Airbnb Market Analytics, Statistics and Data in Decorah, Iowa, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Decorah? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Decorah:
How much do Airbnb hosts make on average per month in Decorah?
The short-term rental market in Decorah shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,127 per month
- Strong performing properties (top 25%) make $3,472 or more
- Best-in-class properties (top 10%) achieve $5,457+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,210
Revenue Variations by Month
Occupancy Rates Throughout the Year in Decorah
The market in Decorah shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 40% occupancy rates
- Strong performing properties (top 25%) achieve 61% or higher
- Best-in-class properties (top 10%) reach 79%+occupancy
- Entry-level properties (bottom 25%) average around 23%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Decorah
Daily rates in Decorah vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $155 per night
- Strong performing properties (top 25%) secure $228 or more
- Best-in-class properties (top 10%) pull in $303+ per night
- Entry-level properties (bottom 25%) earn around $122
Daily Rate Variations by Month
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Seasonality patterns in Decorah
Peak Season (July, June, October)
- Revenue peaks at $3518.49 per month
- Occupancy rates reach 61.85%
- Daily rates average $198.27
Shoulder Season
- Revenue averages $2682.72 per month
- Occupancy maintains 43.10%
- Daily rates hold at $191.64
Low Season (February, December, January)
- Revenue drops to $1713.86 per month
- Occupancy decreases to 29.14%
- Daily rates adjust to $182.79
Is it still profitable to do Airbnb in Decorah in 2025?
Yes! Decorah demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 43% and strong monthly revenue averaging $2683 and The market's 145 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Decorah
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Decorah | The vibrant heart of Decorah, known for its local shops, restaurants, and cultural sites. Ideal for tourists wanting to explore the town easily and experience local events. | Vesterheim Norwegian-American Museum, Dunning's Spring Park, Decorah Fish Hatchery, Decorah Public Library, Historic downtown shops |
| Cedar Heights | A peaceful residential area with beautiful views of the bluffs. Great for guests looking for a quiet retreat but still close to the city. | Cedar Heights Park, Bluffton Trail, City Park, Decorah Community Prairie |
| Upper Iowa River | Scenic river area perfect for outdoor enthusiasts. Attracts those who enjoy kayaking and fishing, along with beautiful river views. | Upper Iowa River, Waterfalls Park, Outdoor adventure activities, Fishing spots |
| North Decorah | A charming neighborhood known for its historical homes and proximity to parks. Attracts families and those interested in cultural and historical experiences. | Decorah Historical Society, Sallys Park, Ice Cave Hill Park, Vesterheim Museum |
| Decorah Area School District | A family-friendly area near schools and playgrounds, great for families visiting for events or activities. | Global Impact Center, Decorah Sports Complex, Community parks |
| Luther College | Home to a renowned liberal arts college, this area attracts students, visiting families, and academics looking for short-term stays. | Luther College campus, Concerts and events, Cultural activities, Art gallery |
| Winneshiek Wildberry Winery | A unique destination for wine lovers, offering tastings and beautiful countryside views. Ideal for couples and visitors seeking a romantic getaway. | Winneshiek Wildberry Winery, Scenic vineyard tours, Tastings and events |
| Trout Run Trail | This scenic trail draws outdoor enthusiasts and cyclists. Accessible from Decorah, it's perfect for those looking to enjoy nature while staying nearby. | Trout Run Trail, Biking and walking paths, Nature and wildlife |
Do you need a license for Airbnb in Decorah?
We recommend checking directly with Decorah's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Decorah
Decorah Lodge with outdoor hottub on 12 acres
Entire Place • 6 bedrooms
Over 3600 sqft house in gorgeous Decorah, Iowa!!
Entire Place • 4 bedrooms
In the ❤️ of downtown! Perfect for larger groups.
Entire Place • 5 bedrooms
'Koselig' Home
Entire Place • 4 bedrooms
"New Heights", 4 Bedroom, Close to Everything
Entire Place • 4 bedrooms
Centrally Located and Family Friendly in Decorah
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Decorah
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kevin | 3 | $130,628 | 23 | 4.77/5.0 |
| Gabby | 1 | $115,478 | 61 | 4.72/5.0 |
| Amy And Jackson | 2 | $111,119 | 183 | 4.96/5.0 |
| Diana | 1 | $103,272 | 46 | 4.98/5.0 |
| Jessica | 1 | $97,080 | 77 | 4.97/5.0 |
| Jessica | 4 | $97,049 | 42 | 4.84/5.0 |
| Shanyn | 5 | $90,859 | 17 | 2.97/5.0 |
| Jami And Chris | 3 | $86,707 | 314 | 4.95/5.0 |
| Erik | 1 | $76,909 | 39 | 4.97/5.0 |
| Jackie | 3 | $75,018 | 280 | 4.97/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Decorah
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.8%), with house and apartment & condo properties comprising 73.1% of inventory
- Strong specialty sector (22.1%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (6.2% combined)
Room Capacity Distribution
Analysis of 145 properties in Decorah shows that 2 bedrooms properties are most prevalent, making up 33.1% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 61.4% of all listings.
Key Insights
- Most common: 2 bedrooms (33.1%)
- Least common: 5+ bedrooms (4.8%)
- Market concentration: 61.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 145 properties in Decorah reveals that 6 guests properties dominate the market, representing 29% of all listings. The average property accommodates 5.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 4 guests make up 54.5% of the market.
Key Insights
- Most common capacity: 6 guests (29% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 5.1 guests per property
- Market concentration: 54.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 145 properties in Decorah, the most common availability pattern is 271-366 days (33.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (34.5% of properties).
Key Insights
- Most common availability window: 271-366 days (33.1%)
- Most common booking duration: 91-180 days (34.5%)
- Properties with high availability (180+ days): 65.5%
- Properties with long-term bookings (180+ days): 35.2%
Minimum Stay Distributions
1 Night
49 listings
37.1% of total
2 Nights
77 listings
58.3% of total
3 Nights
3 listings
2.3% of total
4-6 Nights
2 listings
1.5% of total
30+ Nights
1 listings
0.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 95.4%
- Mid-length stays (4-6 nights) represent 1.5% of listings
- Monthly+ stays (0.8%) suggest a stable extended-stay market
- High market flexibility with 97.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
4 listings
2.8% of total
Super Strict 30 Days
4 listings
2.8% of total
Flexible
26 listings
18.1% of total
Moderate
70 listings
48.6% of total
Firm
23 listings
16% of total
Strict
17 listings
11.8% of total
Key Insights
- Moderate is the preferred policy at 48.6% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 66.7% of the market
- Strong market consensus around Moderate policies
- Super Strict 30 Days policies are least common at 2.8% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jul, Oct, averaging 94 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 47 days
- Summer shows the longest average booking window at 78 days, while Winter has the shortest at 54 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 78 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Decorah
Every property in Decorah comes standard with Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.8% of total guests, indicating a dominant local market share.
- Primary international markets: Australia (0.3%) and Singapore (0.2%)
- English is the top language at 86.8%, followed by Spanish (6.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%
Recommendations
- Target marketing campaigns for Minneapolis and Des Moines markets
- Develop localized content for Australia and Singapore
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Decorah. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Hastings | 15 | $5,917 | $328.38 | 50% |
| Hudson | 21 | $5,405 | $547.05 | 48% |
| Town of Germantown | 57 | $5,141 | $476.76 | 37% |
| Town of Trenton | 10 | $4,644 | $313.06 | 55% |
| East Galena Township | 42 | $4,396 | $305.08 | 42% |
| Town of Necedah | 23 | $4,336 | $302.24 | 45% |
| Afton | 10 | $4,129 | $307.99 | 42% |
| Guilford Township | 290 | $4,052 | $325.44 | 38% |
| Thompson Township | 12 | $3,679 | $340.86 | 37% |
| Town of Lafayette | 35 | $3,554 | $300.58 | 38% |
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