New Concord Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in New Concord in 2025? Explore comprehensive Airbnb analytics for New Concord, Kentucky, United States to uncover income potential. This 2025 STR market report for New Concord, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.

Whether you're considering an Airbnb investment in New Concord, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the New Concord Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key New Concord Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$217
The average rental revenue earned for an occupied room per day in New Concord.
Occupancy Rate(?)
38.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$26,441
Typical annual income for an Airbnb listing in New Concord. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
29.5%
Strong growth (29.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in New Concord.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in New Concord.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
24
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in New Concord (2025)

Understanding the monthly revenue variations for Airbnb listings in New Concord is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in New Concord is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in New Concord across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,049+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,248 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,220 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $986, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in New Concord

New Concord Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the New Concord STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in New Concord:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 36%.
  • Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in New Concord

Average Daily Rate (ADR) Airbnb Trends in New Concord (2025)

Effective short term rental pricing strategy in New Concord involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in New Concord typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $365+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $242 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $131 per night.

Average Daily Rate (ADR) Trend by Month in New Concord

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Airbnb Seasonality Analysis & Trends in New Concord (2025)

Peak Season (July, June, August)
  • Revenue averages $4,088 per month
  • Occupancy rates average 51.5%
  • Daily rates average $231
Shoulder Season
  • Revenue averages $2,428 per month
  • Occupancy maintains around 39.0%
  • Daily rates hold near $219
Low Season (January, February, March)
  • Revenue drops to average $1,166 per month
  • Occupancy decreases to average 20.6%
  • Daily rates adjust to average $203

Seasonality Insights for New Concord

  • The Airbnb seasonality in New Concord shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases New Concord's highest earning potential, with monthly revenues capable of climbing to $4,771, occupancy reaching a high of 57.8%, and ADRs peaking at $233.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $782, occupancy could drop to 16.9%, and ADRs may adjust down to $199.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in New Concord.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these New Concord seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in New Concord (2025)

Exploring the top neighborhoods for short-term rentals in New Concord? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
New Concord Center
The heart of New Concord with easy access to local restaurants and shops. A great spot for visitors wanting convenience and community vibes.
Local Restaurants, Shops, Coffee Houses
Kenyon College Area
Nearby Kenyon College attracts students and families visiting, making it a great spot for short-term rentals throughout the academic year.
Kenyon College, The Brown Family Environmental Center, Local Parks
Daisy State Park
A beautiful natural location offering outdoor activities, attracting nature lovers and families looking for a getaway or outdoor adventures.
Hiking Trails, Fishing, Picnicking Areas
Rural Retreats
Scenic spots in the countryside ideal for those looking to escape to nature, perfect for families and couples seeking tranquility.
Nature Trails, Scenic Viewpoints, Wildlife Watching
Historic New Concord
Rich in history and quaint architecture, this area attracts tourists interested in heritage and local culture.
Historical Landmarks, Museums, Local Art
Lake James
Offers recreational activities like boating and fishing, catering to families and groups seeking an outdoor vacation.
Boating, Fishing, Picnicking by the Lake
New Concord Sports Complex
Local sports events draw visitors, making it an attractive option for families and sports enthusiasts.
Sports Fields, Facilities for Various Sports, Community Events
Local Wineries
Wine enthusiasts flock to the area for tasting tours and events, making it a great option for short-term stays.
Wineries, Wine Tastings, Vineyard Tours

Understanding Airbnb License Requirements & STR Laws in New Concord (2025)

While New Concord, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for New Concord to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in New Concord (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in New Concordbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Kentucky Lake Farmhouse & Chalet

Kentucky Lake Farmhouse & Chalet

Entire Place • 6 bedrooms

$67,271
Revenue
37.1%
Occupancy
$840.13
Daily Rate
Kentucky Lake Chalet - Private Dock / Hot Tub

Kentucky Lake Chalet - Private Dock / Hot Tub

Entire Place • 3 bedrooms

$59,431
Revenue
47.0%
Occupancy
$383.50
Daily Rate
Modern Kentucky Lake Home w/ Deck, Dock, View

Modern Kentucky Lake Home w/ Deck, Dock, View

Entire Place • 4 bedrooms

$58,590
Revenue
52.4%
Occupancy
$286.88
Daily Rate
Pet-Friendly New Concord Vacation Rental on Lake!

Pet-Friendly New Concord Vacation Rental on Lake!

Entire Place • 3 bedrooms

$46,297
Revenue
62.2%
Occupancy
$176.46
Daily Rate
Lakefront New Concord Paradise w/ Screened Porch!

Lakefront New Concord Paradise w/ Screened Porch!

Entire Place • 2 bedrooms

$40,664
Revenue
54.9%
Occupancy
$184.11
Daily Rate
KY Lakeshore Retreat

KY Lakeshore Retreat

Entire Place • 3 bedrooms

$35,543
Revenue
47.7%
Occupancy
$234.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in New Concord (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in New Concord based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Evolve14$366,9845204.85/5.0
Traci1$67,27145.00/5.0
Rob1$59,431274.96/5.0
Ben1$35,54355.00/5.0
Brianne1$30,964114.45/5.0
Evolve1$23,956734.70/5.0
Cui1$19,893884.74/5.0
Evolve1$14,78355.00/5.0
Michael2$13,158364.74/5.0
Victor1$2,595324.59/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in New Concord.

Dive Deeper: Advanced New Concord STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for New Concord. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

New Concord Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for New Concord

  • The New Concord Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 24 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in New Concord, House properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 66.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 4.2%) offer potential for unique stay experiences.

New Concord Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for New Concord

  • The dominant room capacity in New Concord is 2 bedrooms listings, making up 45.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 70.8% of the active Airbnb listings in New Concord, indicating a high concentration in these sizes.
  • A significant 41.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in New Concord.

New Concord Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for New Concord

  • The most common guest capacity trend in New Concord vacation rentals is listings accommodating 6 guests (37.5%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the New Concord STR market, accounting for 70.8% of listings.
  • 70.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in New Concord.
  • On average, properties in New Concord are equipped to host 5.8 guests.

New Concord Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for New Concord

  • The most common availability pattern in New Concord falls within the 181-270 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 79.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in New Concord (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

New Concord Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.2%)

1 Night

1 listings

4.2% of total

2 Nights (70.8%)

2 Nights

17 listings

70.8% of total

3 Nights (4.2%)

3 Nights

1 listings

4.2% of total

4-6 Nights (8.3%)

4-6 Nights

2 listings

8.3% of total

30+ Nights (12.5%)

30+ Nights

3 listings

12.5% of total

Key Insights

  • The most prevalent minimum stay requirement in New Concord is 2 Nights, adopted by 70.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (75.0%) of the New Concord Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (12.5%) caters to monthly stays (30+ nights) in New Concord, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 70.8% of New Concord hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.2% currently do.
  • A 2-night minimum appears standard (70.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 12.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in New Concord.

New Concord Airbnb Cancellation Policy Trends Analysis (2025)

Flexible

1 listings

4.2% of total

Firm (8.3%)

Firm

2 listings

8.3% of total

Strict (87.5%)

Strict

21 listings

87.5% of total

Cancellation Policy Insights for New Concord

  • The prevailing Airbnb cancellation policy trend in New Concord is Strict, used by 87.5% of listings.
  • A majority (95.8%) of hosts in New Concord utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 87.5% market standard in New Concord.
  • With 87.5% using Strict terms, this is a viable option in New Concord, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in New Concord.

New Concord STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for New Concord

  • The overall average booking lead time for vacation rentals in New Concord is 40 days.
  • Guests book furthest in advance for stays during July (average 74 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (40 days) as a baseline for your pricing and availability strategy in New Concord.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
  • Monitor your own booking lead times against these New Concord averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in New Concord (2025)

Amenity Prevalence

Amenity Insights for New Concord

  • Essential amenities in New Concord that guests expect include: Wifi, Kitchen, Hot water, Air conditioning, Free parking on premises, Smoke alarm, Microwave, TV, Cooking basics, Dishes and silverware. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for New Concord: Wifi, Kitchen, Hot water, Air conditioning, Free parking on premises, Smoke alarm, Microwave, TV, Cooking basics, Dishes and silverware.
  • Prioritize adding missing essentials: Microwave, TV, Cooking basics, Dishes and silverware.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in New Concord to stay competitive.

New Concord Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for New Concord

  • The typical guest profile for Airbnb in New Concord consists of primarily domestic travelers (97%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 97.1% of guests.
  • Key international markets include United States (97.1%) and United Kingdom (0.7%).
  • Top languages spoken are English (91.2%) followed by German (5.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Louisville and Clarksville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the New Concord Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Pleasant View12$4,019$271.3242%
Creal Springs27$3,672$300.3649%
Makanda20$3,379$236.4253%
Goreville26$3,177$244.2042%
Pegram19$2,890$226.7549%
Shelby County16$2,854$209.4141%
Cadiz124$2,843$281.8435%
Marion60$2,640$214.7349%
Jackson13$2,635$172.8755%
Grand Rivers31$2,614$176.2049%

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