Sugar City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Idaho, United States
Is Airbnb profitable in Sugar City in 2025? Explore comprehensive Airbnb analytics for Sugar City, Idaho, United States to uncover income potential. This 2025 STR market report for Sugar City, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 21 active listings.
Whether you're considering an Airbnb investment in Sugar City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sugar City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Sugar City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Sugar City (2025)
Understanding the monthly revenue variations for Airbnb listings in Sugar City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sugar City is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sugar City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,109+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,702 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,042 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $669, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Sugar City
Sugar City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Sugar City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sugar City:
- Best-in-class properties (Top 10%) achieve 65%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 31%.
- Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Sugar City
Average Daily Rate (ADR) Airbnb Trends in Sugar City (2025)
Effective short term rental pricing strategy in Sugar City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sugar City typically peaks in July and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $305+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $201 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $83 per night.
Average Daily Rate (ADR) Trend by Month in Sugar City
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Airbnb Seasonality Analysis & Trends in Sugar City (2025)
Peak Season (July, August, September)
- Revenue averages $2,142 per month
- Occupancy rates average 54.8%
- Daily rates average $233
Shoulder Season
- Revenue averages $1,296 per month
- Occupancy maintains around 32.5%
- Daily rates hold near $191
Low Season (January, February, October)
- Revenue drops to average $1,037 per month
- Occupancy decreases to average 25.8%
- Daily rates adjust to average $172
Seasonality Insights for Sugar City
- The Airbnb seasonality in Sugar City shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Sugar City's highest earning potential, with monthly revenues capable of climbing to $2,545, occupancy reaching a high of 62.3%, and ADRs peaking at $235.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $972, occupancy could drop to 18.1%, and ADRs may adjust down to $141.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sugar City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Sugar City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Sugar City (2025)
Exploring the top neighborhoods for short-term rentals in Sugar City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Sugar City Downtown | The heart of Sugar City, where charming small-town vibes meet local attractions. This area is ideal for visitors who want to explore local shops, dining, and community events. | Sugar City Park, Local shops and cafes, Sugar City Historical Museum, Community events and festivals |
Rexburg Area | Close to Idaho State University and the popular town of Rexburg, this area attracts students and visitors year-round. Great for long-term rentals and short stays alike. | Brigham Young University - Idaho, Rexburg Rapids Water Park, Madison County Historical Museum, Local restaurants, Pinecrest Golf Course |
Bear Lake | A beautiful vacation destination known for its stunning lake and outdoor activities. Perfect for those looking to experience nature and recreational activities. | Bear Lake, Bear Lake State Park, Perfect Beach, Marina activities, Fishing and boating sites |
Storm Mountain | A quiet area that offers a serene escape into nature, ideal for those looking for a peaceful retreat that's still close to Sugar City. | Storm Mountain, Hiking trails, Wildlife viewing, Scenic drives |
Temple View | Home to many of the Latter-Day Saints church members, this area attracts visitors for its religious sites and community atmosphere. | Nearby temples, Community parks, Cultural events |
Gardner Village | A picturesque area with stunning views and a close-knit community feel. Ideal for families looking for a vacation in a tranquil setting. | Gardner Village Park, Nature trails, Wildflower viewing, Scenic photography spots |
South Fork | Known for its water activities and access to outdoor adventures like fishing and kayaking, this area is great for adventure seekers. | South Fork of the Snake River, Fishing spots, Kayaking, Scenic picnic areas |
Grassy Lake | A beautiful area that attracts visitors for fishing and nature lovers looking to escape the hustle and bustle of city life. | Grassy Lake, Fishing and camping spots, Nature trails, Picnic areas |
Understanding Airbnb License Requirements & STR Laws in Sugar City (2025)
While Sugar City, Idaho, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sugar City to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 5% licensed listings)
Top Performing Airbnb Properties in Sugar City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Sugar Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Haven House
Entire Place • 4 bedrooms

The Sugar House-BYUI, Natl Parks
Entire Place • 3 bedrooms

Charming home by BYUI, Sand Dunes & Nat’l Park’s.
Entire Place • 3 bedrooms

Huckleberry Home
Entire Place • 3 bedrooms

Suite with Private Entrance Garage and Theater
Entire Place • 2 bedrooms

Ninette’s She Shed
Entire Place • N/A
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Sugar City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Sugar City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Valerie | 1 | $30,608 | 24 | 5.00/5.0 |
Cindy | 3 | $29,888 | 992 | 4.94/5.0 |
Andrea | 1 | $29,365 | 93 | 4.90/5.0 |
Audrey | 1 | $26,927 | 22 | 4.91/5.0 |
Erieka | 1 | $18,606 | 66 | 4.97/5.0 |
Heidi | 1 | $17,409 | 337 | 4.87/5.0 |
Ninette | 1 | $17,044 | 143 | 4.99/5.0 |
Rochelle | 1 | $16,971 | 16 | 5.00/5.0 |
Suzette Summers | 1 | $12,829 | 21 | 4.57/5.0 |
Heather | 1 | $11,944 | 62 | 4.81/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sugar City.
Dive Deeper: Advanced Sugar City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sugar City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSugar City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Sugar City
- The Sugar City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.5% of the 21 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Sugar City, House properties are the most common (52.4%), reflecting the local real estate landscape.
- Houses represent a significant 52.4% portion, catering likely to families or larger groups.
Sugar City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Sugar City
- The dominant room capacity in Sugar City is 2 bedrooms listings, making up 28.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 52.4% of the active Airbnb listings in Sugar City, indicating a high concentration in these sizes.
- A significant 38.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sugar City.
Sugar City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Sugar City
- The most common guest capacity trend in Sugar City vacation rentals is listings accommodating 6 guests (38.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 6 guests and 8+ guests dominate the Sugar City STR market, accounting for 71.4% of listings.
- 71.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sugar City.
- On average, properties in Sugar City are equipped to host 5.6 guests.
Sugar City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Sugar City
- The most common availability pattern in Sugar City falls within the 181-270 days range, representing 57.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Sugar City (57.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Sugar City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
71.4% of total
2 Nights
5 listings
23.8% of total
30+ Nights
1 listings
4.8% of total
Key Insights
- The most prevalent minimum stay requirement in Sugar City is 1 Night, adopted by 71.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (95.2%) of the Sugar City Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 71.4% of Sugar City hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sugar City.
Sugar City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
7 listings
35% of total
Moderate
9 listings
45% of total
Strict
4 listings
20% of total
Cancellation Policy Insights for Sugar City
- The prevailing Airbnb cancellation policy trend in Sugar City is Moderate, used by 45% of listings.
- The market strongly favors guest-friendly terms, with 80.0% of listings offering Flexible or Moderate policies. This suggests guests in Sugar City may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 45% market standard in Sugar City.
- Regularly review your cancellation policy against competitors and market demand shifts in Sugar City.
Sugar City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Sugar City
- The overall average booking lead time for vacation rentals in Sugar City is 42 days.
- Guests book furthest in advance for stays during June (average 74 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (59 days avg.) sees the longest lead times, while Fall (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Sugar City.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 74 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 59 days) to capture early planners.
- Monitor your own booking lead times against these Sugar City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Sugar City (2025)
Amenity Prevalence
Amenity Insights for Sugar City
- Essential amenities in Sugar City that guests expect include: Hangers, Wifi, Heating, Free parking on premises, Hot water, Smoke alarm, Essentials, Shampoo. Lacking these (any) could significantly impact bookings.
- Popular amenities like Bed linens, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Sugar City: Hangers, Wifi, Heating, Free parking on premises, Hot water, Smoke alarm, Essentials, Shampoo.
- Prioritize adding missing essentials: Essentials, Shampoo.
- Consider adding popular differentiators like Bed linens or Hair dryer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Sugar City to stay competitive.
Sugar City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Sugar City
- The typical guest profile for Airbnb in Sugar City consists of primarily domestic travelers (88%), often arriving from nearby Salt Lake City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 88.1% of guests.
- Key international markets include United States (88.1%) and Canada (4%).
- Top languages spoken are English (66.1%) followed by Spanish (10.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Salt Lake City and Boise.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Sugar City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Teton Village | 270 | $6,841 | $808.39 | 42% |
Jackson | 336 | $5,734 | $558.31 | 45% |
Fish Haven | 54 | $5,209 | $747.92 | 32% |
Wilson | 253 | $4,147 | $456.32 | 46% |
Island Park | 925 | $3,436 | $402.83 | 44% |
West Yellowstone | 295 | $3,051 | $358.98 | 42% |
Driggs | 341 | $2,976 | $286.57 | 46% |
Tetonia | 111 | $2,901 | $312.30 | 42% |
Alta | 16 | $2,752 | $275.49 | 39% |
Victor | 338 | $2,740 | $321.67 | 46% |