Airbnb Market Analytics, Statistics and Data in Moscow, Idaho, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Moscow? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Moscow:
How much do Airbnb hosts make on average per month in Moscow?
The short-term rental market in Moscow shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,320 per month
- Strong performing properties (top 25%) make $3,784 or more
- Best-in-class properties (top 10%) achieve $6,592+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,331
Revenue Variations by Month
Occupancy Rates Throughout the Year in Moscow
The market in Moscow shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 48% occupancy rates
- Strong performing properties (top 25%) achieve 66% or higher
- Best-in-class properties (top 10%) reach 81%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Moscow
Daily rates in Moscow vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $138 per night
- Strong performing properties (top 25%) secure $229 or more
- Best-in-class properties (top 10%) pull in $362+ per night
- Entry-level properties (bottom 25%) earn around $105
Daily Rate Variations by Month
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Seasonality patterns in Moscow
Peak Season (May, June, August)
- Revenue peaks at $3860.64 per month
- Occupancy rates reach 63.12%
- Daily rates average $213.81
Shoulder Season
- Revenue averages $3108.95 per month
- Occupancy maintains 48.20%
- Daily rates hold at $189.61
Low Season (December, February, January)
- Revenue drops to $2014.59 per month
- Occupancy decreases to 35.13%
- Daily rates adjust to $169.38
Is it still profitable to do Airbnb in Moscow in 2025?
Yes! Moscow demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 48% and strong monthly revenue averaging $3109 and The market's 147 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Moscow
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Moscow | The heart of the city with a vibrant atmosphere, restaurants, and shops. It's popular among visitors due to its proximity to the University of Idaho and local events. | University of Idaho, Moscow Farmers Market, Moscow Arts Commission, Latah Trail, Downtown shops and eateries |
| Pullman | Close to Moscow and home to Washington State University, attracting students and parents during school events. This area is ideal for hosting long-term stays as well as short-term visitors. | Washington State University, Pullman Regional Hospital, Local dining options, Nature parks, Community events |
| Bear Creek | A serene neighborhood offering beautiful views and outdoor activities. It's a perfect spot for guests looking for a relaxing stay while still being close to downtown. | Bear Creek Park, Outdoor recreation areas, Scenic views, Quiet surroundings, Nature trails |
| Moscow Mountain | An ideal spot for outdoor enthusiasts, offering hiking and nature experiences. Perfect for those looking to explore the natural beauty of Idaho. | Moscow Mountain hiking trails, Scenic overlooks, Nature photography spots, Mountain biking, Wildlife observation |
| Eastside | This residential area offers a quieter experience while still being accessible to the city's amenities. Great for families and long-term stays. | Eastside Marketplace, Local parks, Community centers, Family-friendly activities, Quiet neighborhoods |
| Westside | Known for its suburban feel, this area appeals to families and those looking for a peaceful setting close to Moscow's vibrant life. | Local schools, Family-friendly parks, Neighborhood dining, Community events, Outdoor recreation facilities |
| Great Northern | A charming area with a mix of residential and small business, offering a quaint ambiance and easy access to the city's attractions. | Historic architecture, Local cafes, Parks, Small local shops, Community events |
| Idaho Water Trail | For nature lovers and adventurers, this area offers activities like kayaking and fishing, appealing to those looking for unique outdoor experiences. | Water sports, Fishing areas, Scenic trails, Wildlife viewing, Outdoor adventure sites |
Do you need a license for Airbnb in Moscow?
We recommend checking directly with Moscow's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Moscow
Country Getaway-5 min. to all Moscow has to offer!
Entire Place • 3 bedrooms
Moscow Retreat on Castleford Street
Entire Place • 4 bedrooms
Cheery 1903 Cottage in the Heart of Moscow
Entire Place • 3 bedrooms
One Block to Downtown * Cozy Historic Home
Entire Place • 4 bedrooms
Stay Awhile Gathering Home
Entire Place • 4 bedrooms
Historic Edwardian mansion in the heart of Moscow
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Moscow
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rebekah | 8 | $249,385 | 246 | 4.80/5.0 |
| Tony | 1 | $163,098 | 6 | 5.00/5.0 |
| Sarah | 2 | $138,831 | 94 | 4.93/5.0 |
| Denisse | 1 | $125,359 | 20 | 5.00/5.0 |
| Emma | 3 | $124,131 | 327 | 4.87/5.0 |
| Danis | 2 | $122,366 | 83 | 4.92/5.0 |
| Ty & Lenora | 3 | $115,736 | 642 | 4.97/5.0 |
| George | 3 | $101,831 | 348 | 4.96/5.0 |
| Shanti | 1 | $96,539 | 77 | 4.87/5.0 |
| Kristina | 1 | $89,276 | 44 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Moscow
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (82.3%), with house and apartment & condo properties comprising 73.5% of inventory
- Strong specialty sector (16.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
Room Capacity Distribution
Analysis of 147 properties in Moscow shows that 1 bedroom properties are most prevalent, making up 31.3% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.8% of all listings.
Key Insights
- Most common: 1 bedroom (31.3%)
- Least common: 5+ bedrooms (3.4%)
- Market concentration: 57.8% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 147 properties in Moscow reveals that 4 guests properties dominate the market, representing 22.4% of all listings. The average property accommodates 4.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 40.1% of the market.
Key Insights
- Most common capacity: 4 guests (22.4% of market)
- Least common capacity: 7 guests (3.4% of market)
- Average guest capacity: 4.1 guests per property
- Market concentration: 40.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 147 properties in Moscow, the most common availability pattern is 91-180 days (40.1% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (41.5% of properties).
Key Insights
- Most common availability window: 91-180 days (40.1%)
- Most common booking duration: 181-270 days (41.5%)
- Properties with high availability (180+ days): 50.3%
- Properties with long-term bookings (180+ days): 51.0%
Minimum Stay Distributions
1 Night
75 listings
54.7% of total
2 Nights
60 listings
43.8% of total
30+ Nights
2 listings
1.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 98.5%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (1.5%) suggest a stable extended-stay market
- High market flexibility with 98.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
30 listings
21.7% of total
Moderate
37 listings
26.8% of total
Firm
34 listings
24.6% of total
Strict
37 listings
26.8% of total
Key Insights
- Moderate is the preferred policy at 26.8% of listings
- The market shows a balanced distribution between guest-friendly (48.5%) and strict (51.4%) policies
- Policy distribution is relatively even, suggesting no strong market preference
- Flexible policies are least common at 21.7% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Diverse policy distribution indicates an opportunity to differentiate through policy choice
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Apr, Oct, averaging 80 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 40 days
- Spring shows the longest average booking window at 73 days, while Winter has the shortest at 42 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 73 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Moscow
Below is the distribution of amenities across listings in Moscow:
Traveler Demographics
Key Insights
- Domestic travelers make up 97.1% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (1%) and Türkiye (0.2%)
- English is the top language at 86%, followed by Spanish (7.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.5%
Recommendations
- Target marketing campaigns for Boise and Seattle markets
- Develop localized content for Canada and Türkiye
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Moscow. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Lakeside | 150 | $3,716 | $362.54 | 46% |
| Hayden Lake | 14 | $3,699 | $412.49 | 43% |
| Fairwood | 18 | $3,616 | $238.17 | 57% |
| Newman Lake | 10 | $3,565 | $251.56 | 46% |
| Hayden | 101 | $3,424 | $359.92 | 51% |
| Nine Mile Falls | 22 | $3,392 | $270.32 | 45% |
| Post Falls | 91 | $3,321 | $278.85 | 49% |
| Coeur d'Alene | 712 | $3,122 | $270.90 | 49% |
| Pullman | 125 | $2,900 | $277.10 | 42% |
| New Meadows | 30 | $2,738 | $239.66 | 37% |
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