Airbnb Market Analytics, Statistics and Data in Kailua, Hawaii, United States
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Kailua? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Kailua:
How much do Airbnb hosts make on average per month in Kailua?
The short-term rental market in Kailua shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $3,742 per month
- Strong performing properties (top 25%) make $5,754 or more
- Best-in-class properties (top 10%) achieve $9,060+ monthly
- Entry-level properties (bottom 25%) typically earn around $2,061
Revenue Variations by Month
Occupancy Rates Throughout the Year in Kailua
The market in Kailua shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 59% occupancy rates
- Strong performing properties (top 25%) achieve 81% or higher
- Best-in-class properties (top 10%) reach 91%+occupancy
- Entry-level properties (bottom 25%) average around 27%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Kailua
Daily rates in Kailua vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $213 per night
- Strong performing properties (top 25%) secure $331 or more
- Best-in-class properties (top 10%) pull in $555+ per night
- Entry-level properties (bottom 25%) earn around $155
Daily Rate Variations by Month
Get Live Kailua Market Intelligence 👇
Explore Real-time Analytics
Seasonality patterns in Kailua
Peak Season (February, March, December)
- Revenue peaks at $5831.05 per month
- Occupancy rates reach 68.24%
- Daily rates average $345.26
Shoulder Season
- Revenue averages $5038.47 per month
- Occupancy maintains 54.36%
- Daily rates hold at $329.11
Low Season (April, August, September)
- Revenue drops to $4281.40 per month
- Occupancy decreases to 47.31%
- Daily rates adjust to $303.71
Is it still profitable to do Airbnb in Kailua in 2025?
Yes! Kailua demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 54% and strong monthly revenue averaging $5038 and As a mature market with 952 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Kailua
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Lanikai Beach | Famous for its stunning turquoise waters and powdery white sand, Lanikai Beach is perfect for tourists seeking relaxation and scenic views. It has a small-town feel and is ideal for families and honeymooners. | Lanikai Beach, Kailua Beach Park, Mokulua Islands, Lanikai Pillbox Hike, Kailua Town |
| Kailua Town | Kailua Town offers a charming, laid-back atmosphere with a variety of shops, cafes, and restaurants. It's a popular area for visitors looking to explore local culture while being close to the beach. | Kailua Farmers Market, Kailua Beach, Buzz's Lanikai, Kona Brewing Company, Lanikai Juice |
| Kailua Beach | One of the most beautiful beaches in Oahu, known for its clear waters and excellent conditions for swimming and water sports. A prime location for families and outdoor enthusiasts. | Kailua Beach Park, Kayaking to Mokulua Islands, Stand-up paddleboarding, Beach volleyball, Sunset views |
| Lanikai Pillbox | Famous hiking spot offering breathtaking panoramic views of Lanikai and the Mokulua Islands. Attracts hikers and adventure seekers looking for striking scenery. | Lanikai Pillbox Hike, Mokulua Islands views, Scenic photography, Wildlife watching |
| Kalapawai Market | A historic market perfect for foodies and visitors wanting to taste local cuisine and products. It's a popular stop for meals and snacks while exploring the area. | Kalapawai Market Cafe, Local gourmet foods, Kailua Town Shopping, Cafes and Bakeries |
| Kailua Bay | Offers stunning views and a variety of aquatic activities. It’s ideal for those seeking water-based adventures while being close to cozy restaurants and shops. | Kailua Bay, Snorkeling and swimming, Local seafood restaurants, Kayaking |
| Maunawili Falls | A beautiful waterfall hike that lures adventurous travelers looking for nature and photo opportunities in a tropical rainforest setting. | Maunawili Falls, Hiking trails, Tropical rainforests, Wildlife viewing |
| Kailua's Windward Coast | Known for its picturesque coastal views and stronger winds, it attracts windsurfing and kitesurfing enthusiasts. A great area for water sports and adventure tourism. | Windsurfing, Kitesurfing, Lanikai and Kailua Beaches, Local surf schools |
Do you need a license for Airbnb in Kailua?
Yes, Kailua requires a license for operating an Airbnb. Current market data shows 51% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Kailua
Luxury Kona Mansion: Infinity Pool & Epic Views
Entire Place • 6 bedrooms
Kailua Beachfront Villa 1990/NUC-1798
Entire Place • 8 bedrooms
Hale Moana Keiki
Entire Place • 4 bedrooms
Gigi's Retreat - Kailua Beach Front - Lic. Rental
Entire Place • 3 bedrooms
Luxury Oceanfront Estate
Entire Place • 5 bedrooms
Stunning Sunset Views at Mermaid Cove w/Pool & Spa
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Kailua
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Gather | 28 | $2,591,354 | 665 | 3.19/5.0 |
| Private Homes Hawaii | 4 | $1,230,531 | 27 | 3.73/5.0 |
| Casago Kona | 23 | $1,226,999 | 755 | 4.55/5.0 |
| Knutson & Associates | 42 | $1,042,078 | 260 | 2.77/5.0 |
| Jason | 1 | $926,784 | 29 | 5.00/5.0 |
| Evolve | 29 | $889,953 | 617 | 4.09/5.0 |
| Rs | 2 | $655,682 | 189 | 4.75/5.0 |
| CB Island Vacations | 17 | $611,737 | 253 | 4.28/5.0 |
| Jace | 3 | $545,477 | 69 | 4.67/5.0 |
| Kristal | 1 | $473,845 | 7 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Kailua
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (91.7%), with apartment & condo and house properties comprising 85.6% of inventory
- Untapped potential in outdoor & mobile, unique stays segments (0.8% combined)
Room Capacity Distribution
Analysis of 952 properties in Kailua shows that 1 bedroom properties are most prevalent, making up 45.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 68.6% of all listings.
Key Insights
- Most common: 1 bedroom (45.4%)
- Least common: 5+ bedrooms (3.2%)
- Market concentration: 68.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 952 properties in Kailua reveals that 4 guests properties dominate the market, representing 29.8% of all listings. The average property accommodates 4.0 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 56.3% of the market.
Key Insights
- Most common capacity: 4 guests (29.8% of market)
- Least common capacity: 1 guest (0.4% of market)
- Average guest capacity: 4.0 guests per property
- Market concentration: 56.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 952 properties in Kailua, the most common availability pattern is 271-366 days (34.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (24.5% of properties).
Key Insights
- Most common availability window: 271-366 days (34.1%)
- Most common booking duration: 91-180 days (24.5%)
- Properties with high availability (180+ days): 59.1%
- Properties with long-term bookings (180+ days): 42.2%
Minimum Stay Distributions
1 Night
158 listings
18.7% of total
2 Nights
183 listings
21.7% of total
3 Nights
137 listings
16.2% of total
4-6 Nights
138 listings
16.3% of total
7-29 Nights
66 listings
7.8% of total
30+ Nights
163 listings
19.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 40.4%
- Mid-length stays (4-6 nights) represent 16.3% of listings
- Monthly+ stays (19.3%) suggest a stable extended-stay market
- High market flexibility with 56.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Refundable
2 listings
0.2% of total
Super Strict 30 Days
31 listings
3.8% of total
Super Strict 60 Days
49 listings
5.9% of total
Flexible
47 listings
5.7% of total
Moderate
104 listings
12.6% of total
Firm
250 listings
30.3% of total
Strict
343 listings
41.5% of total
Key Insights
- Strict is the preferred policy at 41.5% of listings
- Stricter policies (Firm & Strict) dominate at 71.8% of the market
- Strong market consensus around Strict policies
- Refundable policies are least common at 0.2% of listings
Recommendations
- The market supports stricter policies, with 71.8% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Jan, May, averaging 96 days
- Shortest booking windows are in Nov, Aug, Sep, averaging 69 days
- Winter shows the longest average booking window at 88 days, while Summer has the shortest at 76 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 88 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Sep when lead times are shortest
Popular Airbnb Amenities in Kailua
Below is the distribution of amenities across listings in Kailua:
Traveler Demographics
Key Insights
- Domestic travelers make up 84.4% of total guests, indicating a dominant local market share.
- Primary international markets: Canada (5.3%) and Germany (1.9%)
- English is the top language at 72.8%, followed by Spanish (12%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.3%
Recommendations
- Target marketing campaigns for Seattle and Los Angeles markets
- Develop localized content for Canada and Germany
- Prioritize English and Spanish language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Kailua. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Kahuku | 288 | $9,654 | $589.97 | 63% |
| Nīnole | 14 | $7,944 | $924.55 | 48% |
| Hana | 69 | $7,353 | $401.09 | 65% |
| Kailua Kona | 11 | $6,984 | $1262.57 | 31% |
| Paia | 85 | $6,963 | $506.34 | 54% |
| Waimea | 380 | $6,637 | $717.26 | 43% |
| Puakō | 65 | $6,617 | $723.50 | 49% |
| Honalo | 22 | $6,440 | $399.04 | 57% |
| Waikoloa Beach Resort | 26 | $6,199 | $463.70 | 52% |
| Kula | 15 | $6,171 | $313.70 | 68% |
How is your STR performing?
Your vacation rental may be amazing, but is it better than your competition? Enjoy the best-in-class AI-powered analytics for free!
Discover Insights