Gurnee Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Illinois, United States
Is Airbnb profitable in Gurnee in 2025? Explore comprehensive Airbnb analytics for Gurnee, Illinois, United States to uncover income potential. This 2025 STR market report for Gurnee, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 20 active listings.
Whether you're considering an Airbnb investment in Gurnee, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Gurnee Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Gurnee Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Gurnee (2025)
Understanding the monthly revenue variations for Airbnb listings in Gurnee is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Gurnee is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Gurnee across different performance tiers:
- Best-in-class properties (Top 10%) achieve $9,525+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $6,340 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $4,166 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $2,107, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Gurnee
Gurnee Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Gurnee STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Gurnee:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 51%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Gurnee
Average Daily Rate (ADR) Airbnb Trends in Gurnee (2025)
Effective short term rental pricing strategy in Gurnee involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Gurnee typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $478+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $322 or more.
- Typical properties (Median) charge around $203 per night.
- Entry-level properties (Bottom 25%) earn around $116 per night.
Average Daily Rate (ADR) Trend by Month in Gurnee
Get Live Gurnee Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Gurnee (2025)
Peak Season (May, April, June)
- Revenue averages $7,405 per month
- Occupancy rates average 54.8%
- Daily rates average $248
Shoulder Season
- Revenue averages $4,230 per month
- Occupancy maintains around 55.5%
- Daily rates hold near $245
Low Season (January, February, March)
- Revenue drops to average $2,605 per month
- Occupancy decreases to average 40.9%
- Daily rates adjust to average $223
Seasonality Insights for Gurnee
- The Airbnb seasonality in Gurnee shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Gurnee's highest earning potential, with monthly revenues capable of climbing to $7,610, occupancy reaching a high of 73.7%, and ADRs peaking at $255.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,305, occupancy could drop to 30.9%, and ADRs may adjust down to $222.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Gurnee.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Gurnee seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Gurnee (2025)
Exploring the top neighborhoods for short-term rentals in Gurnee? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Six Flags Great America | A major amusement park attracting millions of visitors each year. It provides a steady stream of tourists looking for nearby accommodations. | Six Flags Great America, Gurnee Mills, KeyLime Cove Waterpark, Wild West Town, Jump Zone |
| Gurnee Mills | One of the largest outlet malls in the Midwest, attracting shoppers and families year-round. Ideal for those looking to enjoy shopping and entertainment. | Gurnee Mills Mall, Dave & Buster's, Cinemark Movies 10, Bass Pro Shops, Rainforest Cafe |
| Nearby Lake County Forest Preserves | Offers beautiful nature trails and outdoor activities, perfect for visitors looking for scenic beauty and outdoor experiences. | Oak Ridge Marsh Nature Park, Greenbelt Forest Preserve, Lake County Discovery Museum, Volo Bog State Natural Area, Buffalo Creek Preserve |
| Washington Park | A local hub known for its park and community events, making it a great place for families and gatherings. | Playgrounds, Picnic Areas, Walking Trails, Community Events, Sports Facilities |
| Downtown Gurnee | A growing area with local shops, restaurants, and a quaint atmosphere. Attractive for those seeking a local experience. | Local Restaurants, Unique Shops, Gurnee Village Hall, Historic Architecture, Community Festivals |
| Ravinia Park | A famous outdoor music venue that attracts visitors during the summer season. Great for guests looking for a cultural experience. | Ravinia Festival, Outdoor Concerts, Picnic Areas, Cultural Events, Art Shows |
| Lake Michigan Beaches | Proximity to Lake Michigan offering beaches and water sports. Attractive for summer tourists. | Beach Access, Water Sports, Picnic Areas, Scenic Views, Nearby Restaurants |
| Antioch | A nearby town offering quaint charm and access to additional attractions, appealing to tourists from Gurnee and beyond. | Antioch's Downtown, Chain O'Lakes State Park, Antioch Theatre, Shopping District, Local Dining Options |
Understanding Airbnb License Requirements & STR Laws in Gurnee (2025)
While Gurnee, Illinois, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Gurnee to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Gurnee (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Gurneebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
HUGE 1.7 Acre lot w/fenced in back yard!
Entire Place • 5 bedrooms
Modern Oasis Near Six Flags & Naval Base
Entire Place • 4 bedrooms
Gurnee Gathering Place Near Navy Base
Entire Place • 4 bedrooms
Hardwood Haven
Entire Place • 3 bedrooms
Clean Townhouse ideal for Navy families!
Entire Place • 2 bedrooms
Modern 3Bd Townhome Near Beach & Base
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Gurnee (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Gurnee based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ted | 2 | $132,135 | 113 | 4.99/5.0 |
| Kelly | 3 | $131,957 | 79 | 4.90/5.0 |
| Sonal | 1 | $130,503 | 66 | 4.91/5.0 |
| MGM Properties | 4 | $97,658 | 20 | 3.97/5.0 |
| Sulaimon | 1 | $69,347 | 27 | 4.85/5.0 |
| Raymond | 1 | $59,599 | 26 | 4.85/5.0 |
| Nusrath | 1 | $54,417 | 6 | 4.50/5.0 |
| Aileen | 1 | $46,841 | 26 | 4.65/5.0 |
| Elizabeth | 1 | $23,259 | 24 | 5.00/5.0 |
| Ron | 2 | $14,572 | 328 | 4.74/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Gurnee.
Dive Deeper: Advanced Gurnee STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Gurnee. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGurnee Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Gurnee
- The Gurnee Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80% of the 20 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Gurnee, House properties are the most common (80%), reflecting the local real estate landscape.
- Houses represent a significant 80% portion, catering likely to families or larger groups.
Gurnee Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Gurnee
- The dominant room capacity in Gurnee is 2 bedrooms listings, making up 30% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 5+ bedrooms properties represent 50.0% of the active Airbnb listings in Gurnee, indicating a high concentration in these sizes.
- A significant 45.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Gurnee.
Gurnee Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Gurnee
- The most common guest capacity trend in Gurnee vacation rentals is listings accommodating 8+ guests (25%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Gurnee STR market, accounting for 40.0% of listings.
- 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Gurnee.
- On average, properties in Gurnee are equipped to host 4.8 guests.
Gurnee Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Gurnee
- The most common availability pattern in Gurnee falls within the 91-180 days range, representing 45% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Gurnee (40%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 50.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Gurnee Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
2 listings
10.5% of total
2 Nights
4 listings
21.1% of total
3 Nights
4 listings
21.1% of total
4-6 Nights
1 listings
5.3% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
7 listings
36.8% of total
Key Insights
- The most prevalent minimum stay requirement in Gurnee is 30+ Nights, adopted by 36.8% of listings. This highlights the market's preference for longer commitments.
- A significant segment (36.8%) caters to monthly stays (30+ nights) in Gurnee, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.8% of Gurnee hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.5% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 36.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Gurnee.
Gurnee Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
11.1% of total
Moderate
4 listings
22.2% of total
Firm
2 listings
11.1% of total
Strict
10 listings
55.6% of total
Cancellation Policy Insights for Gurnee
- The prevailing Airbnb cancellation policy trend in Gurnee is Strict, used by 55.6% of listings.
- A majority (66.7%) of hosts in Gurnee utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 55.6% market standard in Gurnee.
- With 55.6% using Strict terms, this is a viable option in Gurnee, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Gurnee.
Gurnee STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Gurnee
- The overall average booking lead time for vacation rentals in Gurnee is 32 days.
- Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 14 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (25 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Gurnee.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During April, focus on last-minute booking availability and promotions, as guests book with very short notice (14 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
- Monitor your own booking lead times against these Gurnee averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Gurnee (2025)
Amenity Prevalence
Amenity Insights for Gurnee
- Essential amenities in Gurnee that guests expect include: Wifi, Air conditioning, Free parking on premises, TV, Smoke alarm, Bed linens, Carbon monoxide alarm, Stove, Cooking basics, Hangers. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Gurnee: Wifi, Air conditioning, Free parking on premises, TV, Smoke alarm, Bed linens, Carbon monoxide alarm, Stove, Cooking basics, Hangers.
- Prioritize adding missing essentials: Stove, Cooking basics, Hangers.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Gurnee to stay competitive.
Gurnee Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Gurnee
- The typical guest profile for Airbnb in Gurnee consists of primarily domestic travelers (97%), often arriving from nearby Chicago, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.9% of guests.
- Key international markets include United States (96.9%) and DC (1.3%).
- Top languages spoken are English (77.4%) followed by Spanish (11.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Chicago and Denver.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Gurnee Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Town of Sugar Creek | 17 | $8,213 | $658.36 | 50% |
| Twin Lakes | 26 | $6,719 | $515.43 | 45% |
| Town of Wilson | 13 | $6,118 | $585.55 | 38% |
| Summit | 10 | $5,464 | $466.57 | 39% |
| Fennville | 10 | $5,326 | $372.77 | 44% |
| Saugatuck Township | 140 | $5,282 | $462.94 | 43% |
| Laketown Township | 62 | $5,207 | $457.63 | 45% |
| Port Sheldon Township | 27 | $5,185 | $511.35 | 52% |
| Lake Geneva | 167 | $4,958 | $408.65 | 44% |
| Lake Villa | 10 | $4,889 | $294.85 | 57% |