Old Saybrook Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Connecticut River Valley Planning Region, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Old Saybrook in 2025? Explore comprehensive Airbnb analytics for Old Saybrook, Lower Connecticut River Valley Planning Region, United States to uncover income potential. This 2025 STR market report for Old Saybrook, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 68 active listings.

Whether you're considering an Airbnb investment in Old Saybrook, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Old Saybrook Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Old Saybrook Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$384
The average rental revenue earned for an occupied room per day in Old Saybrook.
Occupancy Rate(?)
42.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$39,009
Typical annual income for an Airbnb listing in Old Saybrook. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.3%
Positive growth (1.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Old Saybrook.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Old Saybrook.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
68
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Old Saybrook (2025)

Understanding the monthly revenue variations for Airbnb listings in Old Saybrook is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Old Saybrook is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Old Saybrook across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,323+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,156 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,804 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,056, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Old Saybrook

Old Saybrook Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Old Saybrook STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Old Saybrook:

  • Best-in-class properties (Top 10%) achieve 72%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 38%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Old Saybrook

Average Daily Rate (ADR) Airbnb Trends in Old Saybrook (2025)

Effective short term rental pricing strategy in Old Saybrook involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Old Saybrook typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $647+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $451 or more.
  • Typical properties (Median) charge around $326 per night.
  • Entry-level properties (Bottom 25%) earn around $237 per night.

Average Daily Rate (ADR) Trend by Month in Old Saybrook

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Airbnb Seasonality Analysis & Trends in Old Saybrook (2025)

Peak Season (August, July, June)
  • Revenue averages $8,039 per month
  • Occupancy rates average 59.0%
  • Daily rates average $406
Shoulder Season
  • Revenue averages $4,290 per month
  • Occupancy maintains around 37.1%
  • Daily rates hold near $386
Low Season (January, February, March)
  • Revenue drops to average $2,288 per month
  • Occupancy decreases to average 26.1%
  • Daily rates adjust to average $394

Seasonality Insights for Old Saybrook

  • The Airbnb seasonality in Old Saybrook shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Old Saybrook's highest earning potential, with monthly revenues capable of climbing to $8,673, occupancy reaching a high of 66.7%, and ADRs peaking at $409.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,044, occupancy could drop to 24.1%, and ADRs may adjust down to $373.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Old Saybrook.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Old Saybrook seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Old Saybrook (2025)

Exploring the top neighborhoods for short-term rentals in Old Saybrook? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Saybrook Town Center
The historical heart of Old Saybrook featuring quaint shops, restaurants, and cultural sites. It's an attractive location for travelers looking to explore local history and enjoy waterfront views.
Old Saybrook Historical Society, Katharine Hepburn Cultural Arts Center, Saybrook Point Lighthouse, Fort Saybrook Monument Park, Chester Ferry
Saybrook Point
A scenic waterfront area offering beautiful views of the Connecticut River and Long Island Sound. Ideal for a tranquil getaway with access to beaches and water activities.
Saybrook Point Marina, Harvey's Beach, Old Saybrook Town Park, The Katharine Hepburn Cultural Arts Center, Long Island Sound views
North Cove
A picturesque area that features waterfront properties and a peaceful atmosphere, perfect for families or couples looking for a serene environment near nature.
North Cove Marina, Connecticut River Museum, Local parks, Nature trails, Historic homes
Fenwick
An exclusive beach community known for its stunning Victorian architecture and proximity to the beach. It's a charming area that attracts travelers looking for a relaxing beach vacation.
Fenwick Golf Course, Private beaches, Victorian cottages, Nearby shops, Local dining options
Old Lyme
Nearby coastal town with significant art galleries and a rich history. Attracts art lovers and those interested in cultural experiences with its serene beaches and historic sites.
Florence Griswold Museum, Old Lyme Historic District, White Sand Beach, Local art galleries, Charming cafes
Deep River
A small, friendly town offering access to outdoor activities and a quaint rural setting, ideal for nature enthusiasts and those looking to escape the city.
Deep River Historical Society, Baldwin Bridge, Local parks, Connecticut River activities, Nature trails
Moodus
A rural area that offers a peaceful retreat with an emphasis on outdoor experiences. Attracts visitors seeking adventures in nature, such as hiking and fishing.
Machimoodus State Park, Local wineries, Hiking trails, Nature spotting, Historic sites
Westbrook
This charming coastal town has beautiful beaches and a relaxed atmosphere, perfect for vacationers looking for a seaside escape with family-friendly activities.
Westbrook Town Beach, Westbrook Outlet Center, Local restaurants, Parks and recreation areas, Kayaking opportunities

Understanding Airbnb License Requirements & STR Laws in Old Saybrook (2025)

While Old Saybrook, Lower Connecticut River Valley Planning Region, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Old Saybrook to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Old Saybrook (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Old Saybrookbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Oceanfront Sleeps 12~ Linens inc 3 Bedrooms~2 Bath

Oceanfront Sleeps 12~ Linens inc 3 Bedrooms~2 Bath

Entire Place • 3 bedrooms

$132,236
Revenue
58.4%
Occupancy
$782.01
Daily Rate
Red Bird Waterfront Home

Red Bird Waterfront Home

Entire Place • 3 bedrooms

$127,785
Revenue
38.8%
Occupancy
$645.48
Daily Rate
Cornfield Point Year-round Home with Private Beach

Cornfield Point Year-round Home with Private Beach

Entire Place • 3 bedrooms

$112,993
Revenue
38.3%
Occupancy
$534.18
Daily Rate
Romantic Couples Retreat with Private Sandy Beach

Romantic Couples Retreat with Private Sandy Beach

Entire Place • 2 bedrooms

$109,517
Revenue
56.3%
Occupancy
$398.03
Daily Rate
Ocean/Beach Front, Sunroom, Huge Yard, Sunset View

Ocean/Beach Front, Sunroom, Huge Yard, Sunset View

Entire Place • 4 bedrooms

$96,672
Revenue
44.8%
Occupancy
$620.77
Daily Rate
Capt Clarke Historic Homestead/Venue. Beaches,Pets

Capt Clarke Historic Homestead/Venue. Beaches,Pets

Entire Place • 5 bedrooms

$78,258
Revenue
36.3%
Occupancy
$565.78
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Old Saybrook (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Old Saybrook based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lauren2$176,897724.92/5.0
Laura1$132,236614.84/5.0
Ruth1$127,785214.90/5.0
Donald1$112,993404.90/5.0
Zak1$96,672424.76/5.0
Evolve2$80,214334.78/5.0
Yvette1$78,2581504.77/5.0
Patricia1$76,950135.00/5.0
Ricky1$72,677194.68/5.0
Lauren1$65,078285.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Old Saybrook.

Dive Deeper: Advanced Old Saybrook STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Old Saybrook. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Old Saybrook Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Old Saybrook

  • The Old Saybrook Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.6% of the 68 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Old Saybrook, House properties are the most common (88.2%), reflecting the local real estate landscape.
  • Houses represent a significant 88.2% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo, others, outdoor/unique (combined 11.8%) offer potential for unique stay experiences.

Old Saybrook Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Old Saybrook

  • The dominant room capacity in Old Saybrook is 3 bedrooms listings, making up 42.6% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 61.7% of the active Airbnb listings in Old Saybrook, indicating a high concentration in these sizes.
  • A significant 66.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Old Saybrook.

Old Saybrook Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Old Saybrook

  • The most common guest capacity trend in Old Saybrook vacation rentals is listings accommodating 8+ guests (30.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Old Saybrook STR market, accounting for 60.3% of listings.
  • 67.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Old Saybrook.
  • On average, properties in Old Saybrook are equipped to host 5.9 guests.

Old Saybrook Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Old Saybrook

  • The most common availability pattern in Old Saybrook falls within the 181-270 days range, representing 48.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Old Saybrook (47.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 13.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Old Saybrook Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9%)

1 Night

6 listings

9% of total

2 Nights (32.8%)

2 Nights

22 listings

32.8% of total

3 Nights (19.4%)

3 Nights

13 listings

19.4% of total

4-6 Nights (11.9%)

4-6 Nights

8 listings

11.9% of total

7-29 Nights (14.9%)

7-29 Nights

10 listings

14.9% of total

30+ Nights (11.9%)

30+ Nights

8 listings

11.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Old Saybrook is 2 Nights, adopted by 32.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (11.9%) caters to monthly stays (30+ nights) in Old Saybrook, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 32.8% of Old Saybrook hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9% currently do.
  • A 2-night minimum appears standard (32.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 11.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Old Saybrook.

Old Saybrook Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.2%)

Flexible

5 listings

8.2% of total

Moderate (26.2%)

Moderate

16 listings

26.2% of total

Firm (27.9%)

Firm

17 listings

27.9% of total

Strict (37.7%)

Strict

23 listings

37.7% of total

Cancellation Policy Insights for Old Saybrook

  • The prevailing Airbnb cancellation policy trend in Old Saybrook is Strict, used by 37.7% of listings.
  • A majority (65.6%) of hosts in Old Saybrook utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 37.7% market standard in Old Saybrook.
  • With 37.7% using Strict terms, this is a viable option in Old Saybrook, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Old Saybrook.

Old Saybrook STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Old Saybrook

  • The overall average booking lead time for vacation rentals in Old Saybrook is 70 days.
  • Guests book furthest in advance for stays during July (average 134 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 30 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (106 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in Old Saybrook.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 134 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 106 days) to capture early planners.
  • Monitor your own booking lead times against these Old Saybrook averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Old Saybrook (2025)

Amenity Prevalence

Amenity Insights for Old Saybrook

  • Essential amenities in Old Saybrook that guests expect include: Wifi, TV, Kitchen, Smoke alarm, Air conditioning, Hot water, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Refrigerator, Carbon monoxide alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Old Saybrook: Wifi, TV, Kitchen, Smoke alarm, Air conditioning, Hot water, Free parking on premises.
  • Prioritize adding missing essentials: Smoke alarm, Air conditioning, Hot water, Free parking on premises.
  • Consider adding popular differentiators like Heating or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Old Saybrook to stay competitive.

Old Saybrook Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Old Saybrook

  • The typical guest profile for Airbnb in Old Saybrook consists of primarily domestic travelers (97%), often arriving from nearby New York, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.5% of guests.
  • Key international markets include United States (96.5%) and United Kingdom (0.9%).
  • Top languages spoken are English (70.9%) followed by Spanish (11.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New York and Boston.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Old Saybrook Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Stuyvesant10$6,757$533.7441%
Milford11$6,343$500.1059%
Town of East Hampton1,420$6,008$940.0238%
Town of Pawling16$5,956$392.4156%
Town of Southampton1,321$5,900$938.2336%
Brookfield13$5,891$486.6351%
Town/Village of Harrison10$5,764$590.2048%
Middletown384$5,575$548.0046%
Town of Stillwater54$5,325$536.4846%
Town of Putnam Valley50$5,316$394.3048%

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