Hammond Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Louisiana, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Hammond in 2025? Explore comprehensive Airbnb analytics for Hammond, Louisiana, United States to uncover income potential. This 2025 STR market report for Hammond, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 60 active listings.

Whether you're considering an Airbnb investment in Hammond, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hammond Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Hammond Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$144
The average rental revenue earned for an occupied room per day in Hammond.
Occupancy Rate(?)
45.3%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$22,924
Typical annual income for an Airbnb listing in Hammond. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
12.3%
Strong growth (12.3%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Hammond.
Lowest Revenue Month(?)
August
The month with the lowest average earnings, indicating the low season in Hammond.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
60
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Hammond (2025)

Understanding the monthly revenue variations for Airbnb listings in Hammond is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hammond is typically June, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hammond across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,306+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,226 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,113 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,295, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Hammond

Hammond Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Hammond STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hammond:

  • Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Hammond

Average Daily Rate (ADR) Airbnb Trends in Hammond (2025)

Effective short term rental pricing strategy in Hammond involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hammond typically peaks in December and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $213+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $173 or more.
  • Typical properties (Median) charge around $137 per night.
  • Entry-level properties (Bottom 25%) earn around $92 per night.

Average Daily Rate (ADR) Trend by Month in Hammond

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Airbnb Seasonality Analysis & Trends in Hammond (2025)

Peak Season (June, May, April)
  • Revenue averages $3,118 per month
  • Occupancy rates average 45.3%
  • Daily rates average $134
Shoulder Season
  • Revenue averages $2,322 per month
  • Occupancy maintains around 49.0%
  • Daily rates hold near $146
Low Season (January, August, September)
  • Revenue drops to average $1,737 per month
  • Occupancy decreases to average 41.3%
  • Daily rates adjust to average $136

Seasonality Insights for Hammond

  • The Airbnb seasonality in Hammond shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Hammond's highest earning potential, with monthly revenues capable of climbing to $3,270, occupancy reaching a high of 53.6%, and ADRs peaking at $158.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,674, occupancy could drop to 38.9%, and ADRs may adjust down to $130.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hammond.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Hammond seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Hammond (2025)

Exploring the top neighborhoods for short-term rentals in Hammond? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Hammond
The heart of Hammond with a charming small-town feel, offering a variety of shops, restaurants, and vibrant nightlife. It is an attractive spot for visitors, especially during local events and festivals.
Downtown Historic District, Tangi Lakes, Rose Garden, Hammond Regional Arts Center, Hammond Farmers Market
University Avenue Area
Close to Southeastern Louisiana University, this area is popular among students, faculty, and families visiting the campus. A great location for short-term rentals catering to university visitors.
Southeastern Louisiana University, University Center, National Register of Historic Places Structures
Ponchatoula
Known as the "Strawberry Capital of the World", Ponchatoula has a charming downtown with antique shops and is close to rural attractions, making it a great spot for weekend getaways.
Ponchatoula Strawberry Festival, Old Train Depot, Antique Shops, Ponchatoula River
Hammond Square
A modern shopping and dining area that attracts both locals and visitors. It’s a prime location for travelers looking for convenience and accessibility to amenities.
Hammond Square Shopping Center, Restaurants and cafes, Local Events and Entertainment
Cascio’s Steakhouse Area
This area features one of the most popular restaurants in Hammond and is a preferred dining spot. It attracts visitors for good food and events, enhancing its rental potential.
Cascio’s Steakhouse, Local parks, Family-friendly activities
Tangi Lakes Area
A scenic area surrounding a picturesque lake, great for fishing and outdoor activities. Ideal for those looking to escape city life and enjoy nature.
Tangi Lakes, Fishing spots, Park facilities
Local Parks
Hammond has several local parks that attract families and outdoor enthusiasts. Properties near parks are appealing to families looking for recreational activities.
Ponchatoula Park, Gonzales Park, Zollie D. Smith Park
Historic Rail Road District
This area encompasses a rich historical background and appeals to those interested in the local heritage. It’s ideal for guests looking for unique cultural experiences.
Railroad Museum, Historic Buildings, Cultural Festivals

Understanding Airbnb License Requirements & STR Laws in Hammond (2025)

While Hammond, Louisiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hammond to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Hammond (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hammondbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Entire Downtown Hammond Condo 2 bed, 2 bath

Entire Downtown Hammond Condo 2 bed, 2 bath

Entire Place • 2 bedrooms

$58,597
Revenue
62.2%
Occupancy
$218.47
Daily Rate
Entire Downtown Hammond Condo

Entire Downtown Hammond Condo

Entire Place • 3 bedrooms

$56,292
Revenue
65.8%
Occupancy
$207.46
Daily Rate
Southern Charmer, perfect for your getaway.

Southern Charmer, perfect for your getaway.

Entire Place • 3 bedrooms

$51,296
Revenue
63.7%
Occupancy
$221.18
Daily Rate
Circa 75 Guest House

Circa 75 Guest House

Entire Place • 3 bedrooms

$50,742
Revenue
60.7%
Occupancy
$186.82
Daily Rate
Downtown Hammond 2 bedroom, 2 bath condo

Downtown Hammond 2 bedroom, 2 bath condo

Entire Place • 2 bedrooms

$50,378
Revenue
54.4%
Occupancy
$205.71
Daily Rate
CopperHill House

CopperHill House

Entire Place • 3 bedrooms

$47,001
Revenue
44.7%
Occupancy
$188.76
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Hammond (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Hammond based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
John4$210,2922414.88/5.0
David8$95,91050.63/5.0
Sergio3$93,397924.95/5.0
Tony4$75,722824.95/5.0
Access Luxury Properties2$67,767674.82/5.0
Amanda2$63,880874.93/5.0
Tasha1$51,296974.95/5.0
Melissa1$50,742285.00/5.0
Trevor1$47,00185.00/5.0
Michael C2$41,039315.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hammond.

Dive Deeper: Advanced Hammond STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hammond. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Hammond Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Hammond

  • The Hammond Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 60 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Hammond, House properties are the most common (41.7%), reflecting the local real estate landscape.
  • Houses represent a significant 41.7% portion, catering likely to families or larger groups.
  • The presence of 20% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 3.3%) offer potential for unique stay experiences.

Hammond Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Hammond

  • The dominant room capacity in Hammond is 1 bedroom listings, making up 38.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 68.3% of the active Airbnb listings in Hammond, indicating a high concentration in these sizes.
  • A significant 28.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hammond.

Hammond Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Hammond

  • The most common guest capacity trend in Hammond vacation rentals is listings accommodating 2 guests (28.3%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Hammond STR market, accounting for 46.6% of listings.
  • 26.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hammond.
  • On average, properties in Hammond are equipped to host 4.2 guests.

Hammond Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Hammond

  • The most common availability pattern in Hammond falls within the 91-180 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 51.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Hammond (45%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Hammond Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (38.6%)

1 Night

22 listings

38.6% of total

2 Nights (45.6%)

2 Nights

26 listings

45.6% of total

3 Nights (1.8%)

3 Nights

1 listings

1.8% of total

4-6 Nights (1.8%)

4-6 Nights

1 listings

1.8% of total

7-29 Nights (1.8%)

7-29 Nights

1 listings

1.8% of total

30+ Nights (10.5%)

30+ Nights

6 listings

10.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Hammond is 2 Nights, adopted by 45.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (84.2%) of the Hammond Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (10.5%) caters to monthly stays (30+ nights) in Hammond, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 45.6% of Hammond hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 10.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hammond.

Hammond Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (31.3%)

Flexible

15 listings

31.3% of total

Moderate (27.1%)

Moderate

13 listings

27.1% of total

Firm (14.6%)

Firm

7 listings

14.6% of total

Strict (27.1%)

Strict

13 listings

27.1% of total

Cancellation Policy Insights for Hammond

  • The prevailing Airbnb cancellation policy trend in Hammond is Flexible, used by 31.3% of listings.
  • There's a relatively balanced mix between guest-friendly (58.4%) and stricter (41.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 31.3% market standard in Hammond.
  • Regularly review your cancellation policy against competitors and market demand shifts in Hammond.

Hammond STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Hammond

  • The overall average booking lead time for vacation rentals in Hammond is 34 days.
  • Guests book furthest in advance for stays during November (average 47 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (41 days avg.) sees the longest lead times, while Winter (33 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Hammond.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 47 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 41 days) to capture early planners.
  • Monitor your own booking lead times against these Hammond averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Hammond (2025)

Amenity Prevalence

Amenity Insights for Hammond

  • Essential amenities in Hammond that guests expect include: Air conditioning, Wifi, TV, Free parking on premises, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Microwave are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Hammond: Air conditioning, Wifi, TV, Free parking on premises, Smoke alarm.
  • Prioritize adding missing essentials: Wifi, TV, Free parking on premises, Smoke alarm.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Hammond to stay competitive.

Hammond Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Hammond

  • The typical guest profile for Airbnb in Hammond consists of primarily domestic travelers (97%), often arriving from nearby Hammond, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 96.8% of guests.
  • Key international markets include United States (96.8%) and United Kingdom (0.7%).
  • Top languages spoken are English (83.6%) followed by Spanish (9.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Hammond and New Orleans.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Hammond Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Plaquemines Parish17$5,731$403.0944%
New Roads29$3,314$319.3534%
New Orleans4,773$3,257$265.8344%
Grand Isle85$3,090$396.1533%
Petal13$2,931$201.0949%
Covington54$2,880$217.2745%
Abita Springs18$2,702$185.3648%
Chauvin15$2,698$268.1532%
Prairieville17$2,478$194.9242%
Ponchatoula42$2,468$227.2939%

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