Whitesburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Whitesburg in 2025? Explore comprehensive Airbnb analytics for Whitesburg, Kentucky, United States to uncover income potential. This 2025 STR market report for Whitesburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Whitesburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Whitesburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Whitesburg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$165
The average rental revenue earned for an occupied room per day in Whitesburg.
Occupancy Rate(?)
40.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$21,060
Typical annual income for an Airbnb listing in Whitesburg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-14.7%
Significant decrease (-14.7%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Whitesburg.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Whitesburg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Whitesburg (2025)

Understanding the monthly revenue variations for Airbnb listings in Whitesburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitesburg is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitesburg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,537+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,644 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,599 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $937, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Whitesburg

Whitesburg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Whitesburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitesburg:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Whitesburg

Average Daily Rate (ADR) Airbnb Trends in Whitesburg (2025)

Effective short term rental pricing strategy in Whitesburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitesburg typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $186+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
  • Typical properties (Median) charge around $138 per night.
  • Entry-level properties (Bottom 25%) earn around $102 per night.

Average Daily Rate (ADR) Trend by Month in Whitesburg

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Airbnb Seasonality Analysis & Trends in Whitesburg (2025)

Peak Season (June, October, May)
  • Revenue averages $2,612 per month
  • Occupancy rates average 45.6%
  • Daily rates average $162
Shoulder Season
  • Revenue averages $1,906 per month
  • Occupancy maintains around 41.3%
  • Daily rates hold near $162
Low Season (January, February, March)
  • Revenue drops to average $1,181 per month
  • Occupancy decreases to average 28.8%
  • Daily rates adjust to average $157

Seasonality Insights for Whitesburg

  • The Airbnb seasonality in Whitesburg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Whitesburg's highest earning potential, with monthly revenues capable of climbing to $3,125, occupancy reaching a high of 53.6%, and ADRs peaking at $164.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $962, occupancy could drop to 26.2%, and ADRs may adjust down to $156.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Whitesburg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Whitesburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Whitesburg (2025)

Exploring the top neighborhoods for short-term rentals in Whitesburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Whitesburg
Historic downtown with charming shops and local eateries, offers a quaint atmosphere for visitors. It's perfect for tourists seeking a small-town experience with access to local culture and events.
Letcher County Courthouse, Whitesburg Museum, local art galleries, farmers market, festivals and community events
Letcher County
A beautiful region offering stunning natural scenery and outdoor activities. Ideal for nature lovers looking to explore the great outdoors, including hiking, fishing, and camping.
Cumberland River, Pine Mountain, Letcher County Recreation Center, Kenton Homeplace, dangerous curve trails
Appalachian Trailheads
Close proximity to trails and outdoor adventures, appealing to hikers and outdoor enthusiasts. Perfect for those wanting to escape into nature and enjoy scenic views.
Cumberland Gap National Historical Park, Black Mountain, Red River Gorge, lakes and nature trails, wildlife watching
Local Vineyards and Farms
Showcases the local agricultural scene and provides a unique experience for guests interested in farm tours and wine tasting. It draws tourists wanting to experience local produce and wines.
Local vineyards, farm-to-table restaurants, U-pick farms, craft fairs, seasonal festivals
Historic Sites
Rich in Appalachian history, these sites attract visitors interested in the cultural heritage of the region. Great for those aiming to learn about local traditions and history.
Cumberland Gap, Historic church sites, local folklore sites, museums, cultural festivals
Festivals and Events Venues
Whitesburg hosts various festivals that attract visitors year-round. These locations are conducive for guests wanting to experience local culture through events.
Apple Blossom Festival, Mountain Heritage Festival, Whitesburg Appalachian Writers Conference, local music events, seasonal fairs
Outdoor Recreational Areas
Offers several parks and recreational areas for family-friendly activities, making it suitable for families and groups looking for fun things to do outdoors.
City Park, Camping sites, fishing spots, hiking trails, picnic areas
Cultural Arts District
An emerging area focusing on arts and culture, attracting visitors interested in local artisans and craftwork. Perfect for those valuing unique cultural experiences.
art studios, theaters, craft shops, local exhibitions, performance venues

Understanding Airbnb License Requirements & STR Laws in Whitesburg (2025)

While Whitesburg, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Whitesburg to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Whitesburg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Whitesburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

BROWN’S ELK CABIN

BROWN’S ELK CABIN

Entire Place • 3 bedrooms

$41,594
Revenue
58.1%
Occupancy
$183.86
Daily Rate
Stone Cottage Downtown Whitesburg

Stone Cottage Downtown Whitesburg

Entire Place • 3 bedrooms

$41,328
Revenue
78.6%
Occupancy
$141.06
Daily Rate
The Salyer House

The Salyer House

Entire Place • 6 bedrooms

$40,813
Revenue
18.4%
Occupancy
$867.38
Daily Rate
The Joe Romeo Monolocale

The Joe Romeo Monolocale

Entire Place • 2 bedrooms

$38,362
Revenue
34.9%
Occupancy
$204.09
Daily Rate
The Day Cabin

The Day Cabin

Entire Place • 1 bedroom

$30,094
Revenue
41.1%
Occupancy
$144.66
Daily Rate
The Holcomb's Cabin

The Holcomb's Cabin

Entire Place • 1 bedroom

$29,364
Revenue
28.3%
Occupancy
$168.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Whitesburg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Whitesburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Patricia14$290,3245634.96/5.0
Matthew2$62,6831324.95/5.0
Tammy And Richard1$41,5941714.98/5.0
Crawford2$32,1002184.94/5.0
Charlie2$26,3802054.91/5.0
Evolve1$24,029374.49/5.0
Davida Patrick1$23,18394.89/5.0
Calviston1$23,181335.00/5.0
Kendall1$21,6924884.98/5.0
Peggy1$21,3421164.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitesburg.

Dive Deeper: Advanced Whitesburg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitesburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Whitesburg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Whitesburg

  • The Whitesburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.3% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Whitesburg, House properties are the most common (62.1%), reflecting the local real estate landscape.
  • Houses represent a significant 62.1% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.4%) offer potential for unique stay experiences.

Whitesburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Whitesburg

  • The dominant room capacity in Whitesburg is 2 bedrooms listings, making up 27.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 51.7% of the active Airbnb listings in Whitesburg, indicating a high concentration in these sizes.
  • A significant 24.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Whitesburg.

Whitesburg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Whitesburg

  • The most common guest capacity trend in Whitesburg vacation rentals is listings accommodating 4 guests (27.6%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Whitesburg STR market, accounting for 51.7% of listings.
  • 24.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitesburg.
  • On average, properties in Whitesburg are equipped to host 3.5 guests.

Whitesburg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Whitesburg

  • The most common availability pattern in Whitesburg falls within the 181-270 days range, representing 34.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 65.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Whitesburg (34.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Whitesburg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (75.9%)

1 Night

22 listings

75.9% of total

2 Nights (24.1%)

2 Nights

7 listings

24.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Whitesburg is 1 Night, adopted by 75.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (100.0%) of the Whitesburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 75.9% of Whitesburg hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitesburg.

Whitesburg Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (65.5%)

Flexible

19 listings

65.5% of total

Moderate (17.2%)

Moderate

5 listings

17.2% of total

Firm (10.3%)

Firm

3 listings

10.3% of total

Strict (6.9%)

Strict

2 listings

6.9% of total

Cancellation Policy Insights for Whitesburg

  • The prevailing Airbnb cancellation policy trend in Whitesburg is Flexible, used by 65.5% of listings.
  • The market strongly favors guest-friendly terms, with 82.7% of listings offering Flexible or Moderate policies. This suggests guests in Whitesburg may expect booking flexibility.
  • Strict cancellation policies are quite rare (6.9%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 65.5% market standard in Whitesburg.
  • Given the high prevalence of Flexible policies (65.5%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 6.9% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Whitesburg.

Whitesburg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Whitesburg

  • The overall average booking lead time for vacation rentals in Whitesburg is 29 days.
  • Guests book furthest in advance for stays during June (average 62 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 7 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (47 days avg.) sees the longest lead times, while Winter (14 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (29 days) as a baseline for your pricing and availability strategy in Whitesburg.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 62 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (7 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 47 days) to capture early planners.
  • Monitor your own booking lead times against these Whitesburg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Whitesburg (2025)

Amenity Prevalence

Amenity Insights for Whitesburg

  • Essential amenities in Whitesburg that guests expect include: Air conditioning, Wifi, TV, Smoke alarm, Dishes and silverware, Coffee maker, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Refrigerator, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Whitesburg: Air conditioning, Wifi, TV, Smoke alarm, Dishes and silverware, Coffee maker, Free parking on premises.
  • Prioritize adding missing essentials: Dishes and silverware, Coffee maker, Free parking on premises.
  • Consider adding popular differentiators like Heating or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Whitesburg to stay competitive.

Whitesburg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Whitesburg

  • The typical guest profile for Airbnb in Whitesburg consists of primarily domestic travelers (99%), often arriving from nearby Lexington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.1% of guests.
  • Key international markets include United States (99.1%) and Canada (0.3%).
  • Top languages spoken are English (88.9%) followed by Spanish (3.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Lexington and Louisville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Whitesburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Victor19$4,783$435.0837%
Frenchburg36$3,791$285.0842%
Rogers103$3,447$236.0045%
Wolfe County45$3,340$232.5844%
Strawberry Plains13$3,320$176.3059%
Avery County10$3,265$545.9229%
Campton168$3,260$258.9640%
Maynardville22$3,192$326.8343%
Traphill10$3,157$222.4444%
Blowing Rock426$3,137$310.4039%

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