Paris Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States
Is Airbnb profitable in Paris in 2025? Explore comprehensive Airbnb analytics for Paris, Kentucky, United States to uncover income potential. This 2025 STR market report for Paris, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in Paris, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Paris Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Paris Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Paris (2025)
Understanding the monthly revenue variations for Airbnb listings in Paris is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Paris is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Paris across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,400+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,918 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,458 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $941, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Paris
Paris Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Paris STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Paris:
- Best-in-class properties (Top 10%) achieve 61%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Paris
Average Daily Rate (ADR) Airbnb Trends in Paris (2025)
Effective short term rental pricing strategy in Paris involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Paris typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $375+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $284 or more.
- Typical properties (Median) charge around $152 per night.
- Entry-level properties (Bottom 25%) earn around $113 per night.
Average Daily Rate (ADR) Trend by Month in Paris
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Airbnb Seasonality Analysis & Trends in Paris (2025)
Peak Season (June, April, September)
- Revenue averages $3,438 per month
- Occupancy rates average 42.1%
- Daily rates average $229
Shoulder Season
- Revenue averages $2,661 per month
- Occupancy maintains around 36.5%
- Daily rates hold near $237
Low Season (January, February, March)
- Revenue drops to average $1,229 per month
- Occupancy decreases to average 20.7%
- Daily rates adjust to average $238
Seasonality Insights for Paris
- The Airbnb seasonality in Paris shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Paris's highest earning potential, with monthly revenues capable of climbing to $3,525, occupancy reaching a high of 46.6%, and ADRs peaking at $252.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $844, occupancy could drop to 15.5%, and ADRs may adjust down to $228.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Paris.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Paris seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Paris (2025)
Exploring the top neighborhoods for short-term rentals in Paris? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Paris | The heart of the city, Downtown Paris offers a range of shops, restaurants, and cultural attractions. Ideal for tourists wanting to experience local events and the charm of small-town Kentucky. | Paris-Bourbon County Museum, Historic Downtown Paris, Civic Center, The Bourbon County Courthouse |
| Paris Pike | A scenic route that connects Paris to Lexington and is popular among travelers. It provides access to beautiful horse farms and the Kentucky countryside, attracting visitors looking for scenic drives and outdoor activities. | Horse farm tours, Scenic views, Kentucky Horse Park, State parks nearby |
| East Main Street | A vibrant area with various local eateries and shops, East Main Street is perfect for visitors looking to immerse themselves in the local culture and cuisine. | Local diners, Shops and boutiques, Community events, Parks nearby |
| Bourbon County | Known for its bourbon distilleries and horse farms, Bourbon County attracts foodies and culture enthusiasts looking to explore the rich heritage of Kentucky. | Bourbon distilleries, Horse farm tours, Cultural festivals, Scenic drives |
| Paris Community Park | A local park that offers outdoor activities and family-friendly events. Great for visitors wanting to enjoy the outdoors and engage with the community. | Walking trails, Playgrounds, Picnic areas, Community events |
| Historic Landmarks District | This area is filled with historic buildings and charming architecture, providing a glimpse into the past of Paris, Kentucky. Great for history buffs and tourists interested in local history. | Historic homes, Guided walking tours, Local history sites |
| Lexington Road | A main thoroughfare that connects Paris to nearby Lexington, providing easy access for visitors traveling to explore the larger city attractions while enjoying the small-town feel of Paris. | Shopping and dining options, Nearby attractions in Lexington, Horse farms |
| Ballard Park | A popular local park that hosts various events and activities. Ideal for families and those looking to relax and enjoy nature during their stay in Paris. | Sports facilities, Walking paths, Playground, Community events |
Understanding Airbnb License Requirements & STR Laws in Paris (2025)
While Paris, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Paris to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Paris (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Parisbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
The Luxe/ Country Views/King Beds/ Pool Table
Entire Place • 4 bedrooms
Hill ‘n’ Dale Kentucky Horse Farm Lodge at Xalapa
Entire Place • 3 bedrooms
Historic Mt Lebanon, The Governor’s Estate
Entire Place • 4 bedrooms
Welcome Hall - Classic & Beautiful Horse Farm Stay
Entire Place • 5 bedrooms
Barr House Inn-historic 18 miles to LexKY/HorsePK
Entire Place • 3 bedrooms
The Cabin at Denali Stud
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Paris (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Paris based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jessica | 3 | $90,741 | 132 | 4.91/5.0 |
| Mary | 1 | $84,753 | 39 | 4.90/5.0 |
| Angie | 1 | $74,543 | 25 | 5.00/5.0 |
| Anne Marie | 1 | $72,317 | 46 | 5.00/5.0 |
| Patrick | 1 | $71,707 | 88 | 4.98/5.0 |
| Cary | 1 | $50,592 | 80 | 4.88/5.0 |
| Claire | 1 | $50,300 | 10 | 5.00/5.0 |
| Kimmy | 1 | $48,820 | 57 | 4.96/5.0 |
| Leslye | 3 | $41,574 | 169 | 4.99/5.0 |
| Joel | 2 | $33,362 | 83 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Paris.
Dive Deeper: Advanced Paris STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Paris. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsParis Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Paris
- The Paris Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.4% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Paris, Outdoor/Unique properties are the most common (41.2%), reflecting the local real estate landscape.
- Houses represent a significant 26.5% portion, catering likely to families or larger groups.
- The presence of 5.9% Hotel/Boutique listings indicates integration with traditional hospitality.
Paris Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Paris
- The dominant room capacity in Paris is 1 bedroom listings, making up 26.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 47.1% of the active Airbnb listings in Paris, indicating a high concentration in these sizes.
- A significant 35.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Paris.
Paris Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Paris
- The most common guest capacity trend in Paris vacation rentals is listings accommodating 2 guests (20.6%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the Paris STR market, accounting for 35.3% of listings.
- 35.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Paris.
- On average, properties in Paris are equipped to host 3.9 guests.
Paris Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Paris
- The most common availability pattern in Paris falls within the 181-270 days range, representing 55.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Paris (55.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 11.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Paris Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
13 listings
38.2% of total
2 Nights
18 listings
52.9% of total
3 Nights
2 listings
5.9% of total
30+ Nights
1 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Paris is 2 Nights, adopted by 52.9% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (91.1%) of the Paris Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 52.9% of Paris hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Paris.
Paris Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
15 listings
44.1% of total
Moderate
11 listings
32.4% of total
Firm
4 listings
11.8% of total
Strict
4 listings
11.8% of total
Cancellation Policy Insights for Paris
- The prevailing Airbnb cancellation policy trend in Paris is Flexible, used by 44.1% of listings.
- The market strongly favors guest-friendly terms, with 76.5% of listings offering Flexible or Moderate policies. This suggests guests in Paris may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.1% market standard in Paris.
- Using a Strict policy might deter some guests, as only 11.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Paris.
Paris STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Paris
- The overall average booking lead time for vacation rentals in Paris is 51 days.
- Guests book furthest in advance for stays during May (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 27 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Paris.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Paris averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Paris (2025)
Amenity Prevalence
Amenity Insights for Paris
- Essential amenities in Paris that guests expect include: TV, Air conditioning, Essentials, Heating, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Free parking on premises, Smoke alarm are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Paris: TV, Air conditioning, Essentials, Heating, Wifi.
- Prioritize adding missing essentials: Essentials, Heating, Wifi.
- Consider adding popular differentiators like Kitchen or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Paris to stay competitive.
Paris Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Paris
- The typical guest profile for Airbnb in Paris consists of primarily domestic travelers (97%), often arriving from nearby Lexington, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.0% of guests.
- Key international markets include United States (97%) and Canada (1%).
- Top languages spoken are English (77.1%) followed by Spanish (11.1%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Lexington and Collierville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Paris Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crittenden | 13 | $4,224 | $247.39 | 54% |
| Simpsonville | 19 | $4,201 | $313.71 | 43% |
| Oxford | 119 | $3,956 | $524.89 | 39% |
| Nicholasville | 22 | $3,931 | $353.86 | 43% |
| Lebanon | 30 | $3,832 | $238.56 | 50% |
| Lancaster | 21 | $3,798 | $294.01 | 37% |
| Frenchburg | 36 | $3,791 | $285.08 | 42% |
| Lawrenceburg | 52 | $3,720 | $253.47 | 46% |
| Oxford Township | 19 | $3,684 | $322.51 | 41% |
| Deerfield Township | 30 | $3,586 | $265.67 | 42% |