Hailey Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Idaho, United States
Is Airbnb profitable in Hailey in 2025? Explore comprehensive Airbnb analytics for Hailey, Idaho, United States to uncover income potential. This 2025 STR market report for Hailey, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 91 active listings.
Whether you're considering an Airbnb investment in Hailey, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hailey Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hailey Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hailey (2025)
Understanding the monthly revenue variations for Airbnb listings in Hailey is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hailey is typically July, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hailey across different performance tiers:
- Best-in-class properties (Top 10%) achieve $8,483+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,861 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,693 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,578, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hailey
Hailey Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hailey STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while April experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hailey:
- Best-in-class properties (Top 10%) achieve 81%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hailey
Average Daily Rate (ADR) Airbnb Trends in Hailey (2025)
Effective short term rental pricing strategy in Hailey involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hailey typically peaks in March and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $740+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $340 or more.
- Typical properties (Median) charge around $204 per night.
- Entry-level properties (Bottom 25%) earn around $128 per night.
Average Daily Rate (ADR) Trend by Month in Hailey
Get Live Hailey Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Hailey (2025)
Peak Season (July, August, June)
- Revenue averages $5,449 per month
- Occupancy rates average 58.8%
- Daily rates average $308
Shoulder Season
- Revenue averages $4,052 per month
- Occupancy maintains around 42.5%
- Daily rates hold near $322
Low Season (September, October, November)
- Revenue drops to average $2,916 per month
- Occupancy decreases to average 42.1%
- Daily rates adjust to average $286
Seasonality Insights for Hailey
- The Airbnb seasonality in Hailey shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hailey's highest earning potential, with monthly revenues capable of climbing to $6,095, occupancy reaching a high of 67.4%, and ADRs peaking at $356.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,517, occupancy could drop to 30.4%, and ADRs may adjust down to $270.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hailey.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hailey seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hailey (2025)
Exploring the top neighborhoods for short-term rentals in Hailey? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Wood River Valley | A picturesque area known for its stunning mountain views and outdoor recreational activities. Perfect for nature lovers and adventure seekers visiting during all seasons. | Sun Valley Resort, Bald Mountain, Ketchum's River Run, Hiking Trails, Biking Paths |
| Downtown Hailey | The heart of the city offering unique shops, restaurants, and local events. A great opportunity for those wanting to experience the local culture and community events. | Hailey Town Square, Local Farmers Market, Hailey Arts Commission Events, Nearby Parks |
| Sun Valley | Famous for its ski resorts and luxury accommodations, attracting affluent travelers seeking both relaxation and adventure in winter and summer. | Sun Valley Ski Resort, Outdoor Concerts, Biking and Hiking Trails, Golf Courses |
| Lake Creek | A serene area known for its natural beauty and tranquility. Attracts visitors looking for a peaceful retreat in nature. | Lake Creek Trail, Scenic Views, Wildlife Watching |
| Blaine County | This larger region encompasses various small towns and is known for its rich history, outdoor activities, and cultural events throughout the year. | Skiing and Snowboarding, Festival of the Arts, Outdoor Recreation |
| Ketchum | A vibrant town close to Sun Valley, known for its dining, art galleries, and access to outdoor activities, making it a popular choice for tourists. | Ketchum's Main Street, Art Galleries, Theater Events, Proximity to Ski Resorts |
| Hailey Heights | A residential area that is close to amenities and nature, appealing to families and larger groups wanting a home-like stay close to attractions. | Parks and Trails, Community Events, Local Restaurants |
| Warm Springs | A scenic neighborhood known for its hot springs and proximity to the mountain, ideal for guests looking for relaxation and outdoor adventure. | Warm Springs Ski Area, Hot Springs, Wildflower Trails |
Understanding Airbnb License Requirements & STR Laws in Hailey (2025)
While Hailey, Idaho, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hailey to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Hailey (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Haileybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxurious Riverfront Retreat
Entire Place • 5 bedrooms
Chalet with Pool, hot tub, sauna and barn!
Entire Place • 4 bedrooms
River Sage - Flyfish the Bigwood River
Entire Place • 3 bedrooms
Charming Hailey 4BR Home w/ Fireplace near Trails
Entire Place • 4 bedrooms
Spacious Luxury Retreat w/ Private Hot Tub & Pool!
Entire Place • 4 bedrooms
Gimlet Family Home | Close to Lift with Hot Tub!
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hailey (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hailey based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Michael | 6 | $354,572 | 88 | 4.09/5.0 |
| MVP Vacation Homes | 5 | $294,776 | 63 | 3.98/5.0 |
| Julianna | 1 | $275,678 | 8 | 5.00/5.0 |
| Evolve | 4 | $236,600 | 76 | 4.85/5.0 |
| Brad | 1 | $210,415 | 86 | 5.00/5.0 |
| Adi | 3 | $113,131 | 48 | 5.00/5.0 |
| Pat And Barrett - SV Vacation | 1 | $112,544 | 12 | 5.00/5.0 |
| Jane | 2 | $62,674 | 132 | 4.90/5.0 |
| Host #146683848 | 1 | $60,061 | 1 | 0.00/5.0 |
| Don And Brooks | 2 | $55,908 | 368 | 4.91/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hailey.
Dive Deeper: Advanced Hailey STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hailey. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHailey Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hailey
- The Hailey Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 93.4% of the 91 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hailey, House properties are the most common (68.1%), reflecting the local real estate landscape.
- Houses represent a significant 68.1% portion, catering likely to families or larger groups.
- The presence of 7.7% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique (combined 4.4%) offer potential for unique stay experiences.
Hailey Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hailey
- The dominant room capacity in Hailey is 3 bedrooms listings, making up 27.5% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 2 bedrooms properties represent 53.9% of the active Airbnb listings in Hailey, indicating a high concentration in these sizes.
- A significant 41.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hailey.
Hailey Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hailey
- The most common guest capacity trend in Hailey vacation rentals is listings accommodating 4 guests (25.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Hailey STR market, accounting for 45.1% of listings.
- 39.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hailey.
- On average, properties in Hailey are equipped to host 4.5 guests.
Hailey Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hailey
- The most common availability pattern in Hailey falls within the 181-270 days range, representing 42.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 72.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Hailey (42.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 27.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hailey Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
7 listings
8% of total
2 Nights
30 listings
34.1% of total
3 Nights
16 listings
18.2% of total
4-6 Nights
10 listings
11.4% of total
7-29 Nights
3 listings
3.4% of total
30+ Nights
22 listings
25% of total
Key Insights
- The most prevalent minimum stay requirement in Hailey is 2 Nights, adopted by 34.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (25%) caters to monthly stays (30+ nights) in Hailey, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 34.1% of Hailey hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8% currently do.
- A 2-night minimum appears standard (34.1%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 25% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hailey.
Hailey Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
5% of total
Flexible
9 listings
11.3% of total
Moderate
26 listings
32.5% of total
Firm
15 listings
18.8% of total
Strict
26 listings
32.5% of total
Cancellation Policy Insights for Hailey
- The prevailing Airbnb cancellation policy trend in Hailey is Moderate, used by 32.5% of listings.
- A majority (51.3%) of hosts in Hailey utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.5% market standard in Hailey.
- With 32.5% using Strict terms, this is a viable option in Hailey, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Hailey.
Hailey STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hailey
- The overall average booking lead time for vacation rentals in Hailey is 59 days.
- Guests book furthest in advance for stays during July (average 93 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 45 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Spring (53 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (59 days) as a baseline for your pricing and availability strategy in Hailey.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 93 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Hailey averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hailey (2025)
Amenity Prevalence
Amenity Insights for Hailey
- Essential amenities in Hailey that guests expect include: Smoke alarm, Wifi, Free parking on premises, Heating, Dishes and silverware, Hot water. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Hangers, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hailey: Smoke alarm, Wifi, Free parking on premises, Heating, Dishes and silverware, Hot water.
- Prioritize adding missing essentials: Free parking on premises, Heating, Dishes and silverware, Hot water.
- Consider adding popular differentiators like Coffee maker or Hangers to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hailey to stay competitive.
Hailey Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hailey
- The typical guest profile for Airbnb in Hailey consists of primarily domestic travelers (98%), often arriving from nearby Boise, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.6% of guests.
- Key international markets include United States (97.6%) and Canada (1%).
- Top languages spoken are English (72.8%) followed by Spanish (12.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Boise and Salt Lake City.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hailey Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Filer | 11 | $3,722 | $210.73 | 53% |
| Ketchum | 345 | $3,308 | $468.22 | 36% |
| Stanley | 77 | $2,813 | $288.25 | 50% |
| Sun Valley | 262 | $2,669 | $398.47 | 32% |
| Garden Valley | 142 | $2,596 | $243.60 | 39% |
| Heyburn | 13 | $2,349 | $181.59 | 50% |
| Mountain Home | 29 | $2,059 | $192.65 | 47% |
| Bellevue | 19 | $2,052 | $157.64 | 54% |
| Fairfield | 11 | $1,971 | $235.21 | 36% |
| Twin Falls | 220 | $1,914 | $137.58 | 51% |