North Bethesda Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maryland, United States
Is Airbnb profitable in North Bethesda in 2025? Explore comprehensive Airbnb analytics for North Bethesda, Maryland, United States to uncover income potential. This 2025 STR market report for North Bethesda, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 77 active listings.
Whether you're considering an Airbnb investment in North Bethesda, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the North Bethesda Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key North Bethesda Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in North Bethesda (2025)
Understanding the monthly revenue variations for Airbnb listings in North Bethesda is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in North Bethesda is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in North Bethesda across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,434+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,130 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,733 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $718, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in North Bethesda
North Bethesda Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the North Bethesda STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in North Bethesda:
- Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in North Bethesda
Average Daily Rate (ADR) Airbnb Trends in North Bethesda (2025)
Effective short term rental pricing strategy in North Bethesda involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in North Bethesda typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $205+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $138 or more.
- Typical properties (Median) charge around $98 per night.
- Entry-level properties (Bottom 25%) earn around $67 per night.
Average Daily Rate (ADR) Trend by Month in North Bethesda
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Airbnb Seasonality Analysis & Trends in North Bethesda (2025)
Peak Season (April, May, July)
- Revenue averages $2,904 per month
- Occupancy rates average 51.0%
- Daily rates average $118
Shoulder Season
- Revenue averages $2,438 per month
- Occupancy maintains around 49.1%
- Daily rates hold near $120
Low Season (January, February, March)
- Revenue drops to average $1,757 per month
- Occupancy decreases to average 38.6%
- Daily rates adjust to average $124
Seasonality Insights for North Bethesda
- The Airbnb seasonality in North Bethesda shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases North Bethesda's highest earning potential, with monthly revenues capable of climbing to $2,974, occupancy reaching a high of 54.6%, and ADRs peaking at $126.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,505, occupancy could drop to 34.3%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in North Bethesda.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these North Bethesda seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in North Bethesda (2025)
Exploring the top neighborhoods for short-term rentals in North Bethesda? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| North Bethesda | North Bethesda is a suburban community that offers a blend of urban amenities and residential charm. It is close to the White Flint metro station, making it convenient for both business and leisure travelers. | White Flint Mall, Rockville Pike shopping, Strathmore Arts Center, Earth Treks Climbing Center, Cabin John Park, Twinbrook Metro Station |
| Rockville | Rockville is known for its vibrant downtown area, featuring a variety of dining and shopping options. It attracts both business travelers and families, making it a prime location for Airbnb hosts. | Rockville Town Square, F. Scott Fitzgerald Theatre, Rockville Civic Center Park, Maryland SoccerPlex, Montgomery County Agricultural Fairgrounds, Lake Needwood |
| Bethesda | Bethesda boasts a lively artistic and culinary scene, attracting tourists and business visitors alike. It is known for its walkability and proximity to Washington, DC, making it desirable for short-term rentals. | Bethesda Row, Strathmore Hall, Woodmont Triangle, Glen Echo Park, Capital Crescent Trail, Sidwell Friends School |
| Germantown | Germantown offers a suburban feel with many parks and recreational activities. It's a growing area with affordable housing and family-friendly amenities, appealing to longer-term rentals. | Germantown Town Center, Black Hill Regional Park, Snellman Park, Churchill High School Sports, Great Seneca Stream Valley Park, SoccerPlex |
| Silver Spring | Silver Spring has a vibrant downtown with shops, restaurants, and a rich cultural scene. Proximity to Washington, DC, makes it a preferred location for both tourists and business travelers. | Silver Spring Civic Building, AFI Silver Theatre and Cultural Center, Downtown Silver Spring, Sligo Creek Park, Round House Theatre, Ellsworth Place |
| Kensington | Kensington is known for its historic homes and charming small-town atmosphere. It provides a peaceful retreat close to urban amenities, appealing to families and professionals. | Kensington Antique Row, Sligo Creek Parkway, Kensington Park Library, Brookside Gardens, Portugese Community Center, Kensington Market |
| Potomac | Potomac is an affluent suburban area known for its scenic landscapes and upscale lifestyle. It attracts visitors looking for luxury accommodations and a quiet stay near DC. | Great Falls Park, Potomac Village Shopping Center, C&O Canal National Historical Park, The Falls Road Golf Course, Woodland Park, Montgomery County Conservation Park |
| Chevy Chase | Chevy Chase offers a luxurious suburban experience with high-end shops and restaurants. Its close proximity to Washington, DC, makes it appealing for both tourists and business guests. | Union Market, Chevy Chase Pavilion, Rock Creek Park, National 4-H Conference Center, Bannockburn Swim Club, Playground at Chevy Chase |
Understanding Airbnb License Requirements & STR Laws in North Bethesda (2025)
While North Bethesda, Maryland, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for North Bethesda to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in North Bethesda (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in North Bethesdabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Fun Mid-Century Split Level
Entire Place • 4 bedrooms
Luxurious Suite King/Queen Beds in North Bethesda
Entire Place • 2 bedrooms
New RH Furnished Bethesda Townhome (Wkly cleaning)
Entire Place • 4 bedrooms
Luxurious Apartment - King / Queen Beds
Entire Place • 2 bedrooms
Spacious - King/Queen Beds - No Cleaning Fee
Entire Place • 2 bedrooms
5 Minutes From Metro, Pike & Rose, NIH, WalterReed
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in North Bethesda (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in North Bethesda based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Oleg | 4 | $249,472 | 145 | 4.91/5.0 |
| Michael | 1 | $119,116 | 35 | 5.00/5.0 |
| Irfan | 1 | $65,208 | 20 | 4.95/5.0 |
| Rachel | 2 | $61,284 | 259 | 4.91/5.0 |
| Rodrigo | 1 | $55,431 | 66 | 4.91/5.0 |
| Ysa | 1 | $51,539 | 48 | 5.00/5.0 |
| Thierry | 1 | $48,827 | 4 | 5.00/5.0 |
| Emily | 10 | $47,197 | 190 | 4.32/5.0 |
| Host #165216293 | 6 | $46,321 | 1 | 0.00/5.0 |
| Eric | 1 | $44,326 | 103 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in North Bethesda.
Dive Deeper: Advanced North Bethesda STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for North Bethesda. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNorth Bethesda Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for North Bethesda
- The North Bethesda Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 61% of the 77 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 39% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in North Bethesda, Apartment/Condo properties are the most common (48.1%), reflecting the local real estate landscape.
- Houses represent a significant 45.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 1.3%) offer potential for unique stay experiences.
North Bethesda Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for North Bethesda
- The dominant room capacity in North Bethesda is 1 bedroom listings, making up 41.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.2% of the active Airbnb listings in North Bethesda, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (9.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in North Bethesda.
North Bethesda Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for North Bethesda
- The most common guest capacity trend in North Bethesda vacation rentals is listings accommodating 2 guests (15.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the North Bethesda STR market, accounting for 29.9% of listings.
- 13.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in North Bethesda.
- On average, properties in North Bethesda are equipped to host 2.5 guests.
North Bethesda Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for North Bethesda
- The most common availability pattern in North Bethesda falls within the 271-366 days range, representing 49.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in North Bethesda (27.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 28.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
North Bethesda Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
17.4% of total
2 Nights
22 listings
31.9% of total
3 Nights
11 listings
15.9% of total
4-6 Nights
4 listings
5.8% of total
7-29 Nights
10 listings
14.5% of total
30+ Nights
10 listings
14.5% of total
Key Insights
- The most prevalent minimum stay requirement in North Bethesda is 2 Nights, adopted by 31.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (14.5%) caters to monthly stays (30+ nights) in North Bethesda, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.9% of North Bethesda hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 17.4% currently do.
- A 2-night minimum appears standard (31.9%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 14.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in North Bethesda.
North Bethesda Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
14.9% of total
Moderate
32 listings
47.8% of total
Firm
7 listings
10.4% of total
Strict
18 listings
26.9% of total
Cancellation Policy Insights for North Bethesda
- The prevailing Airbnb cancellation policy trend in North Bethesda is Moderate, used by 47.8% of listings.
- There's a relatively balanced mix between guest-friendly (62.7%) and stricter (37.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 47.8% market standard in North Bethesda.
- Regularly review your cancellation policy against competitors and market demand shifts in North Bethesda.
North Bethesda STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for North Bethesda
- The overall average booking lead time for vacation rentals in North Bethesda is 42 days.
- Guests book furthest in advance for stays during July (average 61 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 42 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (52 days avg.) sees the longest lead times, while Spring (45 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in North Bethesda.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 52 days) to capture early planners.
- Monitor your own booking lead times against these North Bethesda averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in North Bethesda (2025)
Amenity Prevalence
Amenity Insights for North Bethesda
- Essential amenities in North Bethesda that guests expect include: Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Essentials, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for North Bethesda: Wifi, Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in North Bethesda to stay competitive.
North Bethesda Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for North Bethesda
- The typical guest profile for Airbnb in North Bethesda consists of primarily domestic travelers (84%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 83.5% of guests.
- Key international markets include United States (83.5%) and DC (4.5%).
- Top languages spoken are English (57.3%) followed by Spanish (12.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Washington.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the North Bethesda Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Lemont | 22 | $8,558 | $812.80 | 42% |
| State College | 158 | $7,525 | $751.34 | 44% |
| Castleton | 10 | $6,255 | $523.55 | 39% |
| Centreville | 15 | $6,205 | $510.77 | 47% |
| Ferguson Township | 120 | $5,810 | $785.97 | 40% |
| Mayo | 13 | $5,786 | $439.15 | 52% |
| College Township | 65 | $5,752 | $809.46 | 40% |
| Stevensville | 70 | $5,476 | $499.46 | 43% |
| West Donegal Township | 13 | $5,399 | $450.85 | 39% |
| Chester | 17 | $5,299 | $437.72 | 43% |