Milton Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Georgia, United States
Is Airbnb profitable in Milton in 2025? Explore comprehensive Airbnb analytics for Milton, Georgia, United States to uncover income potential. This 2025 STR market report for Milton, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Milton, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Milton Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Milton Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Milton (2025)
Understanding the monthly revenue variations for Airbnb listings in Milton is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Milton is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Milton across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,696+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,852 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,720 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $943, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Milton
Milton Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Milton STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Milton:
- Best-in-class properties (Top 10%) achieve 79%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 58% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 19% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Milton
Average Daily Rate (ADR) Airbnb Trends in Milton (2025)
Effective short term rental pricing strategy in Milton involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Milton typically peaks in November and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $503+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $233 or more.
- Typical properties (Median) charge around $135 per night.
- Entry-level properties (Bottom 25%) earn around $86 per night.
Average Daily Rate (ADR) Trend by Month in Milton
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Airbnb Seasonality Analysis & Trends in Milton (2025)
Peak Season (May, April, March)
- Revenue averages $3,201 per month
- Occupancy rates average 42.0%
- Daily rates average $222
Shoulder Season
- Revenue averages $2,468 per month
- Occupancy maintains around 43.0%
- Daily rates hold near $226
Low Season (January, February, October)
- Revenue drops to average $1,723 per month
- Occupancy decreases to average 37.7%
- Daily rates adjust to average $225
Seasonality Insights for Milton
- The Airbnb seasonality in Milton shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Milton's highest earning potential, with monthly revenues capable of climbing to $3,377, occupancy reaching a high of 54.8%, and ADRs peaking at $241.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,516, occupancy could drop to 30.2%, and ADRs may adjust down to $220.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Milton.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Milton seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Milton (2025)
Exploring the top neighborhoods for short-term rentals in Milton? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Lake Windward | Beautiful lakeside community ideal for families and vacationers seeking relaxation and outdoor activities. Close proximity to water sports and nature trails makes it a popular choice. | Lake Windward, Mansell House and Gardens, Big Creek Greenway, Northpoint Mall, Golf courses nearby |
| Milton City Center | A charming and upscale area with a small-town feel, perfect for visitors who want to experience local shops and dining. Great for those attending events at nearby venues and parks. | Milton City Park, Cranberry Park, Local farmers market, Restaurants and cafes, Historical sites |
| Birmingham Park | A quaint community featuring large estates and horse farms, appealing to travelers looking for tranquility and scenic views. Great for nature lovers and equestrian enthusiasts. | Birmingham Park, Trail systems, Horse riding facilities, Local vineyards, Scenic walking trails |
| Crabapple | A trendy area known for its shopping and dining options, attracting families and young professionals. Events and festivals make this a lively spot year-round. | Crabapple Market, Falcon Field, Community events, Local boutiques, Dining options |
| Roswell Mill | Historic district with a rich background and scenic views. Visitors often enjoy the heritage and charm of the area, with access to parks and trails. | Roswell Mill, Vickery Creek Trail, Historic Roswell Town Square, Cultural events, Art galleries |
| Summit Hill | An upscale neighborhood known for its luxurious homes and scenic landscapes. Ideal for executive travelers and families looking for peaceful getaways. | Hiking trails, Community parks, Resorts nearby, Fine dining options, Nature excursions |
| Windward | Offers a variety of outdoor activities and is known for a golf community. Great for visitors who enjoy sports and nature. | Windward Lake Club, Parks, Golf courses, Water activities, Picnic areas |
| Bald Ridge | A peaceful enclave with large lots and nice homes, appealing to those looking for a relaxing suburban experience away from the hustle of the city. | Bald Ridge Marina, Lake Lanier nearby, Natural beauty, Quiet neighborhoods, Family-friendly atmosphere |
Understanding Airbnb License Requirements & STR Laws in Milton (2025)
While Milton, Georgia, United States currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Milton to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Milton (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Miltonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Luxury 14,000 sq foot Compound!
Entire Place • 8 bedrooms
Beautiful 6 acre private Alpharetta/Milton Estate
Entire Place • 4 bedrooms
Entire Basement with Full Kitchen & Private Patio
Entire Place • 2 bedrooms
Luxury Suite with Pool, Hot Tub, and Theatre
Entire Place • 1 bedroom
Luxury basement apartment in Milton
Entire Place • 1 bedroom
Guest House as seen in Southern Living Magazine
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Milton (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Milton based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tenesha | 1 | $97,014 | 11 | 4.82/5.0 |
| The T-Gs | 3 | $52,763 | 247 | 4.96/5.0 |
| Alok | 2 | $51,091 | 184 | 4.88/5.0 |
| Pb | 3 | $49,552 | 711 | 4.88/5.0 |
| Roberta | 1 | $40,305 | 21 | 4.90/5.0 |
| Lisandra | 1 | $33,638 | 80 | 4.88/5.0 |
| Lev | 1 | $27,638 | 7 | 5.00/5.0 |
| Host #162679024 | 1 | $27,421 | 31 | 5.00/5.0 |
| Yusuf | 1 | $25,792 | 20 | 4.65/5.0 |
| Abby | 1 | $23,984 | 55 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Milton.
Dive Deeper: Advanced Milton STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Milton. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMilton Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Milton
- The Milton Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Milton, Others properties are the most common (27.3%), reflecting the local real estate landscape.
- Houses represent a significant 27.3% portion, catering likely to families or larger groups.
- The presence of 13.6% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like outdoor/unique, unique stays (combined 9.0%) offer potential for unique stay experiences.
Milton Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Milton
- The dominant room capacity in Milton is 1 bedroom listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 3 bedrooms properties represent 54.5% of the active Airbnb listings in Milton, indicating a high concentration in these sizes.
- A significant 31.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Milton.
Milton Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Milton
- The most common guest capacity trend in Milton vacation rentals is listings accommodating 4 guests (27.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Milton STR market, accounting for 50.0% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Milton.
- On average, properties in Milton are equipped to host 4.0 guests.
Milton Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Milton
- The most common availability pattern in Milton falls within the 271-366 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 68.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Milton (31.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 31.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Milton Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
42.1% of total
2 Nights
5 listings
26.3% of total
3 Nights
2 listings
10.5% of total
7-29 Nights
1 listings
5.3% of total
30+ Nights
3 listings
15.8% of total
Key Insights
- The most prevalent minimum stay requirement in Milton is 1 Night, adopted by 42.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.4%) of the Milton Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (15.8%) caters to monthly stays (30+ nights) in Milton, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 42.1% of Milton hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 15.8% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Milton.
Milton Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
9 listings
52.9% of total
Firm
5 listings
29.4% of total
Strict
3 listings
17.6% of total
Cancellation Policy Insights for Milton
- The prevailing Airbnb cancellation policy trend in Milton is Moderate, used by 52.9% of listings.
- There's a relatively balanced mix between guest-friendly (52.9%) and stricter (47.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.9% market standard in Milton.
- Regularly review your cancellation policy against competitors and market demand shifts in Milton.
Milton STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Milton
- The overall average booking lead time for vacation rentals in Milton is 57 days.
- Guests book furthest in advance for stays during July (average 84 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (71 days avg.) sees the longest lead times, while Fall (28 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (57 days) as a baseline for your pricing and availability strategy in Milton.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 84 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Milton averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Milton (2025)
Amenity Prevalence
Amenity Insights for Milton
- Essential amenities in Milton that guests expect include: Wifi, Heating, Smoke alarm, Air conditioning, Hot water, Carbon monoxide alarm, Coffee maker, Free parking on premises, Dishes and silverware, Fire extinguisher. Lacking these (any) could significantly impact bookings.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Milton: Wifi, Heating, Smoke alarm, Air conditioning, Hot water, Carbon monoxide alarm, Coffee maker, Free parking on premises, Dishes and silverware, Fire extinguisher.
- Prioritize adding missing essentials: Coffee maker, Free parking on premises, Dishes and silverware, Fire extinguisher.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Milton to stay competitive.
Milton Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Milton
- The typical guest profile for Airbnb in Milton consists of primarily domestic travelers (97%), often arriving from nearby Atlanta, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 96.8% of guests.
- Key international markets include United States (96.8%) and United Kingdom (1%).
- Top languages spoken are English (73.4%) followed by Spanish (13.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Atlanta and Nashville.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Milton Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Sevier County | 54 | $5,803 | $490.32 | 44% |
| Gilmer County | 22 | $4,696 | $342.13 | 43% |
| Sevierville | 5,187 | $4,592 | $318.77 | 48% |
| Cedar Bluff | 33 | $4,317 | $458.84 | 39% |
| Fannin County | 37 | $4,285 | $339.52 | 41% |
| Gatlinburg | 2,866 | $4,172 | $307.44 | 47% |
| Eatonton | 231 | $4,171 | $473.15 | 35% |
| Waleska | 41 | $4,156 | $346.72 | 42% |
| Wears Valley | 192 | $4,135 | $299.08 | 44% |
| Bishop | 10 | $4,057 | $508.61 | 43% |