Airbnb Market Analytics, Statistics and Data in Muncie, Indiana, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Muncie? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Muncie:
How much do Airbnb hosts make on average per month in Muncie?
The short-term rental market in Muncie shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,986 per month
- Strong performing properties (top 25%) make $3,032 or more
- Best-in-class properties (top 10%) achieve $4,619+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,306
Revenue Variations by Month
Occupancy Rates Throughout the Year in Muncie
The market in Muncie shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 49% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 82%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Muncie
Daily rates in Muncie vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $105 per night
- Strong performing properties (top 25%) secure $157 or more
- Best-in-class properties (top 10%) pull in $195+ per night
- Entry-level properties (bottom 25%) earn around $81
Daily Rate Variations by Month
Get Live Muncie Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Muncie
Peak Season (June, May, July)
- Revenue peaks at $3057.71 per month
- Occupancy rates reach 65.63%
- Daily rates average $135.10
Shoulder Season
- Revenue averages $2367.71 per month
- Occupancy maintains 48.81%
- Daily rates hold at $124.00
Low Season (September, December, January)
- Revenue drops to $1463.81 per month
- Occupancy decreases to 37.70%
- Daily rates adjust to $113.49
Is it still profitable to do Airbnb in Muncie in 2025?
Yes! Muncie demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 49% and solid monthly revenue averaging $2368 and The market's 102 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Muncie
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Muncie | Vibrant area full of dining, shopping, and entertainment options. Perfect for visitors looking to experience local culture and events. | Muncie Civic Theatre, Minnetrista Cultural Center, Cornerstone Center for the Arts, Local restaurants and bars |
| Ball State University | Home to a large student population and numerous events throughout the year. Ideal for short-term rentals targeting students and visitors. | David Owsley Museum of Art, Inlow Hall, Scheumann Stadium, The Village shops and eateries |
| White River Greenway | Scenic area known for outdoor activities and beautiful walking trails. Appeals to nature lovers and those looking for a peaceful retreat. | White River Greenway Trail, Cardinal Greenway, Morrisette Nature Center |
| North Muncie | Residential area with attractions like parks and convenience to shopping centers. Good for families visiting or staying temporarily in the area. | Heekin Park, Westwood Park, Local shopping centers |
| South Muncie | Growing area with developments and amenities. Attractive for visitors looking for access to regional attractions and services. | Parker City Town Park, Nearby restaurants and shops |
| Muncie Sports Complex | Known for sports events and tournaments. Great for hosting teams and large groups. | Muncie Sports Complex, Nearby sports fields and facilities |
| Southeast Muncie | A welcoming community neighborhood with several local parks. Attractive for those seeking a relaxing stay away from the hustle. | Tuhey Park, Local community events |
| Muncie Mall Area | Popular shopping destination with various restaurants and entertainment options. Good for guests looking for convenience and accessibility. | Muncie Mall, Movie theaters, Chain restaurants |
Do you need a license for Airbnb in Muncie?
We recommend checking directly with Muncie's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Muncie
Harmony Hideaway, 5 min to BSU, Summer Pool, Games
Entire Place • 6 bedrooms
*Charming Westside Home Close to BSU & IU Health*
Entire Place • 4 bedrooms
The Oak House
Entire Place • 5 bedrooms
Jefferson St Retreat
Entire Place • 3 bedrooms
Cozy cabin on 10 acres w/ pond
Entire Place • 3 bedrooms
Stunning home with in ground pool, bocce
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Muncie
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mekayla | 18 | $399,862 | 730 | 4.64/5.0 |
| Staci | 4 | $130,911 | 645 | 4.95/5.0 |
| Kazem | 1 | $97,477 | 56 | 4.93/5.0 |
| Rebekah | 4 | $88,558 | 293 | 4.99/5.0 |
| Ashley | 2 | $68,057 | 173 | 4.99/5.0 |
| Cecily | 4 | $66,394 | 514 | 4.90/5.0 |
| 77177303 | 1 | $60,139 | 8 | 5.00/5.0 |
| Jim | 3 | $55,977 | 175 | 4.68/5.0 |
| Ross | 1 | $52,467 | 29 | 4.86/5.0 |
| Jessica | 1 | $51,722 | 50 | 4.92/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Muncie
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.1%), with house and apartment & condo properties comprising 89.2% of inventory
- Untapped potential in boutique & hotels, outdoor & mobile segments (4.9% combined)
Room Capacity Distribution
Analysis of 102 properties in Muncie shows that 2 bedrooms properties are most prevalent, making up 41.2% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 65.7% of all listings.
Key Insights
- Most common: 2 bedrooms (41.2%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 65.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 102 properties in Muncie reveals that 4 guests properties dominate the market, representing 22.5% of all listings. The average property accommodates 4.3 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 41.2% of the market.
Key Insights
- Most common capacity: 4 guests (22.5% of market)
- Least common capacity: 1 guest (2% of market)
- Average guest capacity: 4.3 guests per property
- Market concentration: 41.2% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 102 properties in Muncie, the most common availability pattern is 91-180 days (43.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (42.2% of properties).
Key Insights
- Most common availability window: 91-180 days (43.1%)
- Most common booking duration: 181-270 days (42.2%)
- Properties with high availability (180+ days): 44.1%
- Properties with long-term bookings (180+ days): 57.8%
Minimum Stay Distributions
1 Night
37 listings
37.8% of total
2 Nights
43 listings
43.9% of total
3 Nights
5 listings
5.1% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
6 listings
6.1% of total
30+ Nights
6 listings
6.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 81.7%
- Mid-length stays (4-6 nights) represent 1% of listings
- Monthly+ stays (6.1%) suggest a stable extended-stay market
- High market flexibility with 86.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
31 listings
33% of total
Moderate
42 listings
44.7% of total
Firm
10 listings
10.6% of total
Strict
11 listings
11.7% of total
Key Insights
- Moderate is the preferred policy at 44.7% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 77.7% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 10.6% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Jul, May, averaging 67 days
- Shortest booking windows are in Sep, Feb, Jan, averaging 28 days
- Spring shows the longest average booking window at 59 days, while Winter has the shortest at 30 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 59 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Jan when lead times are shortest
Popular Airbnb Amenities in Muncie
Every property in Muncie comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 96.3% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1.2%) and Australia (0.4%)
- English is the top language at 84.1%, followed by Spanish (10.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.8%
Recommendations
- Target marketing campaigns for Muncie and Indianapolis markets
- Develop localized content for Canada and Australia
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Muncie. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| New Buffalo Township | 264 | $4,939 | $636.34 | 37% |
| Knox | 29 | $4,862 | $451.50 | 36% |
| Oronoko Charter Township | 27 | $4,669 | $476.56 | 42% |
| New Buffalo | 146 | $4,589 | $411.65 | 43% |
| Berrien Township | 17 | $4,434 | $326.96 | 41% |
| Lake Charter Township | 71 | $4,377 | $425.47 | 43% |
| Chikaming Township | 301 | $4,220 | $488.62 | 39% |
| Oxford | 119 | $4,170 | $507.20 | 39% |
| Lebanon | 29 | $4,169 | $241.42 | 50% |
| Fabius Township | 18 | $4,160 | $389.65 | 37% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights