Airbnb Market Analytics, Statistics and Data in Boise, Idaho, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Boise? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Boise:
How much do Airbnb hosts make on average per month in Boise?
The short-term rental market in Boise shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,237 per month
- Strong performing properties (top 25%) make $3,411 or more
- Best-in-class properties (top 10%) achieve $5,161+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,327
Revenue Variations by Month
Occupancy Rates Throughout the Year in Boise
The market in Boise shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 56% occupancy rates
- Strong performing properties (top 25%) achieve 74% or higher
- Best-in-class properties (top 10%) reach 86%+occupancy
- Entry-level properties (bottom 25%) average around 34%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Boise
Daily rates in Boise vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $121 per night
- Strong performing properties (top 25%) secure $172 or more
- Best-in-class properties (top 10%) pull in $248+ per night
- Entry-level properties (bottom 25%) earn around $90
Daily Rate Variations by Month
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Seasonality patterns in Boise
Peak Season (June, July, August)
- Revenue peaks at $3612.48 per month
- Occupancy rates reach 66.71%
- Daily rates average $159.78
Shoulder Season
- Revenue averages $2839.16 per month
- Occupancy maintains 53.60%
- Daily rates hold at $150.21
Low Season (February, December, January)
- Revenue drops to $1756.45 per month
- Occupancy decreases to 40.80%
- Daily rates adjust to $141.44
Is it still profitable to do Airbnb in Boise in 2025?
Yes! Boise demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 54% and strong monthly revenue averaging $2839 and As a mature market with 1187 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Boise
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Downtown Boise | Vibrant urban center with a mix of restaurants, shops, and cultural attractions. Ideal for tourists looking to explore the local scene, attend events, and experience the city's nightlife. | Boise River Greenbelt, Idaho State Capitol, Boise Art Museum, Old Idaho Penitentiary, Downtown shopping and dining |
| Boise North End | Charming residential neighborhood known for its historic homes and proximity to the Boise Foothills. Attracts outdoor enthusiasts and families looking for a peaceful stay with easy access to nature. | Boise Foothills, Harrison Boulevard, Camel's Back Park, North End restaurants, Hiking and biking trails |
| Garden City | Up-and-coming area close to downtown Boise, offering a more affordable option for those seeking a lively local feel with unique dining and art spots. | White Water Park, Garden City Farmers Market, Local breweries, Culinary arts scene, Boise River access |
| Treasure Valley | Encompasses the greater Boise area, including suburbs and nearby cities. Great for families and those looking for more spacious accommodations while remaining close to Boise. | Canyon County, Nampa, Meridian, Parks and recreation areas, Family-friendly attractions |
| Eagle | Upscale suburban area with a small-town feel, known for its beautiful homes and outdoor activities. Popular with guests seeking luxury and tranquility near the city. | Eagle Island State Park, Boise River, Local wineries, Golf courses, Nature preserves |
| Boise State University | Home to a large student population and a dynamic atmosphere. Ideal for those wanting to cater to college students and visitors attending university events. | Boise State University campus, Albertsons Stadium, Student events, Local cafes and shops, Cultural festivals |
| West Boise | A diverse and accessible area with shopping centers and parks. Good for families and guests looking for convenient amenities and activities nearby. | Boise Towne Square, Ann Morrison Park, Local dining, Shopping centers, Community events |
| Bown Crossing | Charming district known for its quaint boutiques and local eateries. Perfect for guests looking for a unique local experience close to nature and river access. | Boise River, Bown Crossing shops and restaurants, River access for fishing, Parks, Cultural events |
Do you need a license for Airbnb in Boise?
We recommend checking directly with Boise's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Boise
#HabitueHomes - Wild Horse - Weddings! Retreats!
Entire Place • 5 bedrooms
#HabitueHomes - The Gathering Place
Entire Place • 4 bedrooms
Boise Urban Farmhouse w/seasonly heated pool
Entire Place • 5 bedrooms
Mountainside Luxury Entertainer | Game Room & Deck
Entire Place • 6 bedrooms
Boise Heritage House - 6Bedroom/6Bath home
Entire Place • 6 bedrooms
#HabitueHomes - Hand House - Hot Tub! 3 Floors!
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Boise
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Habitue | 31 | $3,245,890 | 2352 | 4.69/5.0 |
| ITrip So Idaho | 29 | $1,084,784 | 608 | 4.58/5.0 |
| Aaron & Kelly | 31 | $959,106 | 5648 | 4.87/5.0 |
| Evolve | 23 | $787,407 | 765 | 4.83/5.0 |
| Matt & Kyli | 19 | $674,105 | 2175 | 4.92/5.0 |
| Boise BnB | 23 | $611,744 | 482 | 4.74/5.0 |
| Austin And Hannah | 7 | $534,261 | 298 | 4.95/5.0 |
| Kirsten | 11 | $421,923 | 1121 | 4.96/5.0 |
| Craig | 25 | $421,577 | 251 | 4.74/5.0 |
| Brian | 16 | $402,539 | 1144 | 4.42/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Boise
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.8%), with house and apartment & condo properties comprising 85.0% of inventory
- Untapped potential in outdoor & mobile, unique stays segments (2.1% combined)
Room Capacity Distribution
Analysis of 1,187 properties in Boise shows that 1 bedroom properties are most prevalent, making up 28.7% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 56.7% of all listings.
Key Insights
- Most common: 1 bedroom (28.7%)
- Least common: 5+ bedrooms (2.7%)
- Market concentration: 56.7% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 1,187 properties in Boise reveals that 4 guests properties dominate the market, representing 22.6% of all listings. The average property accommodates 4.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 42.5% of the market.
Key Insights
- Most common capacity: 4 guests (22.6% of market)
- Least common capacity: 1 guest (0.5% of market)
- Average guest capacity: 4.5 guests per property
- Market concentration: 42.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 1,187 properties in Boise, the most common availability pattern is 91-180 days (35.8% of properties). For actual bookings, properties most frequently secure bookings for 181-270 days (35.4% of properties).
Key Insights
- Most common availability window: 91-180 days (35.8%)
- Most common booking duration: 181-270 days (35.4%)
- Properties with high availability (180+ days): 51.3%
- Properties with long-term bookings (180+ days): 50.0%
Minimum Stay Distributions
1 Night
344 listings
32.2% of total
2 Nights
385 listings
36% of total
3 Nights
118 listings
11% of total
4-6 Nights
38 listings
3.6% of total
7-29 Nights
73 listings
6.8% of total
30+ Nights
110 listings
10.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 68.2%
- Mid-length stays (4-6 nights) represent 3.6% of listings
- Monthly+ stays (10.3%) suggest a stable extended-stay market
- High market flexibility with 79.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
8 listings
0.8% of total
Super Strict 60 Days
8 listings
0.8% of total
Flexible
233 listings
21.9% of total
Moderate
330 listings
31.1% of total
Firm
238 listings
22.4% of total
Strict
245 listings
23.1% of total
Key Insights
- Moderate is the preferred policy at 31.1% of listings
- The market shows a balanced distribution between guest-friendly (53.0%) and strict (45.5%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 0.8% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Jul, averaging 55 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 35 days
- Summer shows the longest average booking window at 51 days, while Winter has the shortest at 35 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 51 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Boise
Below is the distribution of amenities across listings in Boise:
Traveler Demographics
Key Insights
- Domestic travelers make up 97% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (0.9%) and United Kingdom (0.3%)
- English is the top language at 80.9%, followed by Spanish (12.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.3%
Recommendations
- Target marketing campaigns for Boise and Seattle markets
- Develop localized content for Canada and United Kingdom
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Boise. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Donnelly | 193 | $3,222 | $319.84 | 39% |
| McCall | 534 | $2,763 | $290.18 | 36% |
| Garden Valley | 143 | $2,665 | $245.81 | 40% |
| Meridian | 277 | $2,603 | $176.26 | 53% |
| Eagle | 73 | $2,439 | $165.53 | 53% |
| Garden City | 38 | $2,347 | $161.75 | 57% |
| Middleton | 19 | $2,294 | $177.85 | 48% |
| Baker City | 84 | $2,275 | $156.02 | 49% |
| Weiser | 12 | $2,245 | $176.88 | 52% |
| Cascade | 127 | $2,227 | $210.55 | 39% |
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