Waimea Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Waimea in 2025? Explore comprehensive Airbnb analytics for Waimea, Hawaii, United States to uncover income potential. This 2025 STR market report for Waimea, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 361 active listings.

Whether you're considering an Airbnb investment in Waimea, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waimea Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Waimea Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$716
The average rental revenue earned for an occupied room per day in Waimea.
Occupancy Rate(?)
44.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$85,415
Typical annual income for an Airbnb listing in Waimea. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.1%
Slight decrease (-1.1%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Waimea.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Waimea.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
361
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Waimea (2025)

Understanding the monthly revenue variations for Airbnb listings in Waimea is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waimea is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waimea across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $19,460+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $12,665 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $8,148 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $4,359, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Waimea

Waimea Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Waimea STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Januarysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waimea:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 68% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Waimea

Average Daily Rate (ADR) Airbnb Trends in Waimea (2025)

Effective short term rental pricing strategy in Waimea involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waimea typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $1,390+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $844 or more.
  • Typical properties (Median) charge around $579 per night.
  • Entry-level properties (Bottom 25%) earn around $427 per night.

Average Daily Rate (ADR) Trend by Month in Waimea

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Airbnb Seasonality Analysis & Trends in Waimea (2025)

Peak Season (January, February, December)
  • Revenue averages $14,026 per month
  • Occupancy rates average 60.8%
  • Daily rates average $828
Shoulder Season
  • Revenue averages $9,633 per month
  • Occupancy maintains around 43.3%
  • Daily rates hold near $738
Low Season (August, September, October)
  • Revenue drops to average $7,246 per month
  • Occupancy decreases to average 38.9%
  • Daily rates adjust to average $687

Seasonality Insights for Waimea

  • The Airbnb seasonality in Waimea shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Waimea's highest earning potential, with monthly revenues capable of climbing to $14,940, occupancy reaching a high of 66.1%, and ADRs peaking at $839.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $6,008, occupancy could drop to 34.8%, and ADRs may adjust down to $674.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waimea.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Waimea seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Waimea (2025)

Exploring the top neighborhoods for short-term rentals in Waimea? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Waimea Beach
A stunning coastal area known for its beautiful beaches, perfect for surfing and sunbathing. It's a prime tourist spot that attracts visitors looking for a relaxing beach vacation.
Waimea Bay, Waimea Valley, Shark's Cove, Haleiwa Beach Park, Rocky Point
Haleiwa
A charming town with a laid-back atmosphere, famous for its surf culture and local eateries. It's ideal for those seeking an authentic Hawaiian experience and access to some of the best surf spots.
Haleiwa Beach, Waialua Beach Park, Pupukea, Shaka Taco, Haleiwa Art Gallery
Kohala Coast
Known for its luxury resorts and beautiful coastlines, this location offers upscale amenities and is popular among affluent travelers seeking a lavish Hawaiian experience.
Mauna Kea Beach, Hapuna Beach State Park, Kohala Historical Sites, Puukohala Heiau, Anaeho'omalu Bay
Pololu Valley
A breathtaking and scenic valley that provides stunning views and hiking opportunities. Ideal for nature lovers and those seeking adventure and tranquility away from crowded tourist areas.
Pololu Valley Lookout, Hiking trails to the beach, Scenic photography spots
Waimea Valley
A lush, tropical valley filled with history and culture, offering beautiful waterfalls, botanical gardens, and hiking trails, attracting visitors interested in nature and Hawaiian culture.
Waimea Valley Waterfall, Botanical Gardens, Cultural events and workshops
Kauai's North Shore
Known for its dramatic landscapes and beautiful beaches, this area is perfect for nature enthusiasts and offers a more secluded vacation experience.
Napali Coast, Hanalei Bay, Tunnels Beach, Lumaha'i Beach, Na Pali Coast State Park
Mauna Lani
A beautiful luxury resort area known for its golf courses and beachfront properties. Great for attracting high-end clientele looking for a premium vacation experience in Hawaii.
Mauna Lani Resort, Golf courses, Beaches, Cultural sites
Kona
A popular tourist destination on the Big Island known for its coffee farms and beautiful beaches. It attracts visitors interested in local culture and marine activities like snorkeling and diving.
Kona Coffee Farms, Kona Pier, Honaunau Bay, Pu'uhonua O Honaunau National Historical Park, Kona Brewing Company

Understanding Airbnb License Requirements & STR Laws in Waimea (2025)

Yes, Waimea, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waimea to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 54% licensed listings)

Top Performing Airbnb Properties in Waimea (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Waimeabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Stunning Ocean View Villa with Concierge Services

Stunning Ocean View Villa with Concierge Services

Entire Place • 4 bedrooms

$557,477
Revenue
64.8%
Occupancy
$2315.68
Daily Rate
"Hale Mele" Polynesian Pod Style with Pool/Hot tub

"Hale Mele" Polynesian Pod Style with Pool/Hot tub

Entire Place • 5 bedrooms

$536,345
Revenue
74.5%
Occupancy
$1791.86
Daily Rate
Balinese-style home in Pauoa Beach Hawaii

Balinese-style home in Pauoa Beach Hawaii

Entire Place • 3 bedrooms

$503,106
Revenue
69.9%
Occupancy
$1946.90
Daily Rate
Luxury Villa Steps to Ocean w/ 3+ Bedroom Sleeps 8

Luxury Villa Steps to Ocean w/ 3+ Bedroom Sleeps 8

Entire Place • 3 bedrooms

$424,852
Revenue
81.5%
Occupancy
$1389.83
Daily Rate
Oceanfront Luxury Living w/ Private Pool and Spa

Oceanfront Luxury Living w/ Private Pool and Spa

Entire Place • 3 bedrooms

$370,189
Revenue
62.2%
Occupancy
$1549.18
Daily Rate
Hula Hula Ranch: Spacious Estate on Kohala Coast

Hula Hula Ranch: Spacious Estate on Kohala Coast

Entire Place • 7 bedrooms

$341,711
Revenue
52.5%
Occupancy
$1772.91
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Waimea (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Waimea based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Jeff And Suzanne95$8,744,26816084.42/5.0
South Kohala34$2,770,9141243.01/5.0
Gather14$1,840,6471193.87/5.0
Resortica19$1,302,3403554.08/5.0
Allyson Micheals10$1,199,9824124.98/5.0
Mauna Kea14$895,83360.36/5.0
Evolve6$627,5051874.82/5.0
Mark1$557,477264.96/5.0
Peter1$536,345275.00/5.0
Jono1$503,106364.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waimea.

Dive Deeper: Advanced Waimea STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waimea. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Waimea Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Waimea

  • The Waimea Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 361 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Waimea, House properties are the most common (60.7%), reflecting the local real estate landscape.
  • Houses represent a significant 60.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 4.4%) offer potential for unique stay experiences.

Waimea Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Waimea

  • The dominant room capacity in Waimea is 3 bedrooms listings, making up 40.2% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 70.9% of the active Airbnb listings in Waimea, indicating a high concentration in these sizes.
  • A significant 59.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waimea.

Waimea Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Waimea

  • The most common guest capacity trend in Waimea vacation rentals is listings accommodating 8+ guests (34.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Waimea STR market, accounting for 66.5% of listings.
  • 70.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waimea.
  • On average, properties in Waimea are equipped to host 6.0 guests.

Waimea Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Waimea

  • The most common availability pattern in Waimea falls within the 271-366 days range, representing 44.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 70.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Waimea (28.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 30.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Waimea Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (4.1%)

1 Night

14 listings

4.1% of total

2 Nights (4.1%)

2 Nights

14 listings

4.1% of total

3 Nights (12.2%)

3 Nights

42 listings

12.2% of total

4-6 Nights (51.6%)

4-6 Nights

178 listings

51.6% of total

7-29 Nights (2.9%)

7-29 Nights

10 listings

2.9% of total

30+ Nights (25.2%)

30+ Nights

87 listings

25.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Waimea is 4-6 Nights, adopted by 51.6% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (8.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (25.2%) caters to monthly stays (30+ nights) in Waimea, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 51.6% of Waimea hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 4.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 25.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waimea.

Waimea Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (11.5%)

Super Strict 30 Days

32 listings

11.5% of total

Super Strict 60 Days (14.4%)

Super Strict 60 Days

40 listings

14.4% of total

Flexible

4 listings

1.4% of total

Moderate

6 listings

2.2% of total

Firm (23.7%)

Firm

66 listings

23.7% of total

Strict (46.8%)

Strict

130 listings

46.8% of total

Cancellation Policy Insights for Waimea

  • The prevailing Airbnb cancellation policy trend in Waimea is Strict, used by 46.8% of listings.
  • A majority (70.5%) of hosts in Waimea utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 46.8% market standard in Waimea.
  • With 46.8% using Strict terms, this is a viable option in Waimea, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Waimea.

Waimea STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Waimea

  • The overall average booking lead time for vacation rentals in Waimea is 96 days.
  • Guests book furthest in advance for stays during February (average 130 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in August (average 70 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (121 days avg.) sees the longest lead times, while Summer (93 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (96 days) as a baseline for your pricing and availability strategy in Waimea.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 121 days) to capture early planners.
  • Monitor your own booking lead times against these Waimea averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Waimea (2025)

Amenity Prevalence

Amenity Insights for Waimea

  • Essential amenities in Waimea that guests expect include: TV, Wifi, Smoke alarm, Kitchen, Washer, Essentials, Dryer, Free parking on premises, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Waimea: TV, Wifi, Smoke alarm, Kitchen, Washer, Essentials, Dryer, Free parking on premises, Air conditioning.
  • Prioritize adding missing essentials: Smoke alarm, Kitchen, Washer, Essentials, Dryer, Free parking on premises, Air conditioning.
  • Consider adding popular differentiators like Hot water to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Waimea to stay competitive.

Waimea Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Waimea

  • The typical guest profile for Airbnb in Waimea consists of primarily domestic travelers (90%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 90.0% of guests.
  • Key international markets include United States (90%) and Canada (4.6%).
  • Top languages spoken are English (68.4%) followed by Spanish (10%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Seattle and Portland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Waimea Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nīnole10$10,470$1172.5656%
Hana68$7,428$408.4166%
Honalo22$7,294$405.3759%
Paia84$6,976$509.7754%
Kula14$6,937$333.1671%
Puakō63$6,697$669.6447%
Waikoloa Beach Resort26$5,982$480.3249%
Makawao20$5,793$405.1651%
Kapalua311$5,555$669.5538%
Haiku53$5,463$421.4848%

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