La Plata Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maryland, United States
Is Airbnb profitable in La Plata in 2025? Explore comprehensive Airbnb analytics for La Plata, Maryland, United States to uncover income potential. This 2025 STR market report for La Plata, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in La Plata, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the La Plata Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key La Plata Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in La Plata (2025)
Understanding the monthly revenue variations for Airbnb listings in La Plata is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in La Plata is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in La Plata across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,831+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,801 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,697 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $898, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in La Plata
La Plata Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the La Plata STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Junesees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in La Plata:
- Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in La Plata
Average Daily Rate (ADR) Airbnb Trends in La Plata (2025)
Effective short term rental pricing strategy in La Plata involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in La Plata typically peaks in May and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $668+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $222 or more.
- Typical properties (Median) charge around $121 per night.
- Entry-level properties (Bottom 25%) earn around $92 per night.
Average Daily Rate (ADR) Trend by Month in La Plata
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Airbnb Seasonality Analysis & Trends in La Plata (2025)
Peak Season (July, June, May)
- Revenue averages $3,382 per month
- Occupancy rates average 42.4%
- Daily rates average $233
Shoulder Season
- Revenue averages $2,126 per month
- Occupancy maintains around 36.6%
- Daily rates hold near $215
Low Season (January, November, December)
- Revenue drops to average $1,375 per month
- Occupancy decreases to average 32.3%
- Daily rates adjust to average $206
Seasonality Insights for La Plata
- The Airbnb seasonality in La Plata shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases La Plata's highest earning potential, with monthly revenues capable of climbing to $3,774, occupancy reaching a high of 52.7%, and ADRs peaking at $302.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,308, occupancy could drop to 25.1%, and ADRs may adjust down to $192.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in La Plata.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these La Plata seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in La Plata (2025)
Exploring the top neighborhoods for short-term rentals in La Plata? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown La Plata | The heart of La Plata, filled with shops, restaurants, and local businesses. A great spot for guests who want to enjoy local culture and accessibility to amenities. | La Plata Town Hall, Port Tobacco River, La Plata Farmers Market, Restaurants and local eateries, Historic District |
| Cedarville State Forest | A beautiful natural area perfect for outdoor enthusiasts. Guests can enjoy hiking, nature, and a peaceful environment away from urban life. | Cedarville State Forest trails, Fishing spots, Picnic areas, Wildlife observation, Nature walks |
| South La Plata | A suburban area with family-friendly attractions and easy access to parks and recreational areas. Ideal for families visiting or relocating. | La Plata Park, Charles County Public Library, Recreation Center, Nearby shopping areas, Community events |
| North La Plata | A quiet residential area that's close to schools and parks, making it perfect for longer-term stays for families or visiting professionals. | Mattawoman Creek, Pinefield Park, Community playgrounds, Local schools, Safety and quiet neighborhoods |
| La Plata Historic District | Charming historic district with period architecture and rich history. Attracts guests interested in history and unique experiences. | Historic homes, Walking tours, Local cafes, Art galleries, Cultural festivals |
| Port Tobacco | Known for its historical significance and scenic views. A perfect getaway for history buffs and those seeking tranquility by the water. | Port Tobacco Courthouse, Historic landmarks, Fishing and boating, Scenic walks, Local history museums |
| La Plata Arts District | Emerging arts hub with creative venues and artsy events. Attracts young creatives and tourists looking for a vibrant cultural scene. | Art studios, Local music venues, Craft fairs, Workshops, Art exhibitions |
| White Plains | A growing area with shopping centers and family activities. A convenient location for visitors who want modern conveniences. | Shopping malls, Restaurants, Parks and recreational facilities, Entertainment venues, Family-friendly activities |
Understanding Airbnb License Requirements & STR Laws in La Plata (2025)
While La Plata, Maryland, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for La Plata to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in La Plata (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in La Platabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Oasis at Charity's Hope Farm Resort
Entire Place • 5 bedrooms
Pool/Backyard Event Rental
Entire Place • N/A
Hidden La Plata Escape
Entire Place • 2 bedrooms
Quaint Clean Room with Shower
Private Room • 1 bedroom
Country retreat farmhouse close to DC/DMV
Entire Place • 3 bedrooms
The Brick House
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in La Plata (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in La Plata based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Charity Angel | 6 | $112,465 | 95 | 4.96/5.0 |
| Daniela | 2 | $34,044 | 85 | 4.83/5.0 |
| Tevin | 1 | $24,631 | 26 | 4.85/5.0 |
| Host #390210585 | 1 | $22,266 | 0 | N/A/5.0 |
| Host #563166663 | 1 | $21,623 | 0 | N/A/5.0 |
| Melissa | 1 | $19,482 | 64 | 4.95/5.0 |
| Philip And Georgia | 1 | $19,129 | 252 | 4.89/5.0 |
| Flor | 1 | $17,978 | 7 | 5.00/5.0 |
| Florence | 1 | $14,609 | 37 | 4.95/5.0 |
| Eric | 1 | $14,320 | 36 | 4.86/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in La Plata.
Dive Deeper: Advanced La Plata STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for La Plata. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLa Plata Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for La Plata
- The La Plata Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in La Plata, Outdoor/Unique properties are the most common (42.9%), reflecting the local real estate landscape.
- Houses represent a significant 38.1% portion, catering likely to families or larger groups.
La Plata Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for La Plata
- The dominant room capacity in La Plata is 1 bedroom listings, making up 38.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 57.1% of the active Airbnb listings in La Plata, indicating a high concentration in these sizes.
- A significant 23.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in La Plata.
La Plata Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for La Plata
- The most common guest capacity trend in La Plata vacation rentals is listings accommodating 4 guests (23.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the La Plata STR market, accounting for 42.8% of listings.
- 28.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in La Plata.
- On average, properties in La Plata are equipped to host 3.8 guests.
La Plata Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for La Plata
- The most common availability pattern in La Plata falls within the 271-366 days range, representing 61.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 85.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in La Plata (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 19.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
La Plata Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
12 listings
63.2% of total
2 Nights
4 listings
21.1% of total
4-6 Nights
1 listings
5.3% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in La Plata is 1 Night, adopted by 63.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (84.3%) of the La Plata Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 63.2% of La Plata hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 5.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in La Plata.
La Plata Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
11.1% of total
Moderate
7 listings
38.9% of total
Firm
6 listings
33.3% of total
Strict
3 listings
16.7% of total
Cancellation Policy Insights for La Plata
- The prevailing Airbnb cancellation policy trend in La Plata is Moderate, used by 38.9% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 38.9% market standard in La Plata.
- Regularly review your cancellation policy against competitors and market demand shifts in La Plata.
La Plata STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for La Plata
- The overall average booking lead time for vacation rentals in La Plata is 32 days.
- Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (36 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in La Plata.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 36 days) to capture early planners.
- Monitor your own booking lead times against these La Plata averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in La Plata (2025)
Amenity Prevalence
Amenity Insights for La Plata
- Essential amenities in La Plata that guests expect include: Smoke alarm, Wifi, Free parking on premises, Essentials, Air conditioning, Heating, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Fire extinguisher, First aid kit are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for La Plata: Smoke alarm, Wifi, Free parking on premises, Essentials, Air conditioning, Heating, TV.
- Prioritize adding missing essentials: Essentials, Air conditioning, Heating, TV.
- Consider adding popular differentiators like Hot water or Fire extinguisher to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in La Plata to stay competitive.
La Plata Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for La Plata
- The typical guest profile for Airbnb in La Plata consists of primarily domestic travelers (96%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.0% of guests.
- Key international markets include United States (96%) and DC (2%).
- Top languages spoken are English (75.9%) followed by Spanish (12.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from New York and Greenville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the La Plata Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Mayo | 14 | $5,419 | $442.29 | 51% |
| Centreville | 14 | $5,256 | $538.22 | 46% |
| Middletown Township | 10 | $4,793 | $417.64 | 53% |
| Shannondale | 50 | $4,738 | $315.11 | 54% |
| Stevensville | 78 | $4,629 | $500.41 | 40% |
| Chester | 16 | $4,577 | $442.32 | 41% |
| Easton | 49 | $4,456 | $688.13 | 35% |
| Lower Windsor Township | 16 | $4,394 | $371.37 | 45% |
| Middleburg | 42 | $4,221 | $520.12 | 39% |
| Cobbs Creek | 10 | $4,128 | $315.08 | 47% |