College Park Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Maryland, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in College Park in 2025? Explore comprehensive Airbnb analytics for College Park, Maryland, United States to uncover income potential. This 2025 STR market report for College Park, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.

Whether you're considering an Airbnb investment in College Park, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the College Park Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key College Park Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$85
The average rental revenue earned for an occupied room per day in College Park.
Occupancy Rate(?)
50.8%
High demand. Good booking frequency.
Median Annual Revenue(?)
$12,517
Typical annual income for an Airbnb listing in College Park. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.0%
Significant decrease (-10.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in College Park.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in College Park.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
32
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in College Park (2025)

Understanding the monthly revenue variations for Airbnb listings in College Park is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in College Park is typically May, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in College Park across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,775+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,905 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,200 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $727, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in College Park

College Park Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the College Park STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in College Park:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 52%.
  • Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in College Park

Average Daily Rate (ADR) Airbnb Trends in College Park (2025)

Effective short term rental pricing strategy in College Park involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in College Park typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $181+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $95 or more.
  • Typical properties (Median) charge around $60 per night.
  • Entry-level properties (Bottom 25%) earn around $45 per night.

Average Daily Rate (ADR) Trend by Month in College Park

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Airbnb Seasonality Analysis & Trends in College Park (2025)

Peak Season (May, July, August)
  • Revenue averages $1,857 per month
  • Occupancy rates average 60.0%
  • Daily rates average $80
Shoulder Season
  • Revenue averages $1,527 per month
  • Occupancy maintains around 51.1%
  • Daily rates hold near $82
Low Season (January, February, December)
  • Revenue drops to average $1,102 per month
  • Occupancy decreases to average 45.2%
  • Daily rates adjust to average $84

Seasonality Insights for College Park

  • The Airbnb seasonality in College Park shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases College Park's highest earning potential, with monthly revenues capable of climbing to $1,921, occupancy reaching a high of 63.7%, and ADRs peaking at $88.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,021, occupancy could drop to 39.7%, and ADRs may adjust down to $78.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in College Park.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these College Park seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in College Park (2025)

Exploring the top neighborhoods for short-term rentals in College Park? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown College Park
The vibrant hub of College Park featuring a mix of shops, restaurants, and cultural attractions. Close proximity to the University of Maryland makes it appealing to students and visitors alike.
University of Maryland, The Carousel at College Park, College Park Aviation Museum, Maryland Book Exchange, College Park Shopping Center
North College Park
A residential area that offers a quieter setting while still being close to major attractions. Great for family travelers and those seeking a more suburban feel.
Greenbelt Park, North College Park Community Center, Nearby Parks and Recreation Programs, Transportation options to D.C., Local eateries and stores
University of Maryland Campus
Serve as a major draw for visitors attending events, conferences, and sporting activities at the university, making it a prime location for short-term rentals.
Xfinity Center, Memorial Chapel, Clarice Smith Performing Arts Center, Maryland Stadium, University Libraries
Berwyn Heights
A charming neighborhood that provides a family-friendly atmosphere and is close to parks and public transportation, appealing to visitors seeking a peaceful stay.
Berwyn Heights Park, Lake Artemesia, Dog Park, Local Farmers Market, Berwyn Heights Community Center
Hyattsville Arts District
A thriving arts community that attracts a creative crowd. Ideal for those looking for a unique lodging experience intertwined with arts and culture.
Art is Life Gallery, Riversdale House Museum, Local Arts and Crafts Stores, Restaurants and Cafes, Weekend Farmers Market
Greenbelt
Known for its green spaces and community-oriented environment, Greenbelt is great for nature lovers and families looking for more open spaces and recreational activities.
Greenbelt Park, Greenbelt Arts Center, Buddy Attick Park, Local Trails, Greenbelt Community Center
Riverdale Park
A scenic neighborhood with beautiful parks and trails, offering a great mix of urban living with nature and community events throughout the year.
Riverdale Park Station, The Prince George's Plaza, Local Parks and Recreation Areas, Transportation to D.C., Historic Riverdale Park
Laurel
Just a short drive away from College Park, Laurel offers great shopping and dining options, while also being convenient for those traveling to Washington D.C. or Baltimore.
Laurel Park, Historic Laurel Main Street, Local Shopping Centers, Restaurants and Bars, Public Transportation Access

Understanding Airbnb License Requirements & STR Laws in College Park (2025)

Yes, College Park, Maryland, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for College Park to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 59% licensed listings)

Top Performing Airbnb Properties in College Park (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in College Parkbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Home in MD

Home in MD

Entire Place • 3 bedrooms

$43,290
Revenue
62.6%
Occupancy
$178.49
Daily Rate
Spacious relaxing home by DC, CP, woods & lake

Spacious relaxing home by DC, CP, woods & lake

Entire Place • 4 bedrooms

$39,890
Revenue
38.1%
Occupancy
$248.26
Daily Rate
Home in DMV

Home in DMV

Entire Place • 3 bedrooms

$25,569
Revenue
49.9%
Occupancy
$187.11
Daily Rate
Perfect for family visits to Washington DC or UMD!

Perfect for family visits to Washington DC or UMD!

Entire Place • 3 bedrooms

$24,168
Revenue
32.1%
Occupancy
$226.83
Daily Rate
9114 College Park Guest House Comfort Suite

9114 College Park Guest House Comfort Suite

Entire Place • 1 bedroom

$24,051
Revenue
63.1%
Occupancy
$101.17
Daily Rate
Live in UM campus & steps Metro2

Live in UM campus & steps Metro2

Entire Place • 1 bedroom

$21,195
Revenue
77.0%
Occupancy
$67.10
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in College Park (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in College Park based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Abiy2$68,859282.43/5.0
Jacob4$57,6353404.93/5.0
Yan4$57,1681114.70/5.0
Lixin8$55,9731172.31/5.0
Kopal1$39,8901714.82/5.0
Artemisia1$24,168934.54/5.0
Young1$18,887864.93/5.0
Host #682060251$17,086564.73/5.0
Host #270191331$14,28374.86/5.0
Jafrin Jobayer2$14,262424.82/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in College Park.

Dive Deeper: Advanced College Park STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for College Park. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

College Park Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for College Park

  • The College Park Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 56.3% of the 32 active rentals. This indicates strong guest preference for privacy and space.
  • However, a notable 43.8% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
  • Looking at the property type distribution in College Park, House properties are the most common (71.9%), reflecting the local real estate landscape.
  • Houses represent a significant 71.9% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.1%) offer potential for unique stay experiences.

College Park Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for College Park

  • The dominant room capacity in College Park is 1 bedroom listings, making up 43.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 3 bedrooms properties represent 56.3% of the active Airbnb listings in College Park, indicating a high concentration in these sizes.

College Park Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for College Park

  • The most common guest capacity trend in College Park vacation rentals is listings accommodating 2 guests (25%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 3 guests dominate the College Park STR market, accounting for 34.4% of listings.
  • 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in College Park.
  • On average, properties in College Park are equipped to host 2.1 guests.

College Park Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for College Park

  • The most common availability pattern in College Park falls within the 181-270 days range, representing 37.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in College Park (31.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 37.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

College Park Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.3%)

1 Night

4 listings

13.3% of total

2 Nights (16.7%)

2 Nights

5 listings

16.7% of total

3 Nights (3.3%)

3 Nights

1 listings

3.3% of total

4-6 Nights (10%)

4-6 Nights

3 listings

10% of total

7-29 Nights (16.7%)

7-29 Nights

5 listings

16.7% of total

30+ Nights (40%)

30+ Nights

12 listings

40% of total

Key Insights

  • The most prevalent minimum stay requirement in College Park is 30+ Nights, adopted by 40% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (40%) caters to monthly stays (30+ nights) in College Park, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 40% of College Park hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 40% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in College Park.

College Park Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (30.4%)

Flexible

7 listings

30.4% of total

Moderate (39.1%)

Moderate

9 listings

39.1% of total

Firm (13%)

Firm

3 listings

13% of total

Strict (17.4%)

Strict

4 listings

17.4% of total

Cancellation Policy Insights for College Park

  • The prevailing Airbnb cancellation policy trend in College Park is Moderate, used by 39.1% of listings.
  • There's a relatively balanced mix between guest-friendly (69.5%) and stricter (30.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 39.1% market standard in College Park.
  • Regularly review your cancellation policy against competitors and market demand shifts in College Park.

College Park STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for College Park

  • The overall average booking lead time for vacation rentals in College Park is 35 days.
  • Guests book furthest in advance for stays during December (average 68 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in April (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (56 days avg.) sees the longest lead times, while Spring (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in College Park.
  • For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these College Park averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in College Park (2025)

Amenity Prevalence

Amenity Insights for College Park

  • Essential amenities in College Park that guests expect include: Wifi, Smoke alarm, Air conditioning, Carbon monoxide alarm, Essentials, Heating, Hangers. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Washer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for College Park: Wifi, Smoke alarm, Air conditioning, Carbon monoxide alarm, Essentials, Heating, Hangers.
  • Prioritize adding missing essentials: Carbon monoxide alarm, Essentials, Heating, Hangers.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in College Park to stay competitive.

College Park Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for College Park

  • The typical guest profile for Airbnb in College Park consists of primarily domestic travelers (72%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 72.1% of guests.
  • Key international markets include United States (72.1%) and DC (3.1%).
  • Top languages spoken are English (58%) followed by Spanish (12.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Washington.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the College Park Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Centreville15$6,205$510.7747%
Mayo13$5,786$439.1552%
Stevensville70$5,476$499.4643%
Chester17$5,299$437.7243%
Shannondale47$5,288$292.9456%
Arundel on the Bay25$5,285$509.3739%
Middletown Township10$5,208$392.8353%
Lower Windsor Township15$5,190$348.5145%
Middleburg40$4,976$454.5841%
Haymarket10$4,965$335.5042%

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