New Harmony Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States
Is Airbnb profitable in New Harmony in 2025? Explore comprehensive Airbnb analytics for New Harmony, Indiana, United States to uncover income potential. This 2025 STR market report for New Harmony, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in New Harmony, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the New Harmony Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key New Harmony Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in New Harmony (2025)
Understanding the monthly revenue variations for Airbnb listings in New Harmony is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in New Harmony is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in New Harmony across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,689+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,162 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,958 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $906, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in New Harmony
New Harmony Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the New Harmony STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Novembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in New Harmony:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in New Harmony
Average Daily Rate (ADR) Airbnb Trends in New Harmony (2025)
Effective short term rental pricing strategy in New Harmony involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in New Harmony typically peaks in January and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $307+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $226 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $118 per night.
Average Daily Rate (ADR) Trend by Month in New Harmony
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Airbnb Seasonality Analysis & Trends in New Harmony (2025)
Peak Season (July, June, November)
- Revenue averages $3,461 per month
- Occupancy rates average 43.1%
- Daily rates average $201
Shoulder Season
- Revenue averages $2,933 per month
- Occupancy maintains around 40.3%
- Daily rates hold near $201
Low Season (January, February, October)
- Revenue drops to average $2,130 per month
- Occupancy decreases to average 31.3%
- Daily rates adjust to average $207
Seasonality Insights for New Harmony
- The Airbnb seasonality in New Harmony shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases New Harmony's highest earning potential, with monthly revenues capable of climbing to $4,049, occupancy reaching a high of 53.8%, and ADRs peaking at $214.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,005, occupancy could drop to 23.6%, and ADRs may adjust down to $195.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in New Harmony.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these New Harmony seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in New Harmony (2025)
Exploring the top neighborhoods for short-term rentals in New Harmony? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic District | New Harmony's Historic District is rich in history and architecture, featuring beautiful sites that attract visitors interested in the town's heritage. | Harmonie State Park, New Harmony Gallery of Contemporary Art, Atheneum, Roberts Park, Historic Brick Street |
| Cultural Sites | This area is home to many cultural and spiritual sites, making it a draw for those interested in community events and spiritual experiences. | Zen Garden, New Harmony's Museum, Ruth's Park, The Roofless Church, Labyrinth |
| Outdoor Recreation | Surrounded by nature, this area offers great outdoor activities, attracting families and nature lovers looking for hiking and exploring. | Wabash River, Harmonie State Park Trails, Biking Trails, Camping Areas, Fishing Spots |
| Art and Community | This location is known for its vibrant community art initiatives and local events, appealing to tourists seeking a culturally immersive experience. | Farmers' Market, Local Art Shows, Community Theater, Workshops, Music Events |
| Dining and Wine | Home to various dining options, from local cuisine to wine tastings, attracting foodies and those looking for unique culinary experiences. | Local Vineyards, New Harmony Restaurant, Coffee Shops, Brewery Tours, Culinary Events |
| Family-friendly Attractions | Ideal for families seeking recreational activities and educational experiences, with sites that cater to all ages. | Children's Museum, Family Parks, Playgrounds, Educational Tours, Guided History Walks |
| Retreat and Wellness | Offering a serene atmosphere perfect for retreats, wellness, and relaxation, it attracts those looking for a peaceful getaway. | Spas, Yoga Retreats, Nature Walks, Meditation Centers, Wellness Programs |
| Community Events | Frequent events and festivals that bring the community together, making it attractive for tourists seeking lively entertainment. | Annual Festivals, Local Concerts, Craft Fairs, Parades, Seasonal Events |
Understanding Airbnb License Requirements & STR Laws in New Harmony (2025)
While New Harmony, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for New Harmony to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in New Harmony (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in New Harmonybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
A.C. Thomas House - Victorian Mansion c. 1899
Private Room • 8 bedrooms
Harmony Hideout: Your perfect New Harmony Stay
Entire Place • 4 bedrooms
New Harmony Guest House
Entire Place • 4 bedrooms
Harmony Haven
Entire Place • 3 bedrooms
Total comfort and beauty in New Harmony
Entire Place • 2 bedrooms
The Angel Carriage House in New Harmony
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in New Harmony (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in New Harmony based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jenefer | 7 | $206,220 | 73 | 4.09/5.0 |
| Michael | 3 | $64,867 | 91 | 4.96/5.0 |
| Rodney | 1 | $60,360 | 46 | 5.00/5.0 |
| Holly | 1 | $43,440 | 9 | 5.00/5.0 |
| Robin | 1 | $39,832 | 30 | 5.00/5.0 |
| The Loft At Living Room | 2 | $38,011 | 99 | 4.82/5.0 |
| Gail | 1 | $33,316 | 140 | 5.00/5.0 |
| Matt | 1 | $30,746 | 62 | 5.00/5.0 |
| Melanie | 1 | $30,103 | 75 | 5.00/5.0 |
| Cindy | 1 | $27,317 | 344 | 4.99/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in New Harmony.
Dive Deeper: Advanced New Harmony STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for New Harmony. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNew Harmony Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for New Harmony
- The New Harmony Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 62.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in New Harmony, House properties are the most common (87.5%), reflecting the local real estate landscape.
- Houses represent a significant 87.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.2%) offer potential for unique stay experiences.
New Harmony Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for New Harmony
- The dominant room capacity in New Harmony is 1 bedroom listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 54.1% of the active Airbnb listings in New Harmony, indicating a high concentration in these sizes.
New Harmony Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for New Harmony
- The most common guest capacity trend in New Harmony vacation rentals is listings accommodating 2 guests (20.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 8+ guests dominate the New Harmony STR market, accounting for 37.5% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in New Harmony.
- On average, properties in New Harmony are equipped to host 3.3 guests.
New Harmony Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for New Harmony
- The most common availability pattern in New Harmony falls within the 271-366 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in New Harmony (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 25.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
New Harmony Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
14 listings
66.7% of total
2 Nights
7 listings
33.3% of total
Key Insights
- The most prevalent minimum stay requirement in New Harmony is 1 Night, adopted by 66.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (100.0%) of the New Harmony Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 66.7% of New Harmony hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in New Harmony.
New Harmony Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
11 listings
47.8% of total
Moderate
7 listings
30.4% of total
Firm
4 listings
17.4% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for New Harmony
- The prevailing Airbnb cancellation policy trend in New Harmony is Flexible, used by 47.8% of listings.
- The market strongly favors guest-friendly terms, with 78.2% of listings offering Flexible or Moderate policies. This suggests guests in New Harmony may expect booking flexibility.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 47.8% market standard in New Harmony.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in New Harmony.
New Harmony STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for New Harmony
- The overall average booking lead time for vacation rentals in New Harmony is 70 days.
- Guests book furthest in advance for stays during April (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (94 days avg.) sees the longest lead times, while Winter (59 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (70 days) as a baseline for your pricing and availability strategy in New Harmony.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 94 days) to capture early planners.
- Monitor your own booking lead times against these New Harmony averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in New Harmony (2025)
Amenity Prevalence
Amenity Insights for New Harmony
- Essential amenities in New Harmony that guests expect include: Heating, Air conditioning, Refrigerator, Smoke alarm, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Essentials, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for New Harmony: Heating, Air conditioning, Refrigerator, Smoke alarm, Hot water.
- Prioritize adding missing essentials: Refrigerator, Smoke alarm, Hot water.
- Consider adding popular differentiators like Wifi or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in New Harmony to stay competitive.
New Harmony Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for New Harmony
- The typical guest profile for Airbnb in New Harmony consists of primarily domestic travelers (99%), often arriving from nearby Indianapolis, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.5% of guests.
- Key international markets include United States (98.5%) and Belgium (0.5%).
- Top languages spoken are English (88.1%) followed by Spanish (6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Indianapolis and Evansville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the New Harmony Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Bee Spring | 11 | $3,685 | $456.07 | 38% |
| Creal Springs | 27 | $3,672 | $300.36 | 49% |
| Franklin | 13 | $3,497 | $219.52 | 51% |
| Cub Run | 23 | $3,480 | $272.55 | 47% |
| Nashville | 223 | $3,458 | $277.64 | 43% |
| Zionsville | 17 | $3,449 | $252.84 | 48% |
| Rockville | 21 | $3,393 | $231.10 | 43% |
| Unionville | 15 | $3,355 | $400.87 | 43% |
| Greencastle | 50 | $3,321 | $276.99 | 40% |
| Goreville | 26 | $3,177 | $244.20 | 42% |