Clarksville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Indiana, United States
Is Airbnb profitable in Clarksville in 2025? Explore comprehensive Airbnb analytics for Clarksville, Indiana, United States to uncover income potential. This 2025 STR market report for Clarksville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Clarksville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Clarksville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Clarksville Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Clarksville (2025)
Understanding the monthly revenue variations for Airbnb listings in Clarksville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Clarksville is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Clarksville across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,688+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,210 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,962 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,309, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Clarksville
Clarksville Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Clarksville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Clarksville:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 46%.
- Entry-level properties (Bottom 25%) average 31% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Clarksville
Average Daily Rate (ADR) Airbnb Trends in Clarksville (2025)
Effective short term rental pricing strategy in Clarksville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Clarksville typically peaks in November and dips lowest during August. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $324+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $186 or more.
- Typical properties (Median) charge around $131 per night.
- Entry-level properties (Bottom 25%) earn around $89 per night.
Average Daily Rate (ADR) Trend by Month in Clarksville
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Airbnb Seasonality Analysis & Trends in Clarksville (2025)
Peak Season (May, April, November)
- Revenue averages $3,738 per month
- Occupancy rates average 48.5%
- Daily rates average $195
Shoulder Season
- Revenue averages $3,144 per month
- Occupancy maintains around 54.1%
- Daily rates hold near $185
Low Season (January, February, March)
- Revenue drops to average $2,209 per month
- Occupancy decreases to average 41.7%
- Daily rates adjust to average $188
Seasonality Insights for Clarksville
- The Airbnb seasonality in Clarksville shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Clarksville's highest earning potential, with monthly revenues capable of climbing to $4,138, occupancy reaching a high of 62.8%, and ADRs peaking at $206.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,847, occupancy could drop to 36.2%, and ADRs may adjust down to $177.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Clarksville.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Clarksville seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Clarksville (2025)
Exploring the top neighborhoods for short-term rentals in Clarksville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Clarksville | The vibrant center of Clarksville with easy access to local shops, restaurants, and the Ohio River. Ideal for visitors looking for convenience and local experiences. | Riverside Drive, Clarksville Riverfront Park, local dining options, historical landmarks, entertainment venues |
| Highlands | A residential neighborhood known for its scenic parks and community feel. Appeals to families and longer-term visitors seeking a quiet and comfortable stay. | Clyde G. Glover Park, Longfield Park, local boutiques, family-friendly cafes |
| New Albany | Just across the river, this area offers historic charm and trendy amenities. Attracts visitors looking to explore nearby Louisville as well. | Downtown New Albany, Culbertson Mansion, New Albany Riverfront Amphitheater, local art galleries, restaurants with river views |
| Jeffersonville | Another nearby city with access to the Ohio River and a growing art scene. Captivates a diverse crowd looking for a mix of culture and leisure. | Cattle Market Park, Schimpff's Confectionery, Big Four Bridge, local breweries, art galleries |
| Clarksville Plaza | Home to shopping and dining, this area is popular among visitors who prioritize convenience and accessibility to amenities. | Clarksville Commons, Target, restaurants and cafes, entertainment options, fitness centers |
| Midtown Clarksville | Mix of residential and commercial areas that showcases the community's culture. Suitable for those wanting a local vibe. | local markets, parks, small shops, restaurants, community events |
| River Ridge Commerce Center | A business-oriented area that is attracting industrial and corporate travelers. Convenient for short-term corporate stays. | Proximity to major highways, business services, local eateries, warehouse tours |
| Sellersburg | Just a short drive from Clarksville, Sellersburg offers a quieter suburban experience with lovely parks and community activities. | Sellersburg Park, local community events, small-town charm, shopping options |
Understanding Airbnb License Requirements & STR Laws in Clarksville (2025)
While Clarksville, Indiana, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Clarksville to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Clarksville (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Clarksvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Derby Weekend Cottage in Old Clarksville
Entire Place • 3 bedrooms
Cape Cod for Horse Lovers
Entire Place • 3 bedrooms
10 Min to Lou | Huge Hot Tub | Awesome Backyard
Entire Place • 4 bedrooms
Hot Tub*Sauna*Close to Louisville*
Entire Place • 5 bedrooms
2 Min to Bourbon Trl, Yum!, Convention Center
Entire Place • 4 bedrooms
Derby House & Indoor Pickleball
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Clarksville (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Clarksville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #244751156 | 1 | $158,260 | 2 | 0.00/5.0 |
| Allison | 1 | $106,058 | 4 | 5.00/5.0 |
| Wesley | 1 | $81,659 | 57 | 4.96/5.0 |
| Toni | 1 | $80,227 | 35 | 4.97/5.0 |
| Takisha | 2 | $58,881 | 104 | 4.96/5.0 |
| Erin | 1 | $57,750 | 35 | 4.94/5.0 |
| Christopher | 3 | $49,877 | 260 | 4.82/5.0 |
| Davis | 1 | $49,649 | 3 | 4.33/5.0 |
| Ashlee | 2 | $49,615 | 106 | 4.95/5.0 |
| Evolve | 1 | $40,270 | 22 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Clarksville.
Dive Deeper: Advanced Clarksville STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Clarksville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsClarksville Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Clarksville
- The Clarksville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.9% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Clarksville, Apartment/Condo properties are the most common (52.8%), reflecting the local real estate landscape.
- Houses represent a significant 47.2% portion, catering likely to families or larger groups.
Clarksville Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Clarksville
- The dominant room capacity in Clarksville is 1 bedroom listings, making up 36.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.9% of the active Airbnb listings in Clarksville, indicating a high concentration in these sizes.
- A significant 27.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Clarksville.
Clarksville Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Clarksville
- The most common guest capacity trend in Clarksville vacation rentals is listings accommodating 4 guests (27.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Clarksville STR market, accounting for 50.0% of listings.
- 44.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Clarksville.
- On average, properties in Clarksville are equipped to host 4.8 guests.
Clarksville Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Clarksville
- The most common availability pattern in Clarksville falls within the 181-270 days range, representing 44.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Clarksville (47.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 44.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Clarksville Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
19 listings
59.4% of total
2 Nights
7 listings
21.9% of total
3 Nights
1 listings
3.1% of total
30+ Nights
5 listings
15.6% of total
Key Insights
- The most prevalent minimum stay requirement in Clarksville is 1 Night, adopted by 59.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (81.3%) of the Clarksville Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.6%) caters to monthly stays (30+ nights) in Clarksville, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.4% of Clarksville hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Clarksville.
Clarksville Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
29% of total
Moderate
5 listings
16.1% of total
Firm
12 listings
38.7% of total
Strict
5 listings
16.1% of total
Cancellation Policy Insights for Clarksville
- The prevailing Airbnb cancellation policy trend in Clarksville is Firm, used by 38.7% of listings.
- A majority (54.8%) of hosts in Clarksville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 38.7% market standard in Clarksville.
- Regularly review your cancellation policy against competitors and market demand shifts in Clarksville.
Clarksville STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Clarksville
- The overall average booking lead time for vacation rentals in Clarksville is 36 days.
- Guests book furthest in advance for stays during May (average 97 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (61 days avg.) sees the longest lead times, while Winter (32 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Clarksville.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 97 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Clarksville averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Clarksville (2025)
Amenity Prevalence
Amenity Insights for Clarksville
- Essential amenities in Clarksville that guests expect include: Smoke alarm, Free parking on premises, Kitchen, TV, Wifi, Air conditioning, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Washer, Hot water are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Clarksville: Smoke alarm, Free parking on premises, Kitchen, TV, Wifi, Air conditioning, Heating.
- Prioritize adding missing essentials: Air conditioning, Heating.
- Consider adding popular differentiators like Dishes and silverware or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Clarksville to stay competitive.
Clarksville Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Clarksville
- The typical guest profile for Airbnb in Clarksville consists of primarily domestic travelers (97%), often arriving from nearby Louisville, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.8% of guests.
- Key international markets include United States (96.8%) and Canada (1.3%).
- Top languages spoken are English (79.5%) followed by Spanish (12.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Louisville and Indianapolis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Clarksville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Crittenden | 13 | $4,224 | $247.39 | 54% |
| Simpsonville | 19 | $4,201 | $313.71 | 43% |
| Oxford | 119 | $3,956 | $524.89 | 39% |
| Nicholasville | 22 | $3,931 | $353.86 | 43% |
| Lebanon | 30 | $3,832 | $238.56 | 50% |
| Lancaster | 21 | $3,798 | $294.01 | 37% |
| Lawrenceburg | 52 | $3,720 | $253.47 | 46% |
| Bee Spring | 11 | $3,685 | $456.07 | 38% |
| Shelbyville | 69 | $3,533 | $315.70 | 42% |
| La Grange | 19 | $3,518 | $308.81 | 49% |