Airbnb Market Analytics, Statistics and Data in Smyrna, Georgia, United States

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Smyrna? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Smyrna:

Average Daily Rate
$175
Occupancy Rate
44.59%
Annual Revenue
$22,561
Revenue Growth YoY
15.89%
Best Month
June
Worst Month
January
Regulation
Low
Active Listings
455

How much do Airbnb hosts make on average per month in Smyrna?

The short-term rental market in Smyrna shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $2,184 per month
  • Strong performing properties (top 25%) make $3,405 or more
  • Best-in-class properties (top 10%) achieve $4,927+ monthly
  • Entry-level properties (bottom 25%) typically earn around $1,151

Revenue Variations by Month

Occupancy Rates Throughout the Year in Smyrna

The market in Smyrna shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 45% occupancy rates
  • Strong performing properties (top 25%) achieve 66% or higher
  • Best-in-class properties (top 10%) reach 83%+occupancy
  • Entry-level properties (bottom 25%) average around 23%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Smyrna

Daily rates in Smyrna vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $129 per night
  • Strong performing properties (top 25%) secure $189 or more
  • Best-in-class properties (top 10%) pull in $277+ per night
  • Entry-level properties (bottom 25%) earn around $88

Daily Rate Variations by Month

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Seasonality patterns in Smyrna

Peak Season (June, May, July)
  • Revenue peaks at $3348.95 per month
  • Occupancy rates reach 57.27%
  • Daily rates average $179.33
Shoulder Season
  • Revenue averages $2628.33 per month
  • Occupancy maintains 46.05%
  • Daily rates hold at $165.49
Low Season (September, December, January)
  • Revenue drops to $1842.38 per month
  • Occupancy decreases to 38.11%
  • Daily rates adjust to $153.98

Is it still profitable to do Airbnb in Smyrna in 2025?

Yes! Smyrna demonstrates moderate seasonality with good off-peak opportunities, featuring a healthy occupancy rate of 46% and strong monthly revenue averaging $2628 and With 455 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Smyrna

AreaWhy Choose This AreaKey Attractions
Downtown Smyrna
The bustling heart of Smyrna, featuring a mix of residential, commercial, and entertainment options. Its proximity to parks, restaurants, and community events makes it appealing to visitors.
Smyrna Market Village, Cumberland Mall, SunTrust Park, The Battery Atlanta, Smyrna Community Center
Jonquil City Park
A family-friendly neighborhood known for its recreational parks and community vibe. Ideal for families visiting the area for events or spending time outdoors.
Jonquil City Park, Smyrna Community Center, Smyrna Skate Park, Vinings Jubilee, Historic Train Depot
Vinings
An upscale area known for its shopping, dining, and charming streets. Attracts travelers looking for a sophisticated suburban experience with easy access to Atlanta.
Vinings Jubilee, Cumberland Boulevard, Paces Mill Park, Chattahoochee River National Recreation Area, Reynoldstown
Smyrna Village Green
A vibrant area with shops, eateries, and various community events throughout the year. A perfect spot for tourists who enjoy local culture and festivity.
Smyrna Village Green, Community events, Shops and cafes, Smyrna Library, Historic murals
Cumberland
A commercial hub with a variety of attractions, including sports venues and shopping areas. Well-suited for business travelers and sports enthusiasts.
SunTrust Park, Cumberland Mall, The Battery Atlanta, Galleria office park, Chattahoochee River Park
Seaboard Industrial District
An emerging area with a mix of industrial charm and modern development. Attractive for those seeking unique and edgy accommodations.
Historic sites, Industrial arts, Nearby breweries, Riverside Park, Smyrna Dog Park
Smyrna Heights
A residential area with plenty of green space and a suburban feel. Ideal for longer-term stays and those wanting a home-like experience.
Parks, Local eateries, Community events, Families-oriented activities, Nearby schools
Smyrna’s Historic District
A quaint area showcasing Smyrna's historic charm and architecture. Offers a slice of local life with access to history and culture.
Historic homes, Museums, Local boutiques, Community art, Heritage festivals

Do you need a license for Airbnb in Smyrna?

We recommend checking directly with Smyrna's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Smyrna

As Seen on Netflix-Luxury at the Cobra Kai Mansion

As Seen on Netflix-Luxury at the Cobra Kai Mansion

Entire Place • 6 bedrooms

$225,077
Revenue
44.0%
Occupancy
$1534.81
Daily Rate
Golf Haven 3 mins w/ Office in ADU

Golf Haven 3 mins w/ Office in ADU

Entire Place • 4 bedrooms

$173,607
Revenue
50.4%
Occupancy
$2177.09
Daily Rate
9 Bed Estate with Theater, Billiards, Pool & More!

9 Bed Estate with Theater, Billiards, Pool & More!

Entire Place • 9 bedrooms

$169,247
Revenue
14.7%
Occupancy
$3433.89
Daily Rate
Upgraded 4BR Modern Home w/Hot Tub | Marietta

Upgraded 4BR Modern Home w/Hot Tub | Marietta

Entire Place • 4 bedrooms

$92,712
Revenue
45.4%
Occupancy
$377.41
Daily Rate
Big Beds for All!  Braves only 2.5 miles away!

Big Beds for All! Braves only 2.5 miles away!

Entire Place • 5 bedrooms

$90,651
Revenue
54.1%
Occupancy
$491.72
Daily Rate
Spacious Cottage, 4mi to Braves Stadium w/Firepit!

Spacious Cottage, 4mi to Braves Stadium w/Firepit!

Entire Place • 5 bedrooms

$90,447
Revenue
54.9%
Occupancy
$421.92
Daily Rate

Top Performing Professional Hosts in Smyrna

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ralph3$346,577724.72/5.0
Mike9$190,0703104.80/5.0
72085862$181,66132.50/5.0
Kurt And Sheila14$180,9293634.50/5.0
Brandon And Alyssa2$170,2171364.97/5.0
Elite Destination Homes1$169,247154.93/5.0
Mel And Mateja4$163,3433584.78/5.0
Mauricio7$155,041632.08/5.0
Lyvana4$152,4742694.88/5.0
Diego6$151,80511454.07/5.0

Additional analytics on vacation rental, real estate, short term rental data in Smyrna

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (85.7%), with house and apartment & condo properties comprising 91.0% of inventory
  • Untapped potential in boutique & hotels, unique stays, outdoor & mobile segments (3.9% combined)

Room Capacity Distribution

Analysis of 455 properties in Smyrna shows that 2 bedrooms properties are most prevalent, making up 29.9% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 56.0% of all listings.

Key Insights

  • Most common: 2 bedrooms (29.9%)
  • Least common: 5+ bedrooms (3.1%)
  • Market concentration: 56.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 455 properties in Smyrna reveals that 6 guests properties dominate the market, representing 20.4% of all listings. The average property accommodates 4.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 6 guests and 8+ guests make up 40.4% of the market.

Key Insights

  • Most common capacity: 6 guests (20.4% of market)
  • Least common capacity: 1 guest (1.5% of market)
  • Average guest capacity: 4.6 guests per property
  • Market concentration: 40.4% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 455 properties in Smyrna, the most common availability pattern is 271-366 days (35.6% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (29.9% of properties).

Key Insights

  • Most common availability window: 271-366 days (35.6%)
  • Most common booking duration: 91-180 days (29.9%)
  • Properties with high availability (180+ days): 66.8%
  • Properties with long-term bookings (180+ days): 35.4%

Minimum Stay Distributions

1 Night (25.1%)

1 Night

99 listings

25.1% of total

2 Nights (35.5%)

2 Nights

140 listings

35.5% of total

3 Nights (9.1%)

3 Nights

36 listings

9.1% of total

4-6 Nights (8.4%)

4-6 Nights

33 listings

8.4% of total

7-29 Nights (10.2%)

7-29 Nights

40 listings

10.2% of total

30+ Nights (11.7%)

30+ Nights

46 listings

11.7% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 60.6%
  • Mid-length stays (4-6 nights) represent 8.4% of listings
  • Monthly+ stays (11.7%) suggest a stable extended-stay market
  • High market flexibility with 69.7% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (0.3%)

Super Strict 60 Days

1 listings

0.3% of total

Super Strict 30 Days (0.3%)

Super Strict 30 Days

1 listings

0.3% of total

Flexible (27.2%)

Flexible

101 listings

27.2% of total

Moderate (28.6%)

Moderate

106 listings

28.6% of total

Firm (19.7%)

Firm

73 listings

19.7% of total

Strict (24%)

Strict

89 listings

24% of total

Key Insights

  • Moderate is the preferred policy at 28.6% of listings
  • The market shows a balanced distribution between guest-friendly (55.8%) and strict (43.7%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 0.3% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline
  • Consider generous cancellation terms as a competitive advantage

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in Jul, Jun, May, averaging 47 days
  • Shortest booking windows are in Feb, Mar, Jan, averaging 24 days
  • Summer shows the longest average booking window at 44 days, while Winter has the shortest at 25 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 44 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Feb-Jan when lead times are shortest

Popular Airbnb Amenities in Smyrna

Every property in Smyrna comes standard with Wifi, and Air conditioning. Below shows the distribution of other amenities:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 96.6% of total guests, indicating a dominant local market share.
  • Primary international markets: Canada (0.7%) and DC (0.3%)
  • English is the top language at 82.4%, followed by Spanish (12.4%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 6.1%

Recommendations

  • Target marketing campaigns for Atlanta and Marietta markets
  • Develop localized content for Canada and DC
  • Prioritize English and Spanish language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Smyrna. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Gilmer County22$5,284$339.6545%
Jacksons' Gap45$4,729$427.6841%
Cedar Bluff32$4,627$374.8242%
Eatonton232$4,371$471.9935%
Waleska40$4,361$337.3443%
Fannin County38$4,304$330.9842%
Greensboro35$4,179$521.7231%
Bishop10$4,160$516.5442%
Eclectic56$4,054$384.4038%
Epworth71$3,961$327.4141%

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