Walton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Walton in 2025? Explore comprehensive Airbnb analytics for Walton, Kentucky, United States to uncover income potential. This 2025 STR market report for Walton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 19 active listings.

Whether you're considering an Airbnb investment in Walton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Walton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Walton Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$169
The average rental revenue earned for an occupied room per day in Walton.
Occupancy Rate(?)
55.4%
High demand. Good booking frequency.
Median Annual Revenue(?)
$34,302
Typical annual income for an Airbnb listing in Walton. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
38.5%
Strong growth (38.5%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Walton.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Walton.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
19
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Walton (2025)

Understanding the monthly revenue variations for Airbnb listings in Walton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Walton is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Walton across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,609+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,736 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,955 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,584, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Walton

Walton Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Walton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Walton:

  • Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 74% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 33% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Walton

Average Daily Rate (ADR) Airbnb Trends in Walton (2025)

Effective short term rental pricing strategy in Walton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Walton typically peaks in March and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $244+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $210 or more.
  • Typical properties (Median) charge around $155 per night.
  • Entry-level properties (Bottom 25%) earn around $122 per night.

Average Daily Rate (ADR) Trend by Month in Walton

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Airbnb Seasonality Analysis & Trends in Walton (2025)

Peak Season (May, June, July)
  • Revenue averages $3,917 per month
  • Occupancy rates average 57.2%
  • Daily rates average $173
Shoulder Season
  • Revenue averages $3,169 per month
  • Occupancy maintains around 55.7%
  • Daily rates hold near $168
Low Season (January, February, March)
  • Revenue drops to average $2,353 per month
  • Occupancy decreases to average 44.8%
  • Daily rates adjust to average $162

Seasonality Insights for Walton

  • The Airbnb seasonality in Walton shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Walton's highest earning potential, with monthly revenues capable of climbing to $4,049, occupancy reaching a high of 71.5%, and ADRs peaking at $179.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,063, occupancy could drop to 36.3%, and ADRs may adjust down to $150.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Walton.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Walton seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Walton (2025)

Exploring the top neighborhoods for short-term rentals in Walton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Florence
A neighboring city with a mix of suburban comfort and proximity to larger metropolitan areas, making it a preferred choice for travelers visiting the greater Cincinnati area.
Florence Mall, Boone County Distilling Company, Pioneer Park, Skyline Chili, Kenton County Public Library
Burlington
Known for its small-town charm, Burlington attracts visitors looking for a quieter stay while still being close to Cincinnati attractions.
Burlington Park, Eagle Creek Park, Boone Links Golf Course, Walton Community Park
Walton
A growing community with family-friendly amenities and a convenient location between Cincinnati and Lexington, appealing to travelers seeking a home-like environment.
Walton Fiesta, Champions Park, Walton Community Center, Local restaurants and shops
Independence
Just a short drive from major cities, Independence offers a suburban feel with access to parks and recreational activities.
Independence Community Center, Pioneer Park, Boone Links Golf Course
Union
A suburban area that provides a peaceful retreat for visitors looking for a balance of rural and urban experiences, with convenient access to local amenities.
Union Park, Richwood Flea Market, Local farms and markets
Hebron
Located near the Cincinnati/NKY International Airport, Hebron offers convenient lodging options for travelers flying in and out.
Cincinnati/NKY International Airport, Hebron Towne Center, Local dining options
Covington
Rich in history and culture, Covington is just across the river from Cincinnati and offers visitors a unique urban experience.
Roebling Suspension Bridge, Covington's historic district, Mainstrasse Village, Local breweries and restaurants
Cincinnati
While not Walton itself, the city of Cincinnati is a major hub for attractions, business, and entertainment, making it a prime location for Airbnb hosting.
Cincinnati Zoo, Cincinnati Museum Center, Fountain Square, Findlay Market, Smale Riverfront Park

Understanding Airbnb License Requirements & STR Laws in Walton (2025)

While Walton, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Walton to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Walton (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Waltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Ark Adventure Retreat w/ Hot tub

Ark Adventure Retreat w/ Hot tub

Entire Place • 4 bedrooms

$73,247
Revenue
72.8%
Occupancy
$246.67
Daily Rate
Walton Arkside Oasis

Walton Arkside Oasis

Entire Place • 4 bedrooms

$60,482
Revenue
74.6%
Occupancy
$200.02
Daily Rate
Family Stay! Near both Ark & Creation Museum!

Family Stay! Near both Ark & Creation Museum!

Entire Place • 4 bedrooms

$58,318
Revenue
83.9%
Occupancy
$176.78
Daily Rate
Sweet Ranch Retreat: King Beds, 17 Miles to Ark

Sweet Ranch Retreat: King Beds, 17 Miles to Ark

Entire Place • 3 bedrooms

$55,363
Revenue
78.9%
Occupancy
$188.98
Daily Rate
The Gem Vacation Rental!

The Gem Vacation Rental!

Entire Place • 4 bedrooms

$52,203
Revenue
69.3%
Occupancy
$220.07
Daily Rate
The Gathering Place: Between Ark & Creation Museum

The Gathering Place: Between Ark & Creation Museum

Entire Place • 3 bedrooms

$42,354
Revenue
81.2%
Occupancy
$149.47
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Walton (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Walton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Grand Welcome Ohio Kentucky4$224,442894.82/5.0
Shelley5$146,6861194.67/5.0
Marie3$124,6651844.98/5.0
Will2$79,253984.99/5.0
Tony3$48,2945194.93/5.0
Emily1$24,0351134.99/5.0
Clair1$4,355235.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Walton.

Dive Deeper: Advanced Walton STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Walton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Walton Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Walton

  • The Walton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 19 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Walton, House properties are the most common (63.2%), reflecting the local real estate landscape.
  • Houses represent a significant 63.2% portion, catering likely to families or larger groups.
  • The presence of 5.3% Hotel/Boutique listings indicates integration with traditional hospitality.

Walton Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Walton

  • The dominant room capacity in Walton is 3 bedrooms listings, making up 36.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 63.1% of the active Airbnb listings in Walton, indicating a high concentration in these sizes.
  • A significant 63.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Walton.

Walton Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Walton

  • The most common guest capacity trend in Walton vacation rentals is listings accommodating 8+ guests (42.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Walton STR market, accounting for 73.7% of listings.
  • 79.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Walton.
  • On average, properties in Walton are equipped to host 6.3 guests.

Walton Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Walton

  • The most common availability pattern in Walton falls within the 91-180 days range, representing 42.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 31.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Walton (47.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 73.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Walton Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (16.7%)

1 Night

3 listings

16.7% of total

2 Nights (77.8%)

2 Nights

14 listings

77.8% of total

30+ Nights (5.6%)

30+ Nights

1 listings

5.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Walton is 2 Nights, adopted by 77.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (94.5%) of the Walton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 77.8% of Walton hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
  • A 2-night minimum appears standard (77.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 5.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Walton.

Walton Airbnb Cancellation Policy Trends Analysis (2025)

Moderate (22.2%)

Moderate

4 listings

22.2% of total

Firm (16.7%)

Firm

3 listings

16.7% of total

Strict (61.1%)

Strict

11 listings

61.1% of total

Cancellation Policy Insights for Walton

  • The prevailing Airbnb cancellation policy trend in Walton is Strict, used by 61.1% of listings.
  • A majority (77.8%) of hosts in Walton utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 61.1% market standard in Walton.
  • With 61.1% using Strict terms, this is a viable option in Walton, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Walton.

Walton STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Walton

  • The overall average booking lead time for vacation rentals in Walton is 34 days.
  • Guests book furthest in advance for stays during April (average 63 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 14 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (60 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (34 days) as a baseline for your pricing and availability strategy in Walton.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 63 days out to capitalize on advance planning.
  • During August, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
  • Monitor your own booking lead times against these Walton averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Walton (2025)

Amenity Prevalence

Amenity Insights for Walton

  • Essential amenities in Walton that guests expect include: Wifi, Heating, Air conditioning, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Walton: Wifi, Heating, Air conditioning, TV, Free parking on premises.
  • Consider adding popular differentiators like Refrigerator or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Walton to stay competitive.

Walton Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Walton

  • The typical guest profile for Airbnb in Walton consists of primarily domestic travelers (97%), often arriving from nearby Indianapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.4% of guests.
  • Key international markets include United States (97.4%) and Canada (1.1%).
  • Top languages spoken are English (89.1%) followed by Spanish (4.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Indianapolis and Salina.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Walton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Crittenden13$4,224$247.3954%
Simpsonville19$4,201$313.7143%
Oxford119$3,956$524.8939%
Nicholasville22$3,931$353.8643%
Lebanon30$3,832$238.5650%
Lancaster21$3,798$294.0137%
Frenchburg36$3,791$285.0842%
Lawrenceburg52$3,720$253.4746%
Oxford Township19$3,684$322.5141%
Deerfield Township30$3,586$265.6742%

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