Falls of Rough Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Falls of Rough in 2025? Explore comprehensive Airbnb analytics for Falls of Rough, Kentucky, United States to uncover income potential. This 2025 STR market report for Falls of Rough, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 25 active listings.

Whether you're considering an Airbnb investment in Falls of Rough, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Falls of Rough Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Falls of Rough Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$204
The average rental revenue earned for an occupied room per day in Falls of Rough.
Occupancy Rate(?)
34.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,708
Typical annual income for an Airbnb listing in Falls of Rough. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
1.9%
Positive growth (1.9%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Falls of Rough.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Falls of Rough.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
25
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Falls of Rough (2025)

Understanding the monthly revenue variations for Airbnb listings in Falls of Rough is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Falls of Rough is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Falls of Rough across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,550+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,403 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,023 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $936, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Falls of Rough

Falls of Rough Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Falls of Rough STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Falls of Rough:

  • Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 49% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 29%.
  • Entry-level properties (Bottom 25%) average 15% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Falls of Rough

Average Daily Rate (ADR) Airbnb Trends in Falls of Rough (2025)

Effective short term rental pricing strategy in Falls of Rough involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Falls of Rough typically peaks in June and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $307+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $240 or more.
  • Typical properties (Median) charge around $166 per night.
  • Entry-level properties (Bottom 25%) earn around $127 per night.

Average Daily Rate (ADR) Trend by Month in Falls of Rough

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Airbnb Seasonality Analysis & Trends in Falls of Rough (2025)

Peak Season (July, December, June)
  • Revenue averages $3,759 per month
  • Occupancy rates average 42.2%
  • Daily rates average $207
Shoulder Season
  • Revenue averages $2,483 per month
  • Occupancy maintains around 34.2%
  • Daily rates hold near $202
Low Season (March, September, October)
  • Revenue drops to average $1,711 per month
  • Occupancy decreases to average 28.4%
  • Daily rates adjust to average $204

Seasonality Insights for Falls of Rough

  • The Airbnb seasonality in Falls of Rough shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Falls of Rough's highest earning potential, with monthly revenues capable of climbing to $4,054, occupancy reaching a high of 55.5%, and ADRs peaking at $211.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,575, occupancy could drop to 24.2%, and ADRs may adjust down to $194.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Falls of Rough.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Falls of Rough seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Falls of Rough (2025)

Exploring the top neighborhoods for short-term rentals in Falls of Rough? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lake Barkley
A beautiful recreational area known for fishing, boating, and outdoor activities. Ideal for tourists looking for a relaxing lakeside experience with plenty of nature.
Lake Barkley State Resort Park, Kuttawa Harbor Marina, Barkley Dam, Fishing spots, Hiking trails
Nolin Lake
A picturesque lake destination offers camping, fishing, swimming, and water sports. Great for families and nature lovers wanting to escape to the outdoors.
Nolin Lake State Park, Mammoth Cave National Park, Boating activities, Fishing spots, Scenic picnic areas
Custer
A small town atmosphere close to nature parks and local attractions, providing a peaceful retreat for travelers seeking a quiet getaway.
Custer Park, Local farms and markets, Historical sites, Nature trails, Outdoor recreational areas
Leitchfield
Nearby town with local amenities, shopping, and dining options. Serves as a good base for exploring the surrounding lakes and parks.
Leitchfield Aquatic Center, Grayson County Museum, Shops and restaurants, Local annual events, Cultural festivals
Caneyville
A quaint small town with a strong sense of community. Perfect for travelers looking for a slower pace and friendly locals.
Caneyville Park, Community events, Local shops, Scenic countryside, Historic sites
Horn Lake
Offers a suburban feel with proximity to urban areas, making it suitable for both relaxation and convenience for visitors.
Parks and recreational areas, Local dining, Shopping centers, Community events, Nature walks
Benton
Located near Kentucky Lake, known for premium fishing and water activities, this area offers a range of outdoor adventures for tourists.
Kentucky Lake, Benton city park, Fishing tournaments, Water sports, Scenic viewpoints
Morgantown
An attractive location for those who want to explore rural Kentucky, offering a glimpse into the local culture and lifestyle.
Morgantown town square, Local artisan shops, Community festivals, Historic sites, Outdoor activities

Understanding Airbnb License Requirements & STR Laws in Falls of Rough (2025)

While Falls of Rough, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Falls of Rough to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Falls of Rough (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Falls of Roughbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

On The Rocks

On The Rocks

Entire Place • 3 bedrooms

$77,793
Revenue
73.8%
Occupancy
$302.67
Daily Rate
Lake Front House on Rough River in Falls of Rough

Lake Front House on Rough River in Falls of Rough

Entire Place • 4 bedrooms

$46,304
Revenue
45.7%
Occupancy
$305.02
Daily Rate
ROUGH RIVER LAKE Hot Tub, Pool, Party Garage

ROUGH RIVER LAKE Hot Tub, Pool, Party Garage

Entire Place • 4 bedrooms

$36,449
Revenue
22.8%
Occupancy
$650.17
Daily Rate
Waterfront Cabin with Hot Tub

Waterfront Cabin with Hot Tub

Entire Place • 2 bedrooms

$33,036
Revenue
70.9%
Occupancy
$112.82
Daily Rate
Rough River Lake Hideaway!

Rough River Lake Hideaway!

Entire Place • 3 bedrooms

$30,146
Revenue
52.7%
Occupancy
$146.10
Daily Rate
Cozy Rough River Retreat

Cozy Rough River Retreat

Entire Place • 4 bedrooms

$29,360
Revenue
20.9%
Occupancy
$209.92
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Falls of Rough (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Falls of Rough based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sandra1$77,793235.00/5.0
Melanie2$58,927614.95/5.0
Benita2$47,749214.95/5.0
Jennifer3$40,821424.90/5.0
Sarah1$36,449284.96/5.0
James1$33,0361034.85/5.0
Justin1$30,146304.90/5.0
Christy2$25,566324.97/5.0
Host #334997111$23,550174.82/5.0
Paula1$21,165824.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Falls of Rough.

Dive Deeper: Advanced Falls of Rough STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Falls of Rough. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Falls of Rough Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Falls of Rough

  • The Falls of Rough Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 25 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Falls of Rough, House properties are the most common (52%), reflecting the local real estate landscape.
  • Houses represent a significant 52% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, apartment/condo (combined 8.0%) offer potential for unique stay experiences.

Falls of Rough Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Falls of Rough

  • The dominant room capacity in Falls of Rough is 3 bedrooms listings, making up 32% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 60.0% of the active Airbnb listings in Falls of Rough, indicating a high concentration in these sizes.
  • A significant 56.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Falls of Rough.

Falls of Rough Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Falls of Rough

  • The most common guest capacity trend in Falls of Rough vacation rentals is listings accommodating 8+ guests (52%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Falls of Rough STR market, accounting for 88.0% of listings.
  • 88.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Falls of Rough.
  • On average, properties in Falls of Rough are equipped to host 6.8 guests.

Falls of Rough Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Falls of Rough

  • The most common availability pattern in Falls of Rough falls within the 271-366 days range, representing 60% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 88.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Falls of Rough (48%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 12.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Falls of Rough Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

8 listings

33.3% of total

2 Nights (50%)

2 Nights

12 listings

50% of total

3 Nights (12.5%)

3 Nights

3 listings

12.5% of total

30+ Nights (4.2%)

30+ Nights

1 listings

4.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Falls of Rough is 2 Nights, adopted by 50% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (83.3%) of the Falls of Rough Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 50% of Falls of Rough hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Falls of Rough.

Falls of Rough Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (21.7%)

Flexible

5 listings

21.7% of total

Moderate (17.4%)

Moderate

4 listings

17.4% of total

Firm (26.1%)

Firm

6 listings

26.1% of total

Strict (34.8%)

Strict

8 listings

34.8% of total

Cancellation Policy Insights for Falls of Rough

  • The prevailing Airbnb cancellation policy trend in Falls of Rough is Strict, used by 34.8% of listings.
  • A majority (60.9%) of hosts in Falls of Rough utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 34.8% market standard in Falls of Rough.
  • With 34.8% using Strict terms, this is a viable option in Falls of Rough, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Falls of Rough.

Falls of Rough STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Falls of Rough

  • The overall average booking lead time for vacation rentals in Falls of Rough is 35 days.
  • Guests book furthest in advance for stays during January (average 76 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (56 days avg.) sees the longest lead times, while Spring (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Falls of Rough.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 76 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Falls of Rough averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Falls of Rough (2025)

Amenity Prevalence

Amenity Insights for Falls of Rough

  • Essential amenities in Falls of Rough that guests expect include: Smoke alarm, Free parking on premises, TV, Air conditioning, BBQ grill. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Falls of Rough: Smoke alarm, Free parking on premises, TV, Air conditioning, BBQ grill.
  • Prioritize adding missing essentials: Smoke alarm, Free parking on premises, TV, Air conditioning, BBQ grill.
  • Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Falls of Rough to stay competitive.

Falls of Rough Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Falls of Rough

  • The typical guest profile for Airbnb in Falls of Rough consists of primarily domestic travelers (99%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 99.4% of guests.
  • Key international markets include United States (99.4%) and Italy (0.6%).
  • Top languages spoken are English (94%) followed by Spanish (4.8%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Louisville and Owensboro.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Falls of Rough Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Simpsonville19$4,201$313.7143%
Pleasant View12$4,019$271.3242%
Berry Hill132$3,977$291.1447%
Bee Spring11$3,685$456.0738%
Mt. Juliet51$3,672$302.6846%
Nashville-Davidson7,508$3,597$287.8245%
Shelbyville69$3,533$315.7042%
La Grange19$3,518$308.8149%
Cub Run23$3,480$272.5547%
Gallatin84$3,421$281.6647%

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