Lafayette Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States
Is Airbnb profitable in Lafayette in 2025? Explore comprehensive Airbnb analytics for Lafayette, Indiana, United States to uncover income potential. This 2025 STR market report for Lafayette, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 152 active listings.
Whether you're considering an Airbnb investment in Lafayette, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Lafayette Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Lafayette Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Lafayette (2025)
Understanding the monthly revenue variations for Airbnb listings in Lafayette is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Lafayette is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Lafayette across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,307+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,439 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,967 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,086, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Lafayette
Lafayette Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Lafayette STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Lafayette:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Lafayette
Average Daily Rate (ADR) Airbnb Trends in Lafayette (2025)
Effective short term rental pricing strategy in Lafayette involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Lafayette typically peaks in November and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $293+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $177 or more.
- Typical properties (Median) charge around $124 per night.
- Entry-level properties (Bottom 25%) earn around $93 per night.
Average Daily Rate (ADR) Trend by Month in Lafayette
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Airbnb Seasonality Analysis & Trends in Lafayette (2025)
Peak Season (May, August, April)
- Revenue averages $3,570 per month
- Occupancy rates average 53.1%
- Daily rates average $162
Shoulder Season
- Revenue averages $2,579 per month
- Occupancy maintains around 47.0%
- Daily rates hold near $161
Low Season (January, February, March)
- Revenue drops to average $1,756 per month
- Occupancy decreases to average 38.7%
- Daily rates adjust to average $152
Seasonality Insights for Lafayette
- The Airbnb seasonality in Lafayette shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Lafayette's highest earning potential, with monthly revenues capable of climbing to $3,649, occupancy reaching a high of 62.4%, and ADRs peaking at $168.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,582, occupancy could drop to 34.2%, and ADRs may adjust down to $150.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Lafayette.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Lafayette seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Lafayette (2025)
Exploring the top neighborhoods for short-term rentals in Lafayette? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Lafayette | The vibrant heart of Lafayette, featuring restaurants, shops, and cultural attractions. A prime location for those attending events at the Civic Theatre or Purdue University. | Civic Theatre of Greater Lafayette, The Long Center for the Performing Arts, Lafayette History Museum, Tapawingo Park, Old Historic District |
| West Lafayette | Home to Purdue University, this area attracts students, parents, and university staff year-round. High demand for short-term rentals due to campus events and football games. | Purdue University, Ross–Ade Stadium, Mackey Arena, Lilly Nature Center, Paradoja |
| South Lafayette | Residential neighborhood with a mix of families and students. Close to shopping centers and the I-65 highway, making it accessible for travelers. | Coyote Crossing Golf Course, Wildcat Creek Winery, Lafayette Lanes, Shopping Malls, Local Parks |
| East Lafayette | A mix of newer developments and suburban charm. Known for its family-friendly atmosphere and accessibility to major highways, popular among family vacationers. | Edgewood Plaza, Cumberland Park, Lafayette Country Club, Wabash Heritage Trail, Lafayette Sports Center |
| North Lafayette | A more rural feel with access to natural parks and outdoor activities. Ideal for guests looking to explore the outdoors while being close to the city. | Prophetstown State Park, The Battle Ground, Wildcat Creek, Mason's Farm Market, Pine View Golf Course |
| Lafayette Historic District | Offers charming historical homes and attractions. Attracts guests interested in history and architecture, perfect for a unique stay. | The Historic Old Court House, Historic Walker Home, Lafayette's historic downtown, Local art galleries, Antique shops |
| Columbia Park | A quiet neighborhood known for its parks and green spaces. Ideal for families and travelers looking for a peaceful environment close to city conveniences. | Columbia Park, City Park, Local Farmers Market, Lafayette Mermaids, Recreation Center |
| Wabash Riverfront | Scenic riverfront area perfect for outdoor lovers and those seeking relaxation. Ideal for river sports and family gatherings, with beautiful views. | Wabash Riverwalk, Tinsley Park, Riverside Skating Rink, Riverside Park, Food Trucks and Festivals |
Understanding Airbnb License Requirements & STR Laws in Lafayette (2025)
While Lafayette, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Lafayette to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Lafayette (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Lafayettebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Historic 3 bedroom minutes from downtown & Purdue
Entire Place • 3 bedrooms
The Loeb House: Historic Enchantment Awaits
Entire Place • 6 bedrooms
Downtown Industrial Designer Loft • 2 Beds 2 Baths
Entire Place • 2 bedrooms
A GREAT escape near Purdue!
Entire Place • 5 bedrooms
Modern 2-bedroom condo 7 minutes from Purdue
Entire Place • 2 bedrooms
2 story 2 bedroom 2.5 bath downtown apartment.
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Lafayette (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Lafayette based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lori | 19 | $345,782 | 1546 | 4.81/5.0 |
| Burt | 10 | $329,334 | 862 | 4.91/5.0 |
| Tiffany | 1 | $206,804 | 12 | 4.58/5.0 |
| Julie | 7 | $161,929 | 464 | 4.80/5.0 |
| Michael | 5 | $121,855 | 302 | 4.75/5.0 |
| Chadd & Angela | 2 | $113,029 | 37 | 5.00/5.0 |
| Andrew | 4 | $112,540 | 264 | 4.79/5.0 |
| Jason | 1 | $82,860 | 15 | 5.00/5.0 |
| Dennis | 4 | $82,471 | 938 | 4.85/5.0 |
| Dan | 1 | $79,867 | 49 | 4.84/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Lafayette.
Dive Deeper: Advanced Lafayette STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Lafayette. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsLafayette Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Lafayette
- The Lafayette Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 77% of the 152 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Lafayette, House properties are the most common (59.9%), reflecting the local real estate landscape.
- Houses represent a significant 59.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 8.0%) offer potential for unique stay experiences.
Lafayette Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Lafayette
- The dominant room capacity in Lafayette is 1 bedroom listings, making up 28.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 53.3% of the active Airbnb listings in Lafayette, indicating a high concentration in these sizes.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Lafayette.
Lafayette Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Lafayette
- The most common guest capacity trend in Lafayette vacation rentals is listings accommodating 4 guests (23%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Lafayette STR market, accounting for 40.1% of listings.
- 29.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Lafayette.
- On average, properties in Lafayette are equipped to host 3.7 guests.
Lafayette Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Lafayette
- The most common availability pattern in Lafayette falls within the 181-270 days range, representing 38.8% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 59.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Lafayette (38.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 41.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Lafayette Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
79 listings
53.7% of total
2 Nights
52 listings
35.4% of total
3 Nights
7 listings
4.8% of total
7-29 Nights
4 listings
2.7% of total
30+ Nights
5 listings
3.4% of total
Key Insights
- The most prevalent minimum stay requirement in Lafayette is 1 Night, adopted by 53.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.1%) of the Lafayette Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 53.7% of Lafayette hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Lafayette.
Lafayette Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
51 listings
34.7% of total
Moderate
38 listings
25.9% of total
Firm
20 listings
13.6% of total
Strict
38 listings
25.9% of total
Cancellation Policy Insights for Lafayette
- The prevailing Airbnb cancellation policy trend in Lafayette is Flexible, used by 34.7% of listings.
- There's a relatively balanced mix between guest-friendly (60.6%) and stricter (39.5%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 34.7% market standard in Lafayette.
- Regularly review your cancellation policy against competitors and market demand shifts in Lafayette.
Lafayette STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Lafayette
- The overall average booking lead time for vacation rentals in Lafayette is 51 days.
- Guests book furthest in advance for stays during May (average 86 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 37 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (64 days avg.) sees the longest lead times, while Winter (47 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Lafayette.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 86 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 64 days) to capture early planners.
- Monitor your own booking lead times against these Lafayette averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Lafayette (2025)
Amenity Prevalence
Amenity Insights for Lafayette
- Essential amenities in Lafayette that guests expect include: Smoke alarm, Wifi, Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Free parking on premises, Kitchen are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Lafayette: Smoke alarm, Wifi, Air conditioning, Heating.
- Prioritize adding missing essentials: Wifi, Air conditioning, Heating.
- Consider adding popular differentiators like Hot water or Free parking on premises to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Lafayette to stay competitive.
Lafayette Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Lafayette
- The typical guest profile for Airbnb in Lafayette consists of primarily domestic travelers (94%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 93.6% of guests.
- Key international markets include United States (93.6%) and Canada (0.9%).
- Top languages spoken are English (73%) followed by Spanish (10.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Lafayette Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| New Buffalo Township | 253 | $4,731 | $602.57 | 36% |
| Knox | 31 | $4,522 | $451.46 | 35% |
| Addison Township | 15 | $4,432 | $325.60 | 51% |
| New Buffalo | 142 | $4,421 | $397.33 | 42% |
| Fremont | 17 | $4,212 | $360.28 | 47% |
| Berrien Township | 17 | $4,183 | $331.64 | 40% |
| Oronoko Charter Township | 27 | $4,157 | $457.56 | 40% |
| Lake Charter Township | 71 | $4,079 | $421.43 | 42% |
| Chikaming Township | 291 | $4,031 | $455.91 | 39% |
| Fabius Township | 18 | $4,030 | $377.88 | 37% |