Stone Mountain Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Stone Mountain in 2025? Explore comprehensive Airbnb analytics for Stone Mountain, Georgia, United States to uncover income potential. This 2025 STR market report for Stone Mountain, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 169 active listings.

Whether you're considering an Airbnb investment in Stone Mountain, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stone Mountain Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Stone Mountain Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$163
The average rental revenue earned for an occupied room per day in Stone Mountain.
Occupancy Rate(?)
37.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$16,378
Typical annual income for an Airbnb listing in Stone Mountain. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
2.9%
Positive growth (2.9%) vs. last year.
Peak Revenue Month(?)
June
The month with the highest average earnings, indicating peak season in Stone Mountain.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Stone Mountain.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
169
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Stone Mountain (2025)

Understanding the monthly revenue variations for Airbnb listings in Stone Mountain is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stone Mountain is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stone Mountain across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,332+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,937 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,654 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $727, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Stone Mountain

Stone Mountain Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Stone Mountain STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stone Mountain:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 34%.
  • Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Stone Mountain

Average Daily Rate (ADR) Airbnb Trends in Stone Mountain (2025)

Effective short term rental pricing strategy in Stone Mountain involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stone Mountain typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $253+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $183 or more.
  • Typical properties (Median) charge around $116 per night.
  • Entry-level properties (Bottom 25%) earn around $65 per night.

Average Daily Rate (ADR) Trend by Month in Stone Mountain

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Airbnb Seasonality Analysis & Trends in Stone Mountain (2025)

Peak Season (June, May, July)
  • Revenue averages $2,992 per month
  • Occupancy rates average 42.7%
  • Daily rates average $146
Shoulder Season
  • Revenue averages $2,025 per month
  • Occupancy maintains around 38.4%
  • Daily rates hold near $149
Low Season (January, February, March)
  • Revenue drops to average $1,605 per month
  • Occupancy decreases to average 34.2%
  • Daily rates adjust to average $156

Seasonality Insights for Stone Mountain

  • The Airbnb seasonality in Stone Mountain shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Stone Mountain's highest earning potential, with monthly revenues capable of climbing to $3,222, occupancy reaching a high of 46.7%, and ADRs peaking at $160.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,496, occupancy could drop to 33.4%, and ADRs may adjust down to $143.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stone Mountain.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Stone Mountain seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Stone Mountain (2025)

Exploring the top neighborhoods for short-term rentals in Stone Mountain? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Stone Mountain Park
Features the largest exposed granite mountain in North America and a variety of recreational activities, making it a favorite for nature lovers and families.
Stone Mountain, Skyride, Giant Carving, Park Trails, Laser Show, Historic Square
Downtown Stone Mountain
Offers a quaint small-town atmosphere with access to shops, dining, and local events. It's perfect for those wanting to experience a local community feel.
Stone Mountain Museum, Local Shops, Parks, Restaurants, Historic Buildings
Five Forks
A growing suburban area with great restaurants and shopping, ideal for families and visitors looking for conveniences and comfort away from the city hustle.
Shops at Stonecrest, Parks, Dining Options
Tucker
Neighboring Stone Mountain, known for its community vibe and access to Atlanta's urban conveniences. Good for visitors who want proximity to the city while enjoying suburban charm.
Tucker Historic District, Parks, Dining
Lilburn
Family-friendly with parks and recreational facilities, appealing to guests visiting family or attending events in the area.
Lilburn City Park, Nearby Schools and Community Centers, Local Shops, Dining
Clarkston
Diverse community with a mix of international cultures, ideal for guests wanting variety in food and experiences while staying near Stone Mountain.
Stone Mountain Trail, Parks, Cultural Cuisine
Decatur
Charming town known for its vibrant arts scene and indie shops; perfect for those wanting a more urban experience while still being close to Stone Mountain.
Decatur Square, Arts Festivals, Craft Breweries, Historic Homes
Norcross
Rich in history and charm, offers a blend of outdoor activities and unique restaurants, making it a good spot for visitors to unwind after exploring the park.
Lillian Webb Park, Historic Norcross, Art Galleries, Local Dining

Understanding Airbnb License Requirements & STR Laws in Stone Mountain (2025)

While Stone Mountain, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stone Mountain to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Stone Mountain (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Stone Mountainbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Large Stone Mountain Home

Large Stone Mountain Home

Entire Place • 4 bedrooms

$107,021
Revenue
56.8%
Occupancy
$431.85
Daily Rate
Lake Twin Haven: Serene & Cozy

Lake Twin Haven: Serene & Cozy

Entire Place • 7 bedrooms

$93,769
Revenue
24.3%
Occupancy
$1511.54
Daily Rate
Stone Mountain Manor

Stone Mountain Manor

Entire Place • 8 bedrooms

$89,485
Revenue
38.5%
Occupancy
$1027.38
Daily Rate
Modern Cabin of Stone Mountain

Modern Cabin of Stone Mountain

Entire Place • 3 bedrooms

$78,877
Revenue
62.0%
Occupancy
$273.17
Daily Rate
CharmingHome Next 2 StoneMountain Park w/ playroom

CharmingHome Next 2 StoneMountain Park w/ playroom

Entire Place • 3 bedrooms

$65,456
Revenue
72.5%
Occupancy
$242.67
Daily Rate
Lakeside tent at Ramsden Lake

Lakeside tent at Ramsden Lake

Entire Place • 1 bedroom

$56,446
Revenue
67.0%
Occupancy
$226.63
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Stone Mountain (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Stone Mountain based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matthew & Blaine9$283,1468824.93/5.0
Addie5$185,5101674.81/5.0
RoomPicks By Antony9$142,178110.89/5.0
Adam3$118,052924.88/5.0
Host #4199337131$93,76910.00/5.0
Duane1$78,877324.94/5.0
Michael3$69,2112964.79/5.0
Granite House Lofts2$65,995694.95/5.0
Candice1$65,4562634.88/5.0
Elisabeth3$63,019793.32/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stone Mountain.

Dive Deeper: Advanced Stone Mountain STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stone Mountain. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Stone Mountain Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Stone Mountain

  • The Stone Mountain Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.4% of the 169 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Stone Mountain, House properties are the most common (62.1%), reflecting the local real estate landscape.
  • Houses represent a significant 62.1% portion, catering likely to families or larger groups.
  • The presence of 10.7% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like unique stays (combined 0.6%) offer potential for unique stay experiences.

Stone Mountain Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Stone Mountain

  • The dominant room capacity in Stone Mountain is 1 bedroom listings, making up 36.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 55.0% of the active Airbnb listings in Stone Mountain, indicating a high concentration in these sizes.
  • A significant 32.5% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Stone Mountain.

Stone Mountain Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Stone Mountain

  • The most common guest capacity trend in Stone Mountain vacation rentals is listings accommodating 8+ guests (20.1%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Stone Mountain STR market, accounting for 36.7% of listings.
  • 35.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stone Mountain.
  • On average, properties in Stone Mountain are equipped to host 4.2 guests.

Stone Mountain Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Stone Mountain

  • The most common availability pattern in Stone Mountain falls within the 271-366 days range, representing 52.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 80.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Stone Mountain (27.2%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Stone Mountain Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (36.9%)

1 Night

58 listings

36.9% of total

2 Nights (35.7%)

2 Nights

56 listings

35.7% of total

3 Nights (8.9%)

3 Nights

14 listings

8.9% of total

4-6 Nights (1.9%)

4-6 Nights

3 listings

1.9% of total

7-29 Nights (7%)

7-29 Nights

11 listings

7% of total

30+ Nights (9.6%)

30+ Nights

15 listings

9.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Stone Mountain is 1 Night, adopted by 36.9% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (72.6%) of the Stone Mountain Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 36.9% of Stone Mountain hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 9.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stone Mountain.

Stone Mountain Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.8% of total

Flexible (28.7%)

Flexible

35 listings

28.7% of total

Moderate (30.3%)

Moderate

37 listings

30.3% of total

Firm (22.1%)

Firm

27 listings

22.1% of total

Strict (18%)

Strict

22 listings

18% of total

Cancellation Policy Insights for Stone Mountain

  • The prevailing Airbnb cancellation policy trend in Stone Mountain is Moderate, used by 30.3% of listings.
  • There's a relatively balanced mix between guest-friendly (59.0%) and stricter (40.1%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.3% market standard in Stone Mountain.
  • Regularly review your cancellation policy against competitors and market demand shifts in Stone Mountain.

Stone Mountain STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Stone Mountain

  • The overall average booking lead time for vacation rentals in Stone Mountain is 27 days.
  • Guests book furthest in advance for stays during November (average 38 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (33 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (27 days) as a baseline for your pricing and availability strategy in Stone Mountain.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 38 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 33 days) to capture early planners.
  • Monitor your own booking lead times against these Stone Mountain averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Stone Mountain (2025)

Amenity Prevalence

Amenity Insights for Stone Mountain

  • Essential amenities in Stone Mountain that guests expect include: Air conditioning, Heating, Free parking on premises, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, TV, Wifi are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Stone Mountain: Air conditioning, Heating, Free parking on premises, Hot water.
  • Prioritize adding missing essentials: Heating, Free parking on premises, Hot water.
  • Consider adding popular differentiators like Smoke alarm or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Stone Mountain to stay competitive.

Stone Mountain Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Stone Mountain

  • The typical guest profile for Airbnb in Stone Mountain consists of primarily domestic travelers (96%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 95.7% of guests.
  • Key international markets include United States (95.7%) and Canada (1%).
  • Top languages spoken are English (77.4%) followed by Spanish (10.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and New York.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Stone Mountain Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County22$4,696$342.1343%
Cedar Bluff33$4,317$458.8439%
Fannin County37$4,285$339.5241%
Jacksons' Gap46$4,274$409.5841%
Eatonton231$4,171$473.1535%
Waleska41$4,156$346.7242%
Bishop10$4,057$508.6243%
Epworth68$3,983$341.9940%
Greensboro35$3,915$529.7229%
Blue Ridge1,105$3,888$290.4645%

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