Haiku Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Hawaii, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Haiku in 2025? Explore comprehensive Airbnb analytics for Haiku, Hawaii, United States to uncover income potential. This 2025 STR market report for Haiku, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 53 active listings.

Whether you're considering an Airbnb investment in Haiku, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Haiku Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Haiku Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$421
The average rental revenue earned for an occupied room per day in Haiku.
Occupancy Rate(?)
47.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$65,561
Typical annual income for an Airbnb listing in Haiku. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-17.3%
Significant decrease (-17.3%) vs. last year.
Peak Revenue Month(?)
February
The month with the highest average earnings, indicating peak season in Haiku.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Haiku.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
53
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Haiku (2025)

Understanding the monthly revenue variations for Airbnb listings in Haiku is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Haiku is typically February, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Haiku across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $13,610+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $8,559 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $5,516 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $2,667, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Haiku

Haiku Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Haiku STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Haiku:

  • Best-in-class properties (Top 10%) achieve 89%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 78% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 56%.
  • Entry-level properties (Bottom 25%) average 27% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Haiku

Average Daily Rate (ADR) Airbnb Trends in Haiku (2025)

Effective short term rental pricing strategy in Haiku involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Haiku typically peaks in February and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $789+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $432 or more.
  • Typical properties (Median) charge around $301 per night.
  • Entry-level properties (Bottom 25%) earn around $205 per night.

Average Daily Rate (ADR) Trend by Month in Haiku

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Airbnb Seasonality Analysis & Trends in Haiku (2025)

Peak Season (February, January, December)
  • Revenue averages $8,323 per month
  • Occupancy rates average 62.7%
  • Daily rates average $423
Shoulder Season
  • Revenue averages $6,989 per month
  • Occupancy maintains around 51.2%
  • Daily rates hold near $383
Low Season (March, August, September)
  • Revenue drops to average $6,045 per month
  • Occupancy decreases to average 48.6%
  • Daily rates adjust to average $389

Seasonality Insights for Haiku

  • The Airbnb seasonality in Haiku shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Haiku's highest earning potential, with monthly revenues capable of climbing to $8,759, occupancy reaching a high of 69.5%, and ADRs peaking at $426.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $5,681, occupancy could drop to 46.8%, and ADRs may adjust down to $370.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Haiku.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Haiku seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Haiku (2025)

Exploring the top neighborhoods for short-term rentals in Haiku? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Paia
Charming town known for its laid-back vibe, beautiful beaches, and windsurfing spots. Ideal for visitors looking for a relaxed atmosphere and local culture.
Ho'okipa Beach Park, Paia Bay Beach, Baldwin Beach Park, Twin Falls, Mama's Fish House
Hana
Remote and scenic area, perfect for those wanting to explore Maui's natural beauty. Great for travelers seeking adventure and tranquility away from the tourist crowds.
Hanauma Bay, Wai'anapanapa State Park, Hana Lava Tube, Seven Sacred Pools, Waimoku Falls
Kihei
Popular beachfront town with a variety of amenities and access to stunning beaches. Suitable for families and beachgoers looking for easy access to sun and sand.
Kamaole Beach Parks, Keawakapu Beach, Sugar Beach, Maui Ocean Center, Charley Young Beach
Lahaina
Historical town that offers a vibrant nightlife and cultural experiences. Excellent for tourists looking for a blend of history, dining, and entertainment.
Front Street, Banyan Tree Park, Lahaina Harbor, Wo Hing Museum, Old Lahaina Lu'au
Kapalua
Upscale area known for its luxury resorts and golf courses. Attracts affluent travelers seeking a high-end vacation experience with stunning ocean views.
Kapalua Bay Beach, Napili Beach, DT Fleming Beach Park, Kapalua Golf, Mahana Ridge Trail
Makena
Less crowded and known for its pristine beaches and natural beauty. Ideal for couples and nature lovers wanting a peaceful getaway.
Makena Beach State Park, Little Beach, Big Beach, Maui Prince Hotel Beach, Makena Landing
Molokini
Famous snorkeling and diving spot, attracting aquatic enthusiasts. Great for travelers looking for adventure in crystal-clear waters.
Molokini Crater, Snorkeling Tours, Diving Adventures, Sealife Viewing, Coral Reefs
Wailea
Luxury resort community known for upscale properties and pristine beaches. Perfect for high-end Airbnb listings and discerning guests.
Wailea Beach, Wailea Golf Club, Ulua Beach Park, The Shops at Wailea, Maluaka Beach

Understanding Airbnb License Requirements & STR Laws in Haiku (2025)

Yes, Haiku, Hawaii, United States enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Haiku to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 92% licensed listings)

Top Performing Airbnb Properties in Haiku (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Haikubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Pool, hot-tub, huge ocean view

Pool, hot-tub, huge ocean view

Entire Place • 5 bedrooms

$381,881
Revenue
70.3%
Occupancy
$1443.10
Daily Rate
Jump start The Road to Hana at The Lookout House!

Jump start The Road to Hana at The Lookout House!

Entire Place • 2 bedrooms

$260,686
Revenue
86.6%
Occupancy
$820.99
Daily Rate
Pool, hot-tub, tennis, tropical oasis

Pool, hot-tub, tennis, tropical oasis

Entire Place • 5 bedrooms

$209,233
Revenue
49.3%
Occupancy
$1401.92
Daily Rate
Ho'okipa Rose - Peace and Serenity

Ho'okipa Rose - Peace and Serenity

Entire Place • 2 bedrooms

$144,611
Revenue
71.4%
Occupancy
$563.17
Daily Rate
Hawaiian DreamTemple- Tropical Oasis BBPH20120004

Hawaiian DreamTemple- Tropical Oasis BBPH20120004

Entire Place • 2 bedrooms

$135,748
Revenue
72.5%
Occupancy
$509.28
Daily Rate
Charming Hoku Pauwela Breathtaking ocean views!

Charming Hoku Pauwela Breathtaking ocean views!

Entire Place • 2 bedrooms

$126,319
Revenue
76.6%
Occupancy
$441.06
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Haiku (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Haiku based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Maui Vacation Properties5$771,0181064.90/5.0
Sharyn2$367,1541564.98/5.0
Margit6$329,6064874.96/5.0
Haiku Garden3$201,42611584.95/5.0
Rosa And Karl2$183,0471835.00/5.0
Amy2$169,8236494.97/5.0
Ally2$159,3963934.93/5.0
Guia1$135,7481894.81/5.0
Lindsay1$126,3191494.99/5.0
Erich1$119,819394.85/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Haiku.

Dive Deeper: Advanced Haiku STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Haiku. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Haiku Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Haiku

  • The Haiku Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83% of the 53 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Haiku, House properties are the most common (66%), reflecting the local real estate landscape.
  • Houses represent a significant 66% portion, catering likely to families or larger groups.
  • The presence of 13.2% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique, unique stays, others (combined 7.6%) offer potential for unique stay experiences.

Haiku Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Haiku

  • The dominant room capacity in Haiku is 1 bedroom listings, making up 32.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 58.5% of the active Airbnb listings in Haiku, indicating a high concentration in these sizes.
  • A significant 22.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Haiku.

Haiku Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Haiku

  • The most common guest capacity trend in Haiku vacation rentals is listings accommodating 4 guests (32.1%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Haiku STR market, accounting for 56.6% of listings.
  • 24.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Haiku.
  • On average, properties in Haiku are equipped to host 3.8 guests.

Haiku Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Haiku

  • The most common availability pattern in Haiku falls within the 271-366 days range, representing 34% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 60.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Haiku (30.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 41.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Haiku Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (30%)

1 Night

15 listings

30% of total

2 Nights (6%)

2 Nights

3 listings

6% of total

3 Nights (2%)

3 Nights

1 listings

2% of total

4-6 Nights (16%)

4-6 Nights

8 listings

16% of total

7-29 Nights (20%)

7-29 Nights

10 listings

20% of total

30+ Nights (26%)

30+ Nights

13 listings

26% of total

Key Insights

  • The most prevalent minimum stay requirement in Haiku is 1 Night, adopted by 30% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (26%) caters to monthly stays (30+ nights) in Haiku, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 30% of Haiku hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 26% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Haiku.

Haiku Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (12.2%)

Super Strict 60 Days

6 listings

12.2% of total

Flexible (8.2%)

Flexible

4 listings

8.2% of total

Moderate

1 listings

2% of total

Firm (28.6%)

Firm

14 listings

28.6% of total

Strict (49%)

Strict

24 listings

49% of total

Cancellation Policy Insights for Haiku

  • The prevailing Airbnb cancellation policy trend in Haiku is Strict, used by 49% of listings.
  • A majority (77.6%) of hosts in Haiku utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 49% market standard in Haiku.
  • With 49% using Strict terms, this is a viable option in Haiku, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Haiku.

Haiku STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Haiku

  • The overall average booking lead time for vacation rentals in Haiku is 91 days.
  • Guests book furthest in advance for stays during January (average 111 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 76 days), indicating more last-minute travel plans during this time.
  • Seasonally, Winter (107 days avg.) sees the longest lead times, while Spring (90 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (91 days) as a baseline for your pricing and availability strategy in Haiku.
  • For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
  • Target marketing efforts for the Winter season well in advance (at least 107 days) to capture early planners.
  • Monitor your own booking lead times against these Haiku averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Haiku (2025)

Amenity Prevalence

Amenity Insights for Haiku

  • Essential amenities in Haiku that guests expect include: Smoke alarm, Free parking on premises, Wifi, Essentials. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Dishes and silverware, Fire extinguisher are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Haiku: Smoke alarm, Free parking on premises, Wifi, Essentials.
  • Prioritize adding missing essentials: Wifi, Essentials.
  • Consider adding popular differentiators like Hot water or Dishes and silverware to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Haiku to stay competitive.

Haiku Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Haiku

  • The typical guest profile for Airbnb in Haiku consists of primarily domestic travelers (88%), often arriving from nearby San Francisco, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 88.4% of guests.
  • Key international markets include United States (88.4%) and Canada (3.2%).
  • Top languages spoken are English (62.4%) followed by Spanish (10.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from San Francisco and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Haiku Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Nīnole10$10,470$1172.5656%
Kahuku281$9,944$592.0664%
Hana68$7,428$408.4166%
Honalo22$7,294$405.3759%
Waimea361$7,118$715.6644%
Paia84$6,976$509.7754%
Kula14$6,937$333.1671%
Puakō63$6,697$669.6447%
Waikoloa Beach Resort26$5,982$480.3249%
Makawao20$5,793$405.1651%

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