Poipu Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States
Is Airbnb profitable in Poipu in 2025? Explore comprehensive Airbnb analytics for Poipu, Hawaii, United States to uncover income potential. This 2025 STR market report for Poipu, based on AirROI data from September 2024 to August 2025, reveals key trends in the bustling market of 1,163 active listings.
Whether you're considering an Airbnb investment in Poipu, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Poipu Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Poipu Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Poipu (2025)
Understanding the monthly revenue variations for Airbnb listings in Poipu is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Poipu is typically January, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Poipu across different performance tiers:
- Best-in-class properties (Top 10%) achieve $16,971+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $12,066 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $8,138 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $4,469, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Poipu
Poipu Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Poipu STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while August experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Poipu:
- Best-in-class properties (Top 10%) achieve 90%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 81% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 60%.
- Entry-level properties (Bottom 25%) average 29% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Poipu
Average Daily Rate (ADR) Airbnb Trends in Poipu (2025)
Effective short term rental pricing strategy in Poipu involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Poipu typically peaks in June and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $924+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $656 or more.
- Typical properties (Median) charge around $480 per night.
- Entry-level properties (Bottom 25%) earn around $373 per night.
Average Daily Rate (ADR) Trend by Month in Poipu
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Airbnb Seasonality Analysis & Trends in Poipu (2025)
Peak Season (January, March, February)
- Revenue averages $10,861 per month
- Occupancy rates average 64.2%
- Daily rates average $572
Shoulder Season
- Revenue averages $9,299 per month
- Occupancy maintains around 54.9%
- Daily rates hold near $570
Low Season (August, September, November)
- Revenue drops to average $7,228 per month
- Occupancy decreases to average 46.8%
- Daily rates adjust to average $544
Seasonality Insights for Poipu
- The Airbnb seasonality in Poipu shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Poipu's highest earning potential, with monthly revenues capable of climbing to $11,164, occupancy reaching a high of 66.0%, and ADRs peaking at $601.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $6,919, occupancy could drop to 40.2%, and ADRs may adjust down to $523.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Poipu.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Poipu seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Poipu (2025)
Exploring the top neighborhoods for short-term rentals in Poipu? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Poipu Beach | Famous for its beautiful sands and stunning sunsets, Poipu Beach is a top destination for families and beachgoers, making it ideal for vacation rentals. | Poipu Beach Park, Spouting Horn, Maha'ulepu Heritage Trail, Koloa Town, Allerton Garden |
| Shipwreck Beach | Known for its dramatic cliffs and challenging hiking trails, Shipwreck Beach attracts adventure seekers and offers spectacular views, appealing to those looking for a unique getaway. | Shipwreck Beach, Mahaulepu Beach, Lawai Valley, Kauai's South Shore beaches |
| Lawai Valley | A picturesque valley that provides a lush landscape, offering an escape from the hustle and bustle, perfect for those looking to relax in nature. | Lawai Valley, Allerton Garden, Nature trails, Botanical gardens |
| Koloa | A historical town with charming shops and restaurants, Koloa is perfect for those looking to immerse themselves in local culture while enjoying proximity to beaches. | Old Koloa Sugar Mill, Koloa History Center, Koloa Town shops, Beaches nearby |
| Grand Hyatt Kauai Resort | This luxurious resort area appeals to high-end travelers who seek premium amenities and proximity to beautiful beaches, ideal for investment in upscale vacation rentals. | Grand Hyatt Kauai Resort, Architectural beauty, Luxury spa, Golf courses, Fine dining |
| Sunny Poipu | Known for its sunny weather year-round, Sunny Poipu attracts beach lovers and families, making it a prime location for short-term rentals. | Poipu Shopping Village, Kukuiula Village, Nearby golf courses, Daily beach activities |
| Makahuena Point | Offers breathtaking views and secluded locations perfect for romantic getaways, appealing to honeymooners and couples looking for privacy. | Makahuena Point, Coastal hiking trails, Stargazing spots |
| Nukumoi Point | An off-the-beaten-path location with stunning coastal views, ideal for travelers looking for a more tranquil and secluded vacation experience. | Nukumoi Point, Natural beauty spots, Snorkeling locations |
Understanding Airbnb License Requirements & STR Laws in Poipu (2025)
While Poipu, Hawaii, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Poipu to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Poipu (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Poipubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
*NEW 7BD Farmhouse Estate |Pool, PickleB, Gym| AC
Entire Place • 7 bedrooms
koolkondo The Compound: 4 houses with private pool
Entire Place • 11 bedrooms
koolkondo Springwater Compound Oceanfront
Entire Place • 5 bedrooms
Mana'olana Hale Dream Getaway By Suite Paradise
Entire Place • 4 bedrooms
Luxury family home , walk to beach, Pool & Spa
Entire Place • 5 bedrooms
Walk to Beaches, Heated Pool, Ocean views + Ohana!
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Poipu (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Poipu based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Suite Paradise | 111 | $7,308,654 | 1489 | 4.68/5.0 |
| Parrish Kauai | 163 | $6,628,423 | 1737 | 4.78/5.0 |
| Koloa Kai | 54 | $5,143,615 | 1355 | 4.77/5.0 |
| Rico & Cinzia | 24 | $3,638,838 | 1088 | 4.88/5.0 |
| Kaua’i | 27 | $2,723,838 | 850 | 4.81/5.0 |
| Coldwell Banker Island Vacatio | 22 | $2,561,969 | 338 | 4.84/5.0 |
| Gather | 21 | $2,286,461 | 675 | 4.87/5.0 |
| Michael | 19 | $1,878,536 | 106 | 4.89/5.0 |
| Wailani | 15 | $1,768,373 | 200 | 4.89/5.0 |
| Vicki | 22 | $1,655,985 | 456 | 4.80/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Poipu.
Dive Deeper: Advanced Poipu STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Poipu. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPoipu Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Poipu
- The Poipu Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.5% of the 1,163 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Poipu, Apartment/Condo properties are the most common (70.2%), reflecting the local real estate landscape.
- Houses represent a significant 26.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique, unique stays (combined 3.8%) offer potential for unique stay experiences.
Poipu Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Poipu
- The dominant room capacity in Poipu is 2 bedrooms listings, making up 41% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 69.6% of the active Airbnb listings in Poipu, indicating a high concentration in these sizes.
- A significant 27.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Poipu.
Poipu Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Poipu
- The most common guest capacity trend in Poipu vacation rentals is listings accommodating 4 guests (34.6%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 6 guests dominate the Poipu STR market, accounting for 65.4% of listings.
- 52.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Poipu.
- On average, properties in Poipu are equipped to host 5.3 guests.
Poipu Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Poipu
- The most common availability pattern in Poipu falls within the 271-366 days range, representing 35.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Poipu (27.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 37.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Poipu Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
90 listings
7.8% of total
2 Nights
172 listings
14.9% of total
3 Nights
279 listings
24.1% of total
4-6 Nights
179 listings
15.5% of total
7-29 Nights
13 listings
1.1% of total
30+ Nights
423 listings
36.6% of total
Key Insights
- The most prevalent minimum stay requirement in Poipu is 30+ Nights, adopted by 36.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (36.6%) caters to monthly stays (30+ nights) in Poipu, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 36.6% of Poipu hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 7.8% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 36.6% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Poipu.
Poipu Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
185 listings
15.9% of total
Super Strict 30 Days
302 listings
26% of total
Flexible
11 listings
0.9% of total
Moderate
197 listings
17% of total
Firm
233 listings
20.1% of total
Strict
233 listings
20.1% of total
Cancellation Policy Insights for Poipu
- The prevailing Airbnb cancellation policy trend in Poipu is Super Strict 30 Days, used by 26% of listings.
- There's a relatively balanced mix between guest-friendly (17.9%) and stricter (40.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 26% market standard in Poipu.
- Regularly review your cancellation policy against competitors and market demand shifts in Poipu.
Poipu STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Poipu
- The overall average booking lead time for vacation rentals in Poipu is 95 days.
- Guests book furthest in advance for stays during February (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 67 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (105 days avg.) sees the longest lead times, while Fall (80 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (95 days) as a baseline for your pricing and availability strategy in Poipu.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 105 days) to capture early planners.
- Monitor your own booking lead times against these Poipu averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Poipu (2025)
Amenity Prevalence
Amenity Insights for Poipu
- Essential amenities in Poipu that guests expect include: Wifi, TV, Hair dryer, Coffee maker, Smoke alarm, Kitchen, Refrigerator, Microwave, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Poipu: Wifi, TV, Hair dryer, Coffee maker, Smoke alarm, Kitchen, Refrigerator, Microwave, Free parking on premises.
- Prioritize adding missing essentials: Wifi, TV, Hair dryer, Coffee maker, Smoke alarm, Kitchen, Refrigerator, Microwave, Free parking on premises.
- Consider adding popular differentiators like Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Poipu to stay competitive.
Poipu Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Poipu
- The typical guest profile for Airbnb in Poipu consists of primarily domestic travelers (93%), often arriving from nearby Seattle, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 92.9% of guests.
- Key international markets include United States (92.9%) and Canada (2.9%).
- Top languages spoken are English (70.1%) followed by Spanish (10.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Seattle and San Francisco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Poipu Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Haena | 12 | $12,608 | $1093.63 | 50% |
| Mākaha Valley | 96 | $12,374 | $656.47 | 71% |
| Anahola | 25 | $12,352 | $759.51 | 54% |
| Kilauea | 41 | $10,906 | $1020.49 | 52% |
| Koloa | 191 | $9,670 | $1030.83 | 50% |
| Kekaha | 15 | $8,144 | $518.11 | 61% |
| Kapolei | 504 | $6,702 | $662.24 | 46% |
| Hanalei | 434 | $6,382 | $541.29 | 51% |
| Kapaa | 235 | $5,570 | $413.12 | 55% |
| Princeville | 1,293 | $5,439 | $411.74 | 50% |