Villa Rica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Villa Rica in 2025? Explore comprehensive Airbnb analytics for Villa Rica, Georgia, United States to uncover income potential. This 2025 STR market report for Villa Rica, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Villa Rica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Villa Rica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Villa Rica Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Villa Rica (2025)
Understanding the monthly revenue variations for Airbnb listings in Villa Rica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Villa Rica is typically February, while August often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Villa Rica across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,803+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,796 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $913 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $525, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Villa Rica
Villa Rica Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Villa Rica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Februarysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Villa Rica:
- Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 33% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 20%.
- Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Villa Rica
Average Daily Rate (ADR) Airbnb Trends in Villa Rica (2025)
Effective short term rental pricing strategy in Villa Rica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Villa Rica typically peaks in December and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $298+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $126 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Villa Rica
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Airbnb Seasonality Analysis & Trends in Villa Rica (2025)
Peak Season (February, May, March)
- Revenue averages $2,349 per month
- Occupancy rates average 33.4%
- Daily rates average $168
Shoulder Season
- Revenue averages $1,531 per month
- Occupancy maintains around 24.4%
- Daily rates hold near $183
Low Season (January, June, August)
- Revenue drops to average $815 per month
- Occupancy decreases to average 16.9%
- Daily rates adjust to average $177
Seasonality Insights for Villa Rica
- The Airbnb seasonality in Villa Rica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Villa Rica's highest earning potential, with monthly revenues capable of climbing to $2,753, occupancy reaching a high of 50.0%, and ADRs peaking at $189.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $648, occupancy could drop to 15.0%, and ADRs may adjust down to $163.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Villa Rica.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Villa Rica seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Villa Rica (2025)
Exploring the top neighborhoods for short-term rentals in Villa Rica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Downtown Villa Rica | The heart of the city featuring shops, restaurants, and community events. Ideal for families and business travelers looking for convenience and access to local attractions. | Villa Rica Main Street, Parks at Cedar Hill, Villa Rica Civic Center, Harrison Park, Local Farmers Market |
| Historic Villa Rica | Rich in history and culture, this area features beautiful architecture and is close to several historical sites. Great for guests interested in exploring local history and charm. | Villa Rica Historical Society, Old Villa Rica Depot, Twelve Stones Park, Historic Churches, Local art galleries |
| West Villa Rica | A quiet suburban area with family-friendly amenities. Perfect for those looking for a relaxing stay, yet close enough to downtown and major highways. | Pine Mountain Park, Nearby shopping centers, Community Recreation Center, Local dining options, Walking trails |
| Mirror Lake | A picturesque community centered around a lake with outdoor activities. Ideal for nature lovers looking to enjoy leisure and recreation during their stay. | Mirror Lake, Honeybee Park, Picnic areas and playgrounds, Fishing and boating opportunities |
| Cedar Mountain | A scenic area known for its natural beauty and outdoor recreational opportunities. Attracts visitors seeking adventure and a connection with nature. | Cedar Mountain Nature Trails, Local hiking spots, Picnic areas, Wildlife watching |
| East Villa Rica | A growing area with new developments and proximity to local resources. Attractive for guests looking for modern conveniences and easy access to necessities. | Shopping plazas, Various dining options, Convenient access to highways, Local parks |
| Villa Rica Golf Club Area | A great location for golfers and those seeking a leisurely lifestyle with access to golf courses, scenic views, and relaxed amenities. | Villa Rica Golf Club, Nearby driving ranges, Local restaurants, Social events at the club, Community gatherings |
| Oak Mountain | A tranquil neighborhood known for its community vibe and spacious homes. Suitable for families and travelers looking for a peaceful stay while exploring the nearby attractions. | Oak Mountain Park, Family-friendly events, Neighborhood gatherings, Access to the outdoors, Local shops |
Understanding Airbnb License Requirements & STR Laws in Villa Rica (2025)
While Villa Rica, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Villa Rica to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 4% licensed listings)
Top Performing Airbnb Properties in Villa Rica (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Villa Ricabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Backyard oasis/Private Pool/12 beds
Entire Place • 6 bedrooms
Tropical full themed couplesgetaway. Read reviews!
Entire Place • 1 bedroom
Step BACK in time-OMG-couples stay! See reviews!
Entire Place • 1 bedroom
Mansion / private pool/11 beds
Entire Place • 5 bedrooms
The Blissful Hideaway, The Perfect Escape
Entire Place • 3 bedrooms
Hill Top Castle
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Villa Rica (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Villa Rica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Daniel | 2 | $80,884 | 17 | 4.78/5.0 |
| Dan | 2 | $74,960 | 385 | 4.99/5.0 |
| Delightful | 1 | $29,975 | 20 | 4.85/5.0 |
| Gerald | 1 | $14,319 | 21 | 4.86/5.0 |
| Beverly J | 1 | $13,846 | 55 | 4.82/5.0 |
| William | 3 | $10,844 | 5 | 4.25/5.0 |
| Host #406949916 | 1 | $8,261 | 0 | N/A/5.0 |
| Live Suite | 1 | $7,488 | 4 | 4.75/5.0 |
| Leigh | 1 | $7,097 | 5 | 4.00/5.0 |
| Kerri | 1 | $6,120 | 5 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Villa Rica.
Dive Deeper: Advanced Villa Rica STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Villa Rica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsVilla Rica Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Villa Rica
- The Villa Rica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.9% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Villa Rica, House properties are the most common (60.9%), reflecting the local real estate landscape.
- Houses represent a significant 60.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.3%) offer potential for unique stay experiences.
Villa Rica Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Villa Rica
- The dominant room capacity in Villa Rica is 1 bedroom listings, making up 47.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 78.2% of the active Airbnb listings in Villa Rica, indicating a high concentration in these sizes.
- A significant 21.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Villa Rica.
Villa Rica Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Villa Rica
- The most common guest capacity trend in Villa Rica vacation rentals is listings accommodating 2 guests (26.1%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Villa Rica STR market, accounting for 47.8% of listings.
- 34.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Villa Rica.
- On average, properties in Villa Rica are equipped to host 4.2 guests.
Villa Rica Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Villa Rica
- The most common availability pattern in Villa Rica falls within the 271-366 days range, representing 82.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Villa Rica (47.8%), reflecting common guest stay durations or potential owner blocking patterns.
Villa Rica Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
36.4% of total
2 Nights
6 listings
27.3% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
1 listings
4.5% of total
7-29 Nights
3 listings
13.6% of total
30+ Nights
1 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Villa Rica is 1 Night, adopted by 36.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (63.7%) of the Villa Rica Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 36.4% of Villa Rica hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Villa Rica.
Villa Rica Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
4 listings
25% of total
Moderate
4 listings
25% of total
Firm
2 listings
12.5% of total
Strict
6 listings
37.5% of total
Cancellation Policy Insights for Villa Rica
- The prevailing Airbnb cancellation policy trend in Villa Rica is Strict, used by 37.5% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.5% market standard in Villa Rica.
- With 37.5% using Strict terms, this is a viable option in Villa Rica, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Villa Rica.
Villa Rica STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Villa Rica
- The overall average booking lead time for vacation rentals in Villa Rica is 21 days.
- Guests book furthest in advance for stays during December (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in September (average 17 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (66 days avg.) sees the longest lead times, while Spring (24 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (21 days) as a baseline for your pricing and availability strategy in Villa Rica.
- For December stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 66 days) to capture early planners.
- Monitor your own booking lead times against these Villa Rica averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Villa Rica (2025)
Amenity Prevalence
Amenity Insights for Villa Rica
- Essential amenities in Villa Rica that guests expect include: TV, Wifi, Air conditioning, Kitchen, Free parking on premises, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Washer, Essentials are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Villa Rica: TV, Wifi, Air conditioning, Kitchen, Free parking on premises, Heating, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Washer to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Villa Rica to stay competitive.
Villa Rica Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Villa Rica
- The typical guest profile for Airbnb in Villa Rica consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 97.1% of guests.
- Key international markets include United States (97.1%) and United Kingdom (1.4%).
- Top languages spoken are English (88.4%) followed by Spanish (11.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Hattiesburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Villa Rica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gilmer County | 22 | $4,129 | $373.56 | 39% |
| Cedar Bluff | 35 | $3,816 | $476.06 | 36% |
| Buckhead | 11 | $3,538 | $359.03 | 39% |
| Waleska | 44 | $3,507 | $355.85 | 41% |
| Lookout Mountain | 77 | $3,440 | $312.54 | 50% |
| Eatonton | 249 | $3,437 | $499.91 | 32% |
| Fannin County | 47 | $3,391 | $362.23 | 37% |
| Epworth | 74 | $3,384 | $351.40 | 38% |
| Sautee | 16 | $3,336 | $388.54 | 41% |
| Blue Ridge | 1,211 | $3,333 | $303.24 | 43% |