Airbnb Market Analytics, Statistics and Data in Topeka, Kansas, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Topeka? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Topeka:
How much do Airbnb hosts make on average per month in Topeka?
The short-term rental market in Topeka shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,831 per month
- Strong performing properties (top 25%) make $2,783 or more
- Best-in-class properties (top 10%) achieve $4,102+ monthly
- Entry-level properties (bottom 25%) typically earn around $993
Revenue Variations by Month
Occupancy Rates Throughout the Year in Topeka
The market in Topeka shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 50% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 32%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Topeka
Daily rates in Topeka vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $98 per night
- Strong performing properties (top 25%) secure $133 or more
- Best-in-class properties (top 10%) pull in $214+ per night
- Entry-level properties (bottom 25%) earn around $70
Daily Rate Variations by Month
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Seasonality patterns in Topeka
Peak Season (May, June, April)
- Revenue peaks at $2675.98 per month
- Occupancy rates reach 61.29%
- Daily rates average $121.38
Shoulder Season
- Revenue averages $2118.39 per month
- Occupancy maintains 49.28%
- Daily rates hold at $114.68
Low Season (September, December, January)
- Revenue drops to $1441.47 per month
- Occupancy decreases to 40.25%
- Daily rates adjust to $105.64
Is it still profitable to do Airbnb in Topeka in 2025?
Yes! Topeka demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 49% and solid monthly revenue averaging $2118 and The market's 117 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Topeka
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| West Topeka | A suburban area known for its family-friendly atmosphere and proximity to parks, schools, and shopping. Great for families and business travelers looking for comfortable accommodations. | Shawnee Lake, Gage Park, Topeka Zoo, West Ridge Mall, Crestview Park |
| Downtown Topeka | The heart of the city, Downtown Topeka boasts historic architecture, local shops, and restaurants. Ideal for urban explorers and those visiting for business or events at the Kansas Statehouse. | Kansas State Capitol, Topeka Performing Arts Center, Museum of History, Notable historic buildings, Local restaurants |
| Shawnee Heights | A quiet residential area with easy access to local schools and recreational facilities. A perfect spot for longer-term guests who appreciate a laid-back, community vibe. | Shawnee Heights High School, Shawnee Lake, Local parks, Community events, Nearby dining options |
| North Topeka | A less touristy area with a growing community feel, North Topeka offers affordable accommodations and access to local arts and culture. | The Great Overland Station, Topeka Art Guild and Gallery, Evergy Plaza, Local parks, Historic landmarks |
| Topeka West | This area features a mix of residential and commercial spaces, appealing to business travelers and families looking for convenient amenities. | West Topeka Community Center, Shopping centers, Local dining, Nearby parks |
| Central Topeka | Central Topeka is vibrant with local shops, cafés, and cultural attractions, making it attractive for both short-term and long-term rentals. | Cedar Crest, Topeka Civic Theatre & Academy, Local galleries, Downtown shopping, Walking trails |
| Pioneer Park | A peaceful residential neighborhood with park access, ideal for guests who enjoy outdoor activities and family-friendly spaces. | Pioneer Park, Local schools, Playgrounds, Community sports activities |
| South Topeka | A growing area with shopping, dining, and entertainment. It's convenient for visitors looking to explore both the city and enjoy a suburban lifestyle. | Topeka Plaza, Local restaurants, Shopping centers, Recreational areas, Close proximity to the city center |
Do you need a license for Airbnb in Topeka?
We recommend checking directly with Topeka's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Topeka
Legacy Haus Estates
Entire Place • 5 bedrooms
Rustic Retreat & Cabin! Perfect escape! Book now!
Entire Place • 3 bedrooms
*HollidayHouse-LG-House-LG-Yard-Hottub-Downtown*
Entire Place • 4 bedrooms
★Bring One Bring All! ★Amazing Lake Views
Entire Place • 6 bedrooms
Kings Cottage of Topeka
Entire Place • 4 bedrooms
Spacious House w/ King Bed—Near Washburn & Capital
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Topeka
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Brandie | 10 | $327,632 | 1887 | 4.90/5.0 |
| Travis | 10 | $179,287 | 736 | 4.88/5.0 |
| Manny | 4 | $142,781 | 179 | 4.95/5.0 |
| Alex | 3 | $119,588 | 113 | 4.89/5.0 |
| Tiffany | 4 | $99,871 | 260 | 4.97/5.0 |
| Candi | 2 | $96,880 | 136 | 4.98/5.0 |
| Harvard Square Team | 4 | $90,894 | 149 | 4.91/5.0 |
| Stacey | 4 | $88,635 | 85 | 4.99/5.0 |
| Rodney | 2 | $87,691 | 90 | 4.93/5.0 |
| Jack | 2 | $70,726 | 41 | 4.90/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Topeka
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.1%), with house and apartment & condo properties comprising 87.2% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (6.0% combined)
Room Capacity Distribution
Analysis of 117 properties in Topeka shows that 2 bedrooms properties are most prevalent, making up 26.5% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 49.6% of all listings.
Key Insights
- Most common: 2 bedrooms (26.5%)
- Least common: 5+ bedrooms (4.3%)
- Market concentration: 49.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 117 properties in Topeka reveals that 8+ guests properties dominate the market, representing 20.5% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 38.5% of the market.
Key Insights
- Most common capacity: 8+ guests (20.5% of market)
- Least common capacity: 1 guest (0.9% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 38.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 117 properties in Topeka, the most common availability pattern is 91-180 days (42.7% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (42.7% of properties).
Key Insights
- Most common availability window: 91-180 days (42.7%)
- Most common booking duration: 181-270 days (42.7%)
- Properties with high availability (180+ days): 47.9%
- Properties with long-term bookings (180+ days): 53.8%
Minimum Stay Distributions
1 Night
55 listings
49.1% of total
2 Nights
37 listings
33% of total
3 Nights
7 listings
6.3% of total
4-6 Nights
1 listings
0.9% of total
7-29 Nights
6 listings
5.4% of total
30+ Nights
6 listings
5.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 82.1%
- Mid-length stays (4-6 nights) represent 0.9% of listings
- Monthly+ stays (5.4%) suggest a stable extended-stay market
- High market flexibility with 88.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
51 listings
46.4% of total
Moderate
25 listings
22.7% of total
Firm
12 listings
10.9% of total
Strict
22 listings
20% of total
Key Insights
- Flexible is the preferred policy at 46.4% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 69.1% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 10.9% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Jun, averaging 44 days
- Shortest booking windows are in Aug, Sep, Jan, averaging 23 days
- Spring shows the longest average booking window at 43 days, while Winter has the shortest at 26 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 43 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jan when lead times are shortest
Popular Airbnb Amenities in Topeka
Every property in Topeka comes standard with Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.3% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.4%) and United Kingdom (0.4%)
- English is the top language at 82.5%, followed by Spanish (13.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.7%
Recommendations
- Target marketing campaigns for Wichita and Topeka markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Topeka. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Pleasant Hill | 10 | $3,886 | $195.86 | 59% |
| Weston | 11 | $3,592 | $284.13 | 43% |
| Prairie Village | 44 | $3,491 | $195.65 | 62% |
| Overland Park | 246 | $3,113 | $191.49 | 55% |
| Mission | 14 | $2,869 | $154.59 | 62% |
| Eudora | 13 | $2,852 | $156.56 | 55% |
| Olathe | 66 | $2,829 | $165.14 | 57% |
| Council Grove | 11 | $2,684 | $226.14 | 44% |
| Riverside | 11 | $2,630 | $166.26 | 51% |
| Merriam | 29 | $2,501 | $149.56 | 57% |
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