St. Charles Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Illinois, United States
Is Airbnb profitable in St. Charles in 2025? Explore comprehensive Airbnb analytics for St. Charles, Illinois, United States to uncover income potential. This 2025 STR market report for St. Charles, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 34 active listings.
Whether you're considering an Airbnb investment in St. Charles, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the St. Charles Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key St. Charles Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in St. Charles (2025)
Understanding the monthly revenue variations for Airbnb listings in St. Charles is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in St. Charles is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in St. Charles across different performance tiers:
- Best-in-class properties (Top 10%) achieve $6,089+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,649 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,286 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,045, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in St. Charles
St. Charles Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the St. Charles STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in St. Charles:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 79% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 57%.
- Entry-level properties (Bottom 25%) average 40% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in St. Charles
Average Daily Rate (ADR) Airbnb Trends in St. Charles (2025)
Effective short term rental pricing strategy in St. Charles involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in St. Charles typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $361+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $257 or more.
- Typical properties (Median) charge around $179 per night.
- Entry-level properties (Bottom 25%) earn around $114 per night.
Average Daily Rate (ADR) Trend by Month in St. Charles
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Airbnb Seasonality Analysis & Trends in St. Charles (2025)
Peak Season (July, May, August)
- Revenue averages $4,678 per month
- Occupancy rates average 74.3%
- Daily rates average $272
Shoulder Season
- Revenue averages $3,402 per month
- Occupancy maintains around 55.3%
- Daily rates hold near $247
Low Season (January, February, March)
- Revenue drops to average $2,654 per month
- Occupancy decreases to average 49.3%
- Daily rates adjust to average $191
Seasonality Insights for St. Charles
- The Airbnb seasonality in St. Charles shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases St. Charles's highest earning potential, with monthly revenues capable of climbing to $5,055, occupancy reaching a high of 80.8%, and ADRs peaking at $274.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,550, occupancy could drop to 44.8%, and ADRs may adjust down to $189.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in St. Charles.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these St. Charles seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in St. Charles (2025)
Exploring the top neighborhoods for short-term rentals in St. Charles? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown St. Charles | The heart of St. Charles, featuring vibrant shops, restaurants, and events. Ideal for travelers wanting to explore local culture and history. | Arcada Theatre, Pottawatomie Park, St. Charles History Museum, Fox River Boardwalk, Local restaurants and cafés |
| Fox River | The picturesque Fox River area offers scenic views and outdoor activities. Popular with nature lovers and those looking for peaceful retreats. | Fox River Trail, Pottawatomie Park, Riverboat cruises, Fishing spots, Scenic parks |
| Historic District | The historic district is known for its charming architecture and rich history. Great for those interested in St. Charles' heritage and aesthetics. | Historic homes, St. Charles Clock Tower, Local boutiques, Restaurants with historic vibes, Art galleries |
| Golf Club Area | Offering a serene environment surrounded by greenery and golf courses. Attractive to families and golf enthusiasts. | St. Charles Country Club, Otter Cove Aquatic Park, Multiple golf courses, Parks, Walking trails |
| East Side | This area is family-friendly with schools and parks, appealing to families and longer-term visitors. | Local parks, East Side Community Center, Schools, Family-friendly restaurants, Shopping centers |
| West Side | Quieter residential neighborhood with easy access to main roads. Favored by those looking for peace and convenience. | Residential parks, Access to shopping centers, Community activities, Local eateries, Nature trails |
| Randall Road Corridor | A busy commercial area with shopping and dining options. Attracts both tourists and locals looking for entertainment. | Shopping malls, Restaurants, Entertainment options, Grocery stores, Fitness centers |
| Near Elgin | Just a short drive away, Elgin offers additional amenities and attractions, appealing to those willing to explore nearby. | Grand Victoria Casino, Elgin History Museum, Festival Park, Local dining options, Cultural events |
Understanding Airbnb License Requirements & STR Laws in St. Charles (2025)
While St. Charles, Illinois, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for St. Charles to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in St. Charles (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in St. Charlesbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Minutes to Downtown Saint Charles, Cozy/Chic Home
Entire Place • 6 bedrooms
St. Charles Riverview Retreat
Entire Place • 3 bedrooms
Modern SpaciousQuietHome Dtwn StCharles Yard Patio
Entire Place • 4 bedrooms
The Smiling Dog Farmhouse
Entire Place • 3 bedrooms
California Ranch on Acre Lot - Hot Tub & Sauna
Entire Place • 3 bedrooms
New Year Sale! Location! 3 BR, 1 full bath, 1 half
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in St. Charles (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in St. Charles based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Melanie | 3 | $167,702 | 171 | 4.92/5.0 |
| Nicole | 2 | $95,640 | 294 | 4.93/5.0 |
| Farrah | 1 | $88,238 | 57 | 4.79/5.0 |
| Susanna | 2 | $81,544 | 79 | 4.87/5.0 |
| Mayra And Isaac | 1 | $65,458 | 118 | 4.96/5.0 |
| Thomas | 1 | $56,375 | 107 | 4.82/5.0 |
| David And Karen | 1 | $54,496 | 14 | 5.00/5.0 |
| Brooke | 2 | $53,241 | 150 | 4.88/5.0 |
| Lucas | 1 | $51,572 | 106 | 4.79/5.0 |
| Theresa & Craig | 2 | $44,149 | 229 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in St. Charles.
Dive Deeper: Advanced St. Charles STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for St. Charles. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSt. Charles Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for St. Charles
- The St. Charles Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.3% of the 34 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in St. Charles, House properties are the most common (67.6%), reflecting the local real estate landscape.
- Houses represent a significant 67.6% portion, catering likely to families or larger groups.
St. Charles Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for St. Charles
- The dominant room capacity in St. Charles is 2 bedrooms listings, making up 35.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 67.7% of the active Airbnb listings in St. Charles, indicating a high concentration in these sizes.
- A significant 44.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in St. Charles.
St. Charles Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for St. Charles
- The most common guest capacity trend in St. Charles vacation rentals is listings accommodating 6 guests (29.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 4 guests dominate the St. Charles STR market, accounting for 50.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in St. Charles.
- On average, properties in St. Charles are equipped to host 4.7 guests.
St. Charles Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for St. Charles
- The most common availability pattern in St. Charles falls within the 181-270 days range, representing 38.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 44.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in St. Charles (41.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 64.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
St. Charles Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
10 listings
30.3% of total
2 Nights
12 listings
36.4% of total
3 Nights
1 listings
3% of total
4-6 Nights
3 listings
9.1% of total
7-29 Nights
1 listings
3% of total
30+ Nights
6 listings
18.2% of total
Key Insights
- The most prevalent minimum stay requirement in St. Charles is 2 Nights, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (66.7%) of the St. Charles Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (18.2%) caters to monthly stays (30+ nights) in St. Charles, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 36.4% of St. Charles hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 18.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in St. Charles.
St. Charles Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
1 listings
3% of total
Flexible
5 listings
15.2% of total
Moderate
6 listings
18.2% of total
Firm
10 listings
30.3% of total
Strict
11 listings
33.3% of total
Cancellation Policy Insights for St. Charles
- The prevailing Airbnb cancellation policy trend in St. Charles is Strict, used by 33.3% of listings.
- A majority (63.6%) of hosts in St. Charles utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.3% market standard in St. Charles.
- With 33.3% using Strict terms, this is a viable option in St. Charles, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in St. Charles.
St. Charles STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for St. Charles
- The overall average booking lead time for vacation rentals in St. Charles is 49 days.
- Guests book furthest in advance for stays during July (average 99 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (83 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in St. Charles.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 83 days) to capture early planners.
- Monitor your own booking lead times against these St. Charles averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in St. Charles (2025)
Amenity Prevalence
Amenity Insights for St. Charles
- Essential amenities in St. Charles that guests expect include: TV, Air conditioning, Wifi, Hot water, Heating, Coffee maker, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Microwave, Hair dryer, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for St. Charles: TV, Air conditioning, Wifi, Hot water, Heating, Coffee maker, Smoke alarm.
- Consider adding popular differentiators like Microwave or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in St. Charles to stay competitive.
St. Charles Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for St. Charles
- The typical guest profile for Airbnb in St. Charles consists of primarily domestic travelers (95%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 95.4% of guests.
- Key international markets include United States (95.4%) and United Kingdom (0.7%).
- Top languages spoken are English (75.3%) followed by Spanish (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the St. Charles Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |
| McHenry | 31 | $4,820 | $436.41 | 44% |
| Morris | 10 | $4,502 | $256.46 | 48% |
| Town of Geneva | 52 | $4,463 | $357.85 | 45% |
| Addison Township | 15 | $4,432 | $325.60 | 51% |
| Tichigan | 13 | $4,291 | $385.55 | 42% |
| Como | 59 | $4,258 | $337.64 | 44% |