Idaho Falls Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Idaho, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Idaho Falls in 2025? Explore comprehensive Airbnb analytics for Idaho Falls, Idaho, United States to uncover income potential. This 2025 STR market report for Idaho Falls, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 279 active listings.

Whether you're considering an Airbnb investment in Idaho Falls, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Idaho Falls Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Idaho Falls Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$135
The average rental revenue earned for an occupied room per day in Idaho Falls.
Occupancy Rate(?)
49.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,635
Typical annual income for an Airbnb listing in Idaho Falls. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.8%
Positive growth (9.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Idaho Falls.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Idaho Falls.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
279
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Idaho Falls (2025)

Understanding the monthly revenue variations for Airbnb listings in Idaho Falls is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Idaho Falls is typically July, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Idaho Falls across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,733+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,635 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,799 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,033, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Idaho Falls

Idaho Falls Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Idaho Falls STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Idaho Falls:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 69% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 48%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Idaho Falls

Average Daily Rate (ADR) Airbnb Trends in Idaho Falls (2025)

Effective short term rental pricing strategy in Idaho Falls involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Idaho Falls typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $151 or more.
  • Typical properties (Median) charge around $104 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Idaho Falls

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Airbnb Seasonality Analysis & Trends in Idaho Falls (2025)

Peak Season (July, June, May)
  • Revenue averages $2,749 per month
  • Occupancy rates average 54.4%
  • Daily rates average $144
Shoulder Season
  • Revenue averages $2,031 per month
  • Occupancy maintains around 48.3%
  • Daily rates hold near $139
Low Season (January, February, March)
  • Revenue drops to average $1,311 per month
  • Occupancy decreases to average 40.9%
  • Daily rates adjust to average $127

Seasonality Insights for Idaho Falls

  • The Airbnb seasonality in Idaho Falls shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Idaho Falls's highest earning potential, with monthly revenues capable of climbing to $2,933, occupancy reaching a high of 66.3%, and ADRs peaking at $147.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,226, occupancy could drop to 38.8%, and ADRs may adjust down to $126.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Idaho Falls.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Idaho Falls seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Idaho Falls (2025)

Exploring the top neighborhoods for short-term rentals in Idaho Falls? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Downtown Idaho Falls
The heart of the city featuring a vibrant arts scene, dining, and shopping. Attracts both tourists and business travelers looking for convenience and local flavor.
Idaho Falls Greenbelt, Idaho Falls River Walk, Museum of Idaho, Art Museum of Eastern Idaho, Civic Auditorium
Snake River Canyon
Scenic area providing outdoor activities such as hiking, fishing, and stunning views. Ideal for nature enthusiasts and adventure seekers.
Snake River, Shoshone Falls, Hiking Trails, Parks and Recreation areas
Riverside
Located near the river, this neighborhood is perfect for those looking for a peaceful atmosphere with accessibility to parks and nature trails.
Riverside Park, Parks, Nature trails, Picnic areas
Sunnyside
A residential area that attracts families and travelers looking for a quieter stay, with close proximity to amenities and parks.
Sunnyside Park, Shopping centers, Restaurants, Nearby schools
Ammon
Adjacent to Idaho Falls, offering a suburban feel with many local shops and restaurants. Great for families and long-term stays.
Ammon City Center, Parks, Community events
Idaho Falls Regional Airport
Convenient for travelers needing quick access to flights, making it ideal for transient guests and business trips.
Air travel, Car rentals, Convenience stores
Shelley
A small town close to Idaho Falls, offering a unique rural experience with local charm. Suitable for those looking for a slow-paced visit.
Local eateries, Community parks, Annual festivals
Rigby
Another nearby town, known for its quaint feel and local attractions, appealing to visitors exploring the surrounding region.
Public parks, Historical sites, Local shops

Understanding Airbnb License Requirements & STR Laws in Idaho Falls (2025)

While Idaho Falls, Idaho, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Idaho Falls to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Idaho Falls (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Idaho Fallsbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury 4 Acre Estate with Huge 7.1 Theater Room

Luxury 4 Acre Estate with Huge 7.1 Theater Room

Entire Place • 6 bedrooms

$111,624
Revenue
13.2%
Occupancy
$2443.85
Daily Rate
Lux Play Home, 30 People, & Indoor Bball Court

Lux Play Home, 30 People, & Indoor Bball Court

Entire Place • 7 bedrooms

$98,122
Revenue
48.7%
Occupancy
$506.95
Daily Rate
Idaho Falls 6bed4bath Exquisite Home

Idaho Falls 6bed4bath Exquisite Home

Entire Place • 6 bedrooms

$58,319
Revenue
43.4%
Occupancy
$272.56
Daily Rate
South Yellowstone Retreat

South Yellowstone Retreat

Entire Place • 5 bedrooms

$55,646
Revenue
67.4%
Occupancy
$226.09
Daily Rate
New Home! Sleeps 20. Hot tub, gameroom, kids space

New Home! Sleeps 20. Hot tub, gameroom, kids space

Entire Place • 6 bedrooms

$55,436
Revenue
47.0%
Occupancy
$300.70
Daily Rate
The Abington at Castlerock

The Abington at Castlerock

Entire Place • 6 bedrooms

$50,344
Revenue
46.8%
Occupancy
$324.20
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Idaho Falls (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Idaho Falls based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Mitch And Mandy14$338,46316614.91/5.0
Launie8$243,2006214.94/5.0
Larry & Lynette9$223,73618294.90/5.0
Chase And Nicole9$145,5271774.32/5.0
Shannon5$111,9342704.96/5.0
Hailey1$111,624204.95/5.0
Tyger Properties8$109,37236074.86/5.0
Alysha1$98,122944.80/5.0
Karla2$94,8921344.94/5.0
Evolve4$93,997484.92/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Idaho Falls.

Dive Deeper: Advanced Idaho Falls STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Idaho Falls. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Idaho Falls Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Idaho Falls

  • The Idaho Falls Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 88.5% of the 279 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Idaho Falls, House properties are the most common (68.5%), reflecting the local real estate landscape.
  • Houses represent a significant 68.5% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 8.9%) offer potential for unique stay experiences.

Idaho Falls Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Idaho Falls

  • The dominant room capacity in Idaho Falls is 1 bedroom listings, making up 24.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 45.8% of the active Airbnb listings in Idaho Falls, indicating a high concentration in these sizes.
  • A significant 47.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Idaho Falls.

Idaho Falls Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Idaho Falls

  • The most common guest capacity trend in Idaho Falls vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Idaho Falls STR market, accounting for 52.3% of listings.
  • 55.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Idaho Falls.
  • On average, properties in Idaho Falls are equipped to host 5.3 guests.

Idaho Falls Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Idaho Falls

  • The most common availability pattern in Idaho Falls falls within the 181-270 days range, representing 35.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Idaho Falls (35.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 40.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Idaho Falls Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (47.9%)

1 Night

125 listings

47.9% of total

2 Nights (29.5%)

2 Nights

77 listings

29.5% of total

3 Nights (7.7%)

3 Nights

20 listings

7.7% of total

4-6 Nights (0.4%)

4-6 Nights

1 listings

0.4% of total

7-29 Nights (5.7%)

7-29 Nights

15 listings

5.7% of total

30+ Nights (8.8%)

30+ Nights

23 listings

8.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Idaho Falls is 1 Night, adopted by 47.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (77.4%) of the Idaho Falls Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 47.9% of Idaho Falls hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 8.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Idaho Falls.

Idaho Falls Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.4% of total

Flexible (32.2%)

Flexible

82 listings

32.2% of total

Moderate (27.5%)

Moderate

70 listings

27.5% of total

Firm (22.7%)

Firm

58 listings

22.7% of total

Strict (17.3%)

Strict

44 listings

17.3% of total

Cancellation Policy Insights for Idaho Falls

  • The prevailing Airbnb cancellation policy trend in Idaho Falls is Flexible, used by 32.2% of listings.
  • There's a relatively balanced mix between guest-friendly (59.7%) and stricter (40.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 32.2% market standard in Idaho Falls.
  • Regularly review your cancellation policy against competitors and market demand shifts in Idaho Falls.

Idaho Falls STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Idaho Falls

  • The overall average booking lead time for vacation rentals in Idaho Falls is 32 days.
  • Guests book furthest in advance for stays during July (average 64 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (54 days avg.) sees the longest lead times, while Winter (28 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (32 days) as a baseline for your pricing and availability strategy in Idaho Falls.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 64 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 54 days) to capture early planners.
  • Monitor your own booking lead times against these Idaho Falls averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Idaho Falls (2025)

Amenity Prevalence

Amenity Insights for Idaho Falls

  • Essential amenities in Idaho Falls that guests expect include: Wifi, Smoke alarm, TV, Heating, Hot water, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Free parking on premises, Refrigerator, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Idaho Falls: Wifi, Smoke alarm, TV, Heating, Hot water, Kitchen.
  • Prioritize adding missing essentials: Wifi, Smoke alarm, TV, Heating, Hot water, Kitchen.
  • Consider adding popular differentiators like Free parking on premises or Refrigerator to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Idaho Falls to stay competitive.

Idaho Falls Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Idaho Falls

  • The typical guest profile for Airbnb in Idaho Falls consists of primarily domestic travelers (95%), often arriving from nearby Boise, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 94.5% of guests.
  • Key international markets include United States (94.5%) and Canada (1.8%).
  • Top languages spoken are English (73.6%) followed by Spanish (12.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Boise and Idaho Falls.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Idaho Falls Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Fish Haven51$6,223$765.3935%
Island Park872$4,160$397.6047%
West Yellowstone257$3,764$362.3346%
Tetonia102$3,413$310.6446%
Driggs326$3,341$274.7948%
Alpine50$3,274$343.2942%
Ashton78$3,237$298.8148%
Lava Hot Springs115$3,074$253.8337%
Victor333$3,053$312.4847%
Alta15$2,813$276.7837%

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