Suwanee Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Suwanee in 2025? Explore comprehensive Airbnb analytics for Suwanee, Georgia, United States to uncover income potential. This 2025 STR market report for Suwanee, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Suwanee, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Suwanee Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Suwanee Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$179
The average rental revenue earned for an occupied room per day in Suwanee.
Occupancy Rate(?)
41.6%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$20,331
Typical annual income for an Airbnb listing in Suwanee. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.6%
Significant decrease (-21.6%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Suwanee.
Lowest Revenue Month(?)
November
The month with the lowest average earnings, indicating the low season in Suwanee.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Suwanee (2025)

Understanding the monthly revenue variations for Airbnb listings in Suwanee is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suwanee is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suwanee across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,072+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,356 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,844 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $867, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Suwanee

Suwanee Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Suwanee STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suwanee:

  • Best-in-class properties (Top 10%) achieve 78%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 41%.
  • Entry-level properties (Bottom 25%) average 23% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Suwanee

Average Daily Rate (ADR) Airbnb Trends in Suwanee (2025)

Effective short term rental pricing strategy in Suwanee involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suwanee typically peaks in May and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $287+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $202 or more.
  • Typical properties (Median) charge around $128 per night.
  • Entry-level properties (Bottom 25%) earn around $74 per night.

Average Daily Rate (ADR) Trend by Month in Suwanee

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Airbnb Seasonality Analysis & Trends in Suwanee (2025)

Peak Season (July, October, June)
  • Revenue averages $2,900 per month
  • Occupancy rates average 46.4%
  • Daily rates average $154
Shoulder Season
  • Revenue averages $2,403 per month
  • Occupancy maintains around 43.3%
  • Daily rates hold near $160
Low Season (February, September, November)
  • Revenue drops to average $2,036 per month
  • Occupancy decreases to average 41.3%
  • Daily rates adjust to average $153

Seasonality Insights for Suwanee

  • The Airbnb seasonality in Suwanee shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Suwanee's highest earning potential, with monthly revenues capable of climbing to $2,959, occupancy reaching a high of 49.3%, and ADRs peaking at $169.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,943, occupancy could drop to 36.2%, and ADRs may adjust down to $152.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Suwanee.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Suwanee seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Suwanee (2025)

Exploring the top neighborhoods for short-term rentals in Suwanee? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Town Center
A bustling suburban center with shopping, dining, and entertainment options. It's a family-friendly area with parks and recreational activities, making it ideal for families visiting or relocating to the area.
Suwanee Town Center Park, Suwanee Greenway, Restaurants and cafes, Shopping centers, Local events and festivals
Suwanee Greenway
A scenic area featuring a beautiful walking and biking path that attracts outdoor enthusiasts. It's perfect for guests looking for a nature getaway while remaining close to the city.
Suwanee Greenway, Walking and biking trails, Parks, Natural beauty, Outdoor activities
George Pierce Park
A large public park with sports facilities, playgrounds, and picnic areas. This area is great for families and groups looking for recreational activities during their stay.
Sports fields, Playground, Picnic areas, Walking trails, Community events
Old Town Suwanee
A charming area with unique shops, restaurants, and cultural events. It offers a taste of local culture and history, appealing to visitors interested in community vibes.
Local shops, Restaurants, Cultural events, Historic sites, Community gatherings
Suwanee Sports Academy
Known for its sports facilities, this area attracts families and sports teams traveling for tournaments or events. It's perfect for guests looking for an active stay.
Sports training facilities, Events and tournaments, Youth sports, Fitness classes, Community activities
White Street Park
A smaller park that offers a quiet escape and hosts various community activities. This area appeals to guests looking for a serene environment close to nature.
Green spaces, Walking trails, Community events, Playground, Picnic spots
Rexall Park
A local park that provides a community atmosphere with green spaces for relaxation and gatherings. Ideal for guests wanting a neighborly feel during their stay in Suwanee.
Community park, Outdoor activities, Picnic areas, Community events, Walking paths
Moore Road Park
A scenic neighborhood park offering sports facilities, picnic areas, and walking trails. This area is desirable for guests seeking active leisure activities.
Sports fields, Walking trails, Picnic spaces, Community events, Family-friendly activities

Understanding Airbnb License Requirements & STR Laws in Suwanee (2025)

While Suwanee, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Suwanee to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 6% licensed listings)

Top Performing Airbnb Properties in Suwanee (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Suwaneebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Suwanee Sanctuary-Renovated Home, Loft, Hot Tub

Suwanee Sanctuary-Renovated Home, Loft, Hot Tub

Entire Place • 4 bedrooms

$60,617
Revenue
48.8%
Occupancy
$362.14
Daily Rate
Dog Friendly | Gas South Arena | Community Pool

Dog Friendly | Gas South Arena | Community Pool

Entire Place • 4 bedrooms

$58,085
Revenue
54.7%
Occupancy
$293.53
Daily Rate
ASSI Plaza-Suwanee.King beds,good matress

ASSI Plaza-Suwanee.King beds,good matress

Entire Place • 5 bedrooms

$47,059
Revenue
47.5%
Occupancy
$261.40
Daily Rate
Entire 3 Bedroom & 2 Bath Ranch House

Entire 3 Bedroom & 2 Bath Ranch House

Entire Place • 3 bedrooms

$46,653
Revenue
55.6%
Occupancy
$203.74
Daily Rate
Heart of Suwanee Cottage!

Heart of Suwanee Cottage!

Entire Place • 3 bedrooms

$45,580
Revenue
67.9%
Occupancy
$192.03
Daily Rate
Artistic Intown Historic Retreat w/POOL 30 to ATL

Artistic Intown Historic Retreat w/POOL 30 to ATL

Entire Place • 4 bedrooms

$43,974
Revenue
34.3%
Occupancy
$430.34
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Suwanee (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Suwanee based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Anusha1$60,617285.00/5.0
Ralph1$58,08545.00/5.0
Jauxniece3$54,236364.87/5.0
Stefan2$48,4291024.96/5.0
Diem1$47,0591004.76/5.0
Richard1$46,653474.98/5.0
Breanne1$45,5801034.73/5.0
Sina1$41,868654.74/5.0
Mypeacefulstay1$39,206244.92/5.0
Jenny1$32,690444.84/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suwanee.

Dive Deeper: Advanced Suwanee STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suwanee. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Suwanee Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Suwanee

  • The Suwanee Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.3% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Suwanee, House properties are the most common (63.9%), reflecting the local real estate landscape.
  • Houses represent a significant 63.9% portion, catering likely to families or larger groups.
  • The presence of 13.9% Hotel/Boutique listings indicates integration with traditional hospitality.

Suwanee Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Suwanee

  • The dominant room capacity in Suwanee is 3 bedrooms listings, making up 25% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 2 bedrooms properties represent 47.2% of the active Airbnb listings in Suwanee, indicating a high concentration in these sizes.
  • A significant 50.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Suwanee.

Suwanee Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Suwanee

  • The most common guest capacity trend in Suwanee vacation rentals is listings accommodating 8+ guests (33.3%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Suwanee STR market, accounting for 58.3% of listings.
  • 50.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suwanee.
  • On average, properties in Suwanee are equipped to host 5.0 guests.

Suwanee Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Suwanee

  • The most common availability pattern in Suwanee falls within the 271-366 days range, representing 47.2% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 77.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Suwanee (33.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.2% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Suwanee Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

8 listings

22.2% of total

2 Nights (30.6%)

2 Nights

11 listings

30.6% of total

3 Nights (11.1%)

3 Nights

4 listings

11.1% of total

4-6 Nights (16.7%)

4-6 Nights

6 listings

16.7% of total

7-29 Nights (5.6%)

7-29 Nights

2 listings

5.6% of total

30+ Nights (13.9%)

30+ Nights

5 listings

13.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Suwanee is 2 Nights, adopted by 30.6% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (13.9%) caters to monthly stays (30+ nights) in Suwanee, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 30.6% of Suwanee hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 13.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suwanee.

Suwanee Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

2.9% of total

Flexible (26.5%)

Flexible

9 listings

26.5% of total

Moderate (23.5%)

Moderate

8 listings

23.5% of total

Firm (8.8%)

Firm

3 listings

8.8% of total

Strict (38.2%)

Strict

13 listings

38.2% of total

Cancellation Policy Insights for Suwanee

  • The prevailing Airbnb cancellation policy trend in Suwanee is Strict, used by 38.2% of listings.
  • There's a relatively balanced mix between guest-friendly (50.0%) and stricter (47.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 38.2% market standard in Suwanee.
  • With 38.2% using Strict terms, this is a viable option in Suwanee, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Suwanee.

Suwanee STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Suwanee

  • The overall average booking lead time for vacation rentals in Suwanee is 23 days.
  • Guests book furthest in advance for stays during April (average 35 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 16 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (30 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (23 days) as a baseline for your pricing and availability strategy in Suwanee.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 35 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 30 days) to capture early planners.
  • Monitor your own booking lead times against these Suwanee averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Suwanee (2025)

Amenity Prevalence

Amenity Insights for Suwanee

  • Essential amenities in Suwanee that guests expect include: Wifi, TV, Air conditioning, Free parking on premises, Smoke alarm, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, Carbon monoxide alarm, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Suwanee: Wifi, TV, Air conditioning, Free parking on premises, Smoke alarm, Kitchen.
  • Prioritize adding missing essentials: Free parking on premises, Smoke alarm, Kitchen.
  • Consider adding popular differentiators like Heating or Carbon monoxide alarm to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Suwanee to stay competitive.

Suwanee Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Suwanee

  • The typical guest profile for Airbnb in Suwanee consists of primarily domestic travelers (96%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.5% of guests.
  • Key international markets include United States (95.5%) and South Korea (1.4%).
  • Top languages spoken are English (70.8%) followed by Spanish (8.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Charlotte.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Suwanee Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Sevier County66$5,662$611.8443%
Gilmer County22$4,129$373.5639%
Sevierville5,792$4,073$336.6346%
Cedar Bluff35$3,816$476.0636%
Wears Valley215$3,653$305.4543%
Gatlinburg3,375$3,625$323.7844%
Buckhead11$3,538$359.0339%
Waleska44$3,507$355.8541%
Highlands335$3,506$375.7039%
Pigeon Forge2,855$3,504$308.8143%

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