Ottawa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Illinois, United States
Is Airbnb profitable in Ottawa in 2025? Explore comprehensive Airbnb analytics for Ottawa, Illinois, United States to uncover income potential. This 2025 STR market report for Ottawa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 138 active listings.
Whether you're considering an Airbnb investment in Ottawa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ottawa Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Ottawa Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Ottawa (2025)
Understanding the monthly revenue variations for Airbnb listings in Ottawa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ottawa is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ottawa across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,500+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,156 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,907 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,014, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Ottawa
Ottawa Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Ottawa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ottawa:
- Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Ottawa
Average Daily Rate (ADR) Airbnb Trends in Ottawa (2025)
Effective short term rental pricing strategy in Ottawa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ottawa typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $315+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $244 or more.
- Typical properties (Median) charge around $172 per night.
- Entry-level properties (Bottom 25%) earn around $118 per night.
Average Daily Rate (ADR) Trend by Month in Ottawa
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Airbnb Seasonality Analysis & Trends in Ottawa (2025)
Peak Season (July, June, May)
- Revenue averages $3,030 per month
- Occupancy rates average 41.3%
- Daily rates average $203
Shoulder Season
- Revenue averages $2,360 per month
- Occupancy maintains around 38.5%
- Daily rates hold near $195
Low Season (February, March, November)
- Revenue drops to average $1,881 per month
- Occupancy decreases to average 37.9%
- Daily rates adjust to average $181
Seasonality Insights for Ottawa
- The Airbnb seasonality in Ottawa shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Ottawa's highest earning potential, with monthly revenues capable of climbing to $3,099, occupancy reaching a high of 49.5%, and ADRs peaking at $205.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,747, occupancy could drop to 32.0%, and ADRs may adjust down to $181.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ottawa.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Ottawa seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Ottawa (2025)
Exploring the top neighborhoods for short-term rentals in Ottawa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Ottawa | The heart of the city, known for its vibrant culture, dining, and entertainment options. Perfect for visitors looking to experience the urban atmosphere while being close to attractions. | Ottawa Historical and Scouting Heritage Museum, Riverwalk Park, Fox River, Ottawa City Hall, Ottawa Public Library |
| Starved Rock State Park | A natural wonder just outside Ottawa, this area is famous for its stunning canyons, waterfalls, and hiking trails. Ideal for nature lovers and outdoor enthusiasts. | Starved Rock State Park, LaSalle Canyon, St. Louis Canyon, Lake Potawatomi, Hiking Trails |
| Ottawa Riverfront | This scenic area along the river is great for walking, picnics, and enjoying the outdoors. A tranquil spot that appeals to families and couples. | Ottawa Riverwalk, Ottawa River, Scenic Viewpoints, Biking Trails |
| North Ottawa | A residential area with a mix of families and young professionals, providing a suburban feel with access to parks and schools. | Park views, Community Events, Local Restaurants, Shopping Centers |
| East Side Ottawa | Known for its quiet neighborhoods and family-friendly environment, this area is appealing to longer stays for families. | Local Parks, Community Pools, Playgrounds, Cafes |
| West Ottawa | A developing area with affordability and proximity to amenities, making it popular among travelers looking for budget-friendly options. | Local Shops, Dining, Parks |
| South Ottawa | The area features a blend of modern and historical architecture, providing an interesting perspective of the city’s growth and charm. | Historical Buildings, Local Markets, Cultural Events |
| Ottawa Arts District | A cultural hub filled with galleries, studios, and theaters, it attracts art lovers and those seeking creative experiences. | Art Galleries, Theaters, Cultural Festivals, Local Craft Shops |
Understanding Airbnb License Requirements & STR Laws in Ottawa (2025)
While Ottawa, Illinois, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ottawa to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Ottawa (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Ottawabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Dolce Vita
Entire Place • 4 bedrooms
Starved Rock - Fun Escape 2- Game Rooms-Art Studio
Entire Place • 4 bedrooms
Gated Waterfront Retreat 5 min to Starved Rock
Entire Place • 2 bedrooms
The Cora Pope House
Private Room • 5 bedrooms
Amazing Victorian Home
Entire Place • 4 bedrooms
Ottawa Oasis. Billiards. Pool. King Bed!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Ottawa (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Ottawa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Harbor Inn | 48 | $897,346 | 181 | 2.28/5.0 |
| Ellie | 10 | $217,611 | 411 | 4.68/5.0 |
| Matthew And Stephanie | 5 | $182,692 | 260 | 4.97/5.0 |
| Theresa | 3 | $134,958 | 452 | 4.98/5.0 |
| Taneva | 4 | $98,058 | 250 | 4.88/5.0 |
| Laurie | 4 | $92,245 | 506 | 4.90/5.0 |
| Melissa | 2 | $76,636 | 219 | 4.96/5.0 |
| Maryjean | 2 | $72,010 | 19 | 4.76/5.0 |
| Larry | 5 | $67,501 | 45 | 4.66/5.0 |
| Host #64565740 | 1 | $65,147 | 34 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ottawa.
Dive Deeper: Advanced Ottawa STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ottawa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOttawa Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Ottawa
- The Ottawa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.9% of the 138 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Ottawa, House properties are the most common (64.5%), reflecting the local real estate landscape.
- Houses represent a significant 64.5% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique (combined 2.1%) offer potential for unique stay experiences.
Ottawa Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Ottawa
- The dominant room capacity in Ottawa is 2 bedrooms listings, making up 44.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 64.5% of the active Airbnb listings in Ottawa, indicating a high concentration in these sizes.
- A significant 29.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Ottawa.
Ottawa Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Ottawa
- The most common guest capacity trend in Ottawa vacation rentals is listings accommodating 4 guests (32.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Ottawa STR market, accounting for 58.0% of listings.
- 49.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ottawa.
- On average, properties in Ottawa are equipped to host 5.2 guests.
Ottawa Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Ottawa
- The most common availability pattern in Ottawa falls within the 271-366 days range, representing 37.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 73.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Ottawa (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 26.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Ottawa Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
41 listings
30.8% of total
2 Nights
75 listings
56.4% of total
3 Nights
8 listings
6% of total
4-6 Nights
1 listings
0.8% of total
7-29 Nights
2 listings
1.5% of total
30+ Nights
6 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Ottawa is 2 Nights, adopted by 56.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.2%) of the Ottawa Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.4% of Ottawa hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ottawa.
Ottawa Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
27 listings
26% of total
Moderate
24 listings
23.1% of total
Firm
22 listings
21.2% of total
Strict
31 listings
29.8% of total
Cancellation Policy Insights for Ottawa
- The prevailing Airbnb cancellation policy trend in Ottawa is Strict, used by 29.8% of listings.
- A majority (51.0%) of hosts in Ottawa utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 29.8% market standard in Ottawa.
- Regularly review your cancellation policy against competitors and market demand shifts in Ottawa.
Ottawa STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Ottawa
- The overall average booking lead time for vacation rentals in Ottawa is 46 days.
- Guests book furthest in advance for stays during July (average 88 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (79 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Ottawa.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 88 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
- Monitor your own booking lead times against these Ottawa averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Ottawa (2025)
Amenity Prevalence
Amenity Insights for Ottawa
- Essential amenities in Ottawa that guests expect include: Free parking on premises, Smoke alarm, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like TV, Heating, Wifi are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Ottawa: Free parking on premises, Smoke alarm, Air conditioning, Kitchen.
- Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Air conditioning, Kitchen.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Ottawa to stay competitive.
Ottawa Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Ottawa
- The typical guest profile for Airbnb in Ottawa consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.3% of guests.
- Key international markets include United States (97.3%) and Mexico (0.4%).
- Top languages spoken are English (72.5%) followed by Spanish (13.5%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and St. Louis.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Ottawa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |
| McHenry | 31 | $4,820 | $436.41 | 44% |
| Morris | 10 | $4,502 | $256.46 | 48% |
| Town of Geneva | 52 | $4,463 | $357.85 | 45% |
| Addison Township | 15 | $4,432 | $325.60 | 51% |
| Tichigan | 13 | $4,291 | $385.55 | 42% |
| Como | 59 | $4,258 | $337.64 | 44% |