Waikoloa Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Waikoloa in 2025? Explore comprehensive Airbnb analytics for Waikoloa, Hawaii, United States to uncover income potential. This 2025 STR market report for Waikoloa, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 127 active listings.

Whether you're considering an Airbnb investment in Waikoloa, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Waikoloa Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Waikoloa Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$326
The average rental revenue earned for an occupied room per day in Waikoloa.
Occupancy Rate(?)
46.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$40,244
Typical annual income for an Airbnb listing in Waikoloa. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-10.3%
Significant decrease (-10.3%) vs. last year.
Peak Revenue Month(?)
January
The month with the highest average earnings, indicating peak season in Waikoloa.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Waikoloa.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
127
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Waikoloa (2025)

Understanding the monthly revenue variations for Airbnb listings in Waikoloa is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Waikoloa is typically January, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Waikoloa across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,236+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $5,913 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,640 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,102, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Waikoloa

Waikoloa Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Waikoloa STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Waikoloa:

  • Best-in-class properties (Top 10%) achieve 87%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 51%.
  • Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Waikoloa

Average Daily Rate (ADR) Airbnb Trends in Waikoloa (2025)

Effective short term rental pricing strategy in Waikoloa involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Waikoloa typically peaks in February and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $586+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $438 or more.
  • Typical properties (Median) charge around $282 per night.
  • Entry-level properties (Bottom 25%) earn around $176 per night.

Average Daily Rate (ADR) Trend by Month in Waikoloa

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Airbnb Seasonality Analysis & Trends in Waikoloa (2025)

Peak Season (January, February, December)
  • Revenue averages $6,029 per month
  • Occupancy rates average 64.7%
  • Daily rates average $352
Shoulder Season
  • Revenue averages $4,707 per month
  • Occupancy maintains around 47.4%
  • Daily rates hold near $328
Low Season (April, August, September)
  • Revenue drops to average $3,960 per month
  • Occupancy decreases to average 43.5%
  • Daily rates adjust to average $315

Seasonality Insights for Waikoloa

  • The Airbnb seasonality in Waikoloa shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Waikoloa's highest earning potential, with monthly revenues capable of climbing to $6,513, occupancy reaching a high of 71.4%, and ADRs peaking at $361.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,567, occupancy could drop to 41.2%, and ADRs may adjust down to $306.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Waikoloa.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Waikoloa seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Waikoloa (2025)

Exploring the top neighborhoods for short-term rentals in Waikoloa? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Kohala Coast
Famous for its luxury resorts and beautiful beaches. Ideal for those seeking a relaxing vacation spot with great amenities and outdoor activities.
Hapuna Beach, Mauna Kea Beach, Waialea Bay, Waikoloa Beach Resort, Kohala Coast Golf, Hiking Trails
Waikoloa Village
A charming community with easy access to golf courses and local shops. Popular among families and those looking for a quiet stay with conveniences nearby.
Waikoloa Village Golf Club, Kings' Shops, Anaeho'omalu Bay, Local dining options, Shops at Mauna Lani
Hilo
A vibrant town known for its lush rainforests and waterfalls. Great for travelers interested in nature and Hawaiian culture with unique attractions.
Rainbow Falls, Hilo Farmers Market, Liliuokalani Gardens, Hawaii Tropical Botanical Garden, Pacific Tsunami Museum
Kona
Renowned for its coffee farms and historic sites, popular among tourists for water-based activities and exploring local culture.
Kona Coffee Living History Farm, Magic Sands Beach, Kailua Kona Village, Historic Kailua Village, Kona Brewing Company
Mauna Kea
Offers stunning stargazing opportunities and beautiful landscapes. Perfect for adventure seekers and nature enthusiasts.
Mauna Kea Observatory, Mauna Kea Summit, Hiking Trails, Cultural Centers, Visitor Information Center
Upolu Point
A serene location with breathtaking coastal views. Great for secluded stays away from the busier tourist spots.
Beach access, Fishing opportunities, Scenic hiking, Wildlife watching, Quiet atmosphere
Puako
An exclusive area with luxury beachfront properties. Attracts visitors looking for a peaceful retreat on the beach.
Puako Beach, Horseback riding, Snorkeling spots, Scuba diving, Secluded beaches
Captain Cook
Rich in history and cultural significance. Perfect for those interested in exploring Hawaii's heritage and natural beauty.
Pu'uhonua o Hōnaunau National Historical Park, Coffee plantations, Snorkeling at Two Step, Beautiful landscapes, Historic sites

Understanding Airbnb License Requirements & STR Laws in Waikoloa (2025)

Yes, Waikoloa, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Waikoloa to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 65% licensed listings)

Top Performing Airbnb Properties in Waikoloa (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Waikoloabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxe Golf Estate w/ Hilton Pool passes - Sleeps 10

Luxe Golf Estate w/ Hilton Pool passes - Sleeps 10

Entire Place • 4 bedrooms

$321,483
Revenue
75.1%
Occupancy
$1138.25
Daily Rate
Hilton Pool Passes- 5 Star Golf Estate-Sleeps 10

Hilton Pool Passes- 5 Star Golf Estate-Sleeps 10

Entire Place • 4 bedrooms

$319,705
Revenue
74.7%
Occupancy
$1165.06
Daily Rate
1+ Acre private resort, 4 bed, 3 bath, cinema, spa

1+ Acre private resort, 4 bed, 3 bath, cinema, spa

Entire Place • 4 bedrooms

$217,935
Revenue
85.0%
Occupancy
$688.38
Daily Rate
Sleeps 10 guests in Waikoloa Village

Sleeps 10 guests in Waikoloa Village

Entire Place • 5 bedrooms

$151,768
Revenue
68.2%
Occupancy
$606.96
Daily Rate
Big Family Home, Pool, Views, Yard, Lanai, Clean!

Big Family Home, Pool, Views, Yard, Lanai, Clean!

Entire Place • 4 bedrooms

$145,789
Revenue
69.4%
Occupancy
$571.98
Daily Rate
Beautiful Island Style Home with *A/C* and Hot Tub

Beautiful Island Style Home with *A/C* and Hot Tub

Entire Place • 4 bedrooms

$128,927
Revenue
70.5%
Occupancy
$484.70
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Waikoloa (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Waikoloa based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Gather7$357,2831754.59/5.0
Castle Resorts And Hotels21$328,1782124.63/5.0
Heather1$321,483485.00/5.0
Heather1$319,705555.00/5.0
Alexey2$292,3552154.96/5.0
Noelani2$277,1811354.89/5.0
South Kohala5$170,613514.57/5.0
Bryn & Andy1$145,7891344.88/5.0
Caroline1$128,9271114.87/5.0
CB Island Vacations4$115,166484.73/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Waikoloa.

Dive Deeper: Advanced Waikoloa STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Waikoloa. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Waikoloa Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Waikoloa

  • The Waikoloa Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.9% of the 127 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Waikoloa, Apartment/Condo properties are the most common (48%), reflecting the local real estate landscape.
  • Houses represent a significant 34.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.1%) offer potential for unique stay experiences.

Waikoloa Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Waikoloa

  • The dominant room capacity in Waikoloa is 2 bedrooms listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 3 bedrooms properties represent 70.1% of the active Airbnb listings in Waikoloa, indicating a high concentration in these sizes.
  • A significant 38.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Waikoloa.

Waikoloa Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Waikoloa

  • The most common guest capacity trend in Waikoloa vacation rentals is listings accommodating 6 guests (33.9%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 6 guests and 8+ guests dominate the Waikoloa STR market, accounting for 53.6% of listings.
  • 56.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Waikoloa.
  • On average, properties in Waikoloa are equipped to host 5.2 guests.

Waikoloa Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Waikoloa

  • The most common availability pattern in Waikoloa falls within the 271-366 days range, representing 43.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 66.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Waikoloa (23.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 35.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Waikoloa Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (9.1%)

1 Night

11 listings

9.1% of total

2 Nights (9.1%)

2 Nights

11 listings

9.1% of total

3 Nights (25.6%)

3 Nights

31 listings

25.6% of total

4-6 Nights (30.6%)

4-6 Nights

37 listings

30.6% of total

7-29 Nights (4.1%)

7-29 Nights

5 listings

4.1% of total

30+ Nights (21.5%)

30+ Nights

26 listings

21.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Waikoloa is 4-6 Nights, adopted by 30.6% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (18.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (21.5%) caters to monthly stays (30+ nights) in Waikoloa, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 30.6% of Waikoloa hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.1% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 21.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Waikoloa.

Waikoloa Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

6 listings

5% of total

Super Strict 60 Days (11.7%)

Super Strict 60 Days

14 listings

11.7% of total

Flexible

6 listings

5% of total

Moderate (12.5%)

Moderate

15 listings

12.5% of total

Firm (47.5%)

Firm

57 listings

47.5% of total

Strict (18.3%)

Strict

22 listings

18.3% of total

Cancellation Policy Insights for Waikoloa

  • The prevailing Airbnb cancellation policy trend in Waikoloa is Firm, used by 47.5% of listings.
  • A majority (65.8%) of hosts in Waikoloa utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 47.5% market standard in Waikoloa.
  • Regularly review your cancellation policy against competitors and market demand shifts in Waikoloa.

Waikoloa STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Waikoloa

  • The overall average booking lead time for vacation rentals in Waikoloa is 91 days.
  • Guests book furthest in advance for stays during June (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 65 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (102 days avg.) sees the longest lead times, while Summer (87 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (91 days) as a baseline for your pricing and availability strategy in Waikoloa.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 102 days) to capture early planners.
  • Monitor your own booking lead times against these Waikoloa averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Waikoloa (2025)

Amenity Prevalence

Amenity Insights for Waikoloa

  • Essential amenities in Waikoloa that guests expect include: Wifi, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hair dryer, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Waikoloa: Wifi, Smoke alarm, TV.
  • Prioritize adding missing essentials: Smoke alarm, TV.
  • Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Waikoloa to stay competitive.

Waikoloa Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Waikoloa

  • The typical guest profile for Airbnb in Waikoloa consists of primarily domestic travelers (86%), often arriving from nearby Honolulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 85.6% of guests.
  • Key international markets include United States (85.6%) and Canada (5.7%).
  • Top languages spoken are English (66.4%) followed by Spanish (9.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Honolulu and San Francisco.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Waikoloa Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nīnole10$10,470$1172.5656%
Hana68$7,428$408.4166%
Honalo22$7,294$405.3759%
Waimea361$7,118$715.6644%
Paia84$6,976$509.7754%
Kula14$6,937$333.1671%
Puakō63$6,697$669.6447%
Waikoloa Beach Resort26$5,982$480.3249%
Makawao20$5,793$405.1651%
Kapalua311$5,555$669.5538%

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