New Albany Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States
Is Airbnb profitable in New Albany in 2025? Explore comprehensive Airbnb analytics for New Albany, Indiana, United States to uncover income potential. This 2025 STR market report for New Albany, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 137 active listings.
Whether you're considering an Airbnb investment in New Albany, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the New Albany Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key New Albany Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in New Albany (2025)
Understanding the monthly revenue variations for Airbnb listings in New Albany is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in New Albany is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in New Albany across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,061+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,564 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,412 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,439, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in New Albany
New Albany Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the New Albany STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in New Albany:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 43%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in New Albany
Average Daily Rate (ADR) Airbnb Trends in New Albany (2025)
Effective short term rental pricing strategy in New Albany involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in New Albany typically peaks in May and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $396+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $200 or more.
- Typical properties (Median) charge around $145 per night.
- Entry-level properties (Bottom 25%) earn around $100 per night.
Average Daily Rate (ADR) Trend by Month in New Albany
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Airbnb Seasonality Analysis & Trends in New Albany (2025)
Peak Season (May, April, June)
- Revenue averages $4,252 per month
- Occupancy rates average 46.3%
- Daily rates average $199
Shoulder Season
- Revenue averages $2,713 per month
- Occupancy maintains around 46.9%
- Daily rates hold near $193
Low Season (January, February, August)
- Revenue drops to average $1,841 per month
- Occupancy decreases to average 36.1%
- Daily rates adjust to average $187
Seasonality Insights for New Albany
- The Airbnb seasonality in New Albany shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases New Albany's highest earning potential, with monthly revenues capable of climbing to $4,692, occupancy reaching a high of 58.5%, and ADRs peaking at $207.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,525, occupancy could drop to 32.4%, and ADRs may adjust down to $182.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in New Albany.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these New Albany seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in New Albany (2025)
Exploring the top neighborhoods for short-term rentals in New Albany? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown New Albany | The heart of New Albany, featuring historic architecture, local shops, and restaurants. It draws visitors looking for a quaint, small-town experience with amenities. | Culbertson Mansion State Historic Site, New Albany Riverfront Amphitheater, Eleanor’s Use for Design, K&B Deli |
| Corydon Historic District | A nearby historic town known for its heritage and attractions related to the Civil War. Ideal for history buffs and tourists interested in cultural experiences. | Corydon Capitol State Historic Site, Battle of Corydon Memorial Park, Historic downtown Corydon |
| Ohio Riverfront | Beautiful views and access to outdoor activities along the river, appealing to nature lovers and those who enjoy scenic landscapes. | Ohio River Greenway, Riverfront Park, floating restaurants, fishing spots |
| Sellersburg | Just north of New Albany, this area offers quiet suburban living with proximity to urban amenities, attractive to families and longer-term renters. | Sellersburg Town Park, local shops and eateries |
| Jeffersonville | Adjacent to New Albany and home to a growing number of restaurants and breweries. Attracts visitors from across the river in Louisville and offers a vibrant social scene. | Big Four Bridge, Jeffersonville RiverStage, Megan's Lounge |
| New Albany Historic District | Rich in history with beautiful preserved buildings and local interest. Appeals to tourists seeking cultural experiences and photography opportunities. | Fifth Street Park, New Albany-Floyd County Historical Society Museum, local galleries and boutiques |
| East Spring Street | A commercial corridor with various shopping and dining options, making it a convenient stay for short-term renters and business visitors. | Spring Street retail area, restaurants and cafes |
| Charlestown | Another nearby historic area that offers charming locales and access to outdoor activities, appealing to those interested in exploration and recreation. | Charlestown State Park, Historic Charlestown, local festivals and events |
Understanding Airbnb License Requirements & STR Laws in New Albany (2025)
While New Albany, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for New Albany to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in New Albany (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in New Albanybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Welcome to the historic Mint Julep Mansion!
Entire Place • 8 bedrooms
Loft on Market
Entire Place • 6 bedrooms
Pink Brides & Besties Mansion!
Entire Place • 5 bedrooms
Spacious Historic Home Near Downtown New Albany
Entire Place • 5 bedrooms
Luxury Townhome w/Pool Table & 4k Projector
Entire Place • 3 bedrooms
Loft on Pearl: Walk to Dinner, Rooftop, Bikes
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in New Albany (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in New Albany based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jessica | 3 | $236,372 | 175 | 4.98/5.0 |
| Sheri | 1 | $182,529 | 25 | 4.96/5.0 |
| Bethany | 5 | $174,865 | 173 | 4.93/5.0 |
| Evolve | 6 | $146,709 | 62 | 4.69/5.0 |
| Ronnie | 3 | $105,041 | 192 | 4.98/5.0 |
| Johlandi | 3 | $93,637 | 306 | 4.96/5.0 |
| Dustin | 2 | $92,610 | 26 | 4.97/5.0 |
| Eddie | 2 | $86,772 | 77 | 4.92/5.0 |
| Airbrt | 2 | $85,210 | 121 | 4.87/5.0 |
| Ashley | 3 | $80,791 | 76 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in New Albany.
Dive Deeper: Advanced New Albany STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for New Albany. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsNew Albany Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for New Albany
- The New Albany Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.1% of the 137 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in New Albany, House properties are the most common (67.9%), reflecting the local real estate landscape.
- Houses represent a significant 67.9% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 5.2%) offer potential for unique stay experiences.
New Albany Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for New Albany
- The dominant room capacity in New Albany is 2 bedrooms listings, making up 31.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 57.7% of the active Airbnb listings in New Albany, indicating a high concentration in these sizes.
- A significant 40.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in New Albany.
New Albany Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for New Albany
- The most common guest capacity trend in New Albany vacation rentals is listings accommodating 8+ guests (28.5%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the New Albany STR market, accounting for 49.7% of listings.
- 54.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in New Albany.
- On average, properties in New Albany are equipped to host 5.4 guests.
New Albany Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for New Albany
- The most common availability pattern in New Albany falls within the 181-270 days range, representing 37.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 62.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in New Albany (36.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 39.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
New Albany Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
55 listings
43.7% of total
2 Nights
48 listings
38.1% of total
3 Nights
8 listings
6.3% of total
4-6 Nights
1 listings
0.8% of total
7-29 Nights
1 listings
0.8% of total
30+ Nights
13 listings
10.3% of total
Key Insights
- The most prevalent minimum stay requirement in New Albany is 1 Night, adopted by 43.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.8%) of the New Albany Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (10.3%) caters to monthly stays (30+ nights) in New Albany, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 43.7% of New Albany hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 10.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in New Albany.
New Albany Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
23 listings
18.7% of total
Moderate
29 listings
23.6% of total
Firm
29 listings
23.6% of total
Strict
42 listings
34.1% of total
Cancellation Policy Insights for New Albany
- The prevailing Airbnb cancellation policy trend in New Albany is Strict, used by 34.1% of listings.
- A majority (57.7%) of hosts in New Albany utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 34.1% market standard in New Albany.
- With 34.1% using Strict terms, this is a viable option in New Albany, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in New Albany.
New Albany STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for New Albany
- The overall average booking lead time for vacation rentals in New Albany is 44 days.
- Guests book furthest in advance for stays during May (average 104 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (68 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (44 days) as a baseline for your pricing and availability strategy in New Albany.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 104 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 68 days) to capture early planners.
- Monitor your own booking lead times against these New Albany averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in New Albany (2025)
Amenity Prevalence
Amenity Insights for New Albany
- Essential amenities in New Albany that guests expect include: Air conditioning, TV, Wifi, Smoke alarm, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for New Albany: Air conditioning, TV, Wifi, Smoke alarm, Heating, Kitchen.
- Prioritize adding missing essentials: TV, Wifi, Smoke alarm, Heating, Kitchen.
- Consider adding popular differentiators like Hot water or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in New Albany to stay competitive.
New Albany Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for New Albany
- The typical guest profile for Airbnb in New Albany consists of primarily domestic travelers (98%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 98.4% of guests.
- Key international markets include United States (98.4%) and Canada (0.4%).
- Top languages spoken are English (81.7%) followed by Spanish (8.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Louisville and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the New Albany Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crittenden | 13 | $4,224 | $247.39 | 54% |
| Simpsonville | 19 | $4,201 | $313.71 | 43% |
| Oxford | 119 | $3,956 | $524.89 | 39% |
| Nicholasville | 22 | $3,931 | $353.86 | 43% |
| Lebanon | 30 | $3,832 | $238.56 | 50% |
| Lancaster | 21 | $3,798 | $294.01 | 37% |
| Lawrenceburg | 52 | $3,720 | $253.47 | 46% |
| Bee Spring | 11 | $3,685 | $456.07 | 38% |
| Shelbyville | 69 | $3,533 | $315.70 | 42% |
| La Grange | 19 | $3,518 | $308.81 | 49% |