Airbnb Market Analytics, Statistics and Data in Lafayette, Indiana, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Lafayette? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Lafayette:
How much do Airbnb hosts make on average per month in Lafayette?
The short-term rental market in Lafayette shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,114 per month
- Strong performing properties (top 25%) make $3,496 or more
- Best-in-class properties (top 10%) achieve $5,524+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,175
Revenue Variations by Month
Occupancy Rates Throughout the Year in Lafayette
The market in Lafayette shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 46% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 85%+occupancy
- Entry-level properties (bottom 25%) average around 24%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Lafayette
Daily rates in Lafayette vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $121 per night
- Strong performing properties (top 25%) secure $178 or more
- Best-in-class properties (top 10%) pull in $291+ per night
- Entry-level properties (bottom 25%) earn around $90
Daily Rate Variations by Month
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Seasonality patterns in Lafayette
Peak Season (April, June, August)
- Revenue peaks at $3491.33 per month
- Occupancy rates reach 62.14%
- Daily rates average $169.69
Shoulder Season
- Revenue averages $2764.98 per month
- Occupancy maintains 47.61%
- Daily rates hold at $158.49
Low Season (September, December, January)
- Revenue drops to $1446.49 per month
- Occupancy decreases to 33.02%
- Daily rates adjust to $151.12
Is it still profitable to do Airbnb in Lafayette in 2025?
Yes! Lafayette demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $2765 and The market's 148 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Lafayette
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Lafayette | The vibrant heart of the city with close access to restaurants, shops, and Purdue University. Ideal for business travelers and visitors to the university. | Purdue University, Coyote Crossing Golf Course, Lafayette Farmers Market, Historic Lafayette Theater, The Long Center for the Performing Arts |
| West Lafayette | Home to Purdue University, attracting students, faculty, and visitors year-round. A great location for short-term rentals due to educational tourism. | Purdue University, Haan Museum of Indiana Art, Lilly Nature Center, Wabash Landing, Frozen Waterfall (Purdue) |
| South Lafayette | A growing area with family-friendly neighborhoods, parks, and local amenities. Attractive for families visiting Lafayette. | The mall at Lafayette, Centrally located parks, Tecumseh Trails Park, Eight Street Railway Park, Harrison Hills Golf & Country Club |
| North Lafayette | A suburban area with easy access to highways and local businesses. Great for travelers needing quick access to major routes. | Lafayette Lanes, Caboose Park, Local restaurants and cafes, Community parks, Easy access to I-65 |
| Battle Ground | A quaint and picturesque small town feel with close proximity to Lafayette and educational locations. It's ideal for those looking for a peaceful retreat. | Pine View Golf Course, Battle Ground Park, Historic sites, Local antique shops, Outdoor trails |
| Shadeland | A suburban neighborhood that offers a blend of residential comfort and access to shopping and dining, perfect for family visits. | Shadeland Park, Local shopping centers, Restaurants, Family-friendly ambiance, Parks and recreational areas |
| Clinton County | A nearby area attracting those looking for a rural escape but wanting easy access to Lafayette and local events. | Clinton County Historical Society, Willow Creek Golf Course, Local wineries, Parks and nature trails, Small-town charm |
| Crawfordsville | A little further out but rich in history and culture, making it a good place for travelers looking to explore Indiana. | General Lew Wallace Study and Museum, Crawfordsville Public Library, Historic downtown, Local arts and culture events, Old Wabash College |
Do you need a license for Airbnb in Lafayette?
We recommend checking directly with Lafayette's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Lafayette
Historic 3 bedroom minutes from downtown & Purdue
Entire Place • 3 bedrooms
A GREAT escape near Purdue!
Entire Place • 5 bedrooms
The Loeb House: Historic Enchantment Awaits
Entire Place • 6 bedrooms
Modern 2-bedroom condo 7 minutes from Purdue
Entire Place • 2 bedrooms
Downtown Industrial Designer Loft • 2 Beds 2 Baths
Entire Place • 2 bedrooms
Lafayette’s Oldest Church
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Lafayette
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lori | 20 | $379,450 | 1604 | 4.81/5.0 |
| Burt | 10 | $312,183 | 862 | 4.91/5.0 |
| Tiffany | 1 | $198,423 | 12 | 4.58/5.0 |
| Julie | 7 | $165,485 | 464 | 4.80/5.0 |
| Michael | 5 | $145,177 | 302 | 4.75/5.0 |
| Andrew | 4 | $112,822 | 264 | 4.79/5.0 |
| Dan | 1 | $111,825 | 49 | 4.84/5.0 |
| Jen | 1 | $98,257 | 15 | 4.80/5.0 |
| Judy | 2 | $98,047 | 46 | 4.90/5.0 |
| Chadd & Angela | 2 | $92,349 | 37 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Lafayette
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (77%), with house and apartment & condo properties comprising 91.9% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile, unique stays segments (8.1% combined)
Room Capacity Distribution
Analysis of 148 properties in Lafayette shows that 1 bedroom properties are most prevalent, making up 28.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 54.1% of all listings.
Key Insights
- Most common: 1 bedroom (28.4%)
- Least common: 5+ bedrooms (2.7%)
- Market concentration: 54.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 148 properties in Lafayette reveals that 4 guests properties dominate the market, representing 23.6% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 41.9% of the market.
Key Insights
- Most common capacity: 4 guests (23.6% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 41.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 148 properties in Lafayette, the most common availability pattern is 91-180 days (36.5% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (37.8% of properties).
Key Insights
- Most common availability window: 91-180 days (36.5%)
- Most common booking duration: 181-270 days (37.8%)
- Properties with high availability (180+ days): 53.4%
- Properties with long-term bookings (180+ days): 49.3%
Minimum Stay Distributions
1 Night
77 listings
54.2% of total
2 Nights
52 listings
36.6% of total
3 Nights
7 listings
4.9% of total
7-29 Nights
2 listings
1.4% of total
30+ Nights
4 listings
2.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 90.8%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (2.8%) suggest a stable extended-stay market
- High market flexibility with 95.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
49 listings
34.5% of total
Moderate
36 listings
25.4% of total
Firm
19 listings
13.4% of total
Strict
38 listings
26.8% of total
Key Insights
- Flexible is the preferred policy at 34.5% of listings
- The market shows a balanced distribution between guest-friendly (59.9%) and strict (40.2%) policies
- Strong market consensus around Flexible policies
- Firm policies are least common at 13.4% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Sep, Nov, averaging 74 days
- Shortest booking windows are in Jun, Feb, Jan, averaging 41 days
- Fall shows the longest average booking window at 66 days, while Winter has the shortest at 45 days
Recommendations
- Implement dynamic pricing strategies for Fall bookings at least 66 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Jan when lead times are shortest
Popular Airbnb Amenities in Lafayette
Every property in Lafayette comes standard with Smoke alarm. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 93.7% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1%) and India (0.4%)
- English is the top language at 81%, followed by Spanish (11.4%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.4%
Recommendations
- Target marketing campaigns for Indianapolis and Chicago markets
- Develop localized content for Canada and India
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Lafayette. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| New Buffalo Township | 264 | $4,939 | $636.34 | 37% |
| Knox | 29 | $4,862 | $451.50 | 36% |
| Addison Township | 14 | $4,686 | $345.39 | 50% |
| Oronoko Charter Township | 27 | $4,669 | $476.56 | 42% |
| Elmhurst | 15 | $4,603 | $317.71 | 52% |
| New Buffalo | 146 | $4,589 | $411.65 | 43% |
| Berrien Township | 17 | $4,434 | $326.96 | 41% |
| Lake Charter Township | 71 | $4,377 | $425.47 | 43% |
| Chikaming Township | 301 | $4,220 | $488.62 | 39% |
| Fabius Township | 18 | $4,160 | $389.65 | 37% |
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