Ellicott City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maryland, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ellicott City in 2025? Explore comprehensive Airbnb analytics for Ellicott City, Maryland, United States to uncover income potential. This 2025 STR market report for Ellicott City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Ellicott City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ellicott City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ellicott City Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Ellicott City.
Occupancy Rate(?)
34.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$15,893
Typical annual income for an Airbnb listing in Ellicott City. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
73.2%
Strong growth (73.2%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Ellicott City.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Ellicott City.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ellicott City (2025)

Understanding the monthly revenue variations for Airbnb listings in Ellicott City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ellicott City is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ellicott City across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,830+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,104 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,517 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $672, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ellicott City

Ellicott City Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ellicott City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ellicott City:

  • Best-in-class properties (Top 10%) achieve 77%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 31%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ellicott City

Average Daily Rate (ADR) Airbnb Trends in Ellicott City (2025)

Effective short term rental pricing strategy in Ellicott City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ellicott City typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $343+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $70 per night.

Average Daily Rate (ADR) Trend by Month in Ellicott City

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Airbnb Seasonality Analysis & Trends in Ellicott City (2025)

Peak Season (May, April, June)
  • Revenue averages $4,306 per month
  • Occupancy rates average 43.4%
  • Daily rates average $175
Shoulder Season
  • Revenue averages $1,924 per month
  • Occupancy maintains around 37.8%
  • Daily rates hold near $176
Low Season (January, February, September)
  • Revenue drops to average $1,384 per month
  • Occupancy decreases to average 33.0%
  • Daily rates adjust to average $177

Seasonality Insights for Ellicott City

  • The Airbnb seasonality in Ellicott City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ellicott City's highest earning potential, with monthly revenues capable of climbing to $4,813, occupancy reaching a high of 47.8%, and ADRs peaking at $179.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,285, occupancy could drop to 31.8%, and ADRs may adjust down to $174.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ellicott City.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ellicott City seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ellicott City (2025)

Exploring the top neighborhoods for short-term rentals in Ellicott City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Ellicott City
Charming historic district with preserved 19th-century architecture and a picturesque atmosphere. Attracts visitors looking for history, shopping, and dining experiences.
Ellicott City Museum, Main Street shops, Patapsco Valley State Park, B&O Railroad Station Museum, Trolley Trail walking path
Patapsco Valley State Park
Offers stunning natural beauty and outdoor recreational opportunities. Popular among nature enthusiasts and those seeking outdoor adventures close to town.
Hiking trails, Canoeing, Fishing, Picnicking areas, Wildlife watching
Ellicott City Downtown
The vibrant downtown area is known for unique boutiques, restaurants, and cafes. A great spot for short-term visitors who want to explore local culture and cuisine.
Charm City cakes, Waterfront park, Columbia Historic District, Local art galleries, Seasonal events and festivals
Centennial Park
A well-known recreational area that features a beautiful lake and numerous walking and biking trails. Ideal for families and visitors looking for leisure activities.
Centennial Lake, Picnic areas, Boating, Playgrounds, Walking/biking trails
Old Ellicott City
Historical part of town with a range of antique shops and boutique stores. Attracts visitors interested in exploring local history and arts.
Historic buildings, Antique shops, Art galleries, Local eateries, Scenic views
Elkridge
Nearby suburb with a mix of residential and commercial areas. Offers convenient access to major highways and attractions, appealing to business travelers.
Shopping centers, Local parks, Proximity to airport, Historic sites, Dining options
Columbia Town Center
A short drive from Ellicott City, this area features shopping, entertainment, and cultural venues. Ideal for travelers wanting a balance of urban and suburban experiences.
The Mall in Columbia, Columbia Lakefront, Merriweather Post Pavilion, Biking paths, Cultural festivals
Howard County Fairgrounds
Hosts various events and fairs throughout the year, drawing visitors from the region. A unique spot for travelers interested in local culture and events.
Howard County Fair, Concerts, Local food vendors, Community events, Family-friendly activities

Understanding Airbnb License Requirements & STR Laws in Ellicott City (2025)

While Ellicott City, Maryland, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ellicott City to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ellicott City (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ellicott Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

The Inn at Mt. Ida & Miller Hall

The Inn at Mt. Ida & Miller Hall

Entire Place • 4 bedrooms

$103,859
Revenue
20.1%
Occupancy
$823.33
Daily Rate
Historic Riverside Cottage

Historic Riverside Cottage

Entire Place • 1 bedroom

$53,669
Revenue
48.0%
Occupancy
$242.13
Daily Rate
Old Ellicott Condo | Historic mid-century home

Old Ellicott Condo | Historic mid-century home

Entire Place • 2 bedrooms

$47,049
Revenue
67.6%
Occupancy
$169.85
Daily Rate
The Patapsco/Mello-Ray River House

The Patapsco/Mello-Ray River House

Entire Place • 2 bedrooms

$27,316
Revenue
30.4%
Occupancy
$264.52
Daily Rate
The Duchess of Font Hill {a tiny house}

The Duchess of Font Hill {a tiny house}

Entire Place • 1 bedroom

$25,063
Revenue
60.9%
Occupancy
$115.88
Daily Rate
Farmhouse Elegance: Historic Inn Suite 204

Farmhouse Elegance: Historic Inn Suite 204

Private Room • 1 bedroom

$18,579
Revenue
21.3%
Occupancy
$351.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ellicott City (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ellicott City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Kimberly1$103,859165.00/5.0
Christa1$53,669474.96/5.0
Ben1$47,049864.87/5.0
Thomas3$36,31461.67/5.0
Kathryn1$27,3161294.81/5.0
Maggie1$25,0632214.94/5.0
Paul Reddy1$18,5762584.92/5.0
Cherie1$16,835155.00/5.0
Nani1$15,084164.94/5.0
Tahmina2$12,559184.63/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ellicott City.

Dive Deeper: Advanced Ellicott City STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ellicott City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ellicott City Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ellicott City

  • The Ellicott City Airbnb market composition is heavily skewed towards Private Room listings, which make up 52% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ellicott City, House properties are the most common (52%), reflecting the local real estate landscape.
  • Houses represent a significant 52% portion, catering likely to families or larger groups.
  • The presence of 16% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.0%) offer potential for unique stay experiences.

Ellicott City Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ellicott City

  • The dominant room capacity in Ellicott City is 1 bedroom listings, making up 56% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.0% of the active Airbnb listings in Ellicott City, indicating a high concentration in these sizes.
  • With over half the market (56%) consisting of studios or 1-bedroom units, Ellicott City is particularly well-suited for individuals or couples.

Ellicott City Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ellicott City

  • The most common guest capacity trend in Ellicott City vacation rentals is listings accommodating 4 guests (24%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 1 guest dominate the Ellicott City STR market, accounting for 40.0% of listings.
  • On average, properties in Ellicott City are equipped to host 2.7 guests.

Ellicott City Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ellicott City

  • The most common availability pattern in Ellicott City falls within the 271-366 days range, representing 68% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Ellicott City (36%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ellicott City Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30.4%)

1 Night

7 listings

30.4% of total

2 Nights (26.1%)

2 Nights

6 listings

26.1% of total

3 Nights (8.7%)

3 Nights

2 listings

8.7% of total

4-6 Nights (4.3%)

4-6 Nights

1 listings

4.3% of total

7-29 Nights (13%)

7-29 Nights

3 listings

13% of total

30+ Nights (17.4%)

30+ Nights

4 listings

17.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Ellicott City is 1 Night, adopted by 30.4% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (17.4%) caters to monthly stays (30+ nights) in Ellicott City, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30.4% of Ellicott City hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 17.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ellicott City.

Ellicott City Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.6%)

Flexible

6 listings

31.6% of total

Moderate (31.6%)

Moderate

6 listings

31.6% of total

Firm (15.8%)

Firm

3 listings

15.8% of total

Strict (21.1%)

Strict

4 listings

21.1% of total

Cancellation Policy Insights for Ellicott City

  • The prevailing Airbnb cancellation policy trend in Ellicott City is Flexible, used by 31.6% of listings.
  • There's a relatively balanced mix between guest-friendly (63.2%) and stricter (36.9%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.6% market standard in Ellicott City.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ellicott City.

Ellicott City STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ellicott City

  • The overall average booking lead time for vacation rentals in Ellicott City is 30 days.
  • Guests book furthest in advance for stays during May (average 66 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in June (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (41 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (30 days) as a baseline for your pricing and availability strategy in Ellicott City.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 66 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Ellicott City averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ellicott City (2025)

Amenity Prevalence

Amenity Insights for Ellicott City

  • Essential amenities in Ellicott City that guests expect include: Smoke alarm, TV, Air conditioning, Heating, Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hot water, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ellicott City: Smoke alarm, TV, Air conditioning, Heating, Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Free parking on premises.
  • Consider adding popular differentiators like Essentials or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ellicott City to stay competitive.

Ellicott City Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ellicott City

  • The typical guest profile for Airbnb in Ellicott City consists of primarily domestic travelers (96%), often arriving from nearby Lexington Park, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include United States (95.5%) and DC (2.8%).
  • Top languages spoken are English (75.9%) followed by Spanish (7.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lexington Park and Baltimore.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ellicott City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Lemont22$8,558$812.8042%
State College158$7,525$751.3444%
Centreville15$6,205$510.7747%
Ferguson Township120$5,810$785.9740%
Mayo13$5,786$439.1552%
College Township65$5,752$809.4640%
Stevensville70$5,476$499.4643%
West Donegal Township13$5,399$450.8539%
Chester17$5,299$437.7243%
Shannondale47$5,288$292.9456%

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