford Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
15 listings
57.7% of total
3 Nights
2 listings
7.7% of total
4-6 Nights
1 listings
3.8% of total
7-29 Nights
1 listings
3.8% of total
30+ Nights
7 listings
26.9% of total
Key Insights
- The most prevalent minimum stay requirement in Oxford is 2 Nights, adopted by 57.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (26.9%) caters to monthly stays (30+ nights) in Oxford, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 57.7% of Oxford hosts use this setting.
- A 2-night minimum appears standard (57.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 26.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Oxford.
Oxford Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
11.1% of total
Flexible
6 listings
22.2% of total
Moderate
8 listings
29.6% of total
Firm
4 listings
14.8% of total
Strict
6 listings
22.2% of total
Cancellation Policy Insights for Oxford
- The prevailing Airbnb cancellation policy trend in Oxford is Moderate, used by 29.6% of listings.
- There's a relatively balanced mix between guest-friendly (51.8%) and stricter (37.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 29.6% market standard in Oxford.
- Regularly review your cancellation policy against competitors and market demand shifts in Oxford.
Oxford STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Oxford
- The overall average booking lead time for vacation rentals in Oxford is 59 days.
- Guests book furthest in advance for stays during June (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 44 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (75 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Oxford.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 75 days) to capture early planners.
- Monitor your own booking lead times against these Oxford averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Oxford (2025)
Amenity Prevalence
Amenity Insights for Oxford
- Essential amenities in Oxford that guests expect include: Coffee maker, Smoke alarm, Air conditioning, Wifi, Heating, TV, Microwave, Dishes and silverware, Bed linens, Hot water. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Oxford: Coffee maker, Smoke alarm, Air conditioning, Wifi, Heating, TV, Microwave, Dishes and silverware, Bed linens, Hot water.
- Prioritize adding missing essentials: Microwave, Dishes and silverware, Bed linens, Hot water.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Oxford to stay competitive.
Oxford Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Oxford
- The typical guest profile for Airbnb in Oxford consists of primarily domestic travelers (91%), often arriving from nearby Washington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 91.4% of guests.
- Key international markets include United States (91.4%) and DC (7.8%).
- Top languages spoken are English (78.2%) followed by Spanish (7.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Washington and Baltimore.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Oxford Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mayo | 14 | $5,419 | $442.29 | 51% |
| Centreville | 14 | $5,256 | $538.22 | 46% |
| Middletown Township | 10 | $4,793 | $417.64 | 53% |
| Shannondale | 50 | $4,738 | $315.11 | 54% |
| Stevensville | 78 | $4,629 | $500.41 | 40% |
| Chester | 16 | $4,577 | $442.32 | 41% |
| Easton | 49 | $4,456 | $688.13 | 35% |
| Lower Windsor Township | 16 | $4,394 | $371.37 | 45% |
| Middleburg | 42 | $4,221 | $520.12 | 39% |
| Cobbs Creek | 10 | $4,128 | $315.08 | 47% |