Covington Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Louisiana, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Covington in 2025? Explore comprehensive Airbnb analytics for Covington, Louisiana, United States to uncover income potential. This 2025 STR market report for Covington, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 54 active listings.

Whether you're considering an Airbnb investment in Covington, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Covington Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Covington Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$217
The average rental revenue earned for an occupied room per day in Covington.
Occupancy Rate(?)
44.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$34,565
Typical annual income for an Airbnb listing in Covington. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
31.9%
Strong growth (31.9%) vs. last year.
Peak Revenue Month(?)
April
The month with the highest average earnings, indicating peak season in Covington.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Covington.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
54
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Covington (2025)

Understanding the monthly revenue variations for Airbnb listings in Covington is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Covington is typically April, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Covington across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,660+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,206 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,783 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,446, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Covington

Covington Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Covington STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Covington:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 49%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Covington

Average Daily Rate (ADR) Airbnb Trends in Covington (2025)

Effective short term rental pricing strategy in Covington involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Covington typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $352+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
  • Typical properties (Median) charge around $140 per night.
  • Entry-level properties (Bottom 25%) earn around $98 per night.

Average Daily Rate (ADR) Trend by Month in Covington

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Airbnb Seasonality Analysis & Trends in Covington (2025)

Peak Season (April, May, February)
  • Revenue averages $4,445 per month
  • Occupancy rates average 51.5%
  • Daily rates average $207
Shoulder Season
  • Revenue averages $3,717 per month
  • Occupancy maintains around 51.3%
  • Daily rates hold near $204
Low Season (January, August, September)
  • Revenue drops to average $2,742 per month
  • Occupancy decreases to average 40.9%
  • Daily rates adjust to average $198

Seasonality Insights for Covington

  • The Airbnb seasonality in Covington shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Covington's highest earning potential, with monthly revenues capable of climbing to $4,624, occupancy reaching a high of 61.7%, and ADRs peaking at $222.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,593, occupancy could drop to 39.3%, and ADRs may adjust down to $194.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Covington.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Covington seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Covington (2025)

Exploring the top neighborhoods for short-term rentals in Covington? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic District
Charming area filled with 19th-century architecture and rich history. Popular among tourists who want to experience the local culture and heritage.
St. John the Baptist Church, Covington Trailhead, Old Covington Cemetery, Local art galleries, Coffee shops and eateries
Downtown Covington
The heart of the city with a vibrant atmosphere, restaurants, and shops. Ideal for guests looking for an urban experience with a small-town feel.
Covington Farmers Market, Civic Theatre, Restaurants and dining options, Boutique shops, Local breweries
Bogue Falaya Park
Beautiful riverside park that attracts outdoor enthusiasts and families. Great for guests who enjoy nature and recreational activities.
Bogue Falaya River, Walking trails, Picnic areas, Kayaking and canoeing, Playground for kids
Mandeville Lakefront
Just across the lake from Covington, this area is known for its scenic views and recreational opportunities. Ideal for guests who want to enjoy the outdoors and lake activities.
Fontainebleau State Park, Lake Pontchartrain, Running and biking paths, Lakefront facilities, Local dining options
Tammany Trace
A 31-mile-long paved trail perfect for walking, jogging, and biking. Attracts fitness enthusiasts and families looking for outdoor fun.
Tammany Trace trailhead, Scenic landscapes, Local flora and fauna, Community events, Access to various parks
Covington Green
Upscale residential area known for its tranquil environment and community feel. Great for families and longer-term stays.
Residential parks, Artisan shops, Local markets, Family-friendly environment, Nearby schools
River Chase
A suburban area with amenities and close proximity to shopping and dining. Perfect for visitors seeking comfort and convenience.
Shopping centers, Dining options, Community parks, Family-friendly activities, Proximity to major roads
North Shore
Encompasses the areas north of Lake Pontchartrain, offering a mix of outdoor activities and charming communities. Suitable for guests looking to explore beyond Covington.
Lake activities, Local festivals, Scenic drives, Outdoor adventures, Unique community events

Understanding Airbnb License Requirements & STR Laws in Covington (2025)

While Covington, Louisiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Covington to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Covington (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Covingtonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Huge Family 35 Acre Ranch Property

Huge Family 35 Acre Ranch Property

Entire Place • 5 bedrooms

$204,952
Revenue
48.8%
Occupancy
$930.86
Daily Rate
Luxury Ranch Living on huge property

Luxury Ranch Living on huge property

Entire Place • 4 bedrooms

$149,290
Revenue
51.3%
Occupancy
$668.86
Daily Rate
River Retreat 4acr Wood Paradise

River Retreat 4acr Wood Paradise

Entire Place • 5 bedrooms

$128,980
Revenue
38.1%
Occupancy
$851.42
Daily Rate
The Estate at Charropin Beach

The Estate at Charropin Beach

Entire Place • 4 bedrooms

$100,618
Revenue
27.0%
Occupancy
$1351.03
Daily Rate
Secret Garden

Secret Garden

Entire Place • 5 bedrooms

$96,634
Revenue
45.8%
Occupancy
$578.10
Daily Rate
Sleepy Lagoon Cottage-Mins from Downtown Covington

Sleepy Lagoon Cottage-Mins from Downtown Covington

Entire Place • 4 bedrooms

$68,734
Revenue
65.8%
Occupancy
$280.95
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Covington (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Covington based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Michael2$354,242615.00/5.0
Stacey4$168,5398614.99/5.0
Luke1$128,980104.90/5.0
Bryan2$123,590915.00/5.0
Chris And Shannon1$96,6341194.89/5.0
Dana2$73,0041404.97/5.0
Jules2$72,945275.00/5.0
Jordan2$57,5261034.88/5.0
Patricia1$57,163865.00/5.0
Will1$54,419894.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Covington.

Dive Deeper: Advanced Covington STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Covington. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Covington Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Covington

  • The Covington Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 54 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Covington, House properties are the most common (64.8%), reflecting the local real estate landscape.
  • Houses represent a significant 64.8% portion, catering likely to families or larger groups.
  • The presence of 7.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Covington Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Covington

  • The dominant room capacity in Covington is 2 bedrooms listings, making up 40.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 62.9% of the active Airbnb listings in Covington, indicating a high concentration in these sizes.
  • A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Covington.

Covington Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Covington

  • The most common guest capacity trend in Covington vacation rentals is listings accommodating 4 guests (22.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 8+ guests dominate the Covington STR market, accounting for 42.6% of listings.
  • 37.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Covington.
  • On average, properties in Covington are equipped to host 4.6 guests.

Covington Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Covington

  • The most common availability pattern in Covington falls within the 91-180 days range, representing 40.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 51.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Covington (44.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 51.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Covington Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.8%)

1 Night

15 listings

28.8% of total

2 Nights (34.6%)

2 Nights

18 listings

34.6% of total

3 Nights (5.8%)

3 Nights

3 listings

5.8% of total

4-6 Nights (3.8%)

4-6 Nights

2 listings

3.8% of total

7-29 Nights (5.8%)

7-29 Nights

3 listings

5.8% of total

30+ Nights (21.2%)

30+ Nights

11 listings

21.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Covington is 2 Nights, adopted by 34.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (63.4%) of the Covington Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (21.2%) caters to monthly stays (30+ nights) in Covington, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 34.6% of Covington hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.8% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Covington.

Covington Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (24%)

Flexible

12 listings

24% of total

Moderate (22%)

Moderate

11 listings

22% of total

Firm (32%)

Firm

16 listings

32% of total

Strict (22%)

Strict

11 listings

22% of total

Cancellation Policy Insights for Covington

  • The prevailing Airbnb cancellation policy trend in Covington is Firm, used by 32% of listings.
  • A majority (54.0%) of hosts in Covington utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 32% market standard in Covington.
  • Regularly review your cancellation policy against competitors and market demand shifts in Covington.

Covington STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Covington

  • The overall average booking lead time for vacation rentals in Covington is 44 days.
  • Guests book furthest in advance for stays during April (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (64 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in Covington.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 64 days) to capture early planners.
  • Monitor your own booking lead times against these Covington averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Covington (2025)

Amenity Prevalence

Amenity Insights for Covington

  • Essential amenities in Covington that guests expect include: Air conditioning, Smoke alarm, Wifi, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Covington: Air conditioning, Smoke alarm, Wifi, TV, Free parking on premises.
  • Prioritize adding missing essentials: Smoke alarm, Wifi, TV, Free parking on premises.
  • Consider adding popular differentiators like Heating or Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Covington to stay competitive.

Covington Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Covington

  • The typical guest profile for Airbnb in Covington consists of primarily domestic travelers (97%), often arriving from nearby New Orleans, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and DC (0.6%).
  • Top languages spoken are English (78.3%) followed by Spanish (10.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from New Orleans and Baton Rouge.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Covington Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Plaquemines Parish17$5,731$403.0944%
New Roads29$3,314$319.3534%
New Orleans4,773$3,257$265.8344%
Grand Isle85$3,090$396.1533%
Petal13$2,931$201.0949%
Abita Springs18$2,702$185.3648%
Chauvin15$2,698$268.1532%
Prairieville17$2,478$194.9242%
Ponchatoula42$2,468$227.2939%
Bay Saint Louis340$2,429$248.3534%

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