Clarkson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Kentucky, United States
Is Airbnb profitable in Clarkson in 2025? Explore comprehensive Airbnb analytics for Clarkson, Kentucky, United States to uncover income potential. This 2025 STR market report for Clarkson, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 33 active listings.
Whether you're considering an Airbnb investment in Clarkson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clarkson Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clarkson Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clarkson (2025)
Understanding the monthly revenue variations for Airbnb listings in Clarkson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clarkson is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clarkson across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,263+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,973 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,754 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,477, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clarkson
Clarkson Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clarkson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clarkson:
- Best-in-class properties (Top 10%) achieve 63%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clarkson
Average Daily Rate (ADR) Airbnb Trends in Clarkson (2025)
Effective short term rental pricing strategy in Clarkson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clarkson typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $411+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $283 or more.
- Typical properties (Median) charge around $201 per night.
- Entry-level properties (Bottom 25%) earn around $161 per night.
Average Daily Rate (ADR) Trend by Month in Clarkson
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Airbnb Seasonality Analysis & Trends in Clarkson (2025)
Peak Season (June, April, May)
- Revenue averages $5,973 per month
- Occupancy rates average 39.3%
- Daily rates average $253
Shoulder Season
- Revenue averages $3,170 per month
- Occupancy maintains around 36.5%
- Daily rates hold near $243
Low Season (January, February, November)
- Revenue drops to average $1,916 per month
- Occupancy decreases to average 25.9%
- Daily rates adjust to average $226
Seasonality Insights for Clarkson
- The Airbnb seasonality in Clarkson shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clarkson's highest earning potential, with monthly revenues capable of climbing to $6,567, occupancy reaching a high of 54.7%, and ADRs peaking at $256.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,442, occupancy could drop to 25.4%, and ADRs may adjust down to $218.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clarkson.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clarkson seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clarkson (2025)
Exploring the top neighborhoods for short-term rentals in Clarkson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Clarkson | The heart of Clarkson, offering easy access to local eateries, shops, and community events. An ideal spot for travelers seeking the charm of small-town life with modern conveniences. | Clarkson City Park, Local Farmers Market, Historic Downtown Shops, Restaurants and Cafes, Community Events |
| Lakeview Heights | A picturesque area near the lake, perfect for families and outdoor enthusiasts. Offers beautiful views and access to recreational activities. | Lake Bearcat, Fishing and Boating, Nature Trails, Picnic Areas, Playgrounds |
| Historic Main Street | This area features charming historic buildings and a quaint atmosphere, attracting visitors interested in local history and culture. | Historic Sites, Antique Shops, Art Galleries, Local Cuisine, Craft Stores |
| Clarkson Educational Campus | A hub for students and visiting faculty, providing affordable and convenient accommodation near schools and colleges. | Clarkson School District, Local Libraries, Student Cafes, Community Centers, Sports Facilities |
| Cedar Grove Estates | A suburban neighborhood offering a quiet retreat for families and travelers looking for a peaceful environment. | Parks and Green Spaces, Family-friendly activities, Nearby Grocery Stores, Local Diners, Community Parks |
| Hickory Hill | Located near larger towns, Hickory Hill offers a blend of rural charm and accessibility from metropolitan areas. | Nearby Hiking Trails, Scenic Views, Wildlife Watching, Local Farms, Festivals and Fairs |
| Pleasant Ridge | A friendly residential area that appeals to travelers looking for a home-like atmosphere with nearby amenities and attractions. | Community Parks, Family Activities, Local Shopping, Dining Options, Seasonal Events |
| Bearcat Resort Area | Great for those seeking outdoor adventures, this area includes various recreational facilities and is close to nature. | Outdoor Adventures, Camping Sites, Fishing Opportunities, Scenic Drives, Nature Observations |
Understanding Airbnb License Requirements & STR Laws in Clarkson (2025)
While Clarkson, Kentucky, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clarkson to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Clarkson (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clarksonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Nolin Lake Waterfront
Entire Place • 4 bedrooms
Waterfront/lakeview home w/ BIG hot tub& KING Beds
Entire Place • 4 bedrooms
lux barndos near nolin lake and mammoth cave
Entire Place • 4 bedrooms
The Hawk’s Nest
Entire Place • 7 bedrooms
5 Bedroom cabin close to Nolin & Mammoth Cave.
Entire Place • 5 bedrooms
Nolin Barrel House - Lakefront
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clarkson (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clarkson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Robert | 2 | $115,468 | 123 | 4.97/5.0 |
| Tez | 1 | $102,388 | 34 | 5.00/5.0 |
| Sarah | 1 | $86,370 | 40 | 5.00/5.0 |
| Daniel | 1 | $79,003 | 9 | 5.00/5.0 |
| Renotta | 1 | $59,575 | 86 | 4.97/5.0 |
| Stephanie And Kathleen | 1 | $54,146 | 32 | 5.00/5.0 |
| Justin | 1 | $53,151 | 33 | 5.00/5.0 |
| Host #135543356 | 1 | $44,405 | 27 | 4.81/5.0 |
| Angela | 2 | $40,780 | 9 | 4.83/5.0 |
| Stephanie | 1 | $35,939 | 35 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clarkson.
Dive Deeper: Advanced Clarkson STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clarkson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClarkson Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clarkson
- The Clarkson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 33 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clarkson, House properties are the most common (60.6%), reflecting the local real estate landscape.
- Houses represent a significant 60.6% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, hotel/boutique (combined 6.0%) offer potential for unique stay experiences.
Clarkson Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clarkson
- The dominant room capacity in Clarkson is 4 bedrooms listings, making up 39.4% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 4 bedrooms and 3 bedrooms properties represent 66.7% of the active Airbnb listings in Clarkson, indicating a high concentration in these sizes.
- A significant 75.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clarkson.
Clarkson Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clarkson
- The most common guest capacity trend in Clarkson vacation rentals is listings accommodating 8+ guests (63.6%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Clarkson STR market, accounting for 90.9% of listings.
- 97.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clarkson.
- On average, properties in Clarkson are equipped to host 7.2 guests.
Clarkson Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clarkson
- The most common availability pattern in Clarkson falls within the 181-270 days range, representing 48.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 81.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clarkson (57.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 18.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clarkson Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
16.7% of total
2 Nights
22 listings
73.3% of total
3 Nights
1 listings
3.3% of total
30+ Nights
2 listings
6.7% of total
Key Insights
- The most prevalent minimum stay requirement in Clarkson is 2 Nights, adopted by 73.3% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (90.0%) of the Clarkson Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 73.3% of Clarkson hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 16.7% currently do.
- A 2-night minimum appears standard (73.3%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clarkson.
Clarkson Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
3.3% of total
Flexible
5 listings
16.7% of total
Moderate
7 listings
23.3% of total
Firm
10 listings
33.3% of total
Strict
7 listings
23.3% of total
Cancellation Policy Insights for Clarkson
- The prevailing Airbnb cancellation policy trend in Clarkson is Firm, used by 33.3% of listings.
- A majority (56.6%) of hosts in Clarkson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 33.3% market standard in Clarkson.
- Regularly review your cancellation policy against competitors and market demand shifts in Clarkson.
Clarkson STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clarkson
- The overall average booking lead time for vacation rentals in Clarkson is 39 days.
- Guests book furthest in advance for stays during June (average 94 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 28 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (66 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (39 days) as a baseline for your pricing and availability strategy in Clarkson.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 94 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Clarkson averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clarkson (2025)
Amenity Prevalence
Amenity Insights for Clarkson
- Essential amenities in Clarkson that guests expect include: Smoke alarm, TV, Air conditioning, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Bed linens, Microwave are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clarkson: Smoke alarm, TV, Air conditioning, Kitchen, Free parking on premises.
- Consider adding popular differentiators like Wifi or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clarkson to stay competitive.
Clarkson Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clarkson
- The typical guest profile for Airbnb in Clarkson consists of primarily domestic travelers (100%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 99.6% of guests.
- Key international markets include United States (99.6%) and India (0.4%).
- Top languages spoken are English (80.9%) followed by Spanish (8.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Louisville and Chicago.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clarkson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Simpsonville | 19 | $4,201 | $313.71 | 43% |
| Pleasant View | 12 | $4,019 | $271.32 | 42% |
| Berry Hill | 132 | $3,977 | $291.14 | 47% |
| Bee Spring | 11 | $3,685 | $456.07 | 38% |
| Mt. Juliet | 51 | $3,672 | $302.68 | 46% |
| Nashville-Davidson | 7,508 | $3,597 | $287.82 | 45% |
| Shelbyville | 69 | $3,533 | $315.70 | 42% |
| La Grange | 19 | $3,518 | $308.81 | 49% |
| Cub Run | 23 | $3,480 | $272.55 | 47% |
| Gallatin | 84 | $3,421 | $281.66 | 47% |