Union City Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Union City in 2025? Explore comprehensive Airbnb analytics for Union City, Georgia, United States to uncover income potential. This 2025 STR market report for Union City, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 88 active listings.
Whether you're considering an Airbnb investment in Union City, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Union City Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Union City Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Union City (2025)
Understanding the monthly revenue variations for Airbnb listings in Union City is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Union City is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Union City across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,492+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,846 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,139 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $490, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Union City
Union City Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Union City STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Union City:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Union City
Average Daily Rate (ADR) Airbnb Trends in Union City (2025)
Effective short term rental pricing strategy in Union City involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Union City typically peaks in January and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $301+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $178 or more.
- Typical properties (Median) charge around $116 per night.
- Entry-level properties (Bottom 25%) earn around $50 per night.
Average Daily Rate (ADR) Trend by Month in Union City
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Airbnb Seasonality Analysis & Trends in Union City (2025)
Peak Season (May, June, April)
- Revenue averages $2,338 per month
- Occupancy rates average 37.6%
- Daily rates average $139
Shoulder Season
- Revenue averages $1,900 per month
- Occupancy maintains around 36.7%
- Daily rates hold near $145
Low Season (February, September, November)
- Revenue drops to average $1,626 per month
- Occupancy decreases to average 36.8%
- Daily rates adjust to average $147
Seasonality Insights for Union City
- The Airbnb seasonality in Union City shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Union City's highest earning potential, with monthly revenues capable of climbing to $2,667, occupancy reaching a high of 48.0%, and ADRs peaking at $152.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,536, occupancy could drop to 28.2%, and ADRs may adjust down to $138.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Union City.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Union City seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Union City (2025)
Exploring the top neighborhoods for short-term rentals in Union City? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Downtown Union City | Charming area with a historic vibe, featuring local shops, eateries, and community events. Ideal for visitors wanting to experience the local culture and history. | Union City Historical Society, Shaw Park, Downtown Farmers Market, Local Art Galleries, Community Events Center |
| Pinewood Atlanta Studios | Close proximity to one of the largest film studio complexes in the U.S., attracting filmmakers and tourists alike. Perfect for those visiting for movie production or seeking entertainment opportunities. | Pinewood Atlanta Studios Tours, Film-related events, Nearby nature trails, Dining options for film enthusiasts |
| Lakeview | Scenic area focused around local lakes, providing outdoor recreation and a peaceful environment. Attracts families and nature lovers looking for a relaxing getaway. | Lake City Park, Fishing and boating, Picnic areas, Walking trails, Escaping the urban hustle |
| Campbellton Road Corridor | Commercial area with a variety of shopping and dining options, providing convenience for visitors. Great for those looking for accessibility and local amenities. | Shopping centers, Restaurants, Entertainment options, Proximity to major highways |
| Union Station | Emerging neighborhood with new developments and investments. Represents a growing area for visitors looking for modern accommodations and local experiences. | New dining establishments, Shopping opportunities, Community parks, Access to transportation |
| Rose Garden | Residential neighborhood known for its beautiful gardens and parks. A tranquil area perfect for relaxing retreats and family vacations. | Rose Garden Park, Walking trails, Picnic spots, Community garden events |
| Woodland Estates | Quiet suburban area with spacious lots, ideal for families looking for a peaceful stay while still being close to urban amenities. | Local parks, Family-friendly activities, Community events, Proximity to schools and shopping |
| Metro Atlanta Accessibility | Union City provides easy access to the broader Atlanta metropolitan area, making it a convenient base for exploring Atlanta's attractions and events. | Close to Hartsfield-Jackson Airport, Easy access to downtown Atlanta, Regional parks and recreational areas, Cultural and entertainment venues in Atlanta |
Understanding Airbnb License Requirements & STR Laws in Union City (2025)
While Union City, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Union City to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Union City (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Union Citybased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
ATL's Stylish Manor/6Bedrms/9Beds/4Baths
Entire Place • 6 bedrooms
Southern City Farm House sleeps 18+
Entire Place • 7 bedrooms
Cozy & Relaxing 6 Bedrooms House
Entire Place • 6 bedrooms
New 5-Star Luxury Home - Sleeps 22+ Near Airport
Entire Place • 6 bedrooms
Peaceful Retreat | Close to Nature | Fenced Yard!
Entire Place • 3 bedrooms
Peaceful/Modern Fam Home,w/BBQ grill, pet-friendly
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Union City (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Union City based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Great Stays | 3 | $157,336 | 118 | 3.22/5.0 |
| Stephan | 2 | $95,252 | 22 | 4.97/5.0 |
| Northpoint | 2 | $91,950 | 39 | 4.75/5.0 |
| Dominic | 1 | $68,175 | 138 | 4.85/5.0 |
| Floyd & Lydia | 1 | $59,914 | 88 | 4.91/5.0 |
| Host #96663727 | 2 | $58,191 | 31 | 2.38/5.0 |
| Soniya | 1 | $32,282 | 19 | 5.00/5.0 |
| Sandra | 1 | $31,448 | 82 | 4.95/5.0 |
| Audrey | 1 | $28,721 | 25 | 4.60/5.0 |
| Joi | 2 | $27,954 | 94 | 2.37/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Union City.
Dive Deeper: Advanced Union City STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Union City. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsUnion City Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Union City
- The Union City Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 68.2% of the 88 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 29.5% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Union City, House properties are the most common (94.3%), reflecting the local real estate landscape.
- Houses represent a significant 94.3% portion, catering likely to families or larger groups.
- Smaller segments like apartment/condo, others (combined 5.6%) offer potential for unique stay experiences.
Union City Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Union City
- The dominant room capacity in Union City is 3 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for families or small groups.
- Together, 3 bedrooms and 1 bedroom properties represent 57.9% of the active Airbnb listings in Union City, indicating a high concentration in these sizes.
- A significant 48.8% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Union City.
Union City Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Union City
- The most common guest capacity trend in Union City vacation rentals is listings accommodating 8+ guests (26.1%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 6 guests dominate the Union City STR market, accounting for 46.6% of listings.
- 51.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Union City.
- On average, properties in Union City are equipped to host 4.6 guests.
Union City Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Union City
- The most common availability pattern in Union City falls within the 271-366 days range, representing 62.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 92.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Union City (30.7%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 10.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Union City Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
23 listings
30.3% of total
2 Nights
22 listings
28.9% of total
3 Nights
10 listings
13.2% of total
4-6 Nights
8 listings
10.5% of total
7-29 Nights
7 listings
9.2% of total
30+ Nights
6 listings
7.9% of total
Key Insights
- The most prevalent minimum stay requirement in Union City is 1 Night, adopted by 30.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 30.3% of Union City hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Union City.
Union City Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
27.6% of total
Moderate
13 listings
22.4% of total
Firm
7 listings
12.1% of total
Strict
22 listings
37.9% of total
Cancellation Policy Insights for Union City
- The prevailing Airbnb cancellation policy trend in Union City is Strict, used by 37.9% of listings.
- There's a relatively balanced mix between guest-friendly (50.0%) and stricter (50.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.9% market standard in Union City.
- With 37.9% using Strict terms, this is a viable option in Union City, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Union City.
Union City STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Union City
- The overall average booking lead time for vacation rentals in Union City is 20 days.
- Guests book furthest in advance for stays during October (average 41 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (30 days avg.) sees the longest lead times, while Winter (17 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (20 days) as a baseline for your pricing and availability strategy in Union City.
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 41 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 30 days) to capture early planners.
- Monitor your own booking lead times against these Union City averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Union City (2025)
Amenity Prevalence
Amenity Insights for Union City
- Essential amenities in Union City that guests expect include: Wifi, Air conditioning, Free parking on premises, TV, Kitchen, Heating, Smoke alarm. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, Washer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Union City: Wifi, Air conditioning, Free parking on premises, TV, Kitchen, Heating, Smoke alarm.
- Prioritize adding missing essentials: Free parking on premises, TV, Kitchen, Heating, Smoke alarm.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Union City to stay competitive.
Union City Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Union City
- The typical guest profile for Airbnb in Union City consists of primarily domestic travelers (96%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.2% of guests.
- Key international markets include United States (96.2%) and Canada (1.1%).
- Top languages spoken are English (83.9%) followed by Spanish (9.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Houston.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Union City Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| Jacksons' Gap | 46 | $4,274 | $409.58 | 41% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Waleska | 41 | $4,156 | $346.72 | 42% |
| Bishop | 10 | $4,057 | $508.62 | 43% |
| Epworth | 68 | $3,983 | $341.99 | 40% |
| Greensboro | 35 | $3,915 | $529.72 | 29% |
| Blue Ridge | 1,105 | $3,888 | $290.46 | 45% |