Muncie Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States
Is Airbnb profitable in Muncie in 2025? Explore comprehensive Airbnb analytics for Muncie, Indiana, United States to uncover income potential. This 2025 STR market report for Muncie, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 102 active listings.
Whether you're considering an Airbnb investment in Muncie, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Muncie Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Muncie Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Muncie (2025)
Understanding the monthly revenue variations for Airbnb listings in Muncie is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Muncie is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Muncie across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,020+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,780 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,839 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,180, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Muncie
Muncie Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Muncie STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Muncie:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 48%.
- Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Muncie
Average Daily Rate (ADR) Airbnb Trends in Muncie (2025)
Effective short term rental pricing strategy in Muncie involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Muncie typically peaks in November and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $192+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $158 or more.
- Typical properties (Median) charge around $106 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Muncie
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Airbnb Seasonality Analysis & Trends in Muncie (2025)
Peak Season (May, June, July)
- Revenue averages $2,907 per month
- Occupancy rates average 51.7%
- Daily rates average $122
Shoulder Season
- Revenue averages $2,082 per month
- Occupancy maintains around 48.1%
- Daily rates hold near $126
Low Season (February, March, September)
- Revenue drops to average $1,470 per month
- Occupancy decreases to average 42.4%
- Daily rates adjust to average $124
Seasonality Insights for Muncie
- The Airbnb seasonality in Muncie shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Muncie's highest earning potential, with monthly revenues capable of climbing to $3,117, occupancy reaching a high of 65.9%, and ADRs peaking at $131.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,319, occupancy could drop to 40.9%, and ADRs may adjust down to $119.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Muncie.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Muncie seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Muncie (2025)
Exploring the top neighborhoods for short-term rentals in Muncie? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Muncie | The heart of the city with a vibrant atmosphere, featuring local shops, restaurants, and cultural attractions. Ideal for travelers who want to explore the city's local lifestyle and events. | Muncie Arts and Culture Council, Canan Commons, Muncie Public Library, Minnetrista, Ball State University, local farmer's market |
| Historic Old West End | A charming neighborhood known for its beautiful historic homes and tree-lined streets. Attracts those interested in history and architecture, as well as families visiting the area. | Dunbar Park, Muncie Civic Theatre, Muncie Museum, National Register Historic District, local parks |
| Northside | A residential area close to Ball State University, popular with students and visitors. Great for hosting guests attending university events or visiting students. | Ball State University, Northside Middle School, local coffee shops, parks, easy access to downtown |
| South Muncie | A more suburban area that offers a quiet atmosphere, appealing to families and those seeking a more laid-back stay, with several local amenities. | Tuhey Park, Southeastern Muncie Park, local dining options, community events |
| East Muncie | Known for its shopping centers and proximity to major highways, making it convenient for those traveling through or visiting nearby attractions. | Village Pantry, Muncie Mall, local shops, easy access to interstate 69 |
| University Village | Adjacent to Ball State University, this area is perfect for short-term rentals catering to students, parents, and university staff attending events. | Ball State University, local cafes, student activity centers, close to university events |
| Riverside | A picturesque area along the White River, great for nature lovers, outdoor activities, and those wanting a scenic retreat while staying close to amenities. | Riverside Park, White River, kayaking and fishing spots, scenic walking trails |
| Southside | A growing neighborhood that has many amenities and is known for friendly community vibes, perfect for families and group stays. | local parks, community centers, shops and restaurants, Muncie Country Club |
Understanding Airbnb License Requirements & STR Laws in Muncie (2025)
While Muncie, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Muncie to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Muncie (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Munciebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Harmony Hideaway, 5 min to BSU, Summer Pool, Games
Entire Place • 6 bedrooms
The Oak House
Entire Place • 5 bedrooms
*Charming Westside Home Close to BSU & IU Health*
Entire Place • 4 bedrooms
Newly Remodeled 5BR/3BA Home
Entire Place • 5 bedrooms
Farm Themed w/2 Game Rooms & HOT TUB -2 min to BSU
Entire Place • 4 bedrooms
The Blue Bungalow
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Muncie (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Muncie based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Mekayla | 19 | $351,689 | 739 | 4.66/5.0 |
| Staci | 4 | $117,576 | 645 | 4.95/5.0 |
| Rebekah | 4 | $85,890 | 293 | 4.99/5.0 |
| Kazem | 1 | $76,234 | 56 | 4.93/5.0 |
| Cecily | 4 | $60,967 | 514 | 4.90/5.0 |
| Ashley | 2 | $58,745 | 173 | 4.99/5.0 |
| Host #77177303 | 1 | $58,670 | 8 | 5.00/5.0 |
| Cameron | 1 | $48,343 | 8 | 4.88/5.0 |
| Jim | 3 | $48,306 | 175 | 4.68/5.0 |
| Nick | 1 | $48,095 | 38 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Muncie.
Dive Deeper: Advanced Muncie STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Muncie. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMuncie Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Muncie
- The Muncie Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.1% of the 102 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Muncie, House properties are the most common (69.6%), reflecting the local real estate landscape.
- Houses represent a significant 69.6% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, outdoor/unique (combined 4.9%) offer potential for unique stay experiences.
Muncie Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Muncie
- The dominant room capacity in Muncie is 2 bedrooms listings, making up 41.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 64.7% of the active Airbnb listings in Muncie, indicating a high concentration in these sizes.
- A significant 29.4% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Muncie.
Muncie Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Muncie
- The most common guest capacity trend in Muncie vacation rentals is listings accommodating 4 guests (23.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Muncie STR market, accounting for 42.1% of listings.
- 33.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Muncie.
- On average, properties in Muncie are equipped to host 4.4 guests.
Muncie Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Muncie
- The most common availability pattern in Muncie falls within the 181-270 days range, representing 42.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Muncie (40.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Muncie Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
36 listings
37.1% of total
2 Nights
44 listings
45.4% of total
3 Nights
5 listings
5.2% of total
4-6 Nights
1 listings
1% of total
7-29 Nights
5 listings
5.2% of total
30+ Nights
6 listings
6.2% of total
Key Insights
- The most prevalent minimum stay requirement in Muncie is 2 Nights, adopted by 45.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (82.5%) of the Muncie Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 45.4% of Muncie hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Muncie.
Muncie Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
31 listings
33% of total
Moderate
43 listings
45.7% of total
Firm
10 listings
10.6% of total
Strict
10 listings
10.6% of total
Cancellation Policy Insights for Muncie
- The prevailing Airbnb cancellation policy trend in Muncie is Moderate, used by 45.7% of listings.
- The market strongly favors guest-friendly terms, with 78.7% of listings offering Flexible or Moderate policies. This suggests guests in Muncie may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45.7% market standard in Muncie.
- Using a Strict policy might deter some guests, as only 10.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Muncie.
Muncie STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Muncie
- The overall average booking lead time for vacation rentals in Muncie is 36 days.
- Guests book furthest in advance for stays during April (average 79 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (54 days avg.) sees the longest lead times, while Winter (30 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Muncie.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 79 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Muncie averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Muncie (2025)
Amenity Prevalence
Amenity Insights for Muncie
- Essential amenities in Muncie that guests expect include: Wifi, Smoke alarm, Dishes and silverware, Air conditioning, Kitchen, Heating, Hot water, Coffee maker. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Muncie: Wifi, Smoke alarm, Dishes and silverware, Air conditioning, Kitchen, Heating, Hot water, Coffee maker.
- Prioritize adding missing essentials: Smoke alarm, Dishes and silverware, Air conditioning, Kitchen, Heating, Hot water, Coffee maker.
- Consider adding popular differentiators like TV or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Muncie to stay competitive.
Muncie Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Muncie
- The typical guest profile for Airbnb in Muncie consists of primarily domestic travelers (96%), often arriving from nearby Muncie, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.2% of guests.
- Key international markets include United States (96.2%) and Canada (1.3%).
- Top languages spoken are English (80%) followed by Spanish (9.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Muncie and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Muncie Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| New Buffalo Township | 253 | $4,731 | $602.57 | 36% |
| Knox | 31 | $4,522 | $451.46 | 35% |
| New Buffalo | 142 | $4,421 | $397.33 | 42% |
| Fremont | 17 | $4,212 | $360.28 | 47% |
| Berrien Township | 17 | $4,183 | $331.64 | 40% |
| Oronoko Charter Township | 27 | $4,157 | $457.56 | 40% |
| Lake Charter Township | 71 | $4,079 | $421.43 | 42% |
| Chikaming Township | 291 | $4,031 | $455.91 | 39% |
| Fabius Township | 18 | $4,030 | $377.88 | 37% |
| Oxford | 119 | $3,956 | $524.89 | 39% |