Newnan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Newnan in 2025? Explore comprehensive Airbnb analytics for Newnan, Georgia, United States to uncover income potential. This 2025 STR market report for Newnan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 84 active listings.

Whether you're considering an Airbnb investment in Newnan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Newnan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Newnan Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$139
The average rental revenue earned for an occupied room per day in Newnan.
Occupancy Rate(?)
46.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,829
Typical annual income for an Airbnb listing in Newnan. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
9.3%
Positive growth (9.3%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Newnan.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Newnan.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
84
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Newnan (2025)

Understanding the monthly revenue variations for Airbnb listings in Newnan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Newnan is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Newnan across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,076+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $3,102 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,967 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,030, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Newnan

Newnan Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Newnan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Decembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Newnan:

  • Best-in-class properties (Top 10%) achieve 85%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 25% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Newnan

Average Daily Rate (ADR) Airbnb Trends in Newnan (2025)

Effective short term rental pricing strategy in Newnan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Newnan typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $157 or more.
  • Typical properties (Median) charge around $118 per night.
  • Entry-level properties (Bottom 25%) earn around $78 per night.

Average Daily Rate (ADR) Trend by Month in Newnan

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Airbnb Seasonality Analysis & Trends in Newnan (2025)

Peak Season (May, June, April)
  • Revenue averages $2,806 per month
  • Occupancy rates average 47.6%
  • Daily rates average $131
Shoulder Season
  • Revenue averages $2,214 per month
  • Occupancy maintains around 49.1%
  • Daily rates hold near $137
Low Season (January, February, September)
  • Revenue drops to average $1,750 per month
  • Occupancy decreases to average 43.0%
  • Daily rates adjust to average $138

Seasonality Insights for Newnan

  • The Airbnb seasonality in Newnan shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Newnan's highest earning potential, with monthly revenues capable of climbing to $2,835, occupancy reaching a high of 51.4%, and ADRs peaking at $143.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,618, occupancy could drop to 41.3%, and ADRs may adjust down to $130.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Newnan.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Newnan seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Newnan (2025)

Exploring the top neighborhoods for short-term rentals in Newnan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Historic Downtown Newnan
Charming area with preserved historic architecture and local shops. Attracts visitors looking for a quaint, small-town experience with restaurants and unique boutiques.
Newnan Courthouse Square, The College Street Tavern, The Newnan Theatre Company, Drew Court Historic District, The Coweta County Historical Society
Lakeside Newnan
Serene lakeside community ideal for families and nature lovers. Offers peaceful surroundings and recreation opportunities.
Lake Welchel, Newnan Sports Complex, Lakeside Park, Boating and fishing, Nature trails
Summergrove
Residential neighborhood with family-friendly amenities and proximity to shopping. Great for long-term stays, especially for families.
Summergrove Golf Club, Shops at Newnan Crossing, Newnan Water Park, Parks and playgrounds, Local eateries
Moreland
Quaint small community with a rural feel. Attracts visitors looking for a getaway from the city hustle, offers a glimpse of Southern life.
Moreland Community Park, Local farms and markets, Historic homes, Peaceful nature, Southern hospitality
White Oak
Quiet suburban area known for its residential charm. Attractive for business travelers needing easy access to I-85.
White Oak Park, Proximity to I-85, Local dining options, Community events, Outdoor spaces
East Newnan
Up-and-coming area with new developments, appealing to young professionals and families looking for affordable housing.
Newnan Crossing Bypass, Shops and restaurants, Community parks, Schools and services, Proximity to the city
Newnan's Historic District
Cultural and historical center of Newnan, attracting tourists interested in history, architecture, and local culture.
Historic homes, Cultural festivals, Local art galleries, Historical walking tours, Live music events
Arnall-Greenway
Established neighborhood with access to parks and local amenities. Popular among families and professionals looking for convenience.
Greenway Trail, Local parks, Community facilities, Shopping centers, Dining venues

Understanding Airbnb License Requirements & STR Laws in Newnan (2025)

While Newnan, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Newnan to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Newnan (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Newnanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Newnan Vacation Rental w/ Pool & Pickleball Court!

Newnan Vacation Rental w/ Pool & Pickleball Court!

Entire Place • 5 bedrooms

$111,336
Revenue
55.1%
Occupancy
$444.83
Daily Rate
PRIVATE Retreat Pool Fishing & Views near Atlanta

PRIVATE Retreat Pool Fishing & Views near Atlanta

Entire Place • 3 bedrooms

$61,415
Revenue
45.5%
Occupancy
$403.13
Daily Rate
The Green Manor: Mid-Term Stay Retreat in Downtown

The Green Manor: Mid-Term Stay Retreat in Downtown

Entire Place • 5 bedrooms

$51,353
Revenue
20.9%
Occupancy
$538.97
Daily Rate
Historic Newnan, Elegant & Roomy

Historic Newnan, Elegant & Roomy

Entire Place • 4 bedrooms

$44,898
Revenue
50.4%
Occupancy
$241.63
Daily Rate
Kim's Cottage - Historic Newnan, King Master Bed

Kim's Cottage - Historic Newnan, King Master Bed

Entire Place • 3 bedrooms

$44,392
Revenue
71.2%
Occupancy
$155.67
Daily Rate
Newnan Studio Getaway!

Newnan Studio Getaway!

Entire Place • 1 bedroom

$44,363
Revenue
75.5%
Occupancy
$142.55
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Newnan (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Newnan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Melissa10$250,1568654.75/5.0
Evolve1$111,336284.89/5.0
Jenny2$70,893474.83/5.0
Gentry1$61,415404.93/5.0
Joy1$51,35375.00/5.0
Joni2$44,8161994.94/5.0
Shirley1$44,392254.96/5.0
Austin1$44,363384.89/5.0
Vivi1$42,503174.94/5.0
Courtney1$38,166624.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Newnan.

Dive Deeper: Advanced Newnan STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Newnan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Newnan Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Newnan

  • The Newnan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 85.7% of the 84 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Newnan, House properties are the most common (63.1%), reflecting the local real estate landscape.
  • Houses represent a significant 63.1% portion, catering likely to families or larger groups.
  • The presence of 7.1% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 4.8%) offer potential for unique stay experiences.

Newnan Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Newnan

  • The dominant room capacity in Newnan is 3 bedrooms listings, making up 33.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 1 bedroom properties represent 64.3% of the active Airbnb listings in Newnan, indicating a high concentration in these sizes.
  • A significant 42.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Newnan.

Newnan Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Newnan

  • The most common guest capacity trend in Newnan vacation rentals is listings accommodating 4 guests (23.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Newnan STR market, accounting for 47.6% of listings.
  • 38.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Newnan.
  • On average, properties in Newnan are equipped to host 4.3 guests.

Newnan Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Newnan

  • The most common availability pattern in Newnan falls within the 181-270 days range, representing 39.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 67.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Newnan (39.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 34.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Newnan Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (27.6%)

1 Night

21 listings

27.6% of total

2 Nights (39.5%)

2 Nights

30 listings

39.5% of total

3 Nights (13.2%)

3 Nights

10 listings

13.2% of total

4-6 Nights (6.6%)

4-6 Nights

5 listings

6.6% of total

7-29 Nights (3.9%)

7-29 Nights

3 listings

3.9% of total

30+ Nights (9.2%)

30+ Nights

7 listings

9.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Newnan is 2 Nights, adopted by 39.5% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (67.1%) of the Newnan Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 39.5% of Newnan hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 27.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 9.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Newnan.

Newnan Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

1 listings

1.4% of total

Flexible (25%)

Flexible

18 listings

25% of total

Moderate (26.4%)

Moderate

19 listings

26.4% of total

Firm (15.3%)

Firm

11 listings

15.3% of total

Strict (31.9%)

Strict

23 listings

31.9% of total

Cancellation Policy Insights for Newnan

  • The prevailing Airbnb cancellation policy trend in Newnan is Strict, used by 31.9% of listings.
  • There's a relatively balanced mix between guest-friendly (51.4%) and stricter (47.2%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 31.9% market standard in Newnan.
  • With 31.9% using Strict terms, this is a viable option in Newnan, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Newnan.

Newnan STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Newnan

  • The overall average booking lead time for vacation rentals in Newnan is 31 days.
  • Guests book furthest in advance for stays during May (average 57 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in September (average 24 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (42 days avg.) sees the longest lead times, while Fall (31 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (31 days) as a baseline for your pricing and availability strategy in Newnan.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 57 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 42 days) to capture early planners.
  • Monitor your own booking lead times against these Newnan averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Newnan (2025)

Amenity Prevalence

Amenity Insights for Newnan

  • Essential amenities in Newnan that guests expect include: Wifi, Free parking on premises, Air conditioning, Smoke alarm, Heating, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Kitchen, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Newnan: Wifi, Free parking on premises, Air conditioning, Smoke alarm, Heating, TV.
  • Prioritize adding missing essentials: Free parking on premises, Air conditioning, Smoke alarm, Heating, TV.
  • Consider adding popular differentiators like Hot water or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Newnan to stay competitive.

Newnan Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Newnan

  • The typical guest profile for Airbnb in Newnan consists of primarily domestic travelers (98%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
  • Domestic travelers account for 97.6% of guests.
  • Key international markets include United States (97.6%) and DC (0.4%).
  • Top languages spoken are English (79.3%) followed by Spanish (11%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Atlanta and Newnan.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Newnan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Gilmer County22$4,696$342.1343%
Cedar Bluff33$4,317$458.8439%
Fannin County37$4,285$339.5241%
Jacksons' Gap46$4,274$409.5841%
Eatonton231$4,171$473.1535%
Waleska41$4,156$346.7242%
Bishop10$4,057$508.6243%
Epworth68$3,983$341.9940%
Greensboro35$3,915$529.7229%
Blue Ridge1,105$3,888$290.4645%

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