Airbnb Market Analytics, Statistics and Data in Wailua, Hawaii, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Wailua? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Wailua:

Average Daily Rate
$374
Occupancy Rate
46.72%
Annual Revenue
$42,574
Revenue Growth YoY
-15.66%
Best Month
July
Worst Month
January
Regulation
High
Active Listings
447

How much do Airbnb hosts make on average per month in Wailua?

The short-term rental market in Wailua shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $4,676 per month
  • Strong performing properties (top 25%) make $6,806 or more
  • Best-in-class properties (top 10%) achieve $9,693+ monthly
  • Entry-level properties (bottom 25%) typically earn around $2,382

Revenue Variations by Month

Occupancy Rates Throughout the Year in Wailua

The market in Wailua shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 54% occupancy rates
  • Strong performing properties (top 25%) achieve 81% or higher
  • Best-in-class properties (top 10%) reach 91%+occupancy
  • Entry-level properties (bottom 25%) average around 24%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Wailua

Daily rates in Wailua vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $267 per night
  • Strong performing properties (top 25%) secure $381 or more
  • Best-in-class properties (top 10%) pull in $625+ per night
  • Entry-level properties (bottom 25%) earn around $211

Daily Rate Variations by Month

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Seasonality patterns in Wailua

Peak Season (July, February, March)
  • Revenue peaks at $5997.28 per month
  • Occupancy rates reach 63.40%
  • Daily rates average $394.62
Shoulder Season
  • Revenue averages $5205.60 per month
  • Occupancy maintains 52.28%
  • Daily rates hold at $367.99
Low Season (August, November, January)
  • Revenue drops to $4566.77 per month
  • Occupancy decreases to 40.02%
  • Daily rates adjust to $353.35

Is it still profitable to do Airbnb in Wailua in 2025?

Yes! Wailua demonstrates strong year-round potential with stable demand, featuring a healthy occupancy rate of 52% and strong monthly revenue averaging $5206 and With 447 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Wailua

AreaWhy Choose This AreaKey Attractions
Wailua Beach
Beautiful sandy beach known for its stunning sunsets and gentle waves. Ideal for families and couples looking for a tropical getaway.
Wailua Beach, Wailua Falls, Kayaking on the Wailua River, Lydgate State Park, Nakalai Falls
Opaekaa Falls
One of Kauai's most accessible and picturesque waterfalls. Attracts nature lovers and photographers seeking scenic beauty.
Opaekaa Falls, Wailua River State Park, Lookout points, Nature trails nearby
Pelican Cove
A quiet and serene cove perfect for snorkeling and swimming. Appeals to travelers seeking a peaceful beach experience.
Pelican Cove, Snorkeling spots, Calm waters, Secluded beaches
Royal Coconut Coast
A scenic coastal area with a mix of beach access and lush landscapes. Great for outdoor activities and family-friendly accommodations.
Lydgate Beach Park, Nirth Beach, Sleeping Giant hike, Coconut Marketplace
Kapaa Town
Charming town with a vibrant local market and shops. Offers a mix of local culture and beautiful ocean views.
Kapaa Art Walk, Local eateries, Beachfront walking paths, Kayak rentals
Kealia Beach
A beautiful long stretch of beach ideal for swimming and surfing. Attracts beachgoers and surfers looking for great waves.
Kealia Beach, Lifeguarded swimming areas, Outdoor showers, Picnic tables
Lydgate State Park
Family-friendly park with large picnic areas, a playground, and a protected swimming area. Perfect for families with kids looking for outdoor fun.
Lydgate Beach, Swimming area, Playground, Picnic facilities
Princeville
An upscale, picturesque area with stunning ocean views and luxury resorts. Great for travelers looking for more upscale accommodations and activities.
The St. Regis Princeville, Princeville Resort, Hideaways Beach, Na Pali Coast views

Do you need a license for Airbnb in Wailua?

Yes, Wailua requires a license for operating an Airbnb. Current market data shows 71% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Wailua

Panoramic luxury beachside condo in paradise A/C

Panoramic luxury beachside condo in paradise A/C

Entire Place • 2 bedrooms

$251,092
Revenue
95.7%
Occupancy
$710.85
Daily Rate
Luxury 2-Story Oceanfront Condo w/ Views & Pool

Luxury 2-Story Oceanfront Condo w/ Views & Pool

Entire Place • 3 bedrooms

$247,214
Revenue
82.8%
Occupancy
$804.62
Daily Rate
Hale Awapuhi 2E - Oceanfront - Steps to the water

Hale Awapuhi 2E - Oceanfront - Steps to the water

Entire Place • 3 bedrooms

$203,544
Revenue
78.8%
Occupancy
$706.53
Daily Rate
Waipouli Beach Resort A306 - Oceanfront Suite

Waipouli Beach Resort A306 - Oceanfront Suite

Entire Place • 2 bedrooms

$180,856
Revenue
83.1%
Occupancy
$576.38
Daily Rate
Waipouli Beach Resort G201 - Ocean View Suite

Waipouli Beach Resort G201 - Ocean View Suite

Entire Place • 2 bedrooms

$164,114
Revenue
84.8%
Occupancy
$532.62
Daily Rate
Waipouli Beach Resort G301 - Ocean View Suite

Waipouli Beach Resort G301 - Ocean View Suite

Entire Place • 2 bedrooms

$162,249
Revenue
70.2%
Occupancy
$607.91
Daily Rate

Top Performing Professional Hosts in Wailua

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Premier Kauai Ohana39$1,607,1115374.24/5.0
Roompicks Hawaii34$1,401,43680.13/5.0
Kathy20$1,280,6866154.69/5.0
Kaua’i9$1,113,4233724.89/5.0
Kanani19$869,6933644.52/5.0
Tina16$835,3371904.54/5.0
Hawaii Vacation Condos By OUTR17$741,960130.57/5.0
Paul9$518,1024924.92/5.0
Kauai Calls!19$332,7801943.61/5.0
Conrad2$331,690614.87/5.0

Additional analytics on vacation rental, real estate, short term rental data in Wailua

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (95.7%), with apartment & condo and house properties comprising 95.1% of inventory
  • Untapped potential in house, boutique & hotels, outdoor & mobile, others segments (9.2% combined)

Room Capacity Distribution

Analysis of 447 properties in Wailua shows that 1 bedroom properties are most prevalent, making up 49.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 74.3% of all listings.

Key Insights

  • Most common: 1 bedroom (49.4%)
  • Least common: 4 bedrooms (1.8%)
  • Market concentration: 74.3% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 447 properties in Wailua reveals that 4 guests properties dominate the market, representing 40% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 66.0% of the market.

Key Insights

  • Most common capacity: 4 guests (40% of market)
  • Least common capacity: 7 guests (0.4% of market)
  • Average guest capacity: 4.0 guests per property
  • Market concentration: 66.0% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 447 properties in Wailua, the most common availability pattern is 271-366 days (46.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (23.7% of properties).

Key Insights

  • Most common availability window: 271-366 days (46.3%)
  • Most common booking duration: 31-90 days (23.7%)
  • Properties with high availability (180+ days): 65.1%
  • Properties with long-term bookings (180+ days): 36.7%

Minimum Stay Distributions

1 Night (22%)

1 Night

93 listings

22% of total

2 Nights (33.8%)

2 Nights

143 listings

33.8% of total

3 Nights (16.8%)

3 Nights

71 listings

16.8% of total

4-6 Nights (16.5%)

4-6 Nights

70 listings

16.5% of total

7-29 Nights (0.2%)

7-29 Nights

1 listings

0.2% of total

30+ Nights (10.6%)

30+ Nights

45 listings

10.6% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 55.8%
  • Mid-length stays (4-6 nights) represent 16.5% of listings
  • Monthly+ stays (10.6%) suggest a stable extended-stay market
  • High market flexibility with 72.6% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (27.5%)

Super Strict 60 Days

90 listings

27.5% of total

Non-refundable (0.3%)

Non-refundable

1 listings

0.3% of total

Refundable (0.3%)

Refundable

1 listings

0.3% of total

Super Strict 30 Days (11.6%)

Super Strict 30 Days

38 listings

11.6% of total

Flexible (2.4%)

Flexible

8 listings

2.4% of total

Moderate (17.7%)

Moderate

58 listings

17.7% of total

Firm (15%)

Firm

49 listings

15% of total

Strict (25.1%)

Strict

82 listings

25.1% of total

Key Insights

  • Super Strict 60 Days is the preferred policy at 27.5% of listings
  • The market shows a balanced distribution between guest-friendly (20.1%) and strict (40.1%) policies
  • Strong market consensus around Super Strict 60 Days policies
  • Refundable policies are least common at 0.3% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Super Strict 60 Days policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jan, May, Jun, averaging 100 days
  • Shortest booking windows are in Sep, Dec, Aug, averaging 77 days
  • Spring shows the longest average booking window at 96 days, while Summer has the shortest at 86 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 96 days in advance
  • Consider early bird discounts during Summer to encourage longer lead times
  • Focus on last-minute booking promotions during Sep-Aug when lead times are shortest

Popular Airbnb Amenities in Wailua

Below is the distribution of amenities across listings in Wailua:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 88.5% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (4.3%) and Germany (1.8%)
  • English is the top language at 75.1%, followed by Spanish (12.2%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.6%

Recommendations

  • Target marketing campaigns for San Diego and Seattle markets
  • Develop localized content for Canada and Germany
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Wailua. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Mākaha Valley79$11,676$543.9370%
Haena12$10,485$955.0652%
Kekaha12$8,636$444.0768%
Kilauea39$8,337$912.6847%
Koloa208$7,657$948.7946%
Anahola34$7,252$497.8644%
Poipu1,148$6,236$531.5551%
Kapolei460$5,701$583.6246%
Kapaʻa10$5,696$356.9768%
Haleiwa108$5,328$443.0348%

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