Airbnb Market Analytics, Statistics and Data in Kihei, Hawaii, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kihei? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kihei:
How much do Airbnb hosts make on average per month in Kihei?
The short-term rental market in Kihei shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $5,030 per month
- Strong performing properties (top 25%) make $7,272 or more
- Best-in-class properties (top 10%) achieve $10,235+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,768
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kihei
The market in Kihei shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 62% occupancy rates
- Strong performing properties (top 25%) achieve 82% or higher
- Best-in-class properties (top 10%) reach 92%+occupancy
- Entry-level properties (bottom 25%) average around 29%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kihei
Daily rates in Kihei vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $279 per night
- Strong performing properties (top 25%) secure $365 or more
- Best-in-class properties (top 10%) pull in $490+ per night
- Entry-level properties (bottom 25%) earn around $220
Daily Rate Variations by Month
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Seasonality patterns in Kihei
Peak Season (February, March, December)
- Revenue peaks at $7153.31 per month
- Occupancy rates reach 67.20%
- Daily rates average $382.24
Shoulder Season
- Revenue averages $5716.40 per month
- Occupancy maintains 55.94%
- Daily rates hold at $332.33
Low Season (June, August, September)
- Revenue drops to $4767.18 per month
- Occupancy decreases to 46.05%
- Daily rates adjust to $308.38
Is it still profitable to do Airbnb in Kihei in 2025?
Yes! Kihei demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 56% and strong monthly revenue averaging $5716 and As a mature market with 2124 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kihei
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Kamaole Beach Park | Popular area known for its beautiful beaches, excellent swimming, and snorkeling opportunities. Attracts beachgoers and families looking for a relaxed vacation atmosphere. | Kamaole Beach I, Kamaole Beach II, Kamaole Beach III, Snorkeling at Kamaole, Local restaurants and shops |
| Wailea | Upscale resort community with luxury hotels and beautiful oceanfront properties. Ideal for travelers seeking high-end experiences, golf, and snorkeling. | Wailea Beach, Wailea Golf Club, The Shops at Wailea, Marine Wildlife Tours, Makena State Park |
| North Kihei | Quieter and less crowded than South Kihei, known for family-friendly beaches and parks. Great for budget-conscious travelers and those seeking a more local experience. | Kealia Pond National Wildlife Refuge, Sugar Beach, North Kihei Community Park, Local food trucks, Kihei Fourth Friday |
| South Kihei | Vibrant area with a mix of local and tourist attractions, making it ideal for guests wanting to experience both culture and relaxation. | Charley Young Beach, Cove Beach Park, Local shops and restaurants, Kihei Kalama Village, Kalama Park |
| Maui Ocean Center | Aquarium and marine park that draws families and ocean enthusiasts. Offers educational experiences about local marine life. | Maui Ocean Center, Turtle Reef, Veteran's Cemetery, Local cafes, Diving tours |
| Kihei Town Center | Heart of Kihei with a variety of shopping, dining, and entertainment options. Perfect for guests who want to be close to amenities and the beach. | Shops and boutiques, Local eateries, Kihei Marketplace, Nightlife spots, Community events |
| Makena | Known for its stunning beaches and natural beauty, Makena is perfect for those looking for a more secluded beach experience and outdoor adventures. | Big Beach (Makena Beach), Little Beach, Makena State Park, Snorkeling at La Perouse Bay, Hiking trails |
| Lahaina (nearby) | Historic town with rich culture and history, popular among visitors for its art galleries and waterfront attractions, just a short drive from Kihei. | Lahaina Historic District, Banyan Tree Park, Whaling Museum, Boat tours, Shopping and dining |
Do you need a license for Airbnb in Kihei?
Yes, Kihei requires a license for operating an Airbnb. Current market data shows 85% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Kihei
Private Kihei Luxury Villa - All 5 star reviews!
Entire Place • 6 bedrooms
Kamaole Beach Villa
Entire Place • 3 bedrooms
LUXURIOUS*DIRECT OCEANFRONT Private HOME
Entire Place • 4 bedrooms
KBM Resorts: FREE CAR Maalaea Surf MSR-F2
Entire Place • 1 bedroom
Oceanview Penthouse, sleeps up to 16 guests!
Entire Place • 4 bedrooms
OCEANFRONT HOME*UNINTERRUPTED*HOT TUB*PRIVATE GEM
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Kihei
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Viktoria | 66 | $7,176,682 | 8655 | 4.84/5.0 |
| Gal | 21 | $3,867,187 | 1178 | 4.70/5.0 |
| CB Island Vacations | 71 | $3,540,018 | 1305 | 4.38/5.0 |
| Daniel | 33 | $1,954,519 | 1945 | 4.67/5.0 |
| Anke | 27 | $1,832,054 | 3469 | 4.86/5.0 |
| VacaMaui | 9 | $1,670,253 | 693 | 4.78/5.0 |
| Pmi | 36 | $1,615,290 | 1880 | 4.86/5.0 |
| Leslie At Luana Kai Resort | 47 | $1,516,333 | 1363 | 4.79/5.0 |
| Robert - Hawaii Life Vacations | 12 | $1,426,405 | 1548 | 4.94/5.0 |
| Aaron | 13 | $1,407,604 | 906 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kihei
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (98.4%), with apartment & condo and house properties comprising 98.9% of inventory
- Untapped potential in house, boutique & hotels, others segments (5.5% combined)
Room Capacity Distribution
Analysis of 2,124 properties in Kihei shows that 1 bedroom properties are most prevalent, making up 54.5% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 89.1% of all listings.
Key Insights
- Most common: 1 bedroom (54.5%)
- Least common: 5+ bedrooms (0.5%)
- Market concentration: 89.1% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 2,124 properties in Kihei reveals that 4 guests properties dominate the market, representing 46.8% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 69.8% of the market.
Key Insights
- Most common capacity: 4 guests (46.8% of market)
- Least common capacity: 1 guest (0.1% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 69.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 2,124 properties in Kihei, the most common availability pattern is 271-366 days (34.4% of properties). For actual bookings, properties most frequently secure bookings for 271-366 days (22.7% of properties).
Key Insights
- Most common availability window: 271-366 days (34.4%)
- Most common booking duration: 271-366 days (22.7%)
- Properties with high availability (180+ days): 55.9%
- Properties with long-term bookings (180+ days): 45.1%
Minimum Stay Distributions
1 Night
349 listings
18% of total
2 Nights
312 listings
16.1% of total
3 Nights
433 listings
22.3% of total
4-6 Nights
554 listings
28.5% of total
7-29 Nights
92 listings
4.7% of total
30+ Nights
202 listings
10.4% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 34.1%
- Mid-length stays (4-6 nights) represent 28.5% of listings
- Monthly+ stays (10.4%) suggest a stable extended-stay market
- High market flexibility with 56.4% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
160 listings
8.4% of total
Super Strict 60 Days
162 listings
8.5% of total
Flexible
35 listings
1.8% of total
Moderate
257 listings
13.5% of total
Firm
587 listings
30.8% of total
Strict
702 listings
36.9% of total
Key Insights
- Strict is the preferred policy at 36.9% of listings
- Stricter policies (Firm & Strict) dominate at 67.7% of the market
- Strong market consensus around Strict policies
- Flexible policies are least common at 1.8% of listings
Recommendations
- The market supports stricter policies, with 67.7% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Nov, Dec, averaging 101 days
- Shortest booking windows are in Jul, Sep, Aug, averaging 68 days
- Winter shows the longest average booking window at 97 days, while Summer has the shortest at 75 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 97 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jul-Aug when lead times are shortest
Popular Airbnb Amenities in Kihei
Below is the distribution of amenities across listings in Kihei:
Traveler Demographics
Key Insights
- Domestic travelers make up 84.6% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (9.5%) and Germany (1.2%)
- English is the top language at 75.4%, followed by Spanish (12.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.0%
Recommendations
- Target marketing campaigns for Seattle and San Francisco markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kihei. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kahuku | 288 | $9,654 | $589.97 | 63% |
| Nīnole | 14 | $7,944 | $924.55 | 48% |
| Hana | 69 | $7,353 | $401.09 | 65% |
| Kailua Kona | 11 | $6,984 | $1262.57 | 31% |
| Paia | 85 | $6,963 | $506.34 | 54% |
| Waimea | 380 | $6,637 | $717.26 | 43% |
| Puakō | 65 | $6,617 | $723.50 | 49% |
| Honalo | 22 | $6,440 | $399.04 | 57% |
| Waikoloa Beach Resort | 26 | $6,199 | $463.70 | 52% |
| Kula | 15 | $6,171 | $313.70 | 68% |
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