Libertyville Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Illinois, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Libertyville in 2025? Explore comprehensive Airbnb analytics for Libertyville, Illinois, United States to uncover income potential. This 2025 STR market report for Libertyville, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 29 active listings.

Whether you're considering an Airbnb investment in Libertyville, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Libertyville Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Libertyville Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$163
The average rental revenue earned for an occupied room per day in Libertyville.
Occupancy Rate(?)
46.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$18,765
Typical annual income for an Airbnb listing in Libertyville. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-18.6%
Significant decrease (-18.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Libertyville.
Lowest Revenue Month(?)
June
The month with the lowest average earnings, indicating the low season in Libertyville.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
29
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Libertyville (2025)

Understanding the monthly revenue variations for Airbnb listings in Libertyville is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Libertyville is typically July, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Libertyville across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,464+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,715 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,421 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,423, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Libertyville

Libertyville Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Libertyville STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Libertyville:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 71% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 51%.
  • Entry-level properties (Bottom 25%) average 30% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Libertyville

Average Daily Rate (ADR) Airbnb Trends in Libertyville (2025)

Effective short term rental pricing strategy in Libertyville involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Libertyville typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $295+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $217 or more.
  • Typical properties (Median) charge around $165 per night.
  • Entry-level properties (Bottom 25%) earn around $132 per night.

Average Daily Rate (ADR) Trend by Month in Libertyville

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Airbnb Seasonality Analysis & Trends in Libertyville (2025)

Peak Season (July, December, August)
  • Revenue averages $3,354 per month
  • Occupancy rates average 59.1%
  • Daily rates average $187
Shoulder Season
  • Revenue averages $2,778 per month
  • Occupancy maintains around 50.5%
  • Daily rates hold near $180
Low Season (March, April, June)
  • Revenue drops to average $2,323 per month
  • Occupancy decreases to average 41.9%
  • Daily rates adjust to average $178

Seasonality Insights for Libertyville

  • The Airbnb seasonality in Libertyville shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Libertyville's highest earning potential, with monthly revenues capable of climbing to $3,406, occupancy reaching a high of 67.6%, and ADRs peaking at $211.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,234, occupancy could drop to 37.9%, and ADRs may adjust down to $171.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Libertyville.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Libertyville seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Libertyville (2025)

Exploring the top neighborhoods for short-term rentals in Libertyville? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Libertyville
The bustling center of Libertyville with shops, restaurants, and entertainment options, making it a desirable location for travelers looking to explore the local culture and amenities.
Libertyville Sport Complex, Liberty Theatre, Historic downtown shops, Dining options like Eggsperience and Wildfire
Cook Park
A beautiful area featuring a scenic park and recreational opportunities, ideal for families and outdoor enthusiasts.
Cook Park, Libertyville Golf Course, outdoor movie nights, playgrounds, parks
Butterfield Park
A residential neighborhood with access to parks and schools, offering a quiet retreat for families and longer-term stays.
Butterfield Park, playgrounds, local schools
Lake Minear
A serene area ideal for guests wanting to connect with nature, focusing on fishing and tranquil lakeside activities.
Lake Minear, fishing, picnicking, nature walks
Aspen Drive
A suburban neighborhood that offers a family-friendly environment with easy access to amenities and attractions nearby.
Aspen Drive Library, local shopping, family-oriented activities
Libertyville Township
A mix of suburban charm and rural aesthetics, attracting visitors interested in nature and local history.
Lake County Forest Preserves, historical sites, scenic views
Highland Avenue
A residential area that provides a local feel while remaining close to downtown, suitable for tourists wanting a more home-like experience.
historic homes, parks, local shops
East Side Libertyville
Known for its family-friendly atmosphere and access to schools and parks, appealing to longer-stay guests.
local parks, schools, community events

Understanding Airbnb License Requirements & STR Laws in Libertyville (2025)

While Libertyville, Illinois, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Libertyville to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Libertyville (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Libertyvillebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cheerful home in DT Libertyville Near Naval Base!

Cheerful home in DT Libertyville Near Naval Base!

Entire Place • 3 bedrooms

$68,987
Revenue
66.8%
Occupancy
$340.78
Daily Rate
Historic Downtown Libertyville Loft

Historic Downtown Libertyville Loft

Entire Place • 2 bedrooms

$55,357
Revenue
77.2%
Occupancy
$193.09
Daily Rate
DT Libertyville home w/ 2 Fireplaces by Navy Base!

DT Libertyville home w/ 2 Fireplaces by Navy Base!

Entire Place • 4 bedrooms

$48,976
Revenue
51.2%
Occupancy
$316.81
Daily Rate
Great For Families DT Libertyville near Naval Base

Great For Families DT Libertyville near Naval Base

Entire Place • 3 bedrooms

$48,437
Revenue
53.0%
Occupancy
$193.53
Daily Rate
Clean & Modern Apt DT Libertyville near Naval Base

Clean & Modern Apt DT Libertyville near Naval Base

Entire Place • 2 bedrooms

$38,127
Revenue
66.8%
Occupancy
$144.14
Daily Rate
528 Bunglaoo 2

528 Bunglaoo 2

Entire Place • 2 bedrooms

$34,739
Revenue
52.7%
Occupancy
$179.30
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Libertyville (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Libertyville based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sundown Vista4$204,527374.88/5.0
Sharon2$64,199864.88/5.0
Andrew3$59,9882304.87/5.0
RTO Property12$59,266363.00/5.0
Ben1$55,357864.94/5.0
Jorge3$29,4711324.81/5.0
Emma1$25,345344.91/5.0
Host #5042521051$23,45100.00/5.0
Monica1$17,590155.00/5.0
Host #4144208811$4,99100.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Libertyville.

Dive Deeper: Advanced Libertyville STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Libertyville. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Libertyville Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Libertyville

  • The Libertyville Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.1% of the 29 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Libertyville, Apartment/Condo properties are the most common (58.6%), reflecting the local real estate landscape.
  • Houses represent a significant 41.4% portion, catering likely to families or larger groups.

Libertyville Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Libertyville

  • The dominant room capacity in Libertyville is 2 bedrooms listings, making up 34.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 58.6% of the active Airbnb listings in Libertyville, indicating a high concentration in these sizes.
  • A significant 37.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Libertyville.

Libertyville Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Libertyville

  • The most common guest capacity trend in Libertyville vacation rentals is listings accommodating 8+ guests (37.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Libertyville STR market, accounting for 62.0% of listings.
  • 62.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Libertyville.
  • On average, properties in Libertyville are equipped to host 5.5 guests.

Libertyville Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Libertyville

  • The most common availability pattern in Libertyville falls within the 271-366 days range, representing 58.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 68.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Libertyville (31%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Libertyville Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.1%)

1 Night

7 listings

24.1% of total

2 Nights (10.3%)

2 Nights

3 listings

10.3% of total

3 Nights (3.4%)

3 Nights

1 listings

3.4% of total

7-29 Nights (10.3%)

7-29 Nights

3 listings

10.3% of total

30+ Nights (51.7%)

30+ Nights

15 listings

51.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Libertyville is 30+ Nights, adopted by 51.7% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (51.7%) caters to monthly stays (30+ nights) in Libertyville, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 51.7% of Libertyville hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 51.7% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Libertyville.

Libertyville Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (8.7%)

Flexible

2 listings

8.7% of total

Moderate (21.7%)

Moderate

5 listings

21.7% of total

Firm (60.9%)

Firm

14 listings

60.9% of total

Strict (8.7%)

Strict

2 listings

8.7% of total

Cancellation Policy Insights for Libertyville

  • The prevailing Airbnb cancellation policy trend in Libertyville is Firm, used by 60.9% of listings.
  • A majority (69.6%) of hosts in Libertyville utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
  • Strict cancellation policies are quite rare (8.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 60.9% market standard in Libertyville.
  • Using a Strict policy might deter some guests, as only 8.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Libertyville.

Libertyville STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Libertyville

  • The overall average booking lead time for vacation rentals in Libertyville is 26 days.
  • Guests book furthest in advance for stays during July (average 65 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 12 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (48 days avg.) sees the longest lead times, while Winter (18 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (26 days) as a baseline for your pricing and availability strategy in Libertyville.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 65 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 48 days) to capture early planners.
  • Monitor your own booking lead times against these Libertyville averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Libertyville (2025)

Amenity Prevalence

No amenities with partial availability (less than 100%) were found to display in the chart. All essential amenities might be present in all listings. Check insights below.

Amenity Insights for Libertyville

  • Essential amenities in Libertyville that guests expect include: Carbon monoxide alarm, Smoke alarm, Wifi, Free parking on premises, Heating, Dryer, Essentials, Air conditioning, Hot water, Microwave. Lacking these (any) could significantly impact bookings.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Libertyville: Carbon monoxide alarm, Smoke alarm, Wifi, Free parking on premises, Heating, Dryer, Essentials, Air conditioning, Hot water, Microwave.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Libertyville to stay competitive.

Libertyville Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Libertyville

  • The typical guest profile for Airbnb in Libertyville consists of primarily domestic travelers (92%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 91.7% of guests.
  • Key international markets include United States (91.7%) and Canada (2.5%).
  • Top languages spoken are English (67.1%) followed by Spanish (18.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Chicago and Libertyville.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Libertyville Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Town of Sugar Creek17$8,213$658.3650%
Twin Lakes26$6,719$515.4345%
Town of Wilson13$6,118$585.5538%
Summit10$5,464$466.5739%
Fennville10$5,326$372.7744%
Saugatuck Township140$5,282$462.9443%
Laketown Township62$5,207$457.6345%
Port Sheldon Township27$5,185$511.3552%
Lake Geneva167$4,958$408.6544%
Lake Villa10$4,889$294.8557%

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