Haiku-Pauwela Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Haiku-Pauwela in 2025? Explore comprehensive Airbnb analytics for Haiku-Pauwela, Hawaii, United States to uncover income potential. This 2025 STR market report for Haiku-Pauwela, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 37 active listings.

Whether you're considering an Airbnb investment in Haiku-Pauwela, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Haiku-Pauwela Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Haiku-Pauwela Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$294
The average rental revenue earned for an occupied room per day in Haiku-Pauwela.
Occupancy Rate(?)
49.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$48,467
Typical annual income for an Airbnb listing in Haiku-Pauwela. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-22.3%
Significant decrease (-22.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Haiku-Pauwela.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Haiku-Pauwela.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
37
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Haiku-Pauwela (2025)

Understanding the monthly revenue variations for Airbnb listings in Haiku-Pauwela is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Haiku-Pauwela is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Haiku-Pauwela across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $9,524+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,111 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $4,441 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,675, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Haiku-Pauwela

Haiku-Pauwela Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Haiku-Pauwela STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Haiku-Pauwela:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 76% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 57%.
  • Entry-level properties (Bottom 25%) average 34% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Haiku-Pauwela

Average Daily Rate (ADR) Airbnb Trends in Haiku-Pauwela (2025)

Effective short term rental pricing strategy in Haiku-Pauwela involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Haiku-Pauwela typically peaks in April and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $645+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $368 or more.
  • Typical properties (Median) charge around $234 per night.
  • Entry-level properties (Bottom 25%) earn around $205 per night.

Average Daily Rate (ADR) Trend by Month in Haiku-Pauwela

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Airbnb Seasonality Analysis & Trends in Haiku-Pauwela (2025)

Peak Season (February, January, March)
  • Revenue averages $6,587 per month
  • Occupancy rates average 64.6%
  • Daily rates average $314
Shoulder Season
  • Revenue averages $4,885 per month
  • Occupancy maintains around 52.5%
  • Daily rates hold near $336
Low Season (September, October, November)
  • Revenue drops to average $3,672 per month
  • Occupancy decreases to average 45.8%
  • Daily rates adjust to average $322

Seasonality Insights for Haiku-Pauwela

  • The Airbnb seasonality in Haiku-Pauwela shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Haiku-Pauwela's highest earning potential, with monthly revenues capable of climbing to $6,960, occupancy reaching a high of 72.0%, and ADRs peaking at $349.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $3,620, occupancy could drop to 44.0%, and ADRs may adjust down to $298.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Haiku-Pauwela.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Haiku-Pauwela seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Haiku-Pauwela (2025)

Exploring the top neighborhoods for short-term rentals in Haiku-Pauwela? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Haiku
Scenic rural community known for lush landscapes, surf spots, and proximity to beaches. Ideal for guests seeking tranquility and natural beauty, with outdoor activities such as hiking and surfing.
Twin Falls, Haiku Mill, Baldwin Beach Park, Haleakalā National Park, Ho'okipa Beach Park
Pauwela
Charming area known for its laid-back vibe and access to Hawaii's natural wonders. Attracts guests who appreciate a quiet retreat with close access to adventure.
Pauwela Cannery, Surfing at Ho'okipa, Mama's Fish House, Ke'anae Peninsula, Hana Highway
Makawao
Unique Upcountry town with an artistic community and cowboy heritage. Appeals to guests interested in local culture, art, and hiking opportunities.
Makawao Town, Painted Woods, Maui Ocean Center, Ali'i Kula Lavender Farm, Horseback riding tours
Kapalua
Luxurious area with stunning beachfront resorts and golf courses. Perfect for guests looking for a high-end vacation with beautiful views and outdoor activities.
Kapalua Beach, Napili Bay, Kapalua Golf Club, Dragon's Teeth, Maluaka Beach
Paia
Trendy beach town known for its surf culture, shops, and restaurants. Ideal for young travelers seeking a vibrant atmosphere with coastal activities.
Paia Bay, Ho'okipa Beach Park, Mama's Fish House, Baldwin Beach Park, Local boutiques and shops
Lahaina
Historic town with rich Hawaiian culture and vibrant nightlife. Very popular among tourists for its history, dining, and scenic waterfront.
Banyan Tree Park, Lahaina Historic District, Front Street, Maui Museum, Whaling Museum
Waihee
Quaint area offering lush landscapes and rural charm. Attracts visitors looking for nature and a serene environment, with easy access to nearby attractions.
Waihee Ridge Trail, Waihee Valley, Waihee Church, Local farms, Cultural experiences
Makena
Beautiful coastal area with stunning beaches and natural scenery. Appeals to travelers seeking relaxation, sunbathing, and snorkeling opportunities.
Makena Beach State Park, Big Beach, Little Beach, Molokini Crater, Makena Golf Course

Understanding Airbnb License Requirements & STR Laws in Haiku-Pauwela (2025)

Yes, Haiku-Pauwela, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Haiku-Pauwela to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 68% licensed listings)

Top Performing Airbnb Properties in Haiku-Pauwela (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Haiku-Pauwelabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Peaceful and Spacious; North Shore Maui

Peaceful and Spacious; North Shore Maui

Entire Place • 2 bedrooms

$146,944
Revenue
78.1%
Occupancy
$481.32
Daily Rate
Hookipa Farm: County Legal 3 Bedroom Home in Haiku

Hookipa Farm: County Legal 3 Bedroom Home in Haiku

Entire Place • 3 bedrooms

$142,699
Revenue
58.3%
Occupancy
$673.23
Daily Rate
Charming Modern Home Stunning Scenery and Nature

Charming Modern Home Stunning Scenery and Nature

Entire Place • 3 bedrooms

$141,290
Revenue
45.1%
Occupancy
$944.18
Daily Rate
North Shore Ocean View Cottage

North Shore Ocean View Cottage

Entire Place • 1 bedroom

$103,910
Revenue
67.9%
Occupancy
$397.97
Daily Rate
Nature lovers cottage with tennis

Nature lovers cottage with tennis

Entire Place • 2 bedrooms

$79,347
Revenue
61.4%
Occupancy
$338.33
Daily Rate
The Art Estate, Haiku Maui Hawaii

The Art Estate, Haiku Maui Hawaii

Entire Place • 3 bedrooms

$73,610
Revenue
42.7%
Occupancy
$564.37
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Haiku-Pauwela (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Haiku-Pauwela based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #487267597$194,48324134.82/5.0
Howard3$185,64711724.96/5.0
Alejandro3$163,5974144.91/5.0
Lindsay1$146,9441054.97/5.0
Kanza1$142,699665.00/5.0
Lizya1$141,290364.97/5.0
Robert And Stephanie2$111,2202464.95/5.0
Brigitte & Dave1$103,9101814.99/5.0
Stefano6$99,5298004.64/5.0
Maui Vacation Properties1$79,347264.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Haiku-Pauwela.

Dive Deeper: Advanced Haiku-Pauwela STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Haiku-Pauwela. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Haiku-Pauwela Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Haiku-Pauwela

  • The Haiku-Pauwela Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 37 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Haiku-Pauwela, Apartment/Condo properties are the most common (48.6%), reflecting the local real estate landscape.
  • Houses represent a significant 32.4% portion, catering likely to families or larger groups.
  • The presence of 16.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 2.7%) offer potential for unique stay experiences.

Haiku-Pauwela Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Haiku-Pauwela

  • The dominant room capacity in Haiku-Pauwela is 1 bedroom listings, making up 37.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 62.1% of the active Airbnb listings in Haiku-Pauwela, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (8.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Haiku-Pauwela.

Haiku-Pauwela Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Haiku-Pauwela

  • The most common guest capacity trend in Haiku-Pauwela vacation rentals is listings accommodating 4 guests (56.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Haiku-Pauwela STR market, accounting for 70.3% of listings.
  • 10.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Haiku-Pauwela.
  • On average, properties in Haiku-Pauwela are equipped to host 3.6 guests.

Haiku-Pauwela Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Haiku-Pauwela

  • The most common availability pattern in Haiku-Pauwela falls within the 181-270 days range, representing 35.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 56.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Haiku-Pauwela (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 43.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Haiku-Pauwela Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (37%)

1 Night

10 listings

37% of total

2 Nights (25.9%)

2 Nights

7 listings

25.9% of total

3 Nights (18.5%)

3 Nights

5 listings

18.5% of total

7-29 Nights (7.4%)

7-29 Nights

2 listings

7.4% of total

30+ Nights (11.1%)

30+ Nights

3 listings

11.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Haiku-Pauwela is 1 Night, adopted by 37% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (62.9%) of the Haiku-Pauwela Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
  • A significant segment (11.1%) caters to monthly stays (30+ nights) in Haiku-Pauwela, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 37% of Haiku-Pauwela hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 11.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Haiku-Pauwela.

Haiku-Pauwela Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

2.9% of total

Flexible (20.6%)

Flexible

7 listings

20.6% of total

Moderate (5.9%)

Moderate

2 listings

5.9% of total

Firm (41.2%)

Firm

14 listings

41.2% of total

Strict (29.4%)

Strict

10 listings

29.4% of total

Cancellation Policy Insights for Haiku-Pauwela

  • The prevailing Airbnb cancellation policy trend in Haiku-Pauwela is Firm, used by 41.2% of listings.
  • A majority (70.6%) of hosts in Haiku-Pauwela utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 41.2% market standard in Haiku-Pauwela.
  • Regularly review your cancellation policy against competitors and market demand shifts in Haiku-Pauwela.

Haiku-Pauwela STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Haiku-Pauwela

  • The overall average booking lead time for vacation rentals in Haiku-Pauwela is 77 days.
  • Guests book furthest in advance for stays during January (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in May (average 52 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (112 days avg.) sees the longest lead times, while Summer (61 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (77 days) as a baseline for your pricing and availability strategy in Haiku-Pauwela.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 112 days) to capture early planners.
  • Monitor your own booking lead times against these Haiku-Pauwela averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Haiku-Pauwela (2025)

Amenity Prevalence

Amenity Insights for Haiku-Pauwela

  • Essential amenities in Haiku-Pauwela that guests expect include: Free parking on premises, Wifi, TV, Essentials, Hot water, Fire extinguisher, Smoke alarm. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Coffee maker, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Haiku-Pauwela: Free parking on premises, Wifi, TV, Essentials, Hot water, Fire extinguisher, Smoke alarm.
  • Prioritize adding missing essentials: Hot water, Fire extinguisher, Smoke alarm.
  • Consider adding popular differentiators like Kitchen or Coffee maker to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Haiku-Pauwela to stay competitive.

Haiku-Pauwela Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Haiku-Pauwela

  • The typical guest profile for Airbnb in Haiku-Pauwela consists of primarily domestic travelers (88%), often arriving from nearby Honolulu, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 88.4% of guests.
  • Key international markets include United States (88.4%) and Canada (3.6%).
  • Top languages spoken are English (62.7%) followed by Spanish (8.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Honolulu and Portland.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Haiku-Pauwela Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nīnole10$10,470$1172.5656%
Kahuku281$9,944$592.0664%
Hana68$7,428$408.4166%
Honalo22$7,294$405.3759%
Waimea361$7,118$715.6644%
Paia84$6,976$509.7754%
Kula14$6,937$333.1671%
Puakō63$6,697$669.6447%
Waikoloa Beach Resort26$5,982$480.3249%
Makawao20$5,793$405.1651%

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