Airbnb Market Analytics, Statistics and Data in Hanalei, Hawaii, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Hanalei? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Hanalei:

Average Daily Rate
$508
Occupancy Rate
46.67%
Annual Revenue
$62,286
Revenue Growth YoY
-17.74%
Best Month
June
Worst Month
January
Regulation
High
Active Listings
462

How much do Airbnb hosts make on average per month in Hanalei?

The short-term rental market in Hanalei shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $5,300 per month
  • Strong performing properties (top 25%) make $9,464 or more
  • Best-in-class properties (top 10%) achieve $17,165+ monthly
  • Entry-level properties (bottom 25%) typically earn around $2,567

Revenue Variations by Month

Occupancy Rates Throughout the Year in Hanalei

The market in Hanalei shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 55% occupancy rates
  • Strong performing properties (top 25%) achieve 80% or higher
  • Best-in-class properties (top 10%) reach 90%+occupancy
  • Entry-level properties (bottom 25%) average around 22%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Hanalei

Daily rates in Hanalei vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $336 per night
  • Strong performing properties (top 25%) secure $572 or more
  • Best-in-class properties (top 10%) pull in $975+ per night
  • Entry-level properties (bottom 25%) earn around $225

Daily Rate Variations by Month

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Seasonality patterns in Hanalei

Peak Season (June, July, May)
  • Revenue peaks at $9093.35 per month
  • Occupancy rates reach 60.49%
  • Daily rates average $533.28
Shoulder Season
  • Revenue averages $7623.16 per month
  • Occupancy maintains 51.82%
  • Daily rates hold at $498.50
Low Season (October, September, January)
  • Revenue drops to $6116.69 per month
  • Occupancy decreases to 41.03%
  • Daily rates adjust to $469.45

Is it still profitable to do Airbnb in Hanalei in 2025?

Yes! Hanalei demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 52% and strong monthly revenue averaging $7623 and With 462 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Hanalei

AreaWhy Choose This AreaKey Attractions
Hanalei Bay
Hanalei Bay is renowned for its stunning natural beauty, sandy beaches, and serene atmosphere. It's a perfect spot for tourists seeking relaxation and outdoor activities like surfing and paddleboarding.
Hanalei National Wildlife Refuge, Na Pali Coast State Park, Hanalei National Park, Hanalei Pier, Lumaha'i Beach
Princeville
Princeville offers a luxurious resort experience with world-class golf courses and exquisite ocean views. It's ideal for vacationers looking for upscale amenities and proximity to nature.
Princeville Botanical Gardens, Makai Golf Club, Queen's Bath, Hanalei National Wildlife Refuge, Anini Beach
Kauai North Shore
The North Shore of Kauai is known for its breathtaking landscapes and rich marine life. This area attracts nature lovers and adventure seekers looking for hiking, snorkeling, and local culture.
Na Pali Coast, Tunnels Beach, Kilauea Lighthouse, St. Regis Princeville Resort, Kalalau Trail
Hanalei Town
Hanalei Town is a charming small town with a vibrant arts scene and local shops. It's perfect for visitors who want to experience local culture, dining, and night markets.
Hanalei National Wildlife Refuge, Ching Young Village, Hanalei River, Local art galleries, Restaurants and local shops
Tunnels Beach
Tunnels Beach boasts excellent snorkeling and beautiful scenery, ideal for water enthusiasts and families. It's a popular destination for those seeking adventure and relaxation by the sea.
Tunnels Beach, Hiking trails, Underwater caves, Snorkeling spots, Surrounding scenic views
Lumaha'i Beach
Lumaha'i Beach is a picturesque area known for its dramatic cliffs and beautiful surf. It appeals to those looking for stunning views and a quieter beach experience.
Lumaha'i Beach, Scenic viewpoints, Filming locations of 'South Pacific', Walking trails, Photography spots
Ke'e Beach
Ke'e Beach is the westernmost beach on the North Shore, known for its amazing sunsets and access to the Na Pali Coast. It's popular among visitors who want to hike and swim in a stunning environment.
Na Pali Coast, Ke'e Beach, Kalalau Trailhead, Sunset viewing, Camping areas
Haena State Park
Haena State Park offers lush landscapes and a starting point for various trails, including the Kalalau Trail. It's favored by nature enthusiasts and hikers looking to explore Kauai's rugged terrain.
Kalalau Trail, Ke'e Beach, Haena Beach Park, Scenic picnic areas, Lush tropical scenery

Do you need a license for Airbnb in Hanalei?

Yes, Hanalei requires a license for operating an Airbnb. Current market data shows 68% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Hanalei

Entire Place • 5 bedrooms

$518,597
Revenue
74.0%
Occupancy
$1693.26
Daily Rate
Haena Beach House: Luxe Beachfront Amazing Views

Haena Beach House: Luxe Beachfront Amazing Views

Entire Place • 5 bedrooms

$474,580
Revenue
72.5%
Occupancy
$2070.37
Daily Rate
Ka Ehu Kai @ Pinetrees Hanalei TVNC 5116

Ka Ehu Kai @ Pinetrees Hanalei TVNC 5116

Entire Place • 3 bedrooms

$438,098
Revenue
57.2%
Occupancy
$1570.92
Daily Rate
Newly remodeled Hanalei Bluff Modern is gorgeous!

Newly remodeled Hanalei Bluff Modern is gorgeous!

Entire Place • 4 bedrooms

$404,876
Revenue
64.9%
Occupancy
$1703.50
Daily Rate
Hanalei Getaway~Walk to Hanalei Bay/town

Hanalei Getaway~Walk to Hanalei Bay/town

Entire Place • 3 bedrooms

$398,902
Revenue
81.2%
Occupancy
$1330.23
Daily Rate
THE BAY BUNGALOW AT HANALEI

THE BAY BUNGALOW AT HANALEI

Entire Place • 2 bedrooms

$381,785
Revenue
81.3%
Occupancy
$1260.58
Daily Rate

Top Performing Professional Hosts in Hanalei

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Lisa9$2,227,6954154.97/5.0
Kauai Kahuna Vacation Rentals23$2,011,1387044.65/5.0
Hawaii Life16$1,667,6791693.60/5.0
Gather9$1,617,8483574.93/5.0
Makana Kauai Properties10$1,407,5821013.46/5.0
Greg2$790,146794.92/5.0
David27$696,3221982.09/5.0
Na9$557,0081494.31/5.0
Oceanfront Realty Internationa7$519,0431394.76/5.0
Paul3$475,9111934.97/5.0

Additional analytics on vacation rental, real estate, short term rental data in Hanalei

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (94.2%), with apartment & condo and house properties comprising 94.2% of inventory
  • Untapped potential in boutique & hotels, others segments (5.8% combined)

Room Capacity Distribution

Analysis of 462 properties in Hanalei shows that 2 bedrooms properties are most prevalent, making up 34% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 59.3% of all listings.

Key Insights

  • Most common: 2 bedrooms (34%)
  • Least common: 5+ bedrooms (4.3%)
  • Market concentration: 59.3% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 462 properties in Hanalei reveals that 4 guests properties dominate the market, representing 29% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 57.4% of the market.

Key Insights

  • Most common capacity: 4 guests (29% of market)
  • Least common capacity: 7 guests (0.9% of market)
  • Average guest capacity: 4.8 guests per property
  • Market concentration: 57.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 462 properties in Hanalei, the most common availability pattern is 271-366 days (46.3% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (24.2% of properties).

Key Insights

  • Most common availability window: 271-366 days (46.3%)
  • Most common booking duration: 1-30 days (24.2%)
  • Properties with high availability (180+ days): 61.9%
  • Properties with long-term bookings (180+ days): 39.2%

Minimum Stay Distributions

1 Night (17.7%)

1 Night

75 listings

17.7% of total

2 Nights (37.8%)

2 Nights

160 listings

37.8% of total

3 Nights (10.9%)

3 Nights

46 listings

10.9% of total

4-6 Nights (14.7%)

4-6 Nights

62 listings

14.7% of total

7-29 Nights (1.9%)

7-29 Nights

8 listings

1.9% of total

30+ Nights (17%)

30+ Nights

72 listings

17% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 55.5%
  • Mid-length stays (4-6 nights) represent 14.7% of listings
  • Monthly+ stays (17%) suggest a stable extended-stay market
  • High market flexibility with 66.4% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 30 Days (15.3%)

Super Strict 30 Days

51 listings

15.3% of total

Super Strict 60 Days (7.8%)

Super Strict 60 Days

26 listings

7.8% of total

Flexible (0.9%)

Flexible

3 listings

0.9% of total

Moderate (3.9%)

Moderate

13 listings

3.9% of total

Firm (21.3%)

Firm

71 listings

21.3% of total

Strict (50.9%)

Strict

170 listings

50.9% of total

Key Insights

  • Strict is the preferred policy at 50.9% of listings
  • Stricter policies (Firm & Strict) dominate at 72.2% of the market
  • Strong market consensus around Strict policies
  • Flexible policies are least common at 0.9% of listings

Recommendations

  • The market supports stricter policies, with 72.2% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in May, Apr, Jun, averaging 99 days
  • Shortest booking windows are in Oct, Aug, Sep, averaging 70 days
  • Spring shows the longest average booking window at 96 days, while Fall has the shortest at 75 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 96 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Oct-Sep when lead times are shortest

Popular Airbnb Amenities in Hanalei

Below is the distribution of amenities across listings in Hanalei:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 87.4% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (3.8%) and Germany (2.2%)
  • English is the top language at 69.7%, followed by Spanish (14.2%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.9%

Recommendations

  • Target marketing campaigns for Los Angeles and San Francisco markets
  • Develop localized content for Canada and Germany
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Hanalei. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Mākaha Valley79$11,676$543.9370%
Haena12$10,485$955.0652%
Kekaha12$8,636$444.0768%
Kilauea39$8,337$912.6847%
Koloa208$7,657$948.7946%
Anahola34$7,252$497.8644%
Poipu1,148$6,236$531.5551%
Kapolei460$5,701$583.6246%
Kapaʻa10$5,696$356.9768%
Haleiwa108$5,328$443.0348%

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