Airbnb Market Analytics, Statistics and Data in Frankfort, Kentucky, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Frankfort? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Frankfort:
How much do Airbnb hosts make on average per month in Frankfort?
The short-term rental market in Frankfort shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,875 per month
- Strong performing properties (top 25%) make $4,404 or more
- Best-in-class properties (top 10%) achieve $6,818+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,604
Revenue Variations by Month
Occupancy Rates Throughout the Year in Frankfort
The market in Frankfort shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 34%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Frankfort
Daily rates in Frankfort vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $155 per night
- Strong performing properties (top 25%) secure $238 or more
- Best-in-class properties (top 10%) pull in $334+ per night
- Entry-level properties (bottom 25%) earn around $121
Daily Rate Variations by Month
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Seasonality patterns in Frankfort
Peak Season (October, May, June)
- Revenue peaks at $4804.55 per month
- Occupancy rates reach 59.81%
- Daily rates average $228.94
Shoulder Season
- Revenue averages $3654.28 per month
- Occupancy maintains 49.88%
- Daily rates hold at $210.78
Low Season (August, December, January)
- Revenue drops to $2230.82 per month
- Occupancy decreases to 33.37%
- Daily rates adjust to $193.45
Is it still profitable to do Airbnb in Frankfort in 2025?
Yes! Frankfort demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 50% and strong monthly revenue averaging $3654 and The market's 162 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Frankfort
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Frankfort | The heart of Frankfort, known for its historic buildings and proximity to government institutions. A great location for business travelers and those visiting the state capitol. | Kentucky State Capitol, Buffalo Trace Distillery, Frankfort Convention Center, Old Capitol, Cove Spring Park |
| Frankfort Cemetery | A serene and historical area known for its beautiful views and significant historical figures buried there. An appealing spot for history enthusiasts and nature lovers. | Frankfort Cemetery, Viewpoint Overlooking the City, Historical Monuments |
| Peck’s Alley | A charming area featuring local shops, cafes, and a vibrant community. Suitable for travelers looking for a local experience and access to dining and shopping. | Local Shops, Frankfort Parks, Restaurants, Coffee Shops |
| The Knobs | A scenic area with beautiful landscapes, making it perfect for outdoor enthusiasts and those looking to escape to nature while being close to the city. | Nature Trails, Hiking, Local Vineyards, Scenic Overlooks |
| River View Park | Located along the Kentucky River, this area offers family-friendly activities and access to nature. Popular for picnics, walking, and outdoor relaxation. | River Access, Walking Trails, Playgrounds, Picnic Areas |
| Bourbon Trail | Part of the larger Kentucky Bourbon Trail, attracting visitors for distillery tours and tastings. Ideal for tourists interested in bourbon culture. | Buffalo Trace Distillery, Frankfort Distillery, Tours and Tastings |
| West Frankfort | A quieter part of town with local charm and access to parks. Good for families and those looking for a more residential feel. | Local Parks, Family-friendly Activities, Community Events |
| Francisville | A suburban area offering a peaceful retreat yet within driving distance to downtown. Ideal for visitors looking for comfort and residential amenities. | Parks, Community Centers, Nearby Shopping |
Do you need a license for Airbnb in Frankfort?
We recommend checking directly with Frankfort's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Frankfort
The Parliament Penthouse: 6 Bedrooms + 5 Baths
Entire Place • 6 bedrooms
Walk to Dtown Frankfort/1.5mi to Buffalo Trace
Entire Place • 6 bedrooms
Senate Floor: 5 Bedroom + 5 Bath on Bourbon Trail
Entire Place • 5 bedrooms
The Field House by Castle & Key
Entire Place • 5 bedrooms
Bourbon Trio: Group Stay - Walk the Town
Entire Place • 4 bedrooms
Stay Near Buffalo Trace-Hot Tub& Fire Pit
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Frankfort
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| The Kentucky Life | 14 | $872,739 | 1377 | 4.81/5.0 |
| Ben | 3 | $459,694 | 81 | 4.95/5.0 |
| St Clair | 14 | $441,834 | 157 | 4.46/5.0 |
| Jason N Toni | 4 | $268,733 | 379 | 4.98/5.0 |
| Joseph | 10 | $206,734 | 295 | 4.80/5.0 |
| Craig | 7 | $202,395 | 970 | 4.96/5.0 |
| John | 3 | $160,416 | 106 | 4.94/5.0 |
| Getaways By Tagba | 9 | $156,148 | 1317 | 4.69/5.0 |
| Jackie & Donald | 4 | $149,435 | 117 | 4.89/5.0 |
| Sarah | 6 | $142,101 | 1374 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Frankfort
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.7%), with house and apartment & condo properties comprising 80.2% of inventory
- Strong specialty sector (17.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (3.1% combined)
Room Capacity Distribution
Analysis of 162 properties in Frankfort shows that 1 bedroom properties are most prevalent, making up 30.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 59.9% of all listings.
Key Insights
- Most common: 1 bedroom (30.2%)
- Least common: 5+ bedrooms (4.9%)
- Market concentration: 59.9% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 162 properties in Frankfort reveals that 4 guests properties dominate the market, representing 32.1% of all listings. The average property accommodates 4.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 56.2% of the market.
Key Insights
- Most common capacity: 4 guests (32.1% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 4.7 guests per property
- Market concentration: 56.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 162 properties in Frankfort, the most common availability pattern is 91-180 days (44.4% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (45.1% of properties).
Key Insights
- Most common availability window: 91-180 days (44.4%)
- Most common booking duration: 181-270 days (45.1%)
- Properties with high availability (180+ days): 48.1%
- Properties with long-term bookings (180+ days): 55.6%
Minimum Stay Distributions
1 Night
100 listings
64.5% of total
2 Nights
42 listings
27.1% of total
3 Nights
3 listings
1.9% of total
4-6 Nights
1 listings
0.6% of total
7-29 Nights
2 listings
1.3% of total
30+ Nights
7 listings
4.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 91.6%
- Mid-length stays (4-6 nights) represent 0.6% of listings
- Monthly+ stays (4.5%) suggest a stable extended-stay market
- High market flexibility with 93.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
55 listings
35.9% of total
Moderate
42 listings
27.5% of total
Firm
33 listings
21.6% of total
Strict
23 listings
15% of total
Key Insights
- Flexible is the preferred policy at 35.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 63.4% of the market
- Strict policies are least common at 15.0% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Apr, Jun, averaging 71 days
- Shortest booking windows are in Jan, Dec, Aug, averaging 34 days
- Spring shows the longest average booking window at 71 days, while Winter has the shortest at 39 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 71 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jan-Aug when lead times are shortest
Popular Airbnb Amenities in Frankfort
Every property in Frankfort comes standard with Heating, Air conditioning, and Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 97.7% of total guests, indicating a dominant local market share.
- Primary international markets: DC (0.9%) and Canada (0.6%)
- English is the top language at 90.2%, followed by Spanish (6.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%
Recommendations
- Target marketing campaigns for Columbus and Cincinnati markets
- Develop localized content for DC and Canada
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Frankfort. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Crittenden | 12 | $4,755 | $250.21 | 58% |
| Simpsonville | 19 | $4,292 | $314.98 | 46% |
| Nicholasville | 22 | $4,212 | $350.81 | 46% |
| Oxford | 119 | $4,170 | $507.20 | 39% |
| Lebanon | 29 | $4,169 | $241.42 | 50% |
| Frenchburg | 37 | $3,992 | $307.28 | 43% |
| Burlington | 20 | $3,964 | $210.50 | 53% |
| Deerfield Township | 29 | $3,917 | $267.30 | 42% |
| Lancaster | 22 | $3,863 | $291.28 | 40% |
| Lawrenceburg | 53 | $3,848 | $245.52 | 48% |
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