Whitestown Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Whitestown in 2025? Explore comprehensive Airbnb analytics for Whitestown, Indiana, United States to uncover income potential. This 2025 STR market report for Whitestown, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 30 active listings.

Whether you're considering an Airbnb investment in Whitestown, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Whitestown Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Whitestown Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$143
The average rental revenue earned for an occupied room per day in Whitestown.
Occupancy Rate(?)
53.0%
High demand. Good booking frequency.
Median Annual Revenue(?)
$23,794
Typical annual income for an Airbnb listing in Whitestown. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-16.0%
Significant decrease (-16.0%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Whitestown.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Whitestown.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
30
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Whitestown (2025)

Understanding the monthly revenue variations for Airbnb listings in Whitestown is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Whitestown is typically June, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Whitestown across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,456+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,381 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,560 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,726, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Whitestown

Whitestown Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Whitestown STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Whitestown:

  • Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 70% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 54%.
  • Entry-level properties (Bottom 25%) average 38% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Whitestown

Average Daily Rate (ADR) Airbnb Trends in Whitestown (2025)

Effective short term rental pricing strategy in Whitestown involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Whitestown typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $228+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
  • Typical properties (Median) charge around $126 per night.
  • Entry-level properties (Bottom 25%) earn around $106 per night.

Average Daily Rate (ADR) Trend by Month in Whitestown

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Airbnb Seasonality Analysis & Trends in Whitestown (2025)

Peak Season (June, May, April)
  • Revenue averages $3,856 per month
  • Occupancy rates average 54.3%
  • Daily rates average $148
Shoulder Season
  • Revenue averages $2,585 per month
  • Occupancy maintains around 57.3%
  • Daily rates hold near $143
Low Season (January, March, October)
  • Revenue drops to average $1,871 per month
  • Occupancy decreases to average 43.6%
  • Daily rates adjust to average $142

Seasonality Insights for Whitestown

  • The Airbnb seasonality in Whitestown shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Whitestown's highest earning potential, with monthly revenues capable of climbing to $4,066, occupancy reaching a high of 73.0%, and ADRs peaking at $169.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,757, occupancy could drop to 42.2%, and ADRs may adjust down to $127.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Whitestown.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Whitestown seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Whitestown (2025)

Exploring the top neighborhoods for short-term rentals in Whitestown? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Whitestown Town Center
A rapidly growing area with new developments and family-friendly amenities. Close to shopping and dining options, making it appealing for short-term stays.
Whitestown Municipal Complex, Zionsville Rail Trail, Local parks and recreational areas
Anson
A vibrant mixed-use development that offers shopping, dining, and residential options. Great for visitors looking for convenience and modern amenities.
The Village at Anson, Kelsey Park, Cinemark Movies 8
Zionsville
A charming nearby town known for its quaint village atmosphere and upscale shops. Attracts visitors who enjoy small-town charm with easy access to city amenities.
Zionsville Village, Zionsville Farmers Market, The Art Museum of Zionsville
Indianapolis
The state capital is only a short drive away and offers a wealth of attractions, events, and activities, making it an excellent location for tourists.
Indianapolis Motor Speedway, The Children's Museum of Indianapolis, White River State Park
Carmel
A desirable suburban area with a strong community vibe and beautiful parks. Attracts families and business travelers looking for a peaceful stay.
Carmel Arts & Design District, The Palladium, Coxhall Gardens
Brownsburg
Another growing suburban area that offers a family-friendly atmosphere and accessibility to local attractions. Ideal for visitors seeking a local experience.
Brownsburg Town Hall, Nathaniel S. Greene Park, Brownsburg Parks and Recreation
Lebanon
Home to several historic sites and outdoor activities, Lebanon is ideal for guests looking for a laid-back, rural experience while being close to urban amenities.
Lebanon Memorial Park, The New Lebanon Farmer's Market, Historic downtown Lebanon
Fishers
A suburb known for its family-friendly environments and entertainment options. Attractive for both families and business travelers visiting the area.
Fishers District, The Nickel Plate District, Cumberland Park

Understanding Airbnb License Requirements & STR Laws in Whitestown (2025)

While Whitestown, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Whitestown to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Whitestown (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Whitestownbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Victorian Home Goes Airbnb!

Victorian Home Goes Airbnb!

Entire Place • 2 bedrooms

$64,049
Revenue
58.7%
Occupancy
$243.93
Daily Rate
Florence Cottage~Modern Country

Florence Cottage~Modern Country

Entire Place • 4 bedrooms

$45,365
Revenue
61.5%
Occupancy
$176.31
Daily Rate
Chic 2-Bedroom, Whitestown

Chic 2-Bedroom, Whitestown

Entire Place • 2 bedrooms

$39,725
Revenue
77.6%
Occupancy
$150.26
Daily Rate
Oliver Capital | 4BEDS Dream Suite

Oliver Capital | 4BEDS Dream Suite

Entire Place • 2 bedrooms

$37,319
Revenue
60.4%
Occupancy
$156.96
Daily Rate
Cozy home in Whitestown

Cozy home in Whitestown

Entire Place • 3 bedrooms

$35,323
Revenue
54.6%
Occupancy
$143.49
Daily Rate
Perfect 2 Bedroom (C311)

Perfect 2 Bedroom (C311)

Entire Place • 2 bedrooms

$34,931
Revenue
63.6%
Occupancy
$128.13
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Whitestown (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Whitestown based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
MGM Properties10$192,4401464.20/5.0
Jim5$150,579464.94/5.0
Oliver Capital5$144,2254194.90/5.0
Jessica2$62,1001394.99/5.0
Mckenzie1$45,365784.91/5.0
Del2$36,88794.25/5.0
Stephanie1$34,931155.00/5.0
Lux Solaris1$26,457444.57/5.0
John And Margueritte1$13,400125.00/5.0
Host #2634882141$3,98200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Whitestown.

Dive Deeper: Advanced Whitestown STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Whitestown. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Whitestown Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Whitestown

  • The Whitestown Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.3% of the 30 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Whitestown, Apartment/Condo properties are the most common (70%), reflecting the local real estate landscape.
  • Houses represent a significant 26.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.3%) offer potential for unique stay experiences.

Whitestown Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Whitestown

  • The dominant room capacity in Whitestown is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 73.4% of the active Airbnb listings in Whitestown, indicating a high concentration in these sizes.
  • A significant 23.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Whitestown.

Whitestown Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Whitestown

  • The most common guest capacity trend in Whitestown vacation rentals is listings accommodating 2 guests (26.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 6 guests dominate the Whitestown STR market, accounting for 50.0% of listings.
  • 26.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Whitestown.
  • On average, properties in Whitestown are equipped to host 4.0 guests.

Whitestown Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Whitestown

  • The most common availability pattern in Whitestown falls within the 91-180 days range, representing 50% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Whitestown (50%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Whitestown Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (33.3%)

1 Night

10 listings

33.3% of total

2 Nights (10%)

2 Nights

3 listings

10% of total

3 Nights (46.7%)

3 Nights

14 listings

46.7% of total

7-29 Nights (3.3%)

7-29 Nights

1 listings

3.3% of total

30+ Nights (6.7%)

30+ Nights

2 listings

6.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Whitestown is 3 Nights, adopted by 46.7% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 46.7% of Whitestown hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 6.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Whitestown.

Whitestown Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (40.7%)

Flexible

11 listings

40.7% of total

Moderate (18.5%)

Moderate

5 listings

18.5% of total

Firm (7.4%)

Firm

2 listings

7.4% of total

Strict (33.3%)

Strict

9 listings

33.3% of total

Cancellation Policy Insights for Whitestown

  • The prevailing Airbnb cancellation policy trend in Whitestown is Flexible, used by 40.7% of listings.
  • There's a relatively balanced mix between guest-friendly (59.2%) and stricter (40.7%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40.7% market standard in Whitestown.
  • With 33.3% using Strict terms, this is a viable option in Whitestown, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Whitestown.

Whitestown STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Whitestown

  • The overall average booking lead time for vacation rentals in Whitestown is 31 days.
  • Guests book furthest in advance for stays during June (average 58 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Whitestown.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these Whitestown averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Whitestown (2025)

Amenity Prevalence

Amenity Insights for Whitestown

  • Essential amenities in Whitestown that guests expect include: TV, Free parking on premises, Wifi, Heating, Smoke alarm, Air conditioning, Bed linens, Dishes and silverware, Kitchen, Hot water. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Whitestown: TV, Free parking on premises, Wifi, Heating, Smoke alarm, Air conditioning, Bed linens, Dishes and silverware, Kitchen, Hot water.
  • Prioritize adding missing essentials: Bed linens, Dishes and silverware, Kitchen, Hot water.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Whitestown to stay competitive.

Whitestown Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Whitestown

  • The typical guest profile for Airbnb in Whitestown consists of primarily domestic travelers (95%), often arriving from nearby Indianapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.2% of guests.
  • Key international markets include United States (95.2%) and Canada (1.4%).
  • Top languages spoken are English (73.7%) followed by Spanish (15.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Indianapolis and Chicago.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Whitestown Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Simpsonville19$4,201$313.7143%
Westfield125$3,845$313.4245%
Shelbyville69$3,533$315.7042%
La Grange19$3,518$308.8149%
Franklin13$3,497$219.5251%
Nashville223$3,458$277.6443%
Zionsville17$3,449$252.8448%
Rockville21$3,393$231.1043%
Unionville15$3,355$400.8743%
Greencastle50$3,321$276.9940%

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