Airbnb Market Analytics, Statistics and Data in New Albany, Indiana, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in New Albany? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in New Albany:
How much do Airbnb hosts make on average per month in New Albany?
The short-term rental market in New Albany shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,542 per month
- Strong performing properties (top 25%) make $3,894 or more
- Best-in-class properties (top 10%) achieve $5,642+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,573
Revenue Variations by Month
Occupancy Rates Throughout the Year in New Albany
The market in New Albany shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 44% occupancy rates
- Strong performing properties (top 25%) achieve 62% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in New Albany
Daily rates in New Albany vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $141 per night
- Strong performing properties (top 25%) secure $202 or more
- Best-in-class properties (top 10%) pull in $394+ per night
- Entry-level properties (bottom 25%) earn around $100
Daily Rate Variations by Month
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Seasonality patterns in New Albany
Peak Season (May, April, June)
- Revenue peaks at $4121.82 per month
- Occupancy rates reach 58.50%
- Daily rates average $212.74
Shoulder Season
- Revenue averages $3111.66 per month
- Occupancy maintains 44.91%
- Daily rates hold at $191.25
Low Season (December, August, January)
- Revenue drops to $1903.90 per month
- Occupancy decreases to 34.40%
- Daily rates adjust to $171.51
Is it still profitable to do Airbnb in New Albany in 2025?
Yes! New Albany demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 45% and strong monthly revenue averaging $3112 and The market's 139 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in New Albany
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown New Albany | Vibrant area with a mix of history and modern amenities. Ideal for travelers who want to explore local dining and shops while being close to the Ohio River. | Riverfront Amphitheater, New Albany Walking Bridge, Culbertson Mansion, Floyd County Museum, Local breweries, Various dining options |
| Historic District | Charming neighborhood with beautiful architecture and historic homes. Attracts visitors interested in history and architecture. | New Albany Historic District, Falls of the Ohio State Park, The Carnegie Center for Art and History, Historic homes tours, Local art galleries |
| East Spring Street | Conveniently located near shopping and dining, making it appealing for families and business travelers. | The Colosseum, Cinemark Movies 8, East Spring Street shopping areas, Variety of restaurants and cafés |
| Dunnings Woods | A quieter, residential area perfect for travelers seeking a peaceful retreat close to nature. | Dunnings Woods Park, Walking trails, Local wildlife viewing, Picnic areas |
| Cedar Springs | Family-friendly neighborhood with parks and schools, suitable for longer stays with families. | Cedar Springs Park, Community events, Local playgrounds, Family-oriented restaurants |
| Silver Street | Up-and-coming area known for its community events and local vibes. Great for those looking for a local experience. | Local markets, Community gardens, Small businesses, Festivals |
| Charlestown | A nearby town that offers additional options for those visiting New Albany, with a small-town feel and access to outdoor activities. | Charlestown State Park, Clyde Barrow's Hideout, Local shops, Historic sites |
| Prospect | Just across the river in Kentucky, this area provides another suburban option with easy access to New Albany, ideal for visitors looking for a quieter stay. | Louisville Boat Club, Local parks, Shopping centers, Close proximity to Louisville attractions |
Do you need a license for Airbnb in New Albany?
We recommend checking directly with New Albany's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in New Albany
Welcome to the historic Mint Julep Mansion!
Entire Place • 8 bedrooms
Loft on Market
Entire Place • 6 bedrooms
Pink Brides & Besties Mansion!
Entire Place • 5 bedrooms
Luxury Townhome w/Pool Table & 4k Projector
Entire Place • 3 bedrooms
Spacious Historic Home Near Downtown New Albany
Entire Place • 5 bedrooms
New Albany Dream Home
Entire Place • 5 bedrooms
Top Performing Professional Hosts in New Albany
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Jessica | 3 | $243,018 | 175 | 4.98/5.0 |
| Sheri | 1 | $203,853 | 25 | 4.96/5.0 |
| Bethany | 6 | $202,205 | 175 | 4.11/5.0 |
| Evolve | 6 | $161,987 | 62 | 4.69/5.0 |
| Eddie | 2 | $103,268 | 77 | 4.92/5.0 |
| Ronnie | 3 | $97,981 | 192 | 4.98/5.0 |
| Johlandi | 3 | $93,192 | 306 | 4.96/5.0 |
| Dustin | 2 | $84,557 | 26 | 4.97/5.0 |
| Ashley | 3 | $83,231 | 76 | 4.96/5.0 |
| JuJu | 3 | $82,634 | 189 | 4.78/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in New Albany
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (95%), with house and apartment & condo properties comprising 95.0% of inventory
- Untapped potential in others, boutique & hotels, outdoor & mobile segments (5.0% combined)
Room Capacity Distribution
Analysis of 139 properties in New Albany shows that 2 bedrooms properties are most prevalent, making up 30.9% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 58.3% of all listings.
Key Insights
- Most common: 2 bedrooms (30.9%)
- Least common: 5+ bedrooms (6.5%)
- Market concentration: 58.3% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 139 properties in New Albany reveals that 8+ guests properties dominate the market, representing 28.8% of all listings. The average property accommodates 5.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 50.4% of the market.
Key Insights
- Most common capacity: 8+ guests (28.8% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 5.3 guests per property
- Market concentration: 50.4% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 139 properties in New Albany, the most common availability pattern is 91-180 days (39.6% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (41% of properties).
Key Insights
- Most common availability window: 91-180 days (39.6%)
- Most common booking duration: 181-270 days (41%)
- Properties with high availability (180+ days): 52.5%
- Properties with long-term bookings (180+ days): 50.4%
Minimum Stay Distributions
1 Night
55 listings
44.4% of total
2 Nights
53 listings
42.7% of total
3 Nights
8 listings
6.5% of total
4-6 Nights
1 listings
0.8% of total
7-29 Nights
2 listings
1.6% of total
30+ Nights
5 listings
4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.1%
- Mid-length stays (4-6 nights) represent 0.8% of listings
- Monthly+ stays (4%) suggest a stable extended-stay market
- High market flexibility with 93.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
23 listings
18.5% of total
Moderate
30 listings
24.2% of total
Firm
29 listings
23.4% of total
Strict
42 listings
33.9% of total
Key Insights
- Strict is the preferred policy at 33.9% of listings
- The market shows a balanced distribution between guest-friendly (42.7%) and strict (57.3%) policies
- Flexible policies are least common at 18.5% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Apr, Sep, averaging 80 days
- Shortest booking windows are in Nov, Jan, Dec, averaging 36 days
- Spring shows the longest average booking window at 70 days, while Winter has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 70 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Dec when lead times are shortest
Popular Airbnb Amenities in New Albany
Every property in New Albany comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 98.4% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.6%) and DC (0.3%)
- English is the top language at 86.4%, followed by Spanish (9.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.9%
Recommendations
- Target marketing campaigns for Louisville and Indianapolis markets
- Develop localized content for Canada and DC
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding New Albany. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Crittenden | 12 | $4,755 | $250.21 | 58% |
| Simpsonville | 19 | $4,292 | $314.98 | 46% |
| Nicholasville | 22 | $4,212 | $350.81 | 46% |
| Oxford | 119 | $4,170 | $507.20 | 39% |
| Lebanon | 29 | $4,169 | $241.42 | 50% |
| Burlington | 20 | $3,964 | $210.50 | 53% |
| Lancaster | 22 | $3,863 | $291.28 | 40% |
| Lawrenceburg | 53 | $3,848 | $245.52 | 48% |
| Shelbyville | 70 | $3,765 | $329.54 | 43% |
| Zionsville | 16 | $3,697 | $258.22 | 47% |
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