Hawaii County Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States
Is Airbnb profitable in Hawaii County in 2025? Explore comprehensive Airbnb analytics for Hawaii County, Hawaii, United States to uncover income potential. This 2025 STR market report for Hawaii County, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Hawaii County, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hawaii County Airbnb data is crucial. Understanding the local regulations is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hawaii County Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hawaii County (2025)
Understanding the monthly revenue variations for Airbnb listings in Hawaii County is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hawaii County is typically July, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hawaii County across different performance tiers:
- Best-in-class properties (Top 10%) achieve $10,207+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,484 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $2,267 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,339, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hawaii County
Hawaii County Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hawaii County STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hawaii County:
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 45%.
- Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hawaii County
Average Daily Rate (ADR) Airbnb Trends in Hawaii County (2025)
Effective short term rental pricing strategy in Hawaii County involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hawaii County typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $853+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $309 or more.
- Typical properties (Median) charge around $142 per night.
- Entry-level properties (Bottom 25%) earn around $112 per night.
Average Daily Rate (ADR) Trend by Month in Hawaii County
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Airbnb Seasonality Analysis & Trends in Hawaii County (2025)
Peak Season (July, February, January)
- Revenue averages $6,277 per month
- Occupancy rates average 57.5%
- Daily rates average $476
Shoulder Season
- Revenue averages $5,168 per month
- Occupancy maintains around 47.6%
- Daily rates hold near $436
Low Season (May, June, August)
- Revenue drops to average $4,112 per month
- Occupancy decreases to average 37.3%
- Daily rates adjust to average $360
Seasonality Insights for Hawaii County
- The Airbnb seasonality in Hawaii County shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hawaii County's highest earning potential, with monthly revenues capable of climbing to $6,578, occupancy reaching a high of 65.8%, and ADRs peaking at $551.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,870, occupancy could drop to 26.1%, and ADRs may adjust down to $347.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hawaii County.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hawaii County seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hawaii County (2025)
Exploring the top neighborhoods for short-term rentals in Hawaii County? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Kailua-Kona | Popular resort town known for its warm weather and beautiful beaches. Great for tourists looking to enjoy water activities, dining, and shopping in a tropical setting. | Kona Brewing Co., Kona Coffee Living History Farm, Magic Sands Beach, Hulihe'e Palace, Kailua Pier, Kona Farmers Market |
| Hilo | Charming town known for its lush landscapes and waterfalls. Attracts visitors interested in nature, culture, and the arts, along with access to Volcanoes National Park. | Rainbow Falls, Hilo Farmers Market, Liliʻuokalani Gardens, Hawaiʻi Volcanoes National Park, Pacific Tsunami Museum, Naha Stone |
| Waimea | Cultural center of Hawaii Island with rich history and stunning views. Ideal for visitors looking for an authentic Hawaiian experience away from tourist traps. | Waimea Bay, Parker Ranch, Waimea Valley, Hamākua Heritage Corridor, Mauna Kea Observatory |
| Puna | Unique district with volcanic landscapes and hot springs. Attracts adventurous travelers interested in exploring lava fields and natural hot pools. | Kapoho Tide Pools, Ahalanui Park, Puna Tropical Botanical Gardens, Volcano National Park, Old Sulphur Banks |
| North Kohala | Scenic and less commercialized area known for its lush scenery and rich history. Great for visitors seeking a relaxing atmosphere with beautiful views. | Pololū Valley, Mahana Beach, Hāmakua Coast, The King Kamehameha Museum, Hiking Trails |
| Captain Cook | Quaint town offering authentic cultural experiences and access to amazing snorkeling spots. Ideal for those looking for outdoor adventures and local charm. | Kealakekua Bay, Pu'uhonua O Honaunau National Historical Park, Greenwell Farms, Coffee Plantations, Honaunau Bay |
| Hawi | Artistic and quiet town known for its charming galleries and shops. Attracts visitors looking for a laid-back atmosphere with local art and culture. | Hawi Town Gallery, Kohala Coffee Mill, The Big Island Art Gallery, pololu valley lookout, Kohala historical sites |
| Laupahoehoe | Scenic coastal area known for its striking cliffs and beautiful oceanside views. Ideal for visitors who love nature and want to experience untouched landscapes. | Laupahoehoe Point Park, Laupahoehoe Train Museum, Laupahoehoe Beach Park, Hakalau National Wildlife Refuge, Waterfalls and hiking trails |
Understanding Airbnb License Requirements & STR Laws in Hawaii County (2025)
With 17% of listings showing registration in 2025, understanding potential Airbnb license requirements is crucial in Hawaii County. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hawaii County to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 17% licensed listings)
Top Performing Airbnb Properties in Hawaii County (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hawaii Countybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Kaunaoa Luxury Retreat
Entire Place • 5 bedrooms
Hapuna Beach Paradise 2 BD Penthouse Beach Resort
Entire Place • 2 bedrooms
Mauna Lani Fairways | Walk to the Beach!
Entire Place • 3 bedrooms
4BR Luxury Puako Estate at Four Seasons Hualalai
Entire Place • 4 bedrooms
Cliffhouse
Entire Place • 3 bedrooms
Crooked Nail Farmhouse
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hawaii County (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hawaii County based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #34906299 | 1 | $341,783 | 0 | 0.00/5.0 |
| Debbie | 1 | $260,596 | 8 | 5.00/5.0 |
| Sidra | 6 | $158,556 | 332 | 4.68/5.0 |
| Grand Welcome | 2 | $129,668 | 18 | 4.75/5.0 |
| Host #107293305 | 1 | $79,211 | 0 | 0.00/5.0 |
| Rich | 1 | $73,106 | 27 | 4.26/5.0 |
| Soles | 1 | $58,120 | 49 | 5.00/5.0 |
| Al | 1 | $34,294 | 8 | 5.00/5.0 |
| Pavel & Irina | 2 | $30,370 | 154 | 4.88/5.0 |
| Joy | 1 | $28,658 | 120 | 4.96/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hawaii County.
Dive Deeper: Advanced Hawaii County STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hawaii County. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHawaii County Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hawaii County
- The Hawaii County Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hawaii County, House properties are the most common (33.3%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
- The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 8.4%) offer potential for unique stay experiences.
Hawaii County Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hawaii County
- The dominant room capacity in Hawaii County is 1 bedroom listings, making up 41.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 62.5% of the active Airbnb listings in Hawaii County, indicating a high concentration in these sizes.
- A significant 25.1% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Hawaii County.
Hawaii County Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hawaii County
- The most common guest capacity trend in Hawaii County vacation rentals is listings accommodating 4 guests (29.2%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hawaii County STR market, accounting for 45.9% of listings.
- 29.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hawaii County.
- On average, properties in Hawaii County are equipped to host 4.2 guests.
Hawaii County Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hawaii County
- The most common availability pattern in Hawaii County falls within the 91-180 days range, representing 33.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 58.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Hawaii County (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 45.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hawaii County Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
15 listings
62.5% of total
2 Nights
4 listings
16.7% of total
3 Nights
1 listings
4.2% of total
4-6 Nights
2 listings
8.3% of total
30+ Nights
2 listings
8.3% of total
Key Insights
- The most prevalent minimum stay requirement in Hawaii County is 1 Night, adopted by 62.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (79.2%) of the Hawaii County Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 62.5% of Hawaii County hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hawaii County.
Hawaii County Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
4.8% of total
Flexible
1 listings
4.8% of total
Moderate
5 listings
23.8% of total
Firm
2 listings
9.5% of total
Strict
12 listings
57.1% of total
Cancellation Policy Insights for Hawaii County
- The prevailing Airbnb cancellation policy trend in Hawaii County is Strict, used by 57.1% of listings.
- A majority (66.6%) of hosts in Hawaii County utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 57.1% market standard in Hawaii County.
- With 57.1% using Strict terms, this is a viable option in Hawaii County, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Hawaii County.
Hawaii County STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hawaii County
- The overall average booking lead time for vacation rentals in Hawaii County is 49 days.
- Guests book furthest in advance for stays during March (average 68 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 26 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (60 days avg.) sees the longest lead times, while Fall (41 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (49 days) as a baseline for your pricing and availability strategy in Hawaii County.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 68 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 60 days) to capture early planners.
- Monitor your own booking lead times against these Hawaii County averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hawaii County (2025)
Amenity Prevalence
Amenity Insights for Hawaii County
- Essential amenities in Hawaii County that guests expect include: Wifi, Smoke alarm, Essentials, Hot water, Dishes and silverware, Free parking on premises, Shampoo. Lacking these (any) could significantly impact bookings.
- Popular amenities like Coffee maker, Bed linens, Microwave are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hawaii County: Wifi, Smoke alarm, Essentials, Hot water, Dishes and silverware, Free parking on premises, Shampoo.
- Prioritize adding missing essentials: Free parking on premises, Shampoo.
- Consider adding popular differentiators like Coffee maker or Bed linens to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hawaii County to stay competitive.
Hawaii County Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hawaii County
- The typical guest profile for Airbnb in Hawaii County consists of primarily domestic travelers (81%), often arriving from nearby Honolulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 81.1% of guests.
- Key international markets include United States (81.1%) and Canada (6.5%).
- Top languages spoken are English (58.7%) followed by Spanish (13.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Honolulu and Los Angeles.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hawaii County Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Nīnole | 10 | $10,470 | $1172.56 | 56% |
| Hana | 68 | $7,428 | $408.41 | 66% |
| Honalo | 22 | $7,294 | $405.37 | 59% |
| Waimea | 361 | $7,118 | $715.66 | 44% |
| Paia | 84 | $6,976 | $509.77 | 54% |
| Kula | 14 | $6,937 | $333.16 | 71% |
| Puakō | 63 | $6,697 | $669.64 | 47% |
| Waikoloa Beach Resort | 26 | $5,982 | $480.32 | 49% |
| Makawao | 20 | $5,793 | $405.16 | 51% |
| Kapalua | 311 | $5,555 | $669.55 | 38% |